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1 – 10 of 59Ayman A.E. Othman, Tarek M. Hassan and Christine L. Pasquire
The purpose of this paper is to analyse the factors that drive changes to the construction project brief and the background to those factors. The founding argument, that…
Abstract
Purpose
The purpose of this paper is to analyse the factors that drive changes to the construction project brief and the background to those factors. The founding argument, that incorporating these changes is paramount for achieving client satisfaction, introduces the concept of dynamic brief development (DBP), which permits changes throughout the project life cycle. The understanding and attitude of the major construction project stakeholders towards DBP are investigated along with identifying the originators of brief development and the value and risk sources.
Design/methodology/approach
A threefold method was used comprising a comprehensive questionnaire survey followed by structured interviews. The results of these were further investigated though a brainstorming session with major construction project stakeholders. A total population of 266,434 units for the survey was identified, reduced to a random stratified sample of 530. The response rate was 49.2 per cent and the responses were analysed using a weighted relative importance index. A total of 88 interviews were carried out and 12 client organisations participated in the brainstorming session.
Findings
The findings lead to the conclusion that there is a need to set out a detailed brief development management system that incorporates both value management and risk management. This system should enable the appropriate project participant to make informed decisions at the right time for the benefit of the client. The system must facilitate feedback to both client organisations and construction professionals to enable lessons to be learned. Understanding the relationship between the factors that drive brief development and the various project team members will facilitate managing brief development in a way that increases client satisfaction and enhances the performance of the project.
Originality/value
The paper identifies deficiencies in current practices and techniques and presents a system which overcomes them.
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Nazirah Zainul Abidin, Nor'Aini Yusof and Ayman A.E. Othman
The purpose of this paper is to discuss the enablers of creating a viable environment for a sustainable housing industry and investigate the barriers limiting this progress.
Abstract
Purpose
The purpose of this paper is to discuss the enablers of creating a viable environment for a sustainable housing industry and investigate the barriers limiting this progress.
Design/methodology/approach
A literature review is carried out to explore the four‐angle enablers (technological, institutional, internal action and market influence) which are crucial to create an industry which is prone towards sustainable construction. Based on the interviews and surveys conducted on Malaysian developers, the findings point to various challenges for each enabler.
Findings
The paper highlighted that the government's lack of incentive programmes and the slow progress in revising related regulations are major hindrances for institutional enablers. For technological aspects, the problem lies in the cost of importing products because of the lack of locally‐produced green technology. The cost factor and lack of “urgency” are the core problems in encouraging internal action, while the low demand by the potential buyers affects market influence.
Originality/value
Actions towards transforming the conventional industry into a sustainable one require resolute actions and drive from various parties. This paper provides an insight into the key enablers for a sustainable housing industry and the current problems associated with each enabler. Although the research was carried out in Malaysia, the results may be applicable to other countries as well.
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Ayman A.E. Othman, Tarek M. Hassan and Christine L. Pasquire
Confining the development of the project brief to a certain stage hinders the interaction between the client and the designer. In addition, it inhibits the incorporation of the…
Abstract
Confining the development of the project brief to a certain stage hinders the interaction between the client and the designer. In addition, it inhibits the incorporation of the influential internal and external factors that may affect the project. In spite of the frequently adverse impact of change orders on project cost, time and quality, literature review and case studies showed that client organisations continue to use change orders to achieve their expectations and enhance their projects' performance principally because current construction management process instills an expectation that, change after a specified point is somehow outside the project brief rather than part of the ongoing development of that brief. This paper introduces the concept of dynamic brief development (DBD), a process that facilitates client satisfaction, meets the need to adapt to the brief developing factors for the benefit of the project and fulfils the desire to manage project change orders. In this paper, the need, aims and principles of the concept of DBD are explained and the factors driving brief development are identified. In addition, the rationale behind each factor is given and the case study sampling method is described.
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Ayman Ahmed Ezzat Othman and Fatma Othman Alamoudy
This paper aims to develop a framework for optimising building performance through the integration between risk management (RM) and building information modelling (BIM) during the…
Abstract
Purpose
This paper aims to develop a framework for optimising building performance through the integration between risk management (RM) and building information modelling (BIM) during the design process.
