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The present study reviews the theoretical and empirical literature about the significance of international migrants' remittance to empirically analyse the effect of remittance on the productivity growth of developing countries using a panel dataset from 1991 to 2021.

The study utilised the data envelopment analysis (DEA)-based Malmquist Productivity Index (MPI) to measure nationwide production efficiencies. It first performed a unit root test, cointegration test and pool mean group autoregressive distributed lag (PMG-ARDL) technique. To assess the robustness of the findings, the study also uses dynamic ordinary least squares (DOLS) and fully modified OLS (FMOLS) estimators.

The results demonstrated that remittances are a significant source of funding that promotes innovation [i.e. technological progress (TEC)] and hastens the country's total factor productivity (TFP) growth. However, the study needed to have established the effect of inward remittances on the nation's technical efficiency (EFF).

As remittances encourage innovation and TFP growth (TFPG), the concerned governments must create favourable and enabling economic environments to increase remittance inflows, which will have far-reaching growth repercussions.

The present study emphasises the connection between remittances and productivity growth, the disintegration of TFP, advanced econometric techniques and contribution to research policy. Despite prior literature exploring the effect of remittances on economic growth, a dearth of literature exists on how remittances affect a country's productivity. The output-based MPI methodology used in this study offered a nuanced understanding of how remittances affect many facets of productivity growth in developing nations.

This study aims to delve into the intricate world of small retailers in India, seeking to understand the impediments/barriers they encounter when trying to embrace online-to-offline (O2O) platforms. It also investigates the potential impact of the digital ecosystem in moderating these barriers.

Data from 426 Indian retailers was collected, and structural equation modelling was used to validate the conceptual framework.

The findings highlight the importance of addressing distrust and technological anxiety as key barriers to O2O platform adoption. Psychological risk, low-tech orientation, privacy risk, financial risk and social risk were also identified as barriers. Interestingly, performance risk and infrastructure were found to be insignificant in this study. The study indicates that the digital ecosystem does moderate the relationship between psychological risk, performance risk, distrust and technological anxiety with attitude.

This research holds significant implications for technology adoption, retail management and aggregator platform development in developing nations, notably India. This research draws upon a conceptual framework to deepen the understanding of the O2O technology platform by providing an all-inclusive overview.

This study breaks new ground by investigating the distinctive obstacles to O2O adoption faced by small retailers in India. By validating the digital ecosystem’s moderating effect, this research yields insights that are context-specific and particularly relevant to the Indian retail landscape. Valuable guidance is offered for researchers, practitioners and policymakers navigating O2O strategy implementation in emerging markets.

The purpose of this study is to examine diverse risks and barriers that influence customers' attitude leading to their actual use of wearable devices in India. This study used technological literacy as a moderating variable to understand the relationship between barriers and attitudes toward adoption of wearable device.

A survey questionnaire was developed through focused group discussions with field experts. Data were collected through online as well as offline modes. A Google form was created and its weblink was shared with the respondents using wearable devices. Both online as well as offline modes were used for data collection. Several reminders through telephone and revisits were undertaken to approach the respondents.

The results of this study indicated that psychological risk and financial risk emerged strongest barriers of wearable technologies. This was followed by infrastructure barriers and performance risk. The strength of the relationship between technological anxiety and attitudes was lower but still significant. Surprisingly, privacy risk and social risk were not statistically significant. This study also validated the impact of technological literacy as a moderator between risks and attitudes.

This study contributes to the research by validating numerous risks and barriers in the adoption of wearable devices. This study not only offers a novel perspective on researching diverse barriers but also elucidates the moderating role of technological literacy which has not been covered in extant literature.

Using VOSviewer software, this research delves into the various implications of ethical artificial intelligence (AI) within the retail industry. We explored the latest research trends using bibliometric analysis unveiling the journals, organisations, sources, articles, and documents that topped the chart. To shed light on the critical areas, we leveraged a citation analysis approach to explore the numerous trending research areas that were associated with fostering trust and transparency in AI-based retail applications. The research recognised the most influential areas by investigating the highly cited works. This research insight works as a guiding roadmap to navigate the complexities related to the ethical use of AI and direct towards fostering trust.

