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Article
Publication date: 25 November 2020

Cecília Galvão, Cláudia Faria, Wanda Viegas, Amélia Branco and Luís Goulão

This paper aims to understand if a project work methodology proposed to students, based on an inquiry perspective and dealing with different dimensions of sustainable development…

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Abstract

Purpose

This paper aims to understand if a project work methodology proposed to students, based on an inquiry perspective and dealing with different dimensions of sustainable development, contributed to creating an interdisciplinary solution for a problem on sustainability challenged by food production and consumption, and also to understand if this methodological approach is perceived as important to their learning as professionals and citizens. Data were collected by direct observation, a questionnaire applied to the students and students’ individual reflections.

Design/methodology/approach

This paper aims to present the research results of the impact of a pedagogical approach on students, implemented as a part of the Doctoral Programme in Sustainability Science, which was designed following an innovative model at the University of Lisbon, Portugal. The main drivers include building a new body of interdisciplinary knowledge leading to the application of science to address real problems towards transdisciplinary education.

Findings

The results suggest great potential for an inquiry perspective in trying to solve a real problem. Students’ proposals were realistic, viable and complementary enough to collectively contribute in response to the global problem. The use of approaches acquired from different areas of knowledge was clear, and the project methodology was well understood. Students considered the experience very rewarding in terms of learning and contributing positively to their personal and professional development.

Originality/value

This Doctoral programme is anchored in a progressive continuum encompassing holistic debates with a multidisciplinary team of professors in environments that promote interdisciplinary attitudes and new knowledge, and also project work aimed at guiding students to transdisciplinary learning, which constitutes an innovative form of dealing with the complex challenges created by the science of sustainability.

Details

International Journal of Sustainability in Higher Education, vol. 22 no. 2
Type: Research Article
ISSN: 1467-6370

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Article
Publication date: 19 March 2019

Ana Claudia Braun Endo, Luiz Alberto de Farias and Pedro Simões Coelho

The purpose of this paper is to provide empirical insights about service branding from higher education administrators (HEAs) perspectives and to identify the main factors…

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Abstract

Purpose

The purpose of this paper is to provide empirical insights about service branding from higher education administrators (HEAs) perspectives and to identify the main factors involved in their strategic thinking in this sector.

Design/methodology/approach

Adopting a qualitative approach, 22 in-depth interviews were performed in Brazilian HEAs to analyze service branding as a strategic institutional process in this context.

Findings

Findings reveal that service branding depends on several factors, e.g., in this case, deep integration between branding and services, leadership involvement, strong value propositions, sharing of strategic guidelines, branding experiences and, finally, credibility and reputation. Excellence of service is considered essential in higher education (HE) and, therefore, service branding faces the challenge of promoting the provision of quality services.

Originality/value

Although there have been many studies relating to HE and branding, few authors have studied service branding in educational sector and which issues must be observed in a competitive marketplace.

Details

Marketing Intelligence & Planning, vol. 37 no. 4
Type: Research Article
ISSN: 0263-4503

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Article
Publication date: 15 March 2023

Ana Cláudia Azevedo, João Maurício Gama Boaventura, Douglas Wegner, Ernesto Michelangelo Giglio and Cristina Boari

Few studies have analysed how to actively manage strategic networks (SNs) to achieve individual and collective goals and create value. This paper aims to examine the influence of…

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Abstract

Purpose

Few studies have analysed how to actively manage strategic networks (SNs) to achieve individual and collective goals and create value. This paper aims to examine the influence of network management on the value created by SNs and the mediation role of resources and relationship quality.

Design/methodology/approach

The authors distributed a survey to 126 companies linked to SNs in the Brazilian information and communication technology sector. This study tested the hypothesized relationships using partial least squares structural equation modelling.

Findings

This study found that network management directly influences value creation. Furthermore, the exchange and combination of resources mediate the relationship between the two constructs. Surprisingly, the quality of the relationships does not mediate the relationship between management and the value created. However, it positively impacts the exchange and combination of complementary resources.

