James O. Stanworth, Wan-Hsuan Yen and Clyde A. Warden
Student motivation underpins the challenge of learning, made more complex by the move to online education. While emotions are integral to students' motivation, research has, to…
Abstract
Purpose
Student motivation underpins the challenge of learning, made more complex by the move to online education. While emotions are integral to students' motivation, research has, to date, overlooked the dualistic nature of emotions that can cause stress. Using approach-avoidance conflict theory, the authors explore this issue in the context of novel online students' responses to a fully online class.
Design/methodology/approach
Using a combination of critical incident technique and laddering, the authors implemented the big data method of sentiment analysis (SA) which results in approach tables with 1,318 tokens and avoid tables with 1,090 tokens. Using lexicon-based SA, the authors identify tokens relating to approach, avoid and mixed emotions.
Findings
The authors implemented the big data method of SA which results in approach tables with 1,318 tokens and avoid tables with 1,090 tokens. Using lexicon-based SA, the authors identify tokens relating to approach, avoid and mixed emotions. These ambivalent emotions provide an opportunity for teachers to rapidly diagnose and address issues of student engagement in an online learning class.
Originality/value
Results demonstrate the practical application of SA to unpack the role of emotions in online learner motivation.
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Clyde A. Warden, Stephen Chi-Tsun Huang, Wan-Hsuan Yen and Judy F. Chen
Collectivism in service research is so bound with Asian cultures as to risk being overly deterministic. Contesting this stereotype, this paper surfaces the individualistic…
Abstract
Purpose
Collectivism in service research is so bound with Asian cultures as to risk being overly deterministic. Contesting this stereotype, this paper surfaces the individualistic consumption facets of consumers within a collectivist cultural setting, describing the compensating role servicescapes may play and the service marketing opportunities they present.
Design/methodology/approach
Within a Chinese cultural research frame, a qualitative grounded approach is adopted that surfaces subconscious metaphors of private consumption through photo elicitation, deep psychological metaphor elicitation and triangulated with field observation.
Findings
Individuals within a collectivist culture do actively seek private psychic space to regenerate the self and prepare for social obligations heavily influenced by Confucian norms. Servicescapes play an important role in private consumption as they provide both a physical and mental oasis of privacy not easily obtainable in regular life and work.
Practical implications
Service providers could offer East Asian consumers a package that includes the individual aspect of their value system, whenever and however they see suitable. More specifically, servicescapes can be designed to provide services that facilitate consumer restoration by implementing the mental metaphors consumers of have this process.
Social implications
A stereotype of a consumption has grown around Chinese consumers that while not totally false, misses a vital aspect of human values and risks missing profitable market niches. Consideration of the whole person's collective-individualistic cycle benefits both the consumer and the business.
Originality/value
Moving beyond a one-dimensional description of East Asian consumer behavior, focused on collective values, we show the key role servicescapes play in private consumption. A psychological renewal of the self, in preparation to re-enter the collective, show the multiple aspects of Asian consumers.
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Clyde A. Warden and Judy F. Chen
The purpose of this paper is to extend research on metaphors of consumption to a Chinese cultural setting, specifically examining consumer thoughts related the Chinese concept of…
Abstract
Purpose
The purpose of this paper is to extend research on metaphors of consumption to a Chinese cultural setting, specifically examining consumer thoughts related the Chinese concept of renao (hot and noisy).
Design/methodology/approach
The Zaltman Metaphor Elicitation Technique (ZMET) was used – a photo elicitation approach and semi‐structured interviews that surfaced metaphors. Field observation and participative techniques were combined with the 14 interviews, in Taiwan, through a grounded theory approach that classified results in categories using the software XSight.
Findings
Five main categories of related concepts consistently arose: food, inexpensive, crowd, marketing communication and servicescape. Respondents closely tied renao with consumption behavior. All five categories resulted in rich descriptions that these consumers, and possibly a wider group, associate with successful retail locations.
Research limitations/implications
This in‐depth approach was limited to 14 respondents and two researchers living in Taiwan. Thus, both the sample and the sample frame are restricted. Although the concept of renao is common in all Chinese cultural settings, its exact interpretation differs in different locations, sub‐cultures and marketing segments.
Originality/value
Consumers expressing their values though consumption is a marketing topic both studied and used in the West. The convergence of consumers' perception of self and consumption is no less important, but certainly different, for consumers in a Chinese cultural setting. Local values heavily influence Chinese consumption in Taiwan, such as the central concept of renao. These local values are rarely discussed in Western literature. Retailers can benefit by incorporating at least some of these metaphors, while marketing researchers can gain an expanded definition of consumer self‐image and values.
