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1 – 10 of 348Shichang Liang, Rulan Li, Bin Lan, Yuxuan Chu, Min Zhang and Li Li
This study explores how chatbot gender and symbolic service recovery may improve the satisfaction of angry customers in the context of service failures. It provides a strategy for…
Abstract
Purpose
This study explores how chatbot gender and symbolic service recovery may improve the satisfaction of angry customers in the context of service failures. It provides a strategy for companies to deploy chatbots effectively in customer anger.
Design/methodology/approach
This research relies upon a systematic literature review to propose three hypotheses, and we recruit 826 participants to examine the effect of chatbot gender on angry customers through one lab study and one field study.
Findings
This research shows that female chatbots are more likely to increase the satisfaction of angry customers than male chatbots in service failure scenarios. In addition, symbolic recovery (apology vs. appreciation) moderates the effect of chatbot gender on angry customers. Specifically, male (vs. female) chatbots are more effective in increasing the satisfaction of angry customers when using the apology method, whereas female (vs. male) chatbots are more effective when using the appreciation method.
Originality/value
The rapid advancements in artificial intelligence technology have significantly enhanced the effectiveness of chatbots as virtual agents in the field of interactive marketing. Previous research has concluded that chatbots can reduce negative customer feedback following a service failure. However, these studies have primarily focused on the level of chatbot anthropomorphism and the design of conversational texts, rather than the gender of chatbots. Therefore, this study aims to bridge that gap by examining the effect of chatbot gender on customer feedback, specifically focusing on angry customers following service failures.
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Describes the experience of the Indiana University Music Librarywith the Search CD450 software on alocal area network (LAN). Deals withthe LAN from a user′s perspective, outlining…
Abstract
Describes the experience of the Indiana University Music Library with the Search CD450 software on alocal area network (LAN). Deals with the LAN from a user′s perspective, outlining some of its majoradvantages and disadvantages. Emphasises the issue of LAN′s CD‐ROM compatibility.
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Yaw A. Debrah and Ian G. Smith
Presents over sixty abstracts summarising the 1999 Employment Research Unit annual conference held at the University of Cardiff. Explores the multiple impacts of globalization on…
Abstract
Presents over sixty abstracts summarising the 1999 Employment Research Unit annual conference held at the University of Cardiff. Explores the multiple impacts of globalization on work and employment in contemporary organizations. Covers the human resource management implications of organizational responses to globalization. Examines the theoretical, methodological, empirical and comparative issues pertaining to competitiveness and the management of human resources, the impact of organisational strategies and international production on the workplace, the organization of labour markets, human resource development, cultural change in organisations, trade union responses, and trans‐national corporations. Cites many case studies showing how globalization has brought a lot of opportunities together with much change both to the employee and the employer. Considers the threats to existing cultures, structures and systems.
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David S. Gedde and Tantatape Brahmasrene
Describes the impact of recent changes in US tort law and identifies four interest groups concerned: manufacturers, insurance companies, consumers and lawyers. Discusses their…
Abstract
Describes the impact of recent changes in US tort law and identifies four interest groups concerned: manufacturers, insurance companies, consumers and lawyers. Discusses their relative strengths, motivations and influence on judicial decisions, citing relevant liability cases for product‐related injuries due to manufacturing defects, design defects and inadequate warnings. Develops a logistic regression model to relate state adoption of strict liability standards to the relative strength of interest groups and applies it to US data. Suggests that the strength of manufacturers and, more particularly, lawyers is significant; and that liberal states are more likely to adopt strict liability for design defects. Calls for further research on the role of the legal profession in legal change.
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THE blueprint, vital communication link between designer, engineer and manufacturer, is currently undergoing a radical change in its traditional format at the Boeing Airplane…
Lingling He, Miaochan Lin, Shichang Liang, Lixiao Geng and Zongshu Chen
This research explores the impact of classical aesthetics (e.g. order and symmetry) and expressive aesthetics (e.g. creativity and distinctiveness) on consumer green consumption.
Abstract
Purpose
This research explores the impact of classical aesthetics (e.g. order and symmetry) and expressive aesthetics (e.g. creativity and distinctiveness) on consumer green consumption.
Design/methodology/approach
This research conducted three studies. Study 1 explored the main effect of appearance aesthetics (appearance: plain vs classical vs expressive) on green products purchase intention through a one-factor between-subjects design. Study 2 verified the mediating role of perceived naturalness through two types of appearance aesthetics (appearance: classical vs expressive) between-subjects design. Study 3 verified the moderating role of product identity-symbolic attributes through a 2 (product identity-symbolic attributes: non-identity-symbolic vs identity-symbolic attributes) × 2 (appearance: classical aesthetics vs expressive aesthetics) between-subjects design.
Findings
Consumers will be more likely to purchase a green product that has classical aesthetics appearance (vs expressive aesthetics). Perceived naturalness mediates the effect of aesthetic appearance on consumer green consumption. Product identity symbol attributes moderate this effect. Specifically, for non-identity-symbolic green products, classical aesthetics can effectively enhance consumer purchase intention. For identity-symbolic green products, expressive aesthetics can effectively enhance consumer purchase intention.
Originality/value
Existing research suggests that aesthetic appearance can increase consumers’ evaluation of electronic products, beauty products and food, but the difference between aesthetics has not yet been explored. This research compares two aesthetics, contributing to the literature on aesthetic appearance in green products and offering valuable insights for managers’ green products marketing.
