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Article
Publication date: 18 December 2018

Boris Bizumic

The purpose of this paper is to investigate, theoretically and empirically, the role of the six dimensions of reconceptualized ethnocentrism in consumer ethnocentrism. The paper…

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Abstract

Purpose

The purpose of this paper is to investigate, theoretically and empirically, the role of the six dimensions of reconceptualized ethnocentrism in consumer ethnocentrism. The paper investigates both direct and indirect effects of the six dimensions on consumer ethnocentrism, through four theoretically meaningful mediators: nationalism, ethnic ingroup positivity, national ingroup positivity and prejudice against foreigners.

Design/methodology/approach

This study has used primary data collected from 304 US citizens through online surveys, including measures of demographics, ethnocentrism, consumer ethnocentrism, nationalism and attitudes toward ethnic ingroups, national ingroups and foreigners. Correlational, sequential multiple regression and parallel multiple mediation analyses were conducted to investigate effects of the dimensions of ethnocentrism on consumer ethnocentrism.

Findings

Regression and mediation analyses, covarying age, education, gender, ethnicity and socio-economic status, showed that ethnocentric purity had a direct effect on consumer ethnocentrism, whereas ethnocentric devotion and exploitativeness had indirect effects, entirely mediated by nationalism. There were no significant effects of the other dimensions of ethnocentrism, ethnic ingroup positivity, national ingroup positivity or prejudice against foreigners. In addition, two demographic variables (white/Anglo Americans and lower socio-economic status) had a direct effect on consumer ethnocentrism, whereas three other variables (gender, education and age) did not.

Originality/value

This study is first to explore how the dimensions of ethnocentrism relate to consumer ethnocentrism. Although consumer ethnocentrism has often been linked to ethnocentrism, the relationship has never been explicitly studied. Ethnocentrism, defined as ethnic group self-centeredness and self-importance, in which the main role is to ensure ethnic group strength and survival, plays a substantial but mainly indirect role via nationalism in consumer ethnocentrism. This study shows that both direct and indirect processes concerned with ethnic groups play a substantial role in the development of consumer ethnocentrism. Implications of the findings for consumer ethnocentrism and global consumer culture are discussed.

Details

International Marketing Review, vol. 36 no. 5
Type: Research Article
ISSN: 0265-1335

Keywords

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Abstract

Details

International Marketing Review, vol. 36 no. 4
Type: Research Article
ISSN: 0265-1335

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Article
Publication date: 9 January 2017

Herbert H. Blumberg, Ruth Zeligman, Liat Appel and Shira Tibon-Czopp

The purpose of this paper is to examine the relationship between major personality dimensions and attitudes towards peace and war.

461

Abstract

Purpose

The purpose of this paper is to examine the relationship between major personality dimensions and attitudes towards peace and war.

Design/methodology/approach

Three samples – two consisting of British psychology students (n=64 and 121) and one of Israeli students (n=80), responded to measures of some or all of: five-factor inventory, SYMLOG trait form, general survey including authoritarianism; attitudes towards peace and war; specific attitudes towards peace and war policy.

Findings

The general attitude measures were associated with the specific attitudes. Both were associated with authoritarianism but not consistently with other personality dimensions.

Research limitations/implications

Descriptive findings might not generalize and need contextualization. Authoritarianism should be measured in any studies of attitudes related to peace, war, conflict, and structural violence.

Practical implications

Practitioners of peace education may first need to address high authoritarianism and low integrative complexity. Also, countering structural violence related, for instance, to poverty or prejudice/discrimination may require a comprehensive approach including collaborative work with clinical psychologists applying both implicit and explicit assessment tools.

Originality/value

Documenting links (and lack of them) among personality variables and attitudes towards peace and war has practical and theoretical value – and may contribute to organizational schemes shaped by personality structure and bearing implications for negotiations. In terms of a paradigm by Morton Deutsch, our results show individual differences in, and associations among, variables relating to the remediable likelihood of parties being differentially likely to find themselves in negatively vs. positively interdependent situations; and carrying out effective instead of “bungling” actions.

Details

Journal of Aggression, Conflict and Peace Research, vol. 9 no. 1
Type: Research Article
ISSN: 1759-6599

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Article
Publication date: 13 November 2018

Nicolas Papadopoulos, Mark Cleveland, Boris Bartikowski and Attila Yaprak

This study focuses on an inventory and typology of consumer dispositions towards “place” and relates it to the underlying theories, inputs and outcomes of place images and…

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Abstract

Purpose

This study focuses on an inventory and typology of consumer dispositions towards “place” and relates it to the underlying theories, inputs and outcomes of place images and attitudes, aiming to unclutter a crowded research landscape by providing a holistic perspective of product/brand place associations.

Design/methodology/approach

The paper draws on extant literature to identify, analyze and discuss the consumer dispositions, theories and other elements related to place.

Findings

In total, 32 dispositions, 10 inputs to image formation, 28 permutations that complicate the understanding of place images, and 18 outcomes are discussed, providing a comprehensive perspective of the images of, and behaviours towards, various types of places from neighbourhoods to countries and beyond.

Research limitations/implications

Of the large number of constructs and combinations among them that are discussed, some have been studied fairly extensively, but most comprise “the road(s) less travelled”. The paper identifies relevant research gaps and numerous opportunities for new research.

Practical implications

Managers are aware and act upon some of the inventoried dispositions but can benefit by considering the complete array of constructs and concepts that are discussed.

Social implications

Individuals’ dispositions towards various places help to shape their self and social identities and are important in their daily life and consumption behaviour.

Originality/value

The study brings together for the first time a complete inventory of place-related dispositions alongside a wide range of related theories and concepts, thus advancing our knowledge of the nature and role of the country and other place-related images of products and brands.

Details

Journal of Product & Brand Management, vol. 27 no. 7
Type: Research Article
ISSN: 1061-0421

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