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Article
Publication date: 1 October 1998

Claudio Marcus

This paper introduces the concept of the Customer Value Matrix, a customer segmentation approach that is especially well‐suited for small retail and service businesses. The…

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Abstract

This paper introduces the concept of the Customer Value Matrix, a customer segmentation approach that is especially well‐suited for small retail and service businesses. The discussion offers insights into the reasons for the development of this practical approach, a concrete methodology for its implementation, and strategic and tactical applications of the concept. The material is supported with strong evidence from “real‐world” examples featuring a variety of small retail and service businesses. The paper concludes with a discussion of the managerial implications for companies that manage chains of small retail or service businesses as to how they can take advantage of local relationship marketing.

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Journal of Consumer Marketing, vol. 15 no. 5
Type: Research Article
ISSN: 0736-3761

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Article
Publication date: 1 January 1975

William K. Beatty

The term “medical” will be interpreted broadly to include both basic and clinical sciences, related health fields, and some “medical” elements of biology and chemistry. A…

42

Abstract

The term “medical” will be interpreted broadly to include both basic and clinical sciences, related health fields, and some “medical” elements of biology and chemistry. A reference book is here defined as any book that is likely to be consulted for factual information more frequently than it will be picked up and read through in sequential order. Medical reference books have a place in public, school, college, and other non‐medical libraries as well as in the wide variety of medical libraries. All of these libraries will be considered in this column. A basic starting collection of medical material for a public library is outlined and described in an article by William and Virginia Beatty that appeared in the May, 1974, issue of American Libraries.

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Reference Services Review, vol. 3 no. 1
Type: Research Article
ISSN: 0090-7324

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Article
Publication date: 15 August 2008

Patrick Xavier

The current approach to universal service involving the provision of specific services (such as fixed voice, public payphones, ability to make emergency calls, etc.) needs

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Abstract

Purpose

The current approach to universal service involving the provision of specific services (such as fixed voice, public payphones, ability to make emergency calls, etc.) needs re‐thinking in a convergent, NGN environment. This paper seeks to be part of that re‐thinking.

Design/methodology/approach

Questions addressed include: Should we move to a focus on universal access to communications infrastructure, allowing consumers to dictate preferred services? Since access to the full range of NGN services, including VoIP, requires broadband connection, should the scope of USOs be “upgraded” to include broadband?

Findings

A shift towards universal network access seems sensible provided that a number of conditions exist. One is that traditional services defined under universal service obligations (USOs), remain available. In particular, a shift to VoIP raises questions about whether present features of universal service (quality, ability to make emergency calls, etc) can be sustained. Another condition is widespread access to broadband. Another condition is that consumers are empowered to exercise the increased choice of services that will be available in an NGN environment. Such consumer empowerment requires that market power, information asymmetry, barriers to “switching”, as well as “systematic bias” in consumer decisions be effectively addressed.

Originality/value

Stimulates the policy reconsideration that is needed in regard to universal service in an NGN environment.

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info, vol. 10 no. 5/6
Type: Research Article
ISSN: 1463-6697

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Book part
Publication date: 13 May 2024

Eelco van Eijck

Abstract

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Destination Boardroom: Secrets of a Discrete Profession – Executive Search Unveiled
Type: Book
ISBN: 978-1-83797-963-9

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Article
Publication date: 8 August 2016

Robert E. Rinehart and Kerry Earl

– The purpose of this paper is to make a case for the strength of qualitative work, but more specifically for various kinds of ethnographies.

535

Abstract

Purpose

The purpose of this paper is to make a case for the strength of qualitative work, but more specifically for various kinds of ethnographies.

Design/methodology/approach

The authors argue that global neoliberal and audit culture policies have crept into academic research, tertiary education practice, and research culture.

Findings

The authors then discuss major tenets of and make the case for the use of auto-, duo-, and collaborative-ethnographies as caring practices and research method(ologies) that may in fact push back against such hegemonic neoliberal practices in the academy. Finally, the authors link these caring types of ethnographies to the papers within this special issue.

Originality/value

This is an original look at the concepts of auto-, duo-, and collaborative-ethnographies with relation to caring practices.

Details

Qualitative Research Journal, vol. 16 no. 3
Type: Research Article
ISSN: 1443-9883

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Available. Content available
244

Abstract

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Corporate Communications: An International Journal, vol. 20 no. 3
Type: Research Article
ISSN: 1356-3289

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Article
Publication date: 10 August 2020

Efrosini Siougle and Sophia Dimelis

This is a longitudinal study exploring the effect of ISO 9000 certification on firm's financial performance in the pre-crisis period and the 2008 financial crisis period.

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Abstract

Purpose

This is a longitudinal study exploring the effect of ISO 9000 certification on firm's financial performance in the pre-crisis period and the 2008 financial crisis period.