Design/methodology/approach
To achieve this aim, a research strategy consisting of literature review, case studies and survey questionnaire is designed to accomplish four objectives. First, to examine the concepts of design process, building performance, RM and BIM; second, to present three case studies to explain the role of using RM and BIM capabilities towards optimising building performance; third, to investigate the perception and application of architectural design firms in Egypt towards the role of RM and BIM for enhancing building performance during the design process; and finally, to develop a framework integrating RM and BIM during the design process as an approach for optimising building performance.
Findings
Through literature review, the research identified 18 risks that hamper optimising building performance during the design process. In addition, 11 building performance values and 20 BIM technologies were defined. Results of data analysis showed that “Design budget overrun”, “Lack of considering life cycle cost” and “Inefficient use of the design time” were ranked the highest risks that affect the optimisation of building performance. Respondents ranked “Risk avoid” or “Risk transfer” as the most risk responses adopted in the Egyptian context. In addition, “BIM As Built” was ranked the highest BIM technology used for overcoming risks during the design process. These findings necessitated taking action towards developing a framework to optimising building performance.
Originality/value
The research identified the risks that affect optimising building performance during the design process. It focuses on improving the design process through using the capabilities of BIM technologies towards overcoming these risks during the design process. The proposed framework which integrates RM and BIM represents a synthesis that is novel and creative in thought and adds value to the knowledge in a manner that has not previously occurred.
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Ayman Ahmed Ezzat Othman and Mohamed Hesham Khalil
This paper aims to investigate the role of lean talent management (LTM) as a novel approach for optimising creativity in architectural design firms (ADFs) towards achieving…
Abstract
Purpose
This paper aims to investigate the role of lean talent management (LTM) as a novel approach for optimising creativity in architectural design firms (ADFs) towards achieving divergent heritage sustainability (DHS).
Design/methodology/approach
To achieve the abovementioned aim, a mixed qualitative and quantitative methodology is designed to accomplish three objectives. First, investigating the relationship between heritage and urban development; types of heritage and the role of LTM in enhancing creativity in ADFs. Second, presenting and analysing six heritage-related case studies to assess the need for creative solutions based on extent of deterioration in three different places in Egypt. Third, outlining the results of a survey questionnaire conducted with a representative sample of ADFs in Egypt to investigate the role of LTM towards optimising creativity in ADFs for achieving DHS.
Findings
The extent of deterioration increased for modern heritage than old heritage. Conventional approaches adopted by ADFs failed to develop built environments that can bridge the gap between the diverse identities. Creativity was not optimised when talent management (TM) was integrated solely and architects failed to develop appropriate solutions. LTM use architects to allow expression of arts towards heritage sustainability through the built environment, in which they feel associated with physical heritage. Consequently, individuals’ intangible heritage is preserved in which they will less deteriorate the physical heritage. Hence, LTM is a paradigm shift that has a great potential for DHS.
Research limitations/implications
The survey questionnaire and case studies focused on the Egyptian context because the region is in critical need for effective creative solutions and for such research that is unprecedented in investigating this gap. However, findings are absolute and could be used at any country sharing the Egyptian context and wishing to achieve a DHS approach.
Originality/value
The research work presented in this paper is novel in approach as it integrates two divergent fields and highlights the concept of DHS with its threefold approach. In addition, the concept of LTM is proposed as a novel paradigm shift in which it has received scant attention especially relating to heritage sustainability. The proposed ideas represent a synthesis that is novel and creative in thought and adds to the existing body of knowledge for future research in LTM and DHS.
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Ayman Ahmed Ezzat Othman and Rodayna Ehab Hegazy
This research aims to develop and validate a framework for eradicating women’s discrimination in architectural design firms (ADFs) in Egypt and propose strategies for prospective…
Abstract
Purpose
This research aims to develop and validate a framework for eradicating women’s discrimination in architectural design firms (ADFs) in Egypt and propose strategies for prospective adoption in the Gulf Cooperation Council (GCC) countries to increase the transformational impact of women on the architectural and urban developments of the Gulf region.
