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Article
Publication date: 11 July 2019

Nancy L. Leech, Kara Mitchell Viesca and Carolyn A. Haug

The purpose of this paper is to investigate higher education faculty’s motivation to teach and to validate the Factors Influencing Teaching Choice (FIT-Choice) survey with this…

221

Abstract

Purpose

The purpose of this paper is to investigate higher education faculty’s motivation to teach and to validate the Factors Influencing Teaching Choice (FIT-Choice) survey with this population.

Design/methodology/approach

Confirmatory factor analysis and t-tests on data from 101 higher education faculty and data from K-12 teachers show that the two samples fit the model similarly.

Findings

Results show that the similarities between the two groups are important to note as it suggests both the value of the FIT-Choice instrument as a research tool in higher education as well as the similarities in motivating factors between higher education faculty and in-service K-12 teachers.

Originality/value

This is one of the first studies to use the FIT-Choice scale with university education faculty.

Details

International Journal of Comparative Education and Development, vol. 21 no. 3
Type: Research Article
ISSN: 2396-7404

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Article
Publication date: 16 July 2018

Nancy L. Leech, Jessica Schnittka and Carolyn A. Haug

The purpose of this paper is to investigate motivation to teach for higher education faculty within schools of education.

211

Abstract

Purpose

The purpose of this paper is to investigate motivation to teach for higher education faculty within schools of education.

Design/methodology/approach

This study utilized survey research methods to collect data from higher education faculty at nine universities identified from the Carnegie Foundation for the Advancement of teaching website.

Findings

The predictor variables of gender, years of teaching in higher education, percent of overall workload devoted to teaching and two dummy variables for type of institution (i.e. doctoral granting and research II institution) when considered together did not statistically significantly predict whether or not a faculty person achieved tenure with outstanding teaching. In total, 14 of the factors influencing teaching (FIT)-choice scale components statistically significantly predicted whether or not a faculty person achieved tenure with outstanding teaching, only social dissuasion statistically significantly added to the model.

Originality/value

This is the first study to use the FIT-choice scale with university education faculty, and the findings suggest that higher education faculty may be motivated to produce high-quality instruction based on different factors than K-12 teachers.

Details

International Journal of Comparative Education and Development, vol. 20 no. 2
Type: Research Article
ISSN: 2396-7404

Keywords

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Article
Publication date: 9 May 2016

Nancy L. Leech and Carolyn A. Haug

This paper aims to compare the psychometric properties of the Research Motivation Scale (RMS) from faculty in schools of education in American research universities to previous…

406

Abstract

Purpose

This paper aims to compare the psychometric properties of the Research Motivation Scale (RMS) from faculty in schools of education in American research universities to previous findings on this scale when administered to science, technology, engineering and mathematics (STEM) faculty.

Design/methodology/approach

This study was an exploratory, quantitative study using survey research methods, and utilizing confirmatory and exploratory factor analyses and statistical tests of population differences.

Findings

Results indicate an adequate fit to a previously found three-factor structure. However, a new four-factor model, accounting for 47 per cent of the variance, was identified as a better fit: failure avoidance, intrinsic reward – satisfaction, intrinsic reward – joy and extrinsic reward. The overall reliability for the entire measure was 0.76. Intrinsic motivation and failure avoidance were rated statistically more important by education faculty than STEM faculty.

Research limitations/implications

As an exploratory study and because of the chosen research approach, generalizations may be limited and further research in this area is recommended.

Practical implications

This study contributes to the literature on RMS with data from education faculty. Results support conceptual frameworks regarding faculty outcomes and professional growth, and suggest ways faculty may be encouraged to increase research productivity.

Social implications

This paper includes implications for societal support for research institutions by modeling factors that affect faculty motivations to produce research and thereby increase institutional productivity.

Originality/value

This study builds on conceptual frameworks, explores the use of the RMS with education faculty and compares faculty motivation to conduct research across disciplines.

Details

International Journal for Researcher Development, vol. 7 no. 1
Type: Research Article
ISSN: 2048-8696

Keywords

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Article
Publication date: 19 October 2021

Yukyung Lee and Carolyn A. Lin

This study examined whether marketing an apparel product via an advertisement with a sustainability vs a conventional message would affect consumer perception of the brand's CSR…

2958

Abstract

Purpose

This study examined whether marketing an apparel product via an advertisement with a sustainability vs a conventional message would affect consumer perception of the brand's CSR image and their attitude toward the brand.

Design/methodology/approach

An online experiment via a posttest-only between-group design with random assignment was administered with a college student sample from a large northeastern university in the US.

Findings

Exposure to an advertisement with a sustainability message had a direct effect on the brand's CSR image, which mediated the relationship between advertisement exposure and (1) perceived brand innovativeness and (2) consumer-brand identification. CSR image positively predicted brand innovativeness, consumer-brand identification and attitude toward the brand. Prior attitude toward sustainable apparel was a significant moderator between advertisement exposure and (1) CSR image and (2) consumer-brand identification.