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Likun Ni, Sayed Fayaz Ahmad, Ghadeer Alsanie, Na Lan, Muhammad Irshad, Rima H. Bin Saeed, Ahmad Bani Ahmad and Yasser Khan
This study aims to find out the role of green curriculum (GC) in making a green generation (GG) and ensuring sustainability. The study considers the green curriculum a key factor…
Abstract
Purpose
This study aims to find out the role of green curriculum (GC) in making a green generation (GG) and ensuring sustainability. The study considers the green curriculum a key factor for understanding environmental values orientation (EVO) and adopting pro-environmental behaviors (Pr-EnB) for social, economic, human and environmental sustainability.
Design/methodology/approach
The study is quantitative and cross-sectional. Partial least square-structural equation modeling was used to test the research model and data which was collected through a questionnaire survey from university faculty and students in Pakistan, Saudi Arabia and China.
Findings
The findings show that the GC has significant positive effects on EVO and pro-environmental behavior. However, it has no significant effect on social sustainability. There is a positive significant effect of pro-environmental behavior on economic, environmental, human and social sustainability. Whereas, environmental orientation has no significant effect on economic sustainability but significantly influences environmental, human and social sustainability. GC has no significant effect on economic, environmental and human sustainability. However, when considering the combined effects of GC and environmental values orientation or pro-environmental behavior, significant positive effects were found on economic, environmental, human and social sustainability.
Research limitations/implications
The result suggests that implementing a GC positively influences environmental orientation, pro-environmental behavior and various dimensions of sustainability.
Practical implications
These results have implications for educational institutions and policymakers aiming to promote sustainability through green curriculum and help in the attainment of sustainable development goals.
Originality/value
The study fulfills an essential need to obtain sustainability and sustainable development goals through education.
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Hye Hwan Ahn, Hee Yang Youn, Eung Je Lee and Chang Won Park
Bluetooth wireless technology is a low power, low cost and short‐range RF technology that permits communication between bluetooth enabled devices, and focuses on replacement of…
Abstract
Bluetooth wireless technology is a low power, low cost and short‐range RF technology that permits communication between bluetooth enabled devices, and focuses on replacement of cables between electronic devices. Communication between Bluetooth devices follows a strict master‐slave scheme. Each master device can have up to 7 active slaves and forms a so called piconet. In Bluetooth employing conventional scheduling policies such as Round Robin (RR), POLL or NULL packet is sent when the Master or Slave node does not have any data to send which causes a significant waste of resources. The DRR (Deficit Round Robin) scheduling algorithm can avoid the waste of time and slot of the RR scheduling at the sacrifice of fairness. In this paper we propose an improved DRR (IDRR) scheduling algorithm which effectively combines the DRR and bin packing algorithm. Computer simulation reveals that slot utilization is increased up to about 60% while the total number of used slots is decreased up to about 100%. The proposed IDRR scheduling is thus effective for not only basic data transmission but also real‐time multimedia data transmission.
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Chiu-Lan Chang, Ming Fang, Bin Hong and Kung-Cheng Ho
To verify the effectiveness of the monetary policy, the impacts of monetary instruments on overnight spread under the interest rate corridor (IRC) are examined. The People's Bank…
Abstract
Purpose
To verify the effectiveness of the monetary policy, the impacts of monetary instruments on overnight spread under the interest rate corridor (IRC) are examined. The People's Bank of China (PBC) has operated the IRC since 2014. To understand the impacts of monetary instruments on overnight spread before and after the IRC framework, the complete samples are divided into two periods.
Design/methodology/approach
To model the overnight spread, an exponential GARCH (EGARCH) approach is used which can examine the interbank market interest rates for monetary policy purposes. The overnight money market plays an important role in the implementation of monetary policy.
Findings
Chinese interest rate liberalization and the implementation of IRC affect the overnight spread in the short-term financing market. Before the implementation of the IRC, the key factor to affect the overnight spread is mainly affected by the PBC's monetary policy control on the liquidity supply side. After the implementation of IRC, the overnight spread can be the largest part explained by the liquidity demand side and the PBC's multiple monetary instruments have significant impacts on the reduction of overnight spread.
Originality/value
The overnight spread has recently been influenced by various factors that are directly or closely related to the monetary policy instruments and the interest rate policy of the PBC. Chinese interest rate liberalization and the implementation of interest rate corridor policy affect the overnight spread in the short-term financing market.
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Xiaobin Feng, Xiaoshu Ma, Zhe Shi and Xuebing Peng
To address the gap of divergent conclusions on the impact of knowledge search (KS) on performance, this paper aims to discuss the nonlinear relationships between KS and reverse…
Abstract
Purpose
To address the gap of divergent conclusions on the impact of knowledge search (KS) on performance, this paper aims to discuss the nonlinear relationships between KS and reverse internationalization enterprise (RIE) performance, and the co-moderation of causation and effectuation (C&E) on KS–performance.
Design/methodology/approach
The proposed theoretical model is developed by integrating the theory of knowledge-based view and decision rationality theory. The empirical study is based on survey data collected from 245 RIEs of the Yangtze River Delta and Pearl River Delta regions in China. Hierarchical multiple regression and the appropriate U-test method are used to test the hypotheses.
Findings
Empirical results suggest that both focused and multi-focus searches have inverted U-shaped effects on RIE performance. Furthermore, causation weakens the curvilinear effect between multi-focus search and RIE performance, whereas effectuation strengthens the curvilinear effect but weakens the inverted U-shaped relationship between focused search and RIE performance. Results also indicate that the integration of C&E positively moderates the relationship between focused or multi-focus searches and RIE performance.
Originality/value
Findings reveal the nonlinear effects of focused and multi-focus searches on RIE performance and clarify the dispute over the mechanism of KS on performance by proposing the different moderating role of C&E. Moreover, this research provides deeper insight into contingency mechanisms between KS and performance by integrating the co-moderating role of C&E in RIEs.
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