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With the proliferation of e-commerce companies, express delivery companies must increasingly maintain the efficient expansion of their networks in accordance with growing demands and lower margins in a highly uncertain environment. This paper provides a framework for leveraging demand data to determine sustainable network expansion to fulfill the increasing needs of startups in the express delivery industry.

While the literature points out several hub assignment methods, the authors propose an alternative spherical-clustering algorithm for densely urbanized population environments to strengthen the accuracy and robustness of current models. The authors complement this approach with straightforward mathematical optimization and simulation models to generate and test designs that effectively align environmentally sustainable solutions.

To examine the effects of different degrees of demand variability, the authors analyzed this approach's performance by solving a real-world case study from an express delivery company's primary market. The authors structured a four-stage implementation framework to facilitate practitioners applying the proposed model.

Previous investigations explored driving distances on a spherical surface for facility location. The work considers densely urbanized population and traffic data to simultaneously capture demand patterns and other road dynamics. The inclusion of different population densities and sustainability data in current models is lacking; this paper bridges this gap by posing a novel framework that increases the accuracy of spherical-clustering methods.

This research aims to investigate the role of the economic policy uncertainty (EPU) in the outward FDI (OFDI) of the United Kingdom (UK) by considering the institutional quality (IQ) and globalization level of the host country as contextual factors.

The UK’s OFDI to its twenty partners is analyzed by using the factor augmented model for the 2005–2019 period.

The results show that the EPU of the host country has a negative and significant effect on the UK's OFDI. Furthermore, the findings surprisingly illustrate that the globalization level of the host country has a negative and significant impact on the UK's OFDI. In terms of IQ, this study indicates that, while government effectiveness and regulatory quality have a negative and significant influence on the UK's OFDI, the rule of law has a positive and significant effect on the UK's OFDI.

This will be one of a few studies considering OFDI in the scope of EPU. Also, the contradicting results of the study add unique perspectives to the literature about the relationship between OFDI, globalization, and IQ.

This study aims to examine the spillover effects of trans-Atlantic macroeconomic uncertainties on the local stock market returns in the USA and eight selected European countries, namely, Germany, France, Spain, Italy, Greece, Ireland, Sweden and the UK, during the 2000-2019 period.

This paper applies the dynamic conditional correlation multivariate GARCH model (i.e. multivariate generalized autoregressive conditional heteroskedasticity model or DCC MGARCH) to examine the potential existence of the spillover from the uncertainty of the USA to EU stock markets and vice versa. To capture different dynamic relationships between multiple time-series variables following different regimes, this paper applies the Markov switching model to the stock returns of both the USA and the eight major stock markets.

The increases in US uncertainty have significant negative impacts on all EU stock returns, whereas only the increases in the uncertainties of Spain, Ireland, Sweden and the UK have significant negative impacts on US stock returns. Notably, the economic policy uncertainty (EPU) in the USA has a dynamic effect on the European stock markets. In a bear market (State 1), the increases in the EPU of the USA and EU have significant negative impacts on EU stock returns in most cases. However, only the increase in US EPU has significant negative impacts on EU stock returns in bull markets (State 2). Reciprocally, the increases in the EU EPUs of Germany, Spain and the UK have significant impacts on US stock returns in bear market.

The observations challenge the conventional wisdom according to which only larger economies can lead the smaller counterparts. The findings also highlight the stronger dependence of the US stock market on international macroeconomic uncertainty.

This chapter describes how public sector reform (PSR) became important following the ‘Doi Moi’ (renovation) programme in 1986. Restructuring of state-owned sector was regarded as crucial for ensuring the quality of economic growth, and the Vietnamese government (www.chinhphu.vn/portal/page/portal/English) put considerable effort in PSR. The 8th Party Congress (1996) emphasized the urgent need for a more transparent, capable and modern public sector, including efforts to improve law-making process and capacity, reducing burdensome bureaucracy, fighting corruption, increasing leadership by senior officials and improving public service delivery. The government specifies the national PSR Master programme, and the Ministry of Home Affairs coordinates its implementation among ministries, central agencies and provincial governments. Local political leaders (party leaders) determine reforms based on guidelines of the party and government. The author writes that in spite of ambitious public service reform programmes and some positive achievements, the quality of public sector remains poor. The professional capacity of civil service is low, pay is low, corruption is high and processes and structures seem ill-fitted for the market economy. Reform scope is too broad, the capacity of public agencies and civil servants is limited and existing monitoring, evaluation and reporting systems are weak. In some successes, leaders use appointment and promotion to encourage lower level to implement reforms and training to increase understanding. They believe that Vietnamese leadership has become less proactive and vigorous in practicing or embracing bold reform experiments.

Whilst research on corporate social responsibility (CSR) is reaching new territories, the extent to which such literature manifests itself in developing countries is yet to be fully understood. To that end, this study aims to investigate the understanding, evolution and practice of CSR in Vietnam.

A systematic review of the current literature in the recent past (2000–2020) has been embraced in this research. By analysing a total of 143 articles, the authors demonstrate that there has been visible growth in published articles related to CSR in Vietnam over the past 21 years.

The authors demonstrate that CSR research in Vietnam has significantly grown in the recent past. The results highlight the in-depth distribution of publications by year, journal, industry, nature and focus of CSR research in the country.

This study is not only the first to provide an enhanced overview of the current state of CSR knowledge in the country but also sets out directions within the CSR research agenda related to Vietnam and potentially other emerging and developing countries.