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Clyde A. Warden, Tsung‐Chi Liu, Chi‐Tsun Huang and Chi‐Hsun Lee
Consumer travel and multinational service corporations have increased the opportunity for service failures where consumers from one culture experience service problems in another…
Abstract
Consumer travel and multinational service corporations have increased the opportunity for service failures where consumers from one culture experience service problems in another cultural setting. This study extended the Stauss and Mang model, which proposed the possibility that intercultural service failures exhibit lower seriousness ratings due to the customer's attributing errors to cultural distance. Such a possible outcome has important implications for service providers whose customers are from different cultures, such as tourist or visiting businesspeople. A pretest, employing the critical incident technique, established descriptions of common service failures and recovery strategies for the sample frame. Domestic (in Taiwan) and foreign (outside Taiwan) service encounters were then compared in both failure and recovery stages, reported in an online survey employing a modified critical incident technique. Results showed that the apparent reduction in intercultural failure seriousness can be attributed not to the error itself, but to increased acceptance of the recovery strategy. These findings broaden the Stauss and Mang model by including the importance of recovery strategies, and the benefit gained by any recovery attempt within an intercultural service setting.
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The question has been recently raised as to how far the operation of the Sale of Food and Drugs Acts of 1875, 1879, and 1899, and the Margarine Act, 1887, is affected by the Act…
Abstract
The question has been recently raised as to how far the operation of the Sale of Food and Drugs Acts of 1875, 1879, and 1899, and the Margarine Act, 1887, is affected by the Act 29 Charles II., cap. 7, “for the better observation of the Lord's Day, commonly called Sunday.” At first sight it would seem a palpable absurdity to suppose that a man could escape the penalties of one offence because he has committed another breach of the law at the same time, and in this respect law and common‐sense are, broadly speaking, in agreement; yet there are one or two cases in which at least some show of argument can be brought forward in favour of the opposite contention.
James Sheffield and Siobhan White
Control self‐assessment (CSA) has been discussed as an audit technique, but little practical guidance is available in the UK on the subject. A limited number of public sector…
Abstract
Control self‐assessment (CSA) has been discussed as an audit technique, but little practical guidance is available in the UK on the subject. A limited number of public sector organisations have implemented it. This paper describes a case study of CSA implementation in a Scottish Housing Association. The case study details the decision processes that led to the choice of CSA as a favoured audit technique, and the development of CSA skills within the organisation. This paper examines the broader benefits of a CSA approach, in terms of performance management and employee empowerment. This paper also uses a cost benefit analysis to examine the efficacy of CSA for small organisations.
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Alicia J. Ferrara, Peter G. Stillman and Adelaide H. Villmoare
Purpose – This study examines the legal system's responses to the disaster of Hurricane Katrina and the flooding of New Orleans particularly in the first two weeks after the…
Abstract
Purpose – This study examines the legal system's responses to the disaster of Hurricane Katrina and the flooding of New Orleans particularly in the first two weeks after the storm. During this period, issues of law and order were a primary concern of government decision makers, and these issues framed those of rescue of and aid to the survivors.
Approach – The chapter draws on the analytic concept of the carceral state as it is publicly displayed in official reactions to disaster rumors of disorder and violence. The empirical focus is on policing activity and on events at the Orleans Parish Prison and Camp Greyhound, a temporary detention center established after the storm.
Findings – Largely unfounded rumors of disorder, including roaming gangs, extensive looting, rape, and murder, fueled the emphasis on law and order and policing and carceral decisions of officials. Actions intended to facilitate an individual's survival or comfort or evacuation were often treated as criminal. New Orleans became a prison city.
Originality – The analysis develops the concept of a “prison city” as an embodiment of the carceral state and suggests that the carceral state prompts and reinforces rumors about disorder and the tendency to designate policing and incarceration as essential first responses to disasters in the United States.
The following bibliography focuses mainly on programs which can run on IBM microcomputers and compatibles under the operating system PC DOS/MS DOS, and which can be used in online…
Abstract
The following bibliography focuses mainly on programs which can run on IBM microcomputers and compatibles under the operating system PC DOS/MS DOS, and which can be used in online information and documentation work. They fall into the following categories:
British technologists have eliminated the possibility of nuclear ‘leaks’ at power stations during the critical refuelling stages—using the same process that controls the mixing of…
Abstract
British technologists have eliminated the possibility of nuclear ‘leaks’ at power stations during the critical refuelling stages—using the same process that controls the mixing of the secret recipe of Coca‐Cola drinks. This particular development is a good example of the way many advances in technology hinge on a marriage of existing engineering principles, rather than the application of some new fundamental principle.