Graham Bullock, Christopher Johnson and Brian Southwell
The purpose of this paper is to examine different strategies for an increasing adoption of “environmentally friendly” products. Scholars have consistently shown that consumers…
Abstract
Purpose
The purpose of this paper is to examine different strategies for an increasing adoption of “environmentally friendly” products. Scholars have consistently shown that consumers with strong biospheric and altruistic beliefs are more likely to purchase these products, while marketers are increasingly appealing to consumers’ self-interest in their efforts to sell their “green” products. This paper explores this divide and offers a potential explanation for it, using the concept of value activation.
Design/methodology/approach
The paper presents results of two survey experiments that test this explanation in the context of organic food advertisements. In a simulated trip to a grocery store, participants were exposed to advertisements designed to activate the six different values in Schwartz’s framework. After viewing the advertisements, participants were asked to select among organic and non-organic options in six product categories – milk, bread, eggs, spinach, potatoes and chocolate.
Findings
The study’s results suggest that while advertisements designed to activate values may have limited effect on consumer intentions, those that relate to protecting the health of oneself and one’s family are most likely to increase organic purchases.
Originality/value
This paper is one of the first of its kind to explicitly test whether advertisements designed to activate a range of human values can increase consumers’ intention to engage in pro-environmental behaviors. The two studies reveal that value-based advertisements may have a stronger effect on the organic purchasing intentions of specific demographic groups (e.g. consumers who are aged under 40, lack a college degree and do not identify as liberal).
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Qionglei Yu, Dorothy A. Yen, Benedetta Cappellini and Cheng Lu Wang
The previous literature has often focussed on Asian migrants’ acculturation to western cultures with data collected in the western contexts. The purpose of this paper is to…
Abstract
Purpose
The previous literature has often focussed on Asian migrants’ acculturation to western cultures with data collected in the western contexts. The purpose of this paper is to explore western consumers’ acculturation to East Asian cultures and their consumption behaviour, which fulfils the research scarcity in this area.
Design/methodology/approach
This study was conducted via carrying out in-depth interviews with 18 British sojourners in China, exploring how they acculturated to Chinese culture, with a particular focus on their food and media consumption choices. This study applied inductive qualitative data analysis to build on but explore beyond existing theory.
Findings
The findings show that British consumers display a diversified acculturation strategy towards different products. They present an integrative approach to food consumption with a negotiable identity to host culture value whilst they adopt a separated approach relating to traditional media consumption, showing a non-negotiable consumption stance. They apply an assimilated approach for pragmatic reasons in terms of social media adoption.
Originality/value
British sojourners in China hold a different cultural stance in different areas of consumption. The study contributes to existing theory by arguing the complexity of a continuous negotiation process between different value systems in sojourning consumers’ consumption choices, which existing acculturation models have not yet examined. By emphasising the context speciality, the findings give marketers clear marketing implications when targeting sojourning consumers who declare their value stance via consumption practice.
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Alternative approaches to maintenance are facilitating a fresh look at design and operation of buildings. For some time, planned preventive maintenance has been the predominant…
Abstract
Alternative approaches to maintenance are facilitating a fresh look at design and operation of buildings. For some time, planned preventive maintenance has been the predominant paradigm, based on periodic condition surveys, predictions of future performance, and production of programmes of work. Advances in technology and management techniques have enabled more rapid responses and a focus on meeting user needs. Also there has been a growth of interest in sustainability and “saving the planet”. This paper examines the concepts presented by the author at the Brisbane conference of CIB W70. Suggests that designing and providing for today’s needs is difficult enough without trying to anticipate unknown futures. “Take therefore no thought for the morrow; for the morrow shall take thought for the things of itself” (Matthew 6:34). Work stress could be reduced for facilities and maintenance managers by providing the “right” building – right design; right time; right place; nothing to worry about.
