Barney G. Pacheco and Marvin H. Pacheco
The global impact of the COVID-19 pandemic has been well documented, but there is still limited insight into the complex interaction of factors that determine its longer-term…
Abstract
Purpose
The global impact of the COVID-19 pandemic has been well documented, but there is still limited insight into the complex interaction of factors that determine its longer-term effects on the most vulnerable sectors of society. The current study therefore develops an integrated conceptual framework to investigate how consumers' fear of mortality and the perceived risk of severe illness associated with COVID-19 act as critical determinants of consumer food choices and perceived well-being.
Design/methodology/approach
An online survey was utilized to collect data from a sample of 407 adult, low-income consumers across Trinidad and Tobago. The PROCESS macro was used to empirically test the hypothesized relationships in a moderated mediation model.
Findings
The results confirm that an increase in the perceived risk of severe illness has a significant negative effect on the consumption of healthy foods and perceived well-being. Moreover, consumers' choice of healthy foods mediates the negative relationship between consumers' perceived risk of severe COVID-19 illness and subjective well-being. Finally, the negative relationship between perceived risk of illness and healthy food choice weakens as an individual's fear of pandemic-related mortality increases.
Originality/value
This research integrates multiple related theoretical constructs to provide a more nuanced understanding of the lingering impact that risk perceptions and fear have on consumer food choices and associated well-being among a vulnerable Caribbean population. The changes identified have important implications for researchers interested in consumer food preferences as well as policymakers seeking to promote a healthy lifestyle among individuals coping with psychologically stressful circumstances.
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Meena Rambocas and Barney G. Pacheco
The explosion of internet-generated content, coupled with methodologies such as sentiment analysis, present exciting opportunities for marketers to generate market intelligence on…
Abstract
Purpose
The explosion of internet-generated content, coupled with methodologies such as sentiment analysis, present exciting opportunities for marketers to generate market intelligence on consumer attitudes and brand opinions. The purpose of this paper is to review the marketing literature on online sentiment analysis and examines the application of sentiment analysis from three main perspectives: the unit of analysis, sampling design and methods used in sentiment detection and statistical analysis.
Design/methodology/approach
The paper reviews the prior literature on the application of online sentiment analysis published in marketing journals over the period 2008-2016.
Findings
The findings highlight the uniqueness of online sentiment analysis in action-oriented marketing research and examine the technical, practical and ethical challenges faced by researchers.
Practical implications
The paper discusses the application of sentiment analysis in marketing research and offers recommendations to address the challenges researchers confront in using this technique.
Originality/value
This study provides academics and practitioners with a comprehensive review of the application of online sentiment analysis within the marketing discipline. The paper focuses attention on the limitations surrounding the utilization of this technique and provides suggestions for mitigating these challenges.
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Barney G. Pacheco and Syed Akhter
Current research on small to medium enterprise (SME) internationalization has generated valuable insight but continues to overlook the activities of business-to-business (B2B…
Abstract
Purpose
Current research on small to medium enterprise (SME) internationalization has generated valuable insight but continues to overlook the activities of business-to-business (B2B) SMEs located in small emerging economies. This study aims to fill this gap by testing the applicability of the ownership, location and internalization (OLI) framework to understand the internationalization strategies of small B2B firms in Trinidad and Tobago, a small emerging Caribbean economy.
Design/methodology/approach
The study used a qualitative research design, which involved in-depth interviews with senior executives of three firms in the B2B sector who were knowledgeable about their firm’s internationalization process. Thematic analysis was then used to understand the motivations and strategies underpinning the internationalization approach adopted by each firm.
Findings
Contrary to the stereotype of SMEs in emerging markets as fragile enterprises, there is evidence that firms exploited the development of innovative products and processes to facilitate foreign market entry and expansion. Additionally, firms overcame resource limitations by relying on governmental ties and leveraging networking opportunities. The findings also call attention to the impact of organizational learning and the role of knowledge as a dynamic capability.
Originality/value
Both the context of the study and the application of the OLI framework contributes to the extant literature by yielding substantive insights into the internationalization strategies of B2B firms in a small emerging economy. The findings further highlight how the OLI framework can be supplemented by other theoretical perspectives to better understand internationalization by emerging market SMEs.
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The purpose of this paper is to review the recent critique of the discovery view of opportunities and by implication the current state of the so‐called creation view of…
Abstract
Purpose
The purpose of this paper is to review the recent critique of the discovery view of opportunities and by implication the current state of the so‐called creation view of opportunities.
Design/methodology/approach
A systematic review of articles published from 2000‐2010 which feature a critique of the discovery view of opportunities. The review uses an open coding approach to identify central themes in the critique. Four central themes are identified, and from within‐theme patterns three distinct groups within the literature are identified.
Findings
The four themes suggest that the discovery view is incomplete, that social and relational interactions are more pervading and important than the discovery view suggests, that opportunities are created and that the role of individuality and subjectivity needs to be emphasized more. Three distinct groups within the literature are identified, each presenting different critiques of the discovery view, theoretical foci and implications for method and practice. Furthermore, the discussion suggests that the opportunity concept is a focal point for important debates in the entrepreneurship field, that the creation view is diverse and should not be referred to in the singular and that seeking reconciliation between the discovery and creation views is a problematic strategy. Finally, it is suggested that a continued dialog exploring differences both between the discovery and creation views as well as between the creation views is a fruitful strategy for the development of the field.
Originality/value
The article presents a review of both the critique of the discovery view and the so‐called creation view, thereby supplementing and advancing from existing reviews of the opportunity concept in entrepreneurship. This furthers our understanding of the role of opportunities in entrepreneurial processes.