Design/methodology/approach
A combined qualitative and quantitative research approach was designed to accomplish four objectives. Firstly, to investigate the nature of business in ADFs, women’s discrimination and policies for gender equity (PGE) in architecture. Secondly, to analyse three case studies to validate the identified causes and impacts of women’s discrimination and examine the role of PGE towards eradicating women’s discrimination in ADFs. Thirdly, to conduct a survey questionnaire with a representative sample of ADFs to investigate their perception of women’s discrimination and the correlation between PGE towards eradicating women’s discrimination in ADFs. Based on the above, the research developed and validated a framework to eradicate women’s discrimination in ADFs in Egypt and suggested strategies for potential application in the GCC countries to increase the transformational role of women in the architectural and urban developments of the Gulf region.
Findings
Through literature review and case studies, the research identified and validated the causes and impacts of women’s discrimination as well as PGE in Architecture. The findings of data analysis showed that the highest-ranked causes of women discrimination in ADFs were “customs and beliefs” followed by “Underestimating women’s work” and “Recruiting males more than females”. Moreover, the highest-ranked impacts of women’s discrimination were “career shift and leaving the profession” followed by “decrease in creativity and innovation” and “decrease in economic growth”. Furthermore, the Spearman correlation test showed that while some PGE were correlated, others were not. These findings helped in the development of the proposed framework and proposed strategies.
Practical implications
This research presents a practical framework to eliminate women’s discrimination in ADFs in Egypt based on the findings of literature review, case studies and survey questionnaire. The framework explained in a workable way the objectives of the framework functions; activities; tools and techniques; involved personnel and needed resources as well as enforcing mechanisms. It was validated by a representative sample of ADFs in Egypt to ensure its practicability and viability and suggested strategies for implementation in the GCC countries to increase women’s role in architectural and urban development.
Originality/value
The research identified and validated the causes and impacts of women’s discrimination as well as PGE in Architecture. Moreover, the research investigated the perception of women’s discrimination and the correlation between PGE through conducting a survey questionnaire with a representative of ADFs in Egypt. The research tackled a topic that received scant attention in construction literature, especially in Egypt and the GCC countries. The research developed and validated a framework to eradicate women’s discrimination in ADFs in Egypt. It represents a synthesis that is novel and creative in thought and adds value to the knowledge in a manner that has not previously occurred. The research suggested several strategies for the prospective implementation of the framework in the GCC countries as an approach to enhancing the transformational role of women in the architectural and urban developments of the Gulf region.
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Ayman Ahmed Ezzat Othman and Mirna Mohamed ElKady
In spite of the active role of continuous learning on improving organisational performance, the construction industry generally and architectural design firms (ADFs) in particular…
Abstract
Purpose
In spite of the active role of continuous learning on improving organisational performance, the construction industry generally and architectural design firms (ADFs) in particular are criticised for their inability to use organisational knowledge to foster learning culture towards enhancing their performance. This paper aims to develop a framework based on knowledge management (KM) to enhance the learning culture in ADFs in developing countries.
Design/methodology/approach
To achieve the abovementioned aim, a research methodology consisted of data collection, data analysis and action required is designed to achieve four objectives. First, to examine the nature of the construction industry in developing countries, learning culture in ADFs, as well as knowledge and KM; second, to present three case studies to investigate the effectiveness of KM in enhancing the learning culture in ADFs; third, to investigate the perception and application of KM towards enhancing the learning culture in ADFs in Egypt, finally to develop a KM based framework to enhance the learning culture in ADFs in developing countries.