Originality/value

This study is among the first to test the effects of apparel advertising with a sustainability message on the relationship between consumer and the brand. Study findings contribute to industry knowledge by elucidating the potential effects of an apparel ad with a sustainability message on a brand's CSR image and innovativeness as well as consumer identification with and attitude toward the brand.

Details

Corporate Communications: An International Journal, vol. 27 no. 2
Type: Research Article
ISSN: 1356-3289

Keywords

Available. Open Access. Open Access
Article
Publication date: 23 February 2024

Hans de Wit and Lizhou Wang

This article provides an overview and analysis of 50 years of European policies, actions, and challenges to align its higher education and research, as well as lessons learned…

1513

Abstract

Purpose

This article provides an overview and analysis of 50 years of European policies, actions, and challenges to align its higher education and research, as well as lessons learned from this for similar initiatives elsewhere.

Design/methodology/approach

The study builds on a comprehensive overview and study of policy documents and scholarly literature to identify by decade the main policies and actions and the related challenges towards a European Higher Education and Research Area.

Findings

The findings make clear the key rationales, challenges, shifts and lessons to be learned from 50-year European policies for the alignment of higher education.

Originality/value

Its value lies in the historical overview and analysis of current initiatives, in particular the European Universities Initiative (EUI), to provide a historical and geographical context, which might give insight for similar initiatives elsewhere.

Details

Journal of International Cooperation in Education, vol. 26 no. 1
Type: Research Article
ISSN: 2755-029X

Keywords

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Article
Publication date: 14 September 2010

Lorraine A. Friend, Carolyn L. Costley and Charis Brown

The purpose of this paper is to examine “nasty” retail shopping experiences. The paper aims to consider implications of distrust related to theft control measures in retail…

2810

Abstract

Purpose

The purpose of this paper is to examine “nasty” retail shopping experiences. The paper aims to consider implications of distrust related to theft control measures in retail customer service.

Design/methodology/approach

Storytelling as a “memory‐work” method draws on phenomenology, hermeneutics, and the narrative. Researchers and participants worked together as co‐researchers to analyze and interpret “lived” experiences contained in their written personal stories. The authors extend this understanding in the context of existing literature.

Findings

Distrust pervaded the stories, which focused on shoplifting accusations (real and imagined). As a violation of implicit trust, distrust provoked intense moral emotions, damaged identities, and fuelled retaliation. Findings illustrate a pervasive downward “spiral of distrust” in the retail context.

Practical implications

Results suggest that retailers use store personnel rather than technological surveillance to control theft. Interacting with customers and displaying cooperation builds respect, trust, and relationships and may deter theft. Retailers should add signs of trust and remove signs of distrust from retail environments. They cannot rely on service recovery to appease customers disgruntled by distrust.

Social implications

When retailers act as if they care, customers reciprocate, creating upward trust spirals and stronger communities.

Originality/value

A dark side to retail loss‐prevention tactics is demonstrated in the paper. Surveillance signals distrust, which repels customers and resists service recovery. Concepts of spirals of distrust and trust to the services marketing literature are introduced. The spirals illustrate how distrust destroys and trust builds relationships and communities. Furthermore, ideas are offered about ways to start upward trust spirals.

Details

Journal of Services Marketing, vol. 24 no. 6
Type: Research Article
ISSN: 0887-6045

Keywords

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Article
Publication date: 1 January 1985

Since the first Volume of this Bibliography there has been an explosion of literature in all the main areas of business. The researcher and librarian have to be able to uncover…

16668

Abstract

Since the first Volume of this Bibliography there has been an explosion of literature in all the main areas of business. The researcher and librarian have to be able to uncover specific articles devoted to certain topics. This Bibliography is designed to help. Volume III, in addition to the annotated list of articles as the two previous volumes, contains further features to help the reader. Each entry within has been indexed according to the Fifth Edition of the SCIMP/SCAMP Thesaurus and thus provides a full subject index to facilitate rapid information retrieval. Each article has its own unique number and this is used in both the subject and author index. The first Volume of the Bibliography covered seven journals published by MCB University Press. This Volume now indexes 25 journals, indicating the greater depth, coverage and expansion of the subject areas concerned.

Details

Management Decision, vol. 23 no. 1
Type: Research Article
ISSN: 0025-1747

Keywords

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Article
Publication date: 1 January 1984

G. Kersuzan, Nigel Batt, Brian Waterfield, Hamish Law, B. Herod, M.A. Whiteside and Nihal Sinnadurai

The International Electronic Components Show in Paris in November, 1983, provided the occasion for a very successful meeting of ISHM‐France which attracted 170 attendees. The…

63

Abstract

The International Electronic Components Show in Paris in November, 1983, provided the occasion for a very successful meeting of ISHM‐France which attracted 170 attendees. The following presentations were given:

Details

Microelectronics International, vol. 1 no. 4
Type: Research Article
ISSN: 1356-5362

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