Design/methodology/approach

The empirical analysis is based on a 22-year dataset with balance sheet data from 136 Greek listed firms covering the period 1992–2013. A matching technique is applied to properly estimate potential differences in the impact of ISO 9000 on firm's financial performance between the groups of certified and matched non-certified (control) firms in the entire period but, most importantly, in pre-crisis vs crisis periods, using the difference-in-differences econometric approach.

Findings

The findings indicate that certified firms exhibit significantly higher financial performance relative to the matched non-certified group in both the pre-crisis and crisis periods, which tends to persist for several years post-certification. The financial crisis has a negative and statistically significant effect on firm performance in both the certified and matched non-certified groups, which nevertheless did not differ significantly between them. Controlling for sectoral and technological differences did not harm the higher performance of certified firms relative to the matched control peers. The results remain in the same direction when the authors test the ISO 9000 effect in the sub-group of certified firms that obtained the certification at the firm-level.

Originality/value

The study is original in its sample design and hypothesis testing. The matched sample created from a sufficiently long and continuous time dataset enabled the authors to properly estimate firm performance differences of ISO 9000 between pre-crisis and crisis periods. Of additional value is the testing of sectoral/technological differences and the distinction between firm-level and plant-level certification.

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International Journal of Quality & Reliability Management, vol. 38 no. 3
Type: Research Article
ISSN: 0265-671X

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Article
Publication date: 1 April 1997

Alfred C. Holden and Patricia A. Monter

While export‐credit insurance is traditionally utilized by exporters to protect foreign receivables, to facilitate domestic financing, or to match credit terms of competitors…

180

Abstract

While export‐credit insurance is traditionally utilized by exporters to protect foreign receivables, to facilitate domestic financing, or to match credit terms of competitors, there is an interesting fourth function. The exporter targeting a creditworthy foreign customer within a country undergoing a temporary economic disruption can use export‐credit insurance to provide a key addition to the foreign customer's working capital needs. This paper quantifies the working capital gains for a Mexican importer when a U.S. exporter liberalizes payment terms by using export‐credit insurance and so alleviates the importer otherwise confronting sharply higher short‐term domestic borrowing costs and a depreciating peso.

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Managerial Finance, vol. 23 no. 4
Type: Research Article
ISSN: 0307-4358

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Book part
Publication date: 23 March 2017

Barbara de Lima Voss, David Bernard Carter and Bruno Meirelles Salotti

We present a critical literature review debating Brazilian research on social and environmental accounting (SEA). The aim of this study is to understand the role of politics in…

Abstract

We present a critical literature review debating Brazilian research on social and environmental accounting (SEA). The aim of this study is to understand the role of politics in the construction of hegemonies in SEA research in Brazil. In particular, we examine the role of hegemony in relation to the co-option of SEA literature and sustainability in the Brazilian context by the logic of development for economic growth in emerging economies. The methodological approach adopts a post-structural perspective that reflects Laclau and Mouffe’s discourse theory. The study employs a hermeneutical, rhetorical approach to understand and classify 352 Brazilian research articles on SEA. We employ Brown and Fraser’s (2006) categorizations of SEA literature to help in our analysis: the business case, the stakeholder–accountability approach, and the critical case. We argue that the business case is prominent in Brazilian studies. Second-stage analysis suggests that the major themes under discussion include measurement, consulting, and descriptive approach. We argue that these themes illustrate the degree of influence of the hegemonic politics relevant to emerging economics, as these themes predominantly concern economic growth and a capitalist context. This paper discusses trends and practices in the Brazilian literature on SEA and argues that the focus means that SEA avoids critical debates of the role of capitalist logics in an emerging economy concerning sustainability. We urge the Brazilian academy to understand the implications of its reifying agenda and engage, counter-hegemonically, in a social and political agenda beyond the hegemonic support of a particular set of capitalist interests.

Details

Advances in Environmental Accounting & Management: Social and Environmental Accounting in Brazil
Type: Book
ISBN: 978-1-78635-376-4

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Article
Publication date: 1 June 1990

Thomas O. Nitsch

In previous efforts the author has examined the various“men” of economics or human‐nature assumptions of“economic thinkers” as a way of treating the history andphilosophy of the…

234

Abstract

In previous efforts the author has examined the various “men” of economics or human‐nature assumptions of “economic thinkers” as a way of treating the history and philosophy of the discipline. Here, under the thematic penumbra of “Man as the Centre of the Social Economy”, and hoping to incorporate the fruits of further inquiry into the matter, those “creatures” and their fashioners are critically reconsidered with a view towards arriving at a more adequate conception of a truly human “economiser” and – accordingly – science of human economy. In Part II, having presented homo oeconomicus in both his/her “impudent” and “honourable” versions, we shall attempt to transcend homo socioeconomicus and even our own (former) homo oeconomicus humanus as well.

Details

International Journal of Social Economics, vol. 17 no. 6
Type: Research Article
ISSN: 0306-8293

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