Paul Braidford, Ian Stone and Besrat Tesfaye
The aim of this paper is to analyse support measures in the USA, Canada and Sweden aimed at encouraging women to start their own business and/or promote growth in women‐owned…
Abstract
Purpose
The aim of this paper is to analyse support measures in the USA, Canada and Sweden aimed at encouraging women to start their own business and/or promote growth in women‐owned businesses, and in particular the role of women's business centres. It examines whether existing initiatives of this kind have proven successful in their stated and unstated aims; and if elements of practice are transferable to other countries and contexts. The paper also contributes to the gender mainstreaming debate.
Design/methodology/approach
Through in‐depth interviews across four countries with managers of such centres and other business support personnel, policy‐makers and practitioners, the paper constructs a view of how women's business centres fit into the overall policy context, and how they have aided the development of women's enterprise.
Findings
The use of international comparisons permits the identification of common approaches to enterprise policy for women. Policy‐makers and practitioners will appreciate the nuanced view of the elements that make up several lauded initiatives aimed at supporting women's entrepreneurship, how (and to what degree) these elements work together and how these elements may be used elsewhere.
Research limitations/implications
The paper suggests the need for more nuanced understanding of client needs, whether male or female, and the role this might play in the delivery of business support.
Practical implications
Policymakers should be clear regarding the objectives of women's centres, as between support principally directed at unemployed/low income groups and increasing the business start‐up rate per se among women (leading to economic growth), and even whether support should be differentiated by gender.
Social implications
Women's centres are working mainly for the more disadvantaged women, rather than those with real potential as entrepreneurs. Such centres may also reinforce stereotypes of “women's businesses”.
Originality/value
The key contribution of this paper is that, compared to previous work, it provides a more critical perspective on the specifics of women's business centre initiatives, exploring both the processes and outcomes that lie behind the simple output‐related success measures that often characterise mainstream policy evaluations.