Findings
Through literature review, the research highlighted the fragmented nature of the architectural design process, which led to the loss of valuable information and made the process of capturing and sharing knowledge a hard task. In addition, it identified the barriers of implementing KM and the building blocks of learning culture in ADFs. Results of data analysis showed that “lack of organisational culture” and “low involvement of top management” were ranked the highest barriers for implementing KM in ADFs. Moreover, respondents mentioned that they do not share openly their information with other employees to maintain their uniqueness and that the strict working environment of their ADFs is not encouraging creativity or enhancing learning culture. Furthermore, “continuous learning and enhancement” and “experimentation, feedback and reflection” were ranked by respondents as the highest building blocks of a learning organisation.
Research limitations/implications
This research focussed on ADFs in developing countries.
Practical implications
Implementing KM strategies will facilitate the enhancement of learning culture within ADFs in developing countries. This will impact positively on improving the performance and increasing the competitiveness and market share of ADFS.
Originality/value
The research identified the barriers of KM implementation in ADFs and the building blocks of creating a learning organisations. It focusses on improving the performance of ADFs through using the capabilities of KM towards building learning culture in ADFs. The proposed framework which was designed to facilitate the implementation of KM for enhancing the learning culture in ADFs in developing countries represents a synthesis that is novel and creative in thought and adds value to the knowledge in a manner that has not previously occurred.
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Ayman Ahmed Ezzat Othman and Aya Said Muawad Saad
This paper aims to develop and validate a strategy for reducing construction waste (CW) generated during the design process (DP) in architectural design firms (ADFs) in Egypt.
Abstract
Purpose
This paper aims to develop and validate a strategy for reducing construction waste (CW) generated during the design process (DP) in architectural design firms (ADFs) in Egypt.
Design/methodology/approach
Qualitative and quantitative research methodology was designed to accomplish four objectives. The literature review investigated DP, CW, waste management (WM) and WM strategies (WMS). Three case studies were analysed to investigate the role of WMS towards reducing CW during DP. A survey questionnaire was conducted with a representative sample of ADFs in Egypt to assess their perception and application of WMS during DP. Lastly, a strategy was developed and validated to reduce CW generated during DP.
Findings
Through literature review, the research identified the highest 40 causes of CW during the DP and classified them into 13 categories. Despite early promotion of WMS to reduce CW at its source, Egypt and other countries with similar construction market characteristics lack laws and regulations to address CW during the DP, with current codes primarily focusing on post-occurrence issues. In addition, analysis of three case studies showed that CW was reduced by adopting WMS during the DP. Findings of data analysis revealed that ADFs have an average knowledge of WMS and a low awareness of Egyptian laws and WMS during DP. “Prefabrication” was the highest-ranked strategy for CW reduction during DP. Several challenges hamper the implementation of WMS. The “preparation and briefing” was ranked the most common design stage where CW causes occur, while “waiting” was ranked the most common form of CW. These findings informed the research outcome and helped in the development of the proposed strategy.
Research limitations/implications
The proposed strategy was developed taking into account the results of the survey questionnaire which was conducted in ADFs in Egypt where the authors reside, and such a strategy is needed. However, it could be applied in other countries that share the same characteristics of the architectural DP as well as the causes of CW and WMS implementation challenges.
Practical implications
This research presents a practical strategy to reduce CW generated during the DP. It was based on the findings of literature review, case studies and survey questionnaire. The strategy was explained in a workable way to include the required activities; tools and techniques; involved personnel and needed resources. The strategy was validated by a representative sample of ADFs in Egypt to ensure its practicability and viability for implementation towards developing a sustainable built environment. The practical application of the strategy will have long-term and short-term benefits. The long-term benefits include improving the social, economic and environmental aspects of sustainability during the design and construction phases in Egypt. In the short term, application of the strategy will improve the cooperation between design and construction teams, reduce the negative impact of CW production and enhance the quality of construction projects in Egypt.
Originality/value
Despite the need to reduce CW during DP, a practical strategy is lacking in Egypt, where laws are focused on dealing with CW after its existence. This research studied a topic that received scant attention in construction literature. It developed and validated a strategy to reduce CW during DP, which represents a synthesis that is novel and creative in thought and adds value in a manner that has not been previously explored.