Originality/value

This study provides a new interpretation of the determinants of value creation in SNs. The results contribute to the theory by demonstrating that the relationship between network management and value creation is strengthened when the exchange and combination of resources between network participants occur. In turn, these are positively influenced by the quality of relationships established in the network, thus providing a new interpretation of the determinants of value creation in SNs.

Details

Measuring Business Excellence, vol. 27 no. 3
Type: Research Article
ISSN: 1368-3047

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Article
Publication date: 29 March 2022

Douglas Wegner, Marcelo Fernandes Pacheco Dias, Ana Cláudia Azevedo and Diego Antonio Bittencourt Marconatto

Although the governance and management of networks are deeply intertwined, there is a lack of empirical studies on how strategic networks (SNs) configure both realities for higher…

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Abstract

Purpose

Although the governance and management of networks are deeply intertwined, there is a lack of empirical studies on how strategic networks (SNs) configure both realities for higher performance. This paper aims to analyze the array of governance and management sets adopted by high-performing SNs.

Design/methodology/approach

The authors bridge the research gap by using qualitative comparative analysis on the governance (decision-making process, formalization, specialization, incentives and control) and management (strategy, structure, processes and leadership) dimensions of 73 Brazilian SNs.

Findings

The authors found that high-performing SNs adopt one of two governance/management configurations. “Piloted SNs” rely on specialized working teams, have structured decision-making processes and avoid using incentives. Conversely, “atomized SNs” run on incentives and control while eschewing specialization and rigid decision-making procedures. The authors also found that both configurations adopt formal procedures and leverage all four management dimensions.

Originality/value

The study’s results offer pathways for SNs to increase their performance and attract new members, as well as insights into the theory of SN governance.

Details

Journal of Business & Industrial Marketing, vol. 37 no. 12
Type: Research Article
ISSN: 0885-8624

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Article
Publication date: 16 July 2019

Marina Dias de Faria and Leticia Moreira Casotti

Consumers with Down syndrome are present in all countries, but there has been little marketing research examining their consumption experiences. The purpose of this exploratory…

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Abstract

Purpose

Consumers with Down syndrome are present in all countries, but there has been little marketing research examining their consumption experiences. The purpose of this exploratory investigation is the analysis of the consumption meanings and practices of Down syndrome adults from their own point of view and from their families’ perspectives.

Design/methodology/approach

Data was drawn from 44 narratives interviews that included families'stories, description of album photos and projective techniques.

Findings

The research shows from the families’ perspectives how barriers to consumption prevent Down syndrome adults from becoming agentic consumers. The findings reveal the “labels” associated with the vulnerability of people with Down syndrome and their families in their market experiences.

Research limitations/implications

Research is limited to a single country and location and is focused on a specific group of overlooked consumers. We encourage the expansion of the research to a wider group and different locations.

Practical implications

The research identifies barriers to social inclusion that can support public policy and marketing manangement that contribute to a more humanistic marketing.

Originality/value

The research presents narratives of adults with Down syndrome, their mothers and siblings. The findings contribute to a comprehension about the welfare of this traditionally neglected, vulnerable group of consumers, which is useful for consumers, Down syndrome people and their families, marketing managers and public policymakers.

Details

European Journal of Marketing, vol. 53 no. 11
Type: Research Article
ISSN: 0309-0566

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Article
Publication date: 28 February 2022

Rui Zhang, Na Zhao, Liuhu Fu, Lihu Pan, Xiaolu Bai and Renwang Song

This paper aims to propose a new ultrasonic diagnosis method for stainless steel weld defects based on multi-domain feature fusion to solve two problems in the ultrasonic…

230

Abstract

Purpose

This paper aims to propose a new ultrasonic diagnosis method for stainless steel weld defects based on multi-domain feature fusion to solve two problems in the ultrasonic diagnosis of austenitic stainless steel weld defects. These are insufficient feature extraction and subjective dependence of diagnosis model parameters.