This study investigates the impact of economic policy uncertainty (EPU) on the inflows of foreign direct investment (FDI), specifically focusing on two components of FDI: greenfield investment and cross-border mergers and acquisitions (M&As). The objective is to analyze how EPU influences these two types of FDI differently. It further investigates how this impact varies during the Covid-19 pandemic.

Data were collected from various sources such as the United Nations Conference on Trade and Development (UNCTAD), Policy uncertainty index and the World Bank database to create a sample covering 213 countries from 2003 to 2020. The research objective was accomplished by utilizing the panel ordinary least squares (OLS) with fixed effects estimator.

The results demonstrate that countries that experience more EPU observe a decrease in FDI inflows. The authors also observe that FDI inflows have reduced due to the Covid-19 pandemic. Furthermore, the findings show that the impact of EPU is different between two components of FDI during the Covid-19 period. Specifically, the authors find that when uncertainty is trigged by the health crisis, there is an increase in FDI inflows in the form of cross-border M&As only. One possible reason is that cross-border M&As investors may take advantage of institutional quality (such as corruption) as an “efficient grease” to quickly expedite the entry process, which ultimately leads to a rise in cross-border M&As investment.

Overall, the study attempts to demonstrate empirical evidence about how EPU affects FDI inflows with an up-to-date dataset. In addition, the authors illustrate the significance of breaking down total FDI inflows into two sub-categories when examining the relationship between EPU and FDI. Third, the authors prove that the influence of EPU on FDI inflows differ significantly among different types of FDI components.

The peer review history for this article is available at: https://publons.com/publon/10.1108/IJSE-02-2023-0114

Understanding the behavioral change process of system users to adopt safe security practices is important to the success of an organization’s cybersecurity program. This study aims to explore how the 7Ps (product, price, promotion, place, physical evidence, process and people) marketing mix, as part of an internal social marketing approach, can be used to gain an understanding of employees’ interactions within an organization’s cybersecurity environment. This understanding could inform the design of servicescapes and behavioral infrastructure to promote and maintain cybersecurity compliance.

This study adopted an inductive qualitative approach using in-depth interviews with employees in several Vietnamese organizations. Discussions were centered on employee experiences and their perceptions of cybersecurity initiatives, as well as the impact of initiatives on compliance behavior. Responses were then categorized under the 7Ps marketing mix framework.

The study shows that assessing a cybersecurity program using the 7P mix enables the systematic capture of users’ security compliance and acceptance of IT systems. Additionally, understanding the interactions between system elements permits the design of behavioral infrastructure to enhance security efforts. Results also show that user engagement is essential in developing secure systems. User engagement requires developing shared objectives, localized communications, co-designing of efficient processes and understanding the “pain points” of security compliance. The knowledge developed from this research provides a framework for those managing cybersecurity systems and enables the design human-centered systems conducive to compliance.

The study is one of the first to use a cross-disciplinary social marketing approach to examine how employees experience and comply with security initiatives. Previous studies have mostly focused on determinants of compliance behavior without providing a clear platform for management action. Internal social marketing using 7Ps provides a simple but innovative approach to reexamine existing compliance approaches. Findings from the study could leverage proven successful marketing techniques to promote security compliance.

Digital marketing is becoming the dominant marketing communication method for companies and consumers around the world. The reason for this is due to the real time communication advantages that make it an effective marketing method. The aim of this chapter is to focus on how digital marketing relates to social entrepreneurship in Vietnam, thereby offering a new perspective on the role of social entrepreneurship in developing digital marketing techniques. This will contribute to the existing literature on digital marketing and social entrepreneurship by extending it to an emerging economy setting. Implications for practitioners and policymakers are given that highlight the need for more social enterprises to incorporate digital marketing techniques.

This paper intends to analyze a social enterprise as a case example of fulfilling social missions and achieving financial profitability at the same time. This paper aims to illustrate a business partnership that helps to bridge the gap in business and employment opportunities between megacities and suburban areas and examine value-creating activities that generate healthy income stream for the business.

This paper follows a quantitative methodology in the form of case study. The data are collected through interviews, personal observation and document analysis; direct quotes from interviewees are used to describe the phenomenon. Value chain framework is adopted to analyze company activities and deduce key success factors as well as value creations of the company.

The case demonstrates that social enterprises can be self-sustained financially, which would help them to better fulfill their social missions. Financial profitability can be achieved through good management of production, marketing and sales activities. Besides, value creation achieved through activities in the value chain is not only for customers but also for suppliers – a beneficiary within the social impact created by the case company.

The case demonstrates the necessity of establishing strong alliance with suppliers and customers in ensuring business success, which implies that leaders need to equip themselves with good business skills. Entrepreneurship support should include educational and training assistance besides the usual legal and financial support.

The case provides an exemplary partnership model that helps social enterprises to achieve financial security and social mission at the same time. This model can be applied anywhere in the world to create benefits for vulnerable communities.

The case study contributes to the limited understanding of social entrepreneurship in Vietnam, and demonstrates a social innovation in business partnership that helps to diminish the inequality of income and employment opportunities between suburban areas and big cities.

Vietnam is firmly committed to attaining the Sustainable Development Goals articulated in the United Nations 2030 Sustainable Development Agenda. Goal 4 concerns quality education, and target 4.3 refers to ensuring access by all men and women to quality and affordable technical, vocational and tertiary education, including university education. In 2017, the Prime Minister issued a directive that included five actions to be taken by Vietnam’s Ministry of Education and Training to achieve target 4.3 in the context of the higher education sector. This chapter provides an opportunity to review some challenges the Ministry faces in implementing the five actions specified.