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Ayman Ahmed Ezzat Othman and Nadine Ibrahim Fouda
This paper aims to develop a cultural diversity management (CDM) framework to enhance the performance of architecture design firms (ADFs) in Egypt.
Abstract
Purpose
This paper aims to develop a cultural diversity management (CDM) framework to enhance the performance of architecture design firms (ADFs) in Egypt.
Design/methodology/approach
A research methodology consisting of literature review, case studies and survey questionnaire was designed to achieve the abovementioned aim. First, literature review was used to investigate the concepts of globalization, international construction, diversity, diversity management (DM) and organizational performance. Second, four case studies were presented and analyzed. The first two cases explored the role of CDM towards enhancing the performance of ADFs, while the last two cases showed initiatives carried out by NGOs to integrate architects of color into their communities through training programs that enhanced their skills and uplifted their societies. Third, a survey questionnaire was carried out with a representative sample of ADFs in Egypt to investigate their perception and application of DM towards enhancing organizational performance. Based on the results of the above, the research developed a framework to enhance the performance of ADFs through managing culturally diverse workforces.
Findings
Literature review showed that diversity is not limited to race and gender; however, it includes other types such as disability, socioeconomic status, thinking style, culture, personality, life experience, religious and spiritual beliefs. Despite the benefits that diversity brings to ADFs such as stimulating creativity and increasing productivity, poor management of diverse workforce leads to dysfunctional conflicts, frustration and confusion. Results of case studies showed that ADFs that adopt a CDM approach succeeded in enhancing their performance. In addition, training initiatives carried out by NGOs succeeded to integrate architects of color into their communities and uplifting their societies. Results of data analysis identified the barriers to integrating diverse workforce in ADFs. These barriers include “Poor communication and spirit of collaboration between diverse workforce”, “Resistance to change”, “Lack of maintaining wage equity and promotion between different workforces based on gender”, “Poor organization culture” and “Lack of Senior Management involvement”. This necessitated taking action towards developing a framework to overcome these barriers to manage diverse workforces towards enhancing the performance of ADFs in Egypt.
Research limitations/implications
Because of the conceptual nature of the proposed framework, it has to be tested and validated to ensure its capability to overcome the barriers of managing culturally diverse workforces as an approach for enhancing the performance of ADFs in Egypt.
Practical implications
This research presents a practical solution to enhance the performance of ADFs in Egypt through managing cultural workforce diversity.
Originality/value
The research identified and analyzed the barriers that obstruct the integration of diverse workforces in ADFs. The research tackled a topic that received scant attention in construction literature with particular emphasis on Egypt. In addition, this paper proposed a CDM framework to enhance the performance of ADFs in Egypt, which represents a synthesis that is novel and creative in thought and adds value to the body of knowledge.
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Ayman Ahmed Ezzat Othman and Mai Gamal Hafez
This paper aims to develop a framework based on corporate social responsibility (CSR) as a novel approach for marketing architectural design firms (ADFs) in developing countries.
Abstract
Purpose
This paper aims to develop a framework based on corporate social responsibility (CSR) as a novel approach for marketing architectural design firms (ADFs) in developing countries.
Design/methodology/approach
To achieve this aim, a research strategy consists of literature review and survey questionnaire is designed to accomplish four objectives: first, to examine the concepts of marketing and CSR in construction; second, to investigate the perception and application of CSR as a marketing tool for ADFs in developing countries; third, to develop a framework based on CSR as an approach for marketing ADFs in developing countries; and finally, to outline research conclusions and recommendations useful to government, ADFs and future research.
Findings
The research highlighted the inefficiency of current marketing strategies in developing countries due to lack of considering community needs, using incomprehensible technical language in communication with clients and misrepresenting the calibers of ADFs. ADFs believe that CSR can play a role in increasing their marketability. This requires governmental involvement and overcoming the barriers of adopting CSR.
Originality/value
This paper proposed a framework based on CSR as a novel approach for marketing ADFs in developing countries. This ideology has received scant attention in construction literature. The proposed framework represents a synthesis that is novel and creative in thought and adds value to the original body of knowledge in a manner that has not previously occurred.
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