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Jennie Åkesson, Angelina Sundström, Glenn Johansson, Koteshwar Chirumalla, Sten Grahn and Anders Berglund
Despite increasing focus among scholars and practitioners on the design of product-service systems (PSS), there exists no compilation of current knowledge on the role played by…
Abstract
Purpose
Despite increasing focus among scholars and practitioners on the design of product-service systems (PSS), there exists no compilation of current knowledge on the role played by small and medium-sized enterprises (SMEs) in designing such systems. Thus, this paper sets out to identify and organise the existing research and suggest questions for future research.
Design/methodology/approach
A systematic literature review was performed to identify and provide in-depth details on key themes in the literature addressing the design of PSS in SMEs.
Findings
This paper identifies five themes in the literature on the design of PSS in SMEs: motives, challenges, SME characteristics, methods and digitalisation. The themes are interrelated, and SME characteristics seem to be at the core as they are related to all the other themes. Gaps in the current knowledge are identified, and questions for future research are suggested.
Originality/value
The suggestions for future research provide a starting point for expanding the research on PSS design and devising practical support for SMEs.
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Alka Gupta, Christoph Streb, Vishal K. Gupta and Erik Markin
Acting entrepreneurially in nascent industries is a complex endeavor characterized by uncertainty and ambiguity. Nevertheless, entirely new industries do emerge, often as a direct…
Abstract
Acting entrepreneurially in nascent industries is a complex endeavor characterized by uncertainty and ambiguity. Nevertheless, entirely new industries do emerge, often as a direct result of entrepreneurial behavior. We extend and apply discovery and creation approaches to study entrepreneurial behavior during industry emergence by means of qualitative analysis of a film about the personal computer (PC) industry℉s formative years. We find that discovery and creation behavior are fundamentally interrelated and share a common element: bricolage. Moreover, ideological activism is a major component of entrepreneurial behavior in a new industry℉s formative years during both creation and discovery processes. Implications for research and practice are discussed.
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Third-party certifications promote firms' high standards and enhance their legitimacy and reputation, potentially positively impacting their performance, namely on exports.
Abstract
Purpose
Third-party certifications promote firms' high standards and enhance their legitimacy and reputation, potentially positively impacting their performance, namely on exports.
Design/methodology/approach
This paper studies the differences in firms' export performance between firms with and without the “SME Leader” label, a Portuguese firm-specific label. This study data set comprises data for 5.489 SMEs, for 2014–2020, where 2.950 firms obtained their certification during the period and 2.539 are non-certified control firms. The methodology adopted circumvents the traditional endogeneity problems in this type of study.
Findings
The results indicate that the “SME Leader” label does not directly improves a firm's export performance. Additionally, industry characteristics seem relevant for the relationship between SMEs' certification and their levels of internationalization.
Originality/value
Since the study sample includes firms from all industrial sectors, this study results apply to various organizations.
Propósito
Las certificaciones de terceros promueven los altos estándares de las empresas y mejoran su legitimidad y reputación, lo que puede tener un impacto positivo en su desempeño, especialmente en las exportaciones.
Diseño/metodología/enfoque
Este documento estudia las diferencias en el desempeño de las exportaciones de las empresas entre las empresas con y sin la etiqueta “Líder PYME”, una etiqueta específica de la empresa portuguesa. Nuestro conjunto de datos comprende datos de 5.489 Pymes, para 2014–2020, donde 2.950 empresas obtuvieron su certificación durante el período y 2.539 son empresas de control no certificadas. La metodología adoptada sortea los tradicionales problemas de endogeneidad en este tipo de estudios.
Resultados
Los resultados indican que la etiqueta de “PYME líder” no mejora directamente el desempeño exportador de una empresa. Además, las características de la industria parecen relevantes para la relación entre la certificación de las PYMES y sus niveles de internacionalización.
Originalidad/valor
Dado que nuestra muestra incluye empresas de todos los sectores industriales, nuestros resultados se aplican a varias organizaciones.
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Ana Pacheco, João J. M. Ferreira, Jorge Simões, Pedro Veiga and Andrea Caputo
The literature identifies the need to understand better the role of universities’ entrepreneurial orientation (EO), even while this remains an unexplored field. This study seeks…
Abstract
Purpose
The literature identifies the need to understand better the role of universities’ entrepreneurial orientation (EO), even while this remains an unexplored field. This study seeks to overcome this shortcoming and put forward empirical evidence on the EO of universities and it examines the moderating effects of networks, knowledge and trust, market orientation, and implementing sustainable development goals (SDGs) on the design and development of entrepreneurial universities.
Design/methodology/approach
To test the conceptual model, the authors used a sample of 125 questionnaires obtained from Portuguese higher education institutions, and it was deployed a structural equation model by a partial least squared as the estimation method.
Findings
The results show that the different dimensions of EO significantly influence the design and development of entrepreneurial universities. Furthermore, our findings show how market orientation and SDGs have moderating effects on the development of university entrepreneurship.
Practical implications
As for practical implications, the results point to the influence EO holds over entrepreneurial universities, and this causal relationship undergoes moderation by networks, knowledge and trust, market orientation and SDGs. As such, HEI rectors, deans and directors need to leverage these moderating effects, fostering human capital and universities’ active initiatives and policies to conceive and develop more entrepreneurial universities.
Originality/value
Our research model seeks to contribute to advancing studies on the EO of universities and assists in better understanding EO within the scope of influence of the third university mission as entrepreneurial institutions.