The development of Internet of Things (IoT) is revolutionising the retail sector with innovation. With the help of IoT, retailers can now offer shoppers a personalised, interactive shopping experience, making it easier for them to find what they need and discover new products. Consequently, this is generating fresh prospects and propelling the sector’s expansion. The distribution chain in retail provides the products and information that enable customers to learn about products through various channels other than the ones they use to buy them. Keeping up with the rapidly changing demand and supply necessitates a sophisticated inventory and supply chain operation, in addition to the integration of all customer touchpoints. Because it enables businesses to rebalance supply and demand, the IoT has the potential to be a key component of channel integration. This chapter offers a strategic framework for classifying IoT initiatives on an opportunity map and differentiating them according to their primary area of impact and value creation. This chapter uses the enabling capabilities of the IoT to support adoption.

This chapter investigates the integration of blockchain, augmented reality (AR), and virtual reality (VR) in revolutionizing retail experiences. It delves into how these technologies are reshaping consumer engagement and trust, focusing on their combined potential to transform the retail landscape. The chapter aims to analyze the impact of blockchain on transaction transparency and security, explore the immersive shopping experiences afforded by AR and VR, and highlight their role in enhancing customer satisfaction. A multifaceted approach, blending theoretical perspectives with practical case studies and expert insights provides a balanced view of the challenges and opportunities in implementing these technologies. Key findings emphasize the significant enhancement of retail experiences through technological synergy, leading to increased customer loyalty and sales. However, the chapter also addresses the challenges in technical implementation and logistical integration, proposing strategies to navigate these complexities. The conclusion highlights the immense benefits for retailers and consumers, underscoring the necessity of continuous innovation in the retail sector to align with digital advancements. This chapter contributes valuable insights for retailers looking to adopt these technologies, focusing on the ethical and privacy implications of their usage. It serves as a guide for understanding the current and future roles of blockchain, AR, and VR in retail, offering a pivotal resource for stakeholders in both the retail and technology industries.

Modern technologies today are reshaping the field of marketing management. The transformative impact of new-age technologies, such as data analytics, artificial intelligence (AI), automation, social media advancements, virtual reality (VR), and augmented reality (AR), has brought a huge change in the way businesses are developing their strategies and tackling their business rivals. It focuses on the challenges and opportunities that marketing managers face in adapting to these technological changes amidst rising concerns for data security and privacy. The chapter highlights the pivotal role of incorporating new-age technologies in staying ahead in the competitive scenario. The utility of social media platforms is there nowadays more for consumer engagement. Furthermore, it stresses the need for marketing managers to embrace and harness these technologies to stay competitive in a rapidly evolving landscape. The chapter aims to analyze the key new-age technologies, understand their applications in marketing management, evaluate their benefits, and assess various challenges and opportunities faced while implementing these new technologies. The chapter concludes that the integration of new-age technologies into marketing management has brought forward exceptional possibilities for connecting with consumers, driving innovation, and redefining the boundaries of marketing strategies. The synergy between marketing management and new-age technologies is shaping the present and future of business–customer interactions in profound and exciting ways.

In India, 52% of e-commerce consumers actively engage in hyperlocal commerce, representing a substantial increase in online purchasing and hyperlocal services over the past two years. How individuals discover, select, and acquire products and services has been significantly altered due to the COVID-19 pandemic. Digital payments and contactless deliveries have become indispensable in the current dynamic environment, affording consumers enhanced security and convenience. Radio-frequency identification (RFID) technology has enabled the widespread adoption of contactless payments, including Europay, MasterCard, and Visa (EMV) chip cards, which eliminate the need for customers to swipe their cards during physical transactions. Particularly in the fast food, pharmaceutical, and supermarket industries, the symbiotic relationship between e-commerce and contactless payments has experienced significant expansion in India. This chapter investigates the synergies between cashless, contactless, and autonomous purchasing in the digital age. This research examines these technologies’ reciprocal reinforcement and interconnections, focusing on their profound influence on retail transactions and purchasing experiences. The progressive development of payment systems is evidenced by the expanding prevalence of contactless transactions, facilitated by innovations such as the “tap to pay” feature partnership between Paytm and Kotak Mahindra. The year 2023 is anticipated to witness several significant developments, including the expansion of virtual retail, the push for contactless transactions, and the establishment of initiatives such as the open network for digital commerce. The range of applications for frictionless, contactless, and autonomous shopping is extensive, encompassing mobile payment applications such as Apple Pay and Google Pay and proprietary apps developed by retailers to enhance the purchasing experience.