The author develops three U.S. scenarios to enable practitioners to gain a new mental model of the future from 2022 to 2050 by analyzing the uncertainties around major issues.
Abstract
Purpose
The author develops three U.S. scenarios to enable practitioners to gain a new mental model of the future from 2022 to 2050 by analyzing the uncertainties around major issues.
Design/methodology/approach
The process has two elements: the predictable developments and the scenarios of possible extreme outcomes of major uncertainties. Five steps to create a mental model for how the United States could evolve out to 2050 are mapped out.
Findings
“The development that defines the ‘Socially Divided’ scenario is China’s brutal nationalism and displacement of the United States as the world’s number one superpower.’ 10; 10;‘The signature event of the ?Security United’ scenario is the global depression from 2026 to 2035 brought on by China’s collapsing economy.’ 10; 10;?China and the U.S. remain neck and neck in the global competition for economic power throughout the ‘Economy Focused’ scenario.” 10
Research/Limitations/Implications
Supplementary data is included with the online version of the article.
Practical/Implications
Immersing ourselves in realistic narratives of the future helps us sidestep our inclination to go with what we’ve done in the past.
Originality/Value
A unique look at three plausible futures of the U.S. from 2022 to 2050. Every company should immerse itself in the scenarios to anticipate distinctly different future business environments. The article also serves as a learning model for scenario development.
Corporations need a structure for thinking through the development of a new energy/environment strategy and the business implications of different strategy alternatives. This…
Abstract
Purpose
Corporations need a structure for thinking through the development of a new energy/environment strategy and the business implications of different strategy alternatives. This paper aims to investigate how to develop a customized corporate energy strategy.
Design/methodology/approach
This four‐step process focuses on the major energy/environment issues requiring corporate decisions; it generates two alternate scenarios of the future that span the possibilities and identifies basic policy choices for corporations and also the tradeoffs to be made.
Findings
The paper finds that this process to develop a new energy strategy addresses the prospects that the way an organization manages its energy and environmental threats and opportunities over the next 15 years could invigorate or cripple it. The four major drivers of uncertainty for the future: the dynamics of energy supply and demand, global warming effects, society's environmental‐mitigation and remediation priorities, and world economic development outcomes.
Research limitations/implications
Bill Ralston is the co‐author of the best‐practice guide The Scenario Planning Handbook (with Ian Wilson).
Practical implications
The four‐step process outlined here provides corporate executives the practical means to interpret the global forces buffeting them, to identify new pathways for creating value in the future and to get started.
Originality/value
This process to develop a new energy strategy evaluates the prospects that the way an organization manages its energy and environmental threats and opportunities over the next 15 years could invigorate or cripple it.
Details
Keywords
This conference session was an in‐depth discussion of how practitioners can get the most value from scenario planning. Participants were Bill Ralston, SRI International; Robert…
Abstract
This conference session was an in‐depth discussion of how practitioners can get the most value from scenario planning. Participants were Bill Ralston, SRI International; Robert Wilson, Northeast Consulting Resources; and Gerald Harris, Global Business Network. Audrey Schriefer, Strategic Management Associates, moderated the session and has prepared this brief summary.
One of the sessions at the 1995 International Conference featured a panel of scenario experts: Bill Ralston, SRI International (SRI), Robert Wilson, Northeast Consulting Resources…
Abstract
One of the sessions at the 1995 International Conference featured a panel of scenario experts: Bill Ralston, SRI International (SRI), Robert Wilson, Northeast Consulting Resources (NCRI), and Gerald Harris, Global Business Network (GBN). Audrey E. Schriefer, Strategic Management Associates, moderated the session. In the September/October issue of Planning Review, Ms. Schriefer summarized the opening remarks from this session. Here she presents the highlights of the question and answer portion of the discussion.
Bill Ralston and Ian Wilson have written a unique resource for corporate leaders – The Scenario Planning Handbook: Developing Strategies in Uncertain Times (Thomson/Southwestern…
Abstract
Purpose
Bill Ralston and Ian Wilson have written a unique resource for corporate leaders – The Scenario Planning Handbook: Developing Strategies in Uncertain Times (Thomson/Southwestern, 2006). Strategy & Leadership editor Robert M. Randall interviewed them to ask, for example, Why does scenario planning deserve special top management attention?
Design/methodology/approach
The interview covers such topics as: Do executives really need to get involved with the nuts and bolts of scenario development? Will that really help them with the management of strategy which is clearly their prime responsibility?
Findings
The authors of the Handbook believe that scenario planning is an excellent way to “rehearse the future.” By thinking continuously about the future, and how a business might react to major changes, managers will be better prepared to respond quickly to extraordinary events when they do occur.
Practical implications
Scenario planning can lead to true organizational learning if leaders facilitate four developments: executives, managers and staff must become convinced that long‐term, superior performance of the organization depends on anticipating and responding to future events, discontinuities, innovations and trends better than the competition; information – about internal and external developments –must flow freely so that the seeds of new businesses can grow as existing businesses compete aggressively for market share; the organization must acquire or develop competencies in external‐environment intelligence, technology innovation, planning under uncertainty, experimenting with new products and services, and executing change; and effective processes must be developed for scanning and monitoring, scenario planning, technology innovation, and decision‐making under uncertainty.
Originality/value
This interview taps the experience the two scenario planning consultants have accumulated from working on scenario projects over several decades.
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Keywords
Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.
Abstract
Purpose
Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.
Design/methodology/approach
This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.
Findings
This review is based on “Strategic thinking about disruptive technologies” by Nick Evans, Bill Ralston and Andrew Broderick. They describe a project carried out by SRIC‐BI for the US government to identify the most important civilian technologies disruptive to US interests up to 2025. Six technologies identified as likely to be the most disruptive were biofuels and bio‐based chemicals, biogerontechnology, clean coal, energy‐storage materials, service robotics, and The Internet of Things.
Practical implications
Provides strategic insights and practical thinking that have influenced some of the world's leading organizations.
Originality/value
The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.
Details
Keywords
In organisations today it is essential that the budgeting process be not just effective in the determination of the allocation of resources, but also be perceived by all those…
Abstract
In organisations today it is essential that the budgeting process be not just effective in the determination of the allocation of resources, but also be perceived by all those involved within the organisation to be fair and equitable. The budgeting process must also be participatory, in that, those who will be held accountable for the results are also involved in the determination of the resource allocation.
The purpose of this article is to review the results of the detailed questionnaire which was the core of the field research referred to in the previous article on Applications of…
Abstract
The purpose of this article is to review the results of the detailed questionnaire which was the core of the field research referred to in the previous article on Applications of ZBB in Academic Institutions.
Introduction The purpose of this article is to examine the literature with respect to the application of ZBB in the private sector and by so doing determine the results obtained…
Abstract
Introduction The purpose of this article is to examine the literature with respect to the application of ZBB in the private sector and by so doing determine the results obtained from the application. In reviewing the literature, reference will be made to the comparison of private and public sector ZBB; claims and criticisms made by private sector organisations; and a summary of the survey findings conducted in the private sector.
The purpose of this article is to review the surveys and comments made with respect to ZBB applications in academic institutions. In addition, the results of the writer's masters…
Abstract
The purpose of this article is to review the surveys and comments made with respect to ZBB applications in academic institutions. In addition, the results of the writer's masters dissertation on “The use and usefulness of ZBB in Academic Institutions” are summarised here. However, the detailed results of the Mail Questionnaire are included in the next article of the series.