Design/methodology/approach

To express the richness of the one-dimensional (1D) signal information, the 1D ultrasonic testing signal was derived to the two-dimensional (2D) time-frequency domain. Multi-scale depthwise separable convolution was also designed to optimize the MobileNetV3 network to obtain deep convolution feature information under different receptive fields. At the same time, the time/frequent-domain feature extraction of the defect signals was carried out based on statistical analysis. The defect sensitive features were screened out through visual analysis, and the defect feature set was constructed by cascading fusion with deep convolution feature information. To improve the adaptability and generalization of the diagnostic model, the authors designed and carried out research on the hyperparameter self-optimization of the diagnostic model based on the sparrow search strategy and constructed the optimal hyperparameter combination of the model. Finally, the performance of the ultrasonic diagnosis of stainless steel weld defects was improved comprehensively through the multi-domain feature characterization model of the defect data and diagnosis optimization model.

Findings

The experimental results show that the diagnostic accuracy of the lightweight diagnosis model constructed in this paper can reach 96.55% for the five types of stainless steel weld defects, including cracks, porosity, inclusion, lack of fusion and incomplete penetration. These can meet the needs of practical engineering applications.

Originality/value

This method provides a theoretical basis and technical reference for developing and applying intelligent, efficient and accurate ultrasonic defect diagnosis technology.

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Article
Publication date: 12 June 2017

Maria Aparecida Penso, Cláudia Cristina Fukuda, Liana Fortunato Costa and Luisa Villela

The purpose of this paper is to relate the phenomenon of migration to the Federal District (DF, Brazil), with the figures for institutional shelter of children and adolescents.

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Abstract

Purpose

The purpose of this paper is to relate the phenomenon of migration to the Federal District (DF, Brazil), with the figures for institutional shelter of children and adolescents.

Design/methodology/approach

The method chosen was the documental analysis of special folders that were processed in the Defense Office for Children and Adolescents of the DF from January 2007 to August 2009. The sample consisted of 545 special folders, referring to a total of 1,007 children and adolescents.

Findings

The results indicate that most children and adolescents received at the shelters were from families living in the satellite cities of the DF (53.4 percent) and surroundings (8.3 percent), and were mainly from rural areas of the Northeast region of the country and also from the deprived areas of the states of Goiás and Minas Gerais, near the DF. Among the main reasons for institutional shelter, is violence, abandonment by family, poverty and living on the streets.

Research limitations/implications

It can be inferred that the policies of “population clusters” in the DF were responsible for this migratory process and population growth of satellite cities and surrounding areas. It is understood in this way that the migration processes resulted in the rupture of the bond with the family of origin and an insertion into a reality, which again challenge these families in a situation of poverty and violence.

Social implications

The reality of vulnerability and social exclusion of migrant families who leave their support networks in their home states need urgent attention of local public policies, especially with regard to encouraging the construction of other support networks and creating contexts of cultural identification in the communities, especially the neediest. The support and presence of quality public services in these communities and the preventive action of social policies are also considered essential to ensure quality of life and adequate subsistence to the people who migrate to the DF.

Originality/value

Brasília became the symbol of hope for unemployed people or for those suffering from their income being below the poverty level. Faced with this migratory reality, this paper discusses the situation of families of children and adolescents institutionally sheltered in the DF, given their social situation regarding poverty, unemployment, lack of support from their family of origin and lack of access of distribution of public policies and income generation.

Details

International Journal of Migration, Health and Social Care, vol. 13 no. 2
Type: Research Article
ISSN: 1747-9894

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Available. Open Access. Open Access
Article
Publication date: 22 March 2021

Yuri Basile Tukoff-Guimarães, Claudia Terezinha Kniess, Renato Penha and Mauro Silva Ruiz

The purpose of this paper is to assess how technology transfer offices (TTOs) of a public university of the state of São Paulo use patent valuation methods in the process of using…

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Abstract

Purpose

The purpose of this paper is to assess how technology transfer offices (TTOs) of a public university of the state of São Paulo use patent valuation methods in the process of using developed technology value and transferring technology to industry.

Design/methodology/approach

This study is an exploratory qualitative investigation based on a case study conducted in a public university in the state of São Paulo. The university has a TTO and an internal structure for technology transfer. In-depth interviews were conducted with the TTO manager about patent valuation and the answers given were analysed.