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Nakeshia N. Williams, Brian K. Williams, Stephanie Jones-Fosu and Tyrette Carter
As the P-12 student landscape continues to grow in cultural and linguistic diversity, teacher preparation programs have yet to adequately prepare teacher candidates' teaching and…
Abstract
As the P-12 student landscape continues to grow in cultural and linguistic diversity, teacher preparation programs have yet to adequately prepare teacher candidates' teaching and learning skills in meeting the academic and socio-emotional needs of diverse student demographics. This article examines teacher candidates’ cultural competence and cultural responsiveness to enhance candidates' educator preparation and stimulate candidates' personal growth development as developing culturally and linguistically responsive new teachers. While many teacher preparation programs require one multicultural or diversity education course, the authors examine a minority serving institution's integration of a cultural immersion experience for teacher candidates as one way of supporting their development as culturally and linguistically sustaining pedagogues. This paper aims at supporting school districts' need of culturally competent new teachers who have the content knowledge and pedagogy to teach and support culturally and linguistically diverse children. Recognizing this need, this qualitative analysis highlights the importance of and a need for cultural and linguistic competence among teacher candidates. Findings from this study provides a means by which universities can implement cross-cultural coursework and field-based experiences to prepare culturally responsive teacher candidates.
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The case, briefly reported in the last issue of BFJ, an appeal to a Milk and Dairies Tribunal arising out of a local authority's refusal to grant a licence to a milk distributor…
Abstract
The case, briefly reported in the last issue of BFJ, an appeal to a Milk and Dairies Tribunal arising out of a local authority's refusal to grant a licence to a milk distributor because he failed to comply with a requirement that he should provide protective curtains to his milk floats, was a rare and in many ways, an interesting event. The Tribunal in this case was set up under reg. 16(2) (f), Milk (Special Designation) Regulations, 1963, constituted in accordance with Part I, clause 2 (2), Schedule 4 of the Regulations. Part II outlines procedure for such tribunals. The Tribunal is similar to that authorized by S.30, Food and Drugs Act, 1955, which deals with the registration of dairymen, dairy farms and farmers, and the Milk and Dairies (General) Regulations, 1959. Part II, Schedule 2 of the Act provided for reference to a tribunal of appeals against refusal or cancellation of registration by the Ministry, but of producers only. A local authority's power to refuse to register or cancellation contained in Part I, Schedule 2 provided for no such reference and related to instances where “public health is or is likely to be endangered by any act or default” of such a person, who was given the right of appeal against refusal to register, etc., to a magistrates' court. No such limitation exists in respect of the revoking, suspending, refusal to renew a licence under the Milk (Special Designation) Regulations, 1963; an appeal against same lies to the Minister, who must refer the matter to a tribunal, if the person so requests. This occurred in the case under discussion.
Index by subjects, compiled by K.G.B. Bakewell covering the following journals: Facilities Volumes 8‐17; Journal of Property Investment & Finance Volumes 8‐17; Property Management…
Abstract
Index by subjects, compiled by K.G.B. Bakewell covering the following journals: Facilities Volumes 8‐17; Journal of Property Investment & Finance Volumes 8‐17; Property Management Volumes 8‐17; Structural Survey Volumes 8‐17.
Compiled by K.G.B. Bakewell covering the following journals published by MCB University Press: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18;…
Abstract
Compiled by K.G.B. Bakewell covering the following journals published by MCB University Press: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18; Property Management Volumes 8‐18; Structural Survey Volumes 8‐18.
Compiled by K.G.B. Bakewell covering the following journals published by MCB University Press: Facilities Volumes 8‐17; Journal of Property Investment & Finance Volumes 8‐17;…
Abstract
Compiled by K.G.B. Bakewell covering the following journals published by MCB University Press: Facilities Volumes 8‐17; Journal of Property Investment & Finance Volumes 8‐17; Property Management Volumes 8‐17; Structural Survey Volumes 8‐17.
Index by subjects, compiled by K.G.B. Bakewell covering the following journals: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18; Property Management…
Abstract
Index by subjects, compiled by K.G.B. Bakewell covering the following journals: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18; Property Management Volumes 8‐18; Structural Survey Volumes 8‐18.