Findings

The results on how TTOs use patent valuation methods in the process of assigning value to technology indicate which factors facilitate and which factors hinder the valuation of patents in technologies developed at universities.

Research limitations/implications

The possible lack of data disclosure due to confidentiality regarding royalties and trading fees makes further comparisons between Brazilian public universities difficult. Therefore, this study recommends that further studies on patent valuation and technology transfer process at private universities, research institutes and public and private companies should be performed.

Practical implications

In the practice, this study contributes to companies and TTOs by increasing their synergies in licensing negotiations, as well as by reducing the gap of information, between the business parties for assignment and transfer of technologies. With regard to theoretical contribution, this study can cite advances in the methods to measure the financial benefits arising from the valuation of technologies embedded in the patents.

Originality/value

Owing to the lack of research on the methods of valuation used by TTOs of Brazilian universities, the present study can be useful in serving as a theoretical source for future research and in supporting future TTO negotiations in the process of transferring technologies to productive industry.

Details

Innovation & Management Review, vol. 18 no. 1
Type: Research Article
ISSN: 2515-8961

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Book part
Publication date: 23 March 2017

Barbara de Lima Voss, David Bernard Carter and Bruno Meirelles Salotti

We present a critical literature review debating Brazilian research on social and environmental accounting (SEA). The aim of this study is to understand the role of politics in…

Abstract

We present a critical literature review debating Brazilian research on social and environmental accounting (SEA). The aim of this study is to understand the role of politics in the construction of hegemonies in SEA research in Brazil. In particular, we examine the role of hegemony in relation to the co-option of SEA literature and sustainability in the Brazilian context by the logic of development for economic growth in emerging economies. The methodological approach adopts a post-structural perspective that reflects Laclau and Mouffe’s discourse theory. The study employs a hermeneutical, rhetorical approach to understand and classify 352 Brazilian research articles on SEA. We employ Brown and Fraser’s (2006) categorizations of SEA literature to help in our analysis: the business case, the stakeholder–accountability approach, and the critical case. We argue that the business case is prominent in Brazilian studies. Second-stage analysis suggests that the major themes under discussion include measurement, consulting, and descriptive approach. We argue that these themes illustrate the degree of influence of the hegemonic politics relevant to emerging economics, as these themes predominantly concern economic growth and a capitalist context. This paper discusses trends and practices in the Brazilian literature on SEA and argues that the focus means that SEA avoids critical debates of the role of capitalist logics in an emerging economy concerning sustainability. We urge the Brazilian academy to understand the implications of its reifying agenda and engage, counter-hegemonically, in a social and political agenda beyond the hegemonic support of a particular set of capitalist interests.

Details

Advances in Environmental Accounting & Management: Social and Environmental Accounting in Brazil
Type: Book
ISBN: 978-1-78635-376-4

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Book part
Publication date: 24 July 2023

Timo Fiorito, Richard Hoff and Michel Ehrenhard

An emerging stream of research has identified critical events as spikes in societal interest that increase public attention to firm behavior and can function as exogenous triggers…

Abstract

An emerging stream of research has identified critical events as spikes in societal interest that increase public attention to firm behavior and can function as exogenous triggers for change. With respect to misconduct, firms vary considerably in how they respond to critical events, and for a visible change in their undesirable behavior to transpire, there needs to be ongoing accumulation of work by social-control agents. While social-control agents are often boundedly rational in their decision-making, most studies have overlooked the ability of critical events to restrict or redirect collective attention among such agents. Drawing on the case of a regulatory agency’s enforcement actions against violations of anti-money laundering regulations by three European banks, we investigate the influence of critical events on social-control agents’ enforcement behavior. This study achieves two goals: first, we identify three types of fieldwide critical events that influence social-control agents’ behavior, and second, we demonstrate that these events may shape the regulatory environment in which firms operate, thus allowing for different organizational responses to enforcement actions. Our findings contribute to the literature on critical events and organizational misconduct.

Details

Organizational Wrongdoing as the “Foundational” Grand Challenge: Definitions and Antecedents
Type: Book
ISBN: 978-1-83753-279-7

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