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Article
Publication date: 4 March 2021

MoezAlIslam E. Faris, Ala'a Al-Bakheit, Hayder Hasan, Leila Cheikh Ismail, Haitham Jahrami, Dina Rajab, Afra Afra Almashgouni, Alanood Alshehhi, Asma Aljabry, Mariam Aljarwan, Moza Alnaqbi and Reyad Shaker Obaid

Vending machines (VMs) provide quick access for snack foods and beverages for students during their study days. These vended foods have been reported to affect the student's…

744

Abstract

Purpose

Vending machines (VMs) provide quick access for snack foods and beverages for students during their study days. These vended foods have been reported to affect the student's nutritional status and contributing to obesity by increasing the caloric intake. This study aimed to evaluate the nutritional value of snacks and beverages provided by VM at the university campuses.

Design/methodology/approach

A cross-sectional observational study in one large urban university with four campuses was conducted. In total, 55 VMs were found distributed over 50 buildings of the four university campuses. Of the vending slots surveyed, only 57 snacks and beverage food items were found repeated. These items were vended and analyzed using nutrient databases, and their nutritional quality was assessed using nutrient adequacy ratio and nutritional quality score.

Findings

Most vended snacks were salty (77%) and sweet (23%). Neither snacks nor beverages were nutrient-dense, and the majority (65%) of snacks and beverages were calorie-dense, with high contents of sugar, sodium and saturated fat; while they were low in vitamins C and A, calcium, iron, sodium, protein and dietary fibers. None of the vended beverages met the low calorie, low sugars and high-fiber criteria.

Research limitations/implications

One limitation of the current work is represented in the fact that VM snacks and beverages are not fixed throughout the year days, and exposed to continuous changes, depending on the customers' attitudes and economic and financial considerations related to the operating contractor company and the customer students. Thus, a continuous, long-term evaluation is suggested to be conducted for a more representative and reflective evaluation of the nutritional quality of vended snacks and beverages.

Practical implications

Poor nutritional quality has been found for vended foods. Healthier food options should be provided to improve students' dietary intake.

Social implications

Attention has to be directed toward the nutritional quality of VM foods, and how to provide adolescents and young adults with healthy options.

Originality/value

This is the first study conducted in the United Arab Emirates (UAE) and Gulf Cooperation Council countries (GCC) assessing the nutritional value of vending machine foods in university settings.

Details

British Food Journal, vol. 123 no. 7
Type: Research Article
ISSN: 0007-070X

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Article
Publication date: 4 January 2021

Jayne Krisjanous, Nilufar Allayarova and Djavlonbek Kadirov

This paper aims to explore marketing practices related to online halal maternity wear by examining the characteristics of halal maternity wear promoted to Muslim women (Muslimah…

651

Abstract

Purpose

This paper aims to explore marketing practices related to online halal maternity wear by examining the characteristics of halal maternity wear promoted to Muslim women (Muslimah) and how these differ between sponsoring websites.

Design/methodology/approach

A qualitative content analysis of 24 websites promoting halal maternity wear to pregnant customers was undertaken.

Findings

Several issues related to the availability and promotion of halal maternity wear online, particularly when addressing the needs of Western Muslim women, were found. Successful marketing solutions to the problems of halal maternity wear require solving a number of tensions arising at the intersections of the following distinctions: mahram versus non-mahram settings, crude versus stylish fashion and the normative perceptions of immodesty versus modesty.

Practical implications

Careful research and attention need to be taken before promoting and targeting products as appropriate for Muslimah maternity wear. Those brands that display the requisite skills and knowledge necessary to determine whether a product meets the needs of modesty, fashionability and local climate/weather conditions in their maternity lines have much to gain from the Muslimah maternity market.

Social implications

The availability of maternity wear that makes Muslimah feel comfortable and satisfied with their appearance will contribute to a positive pregnancy body image. Positive pregnancy body image is associated with positive pre and postnatal infant attachment by the mother, which in turn leads to beneficial outcomes for mother and baby.

Originality/value

Research to date has focused on Islamic fashion in general, with a dearth of research on Islamic maternity wear. This paper addresses the gap by focusing on maternity wear and associated marketing practices, from the Islamic point of view.

Details

Journal of Islamic Marketing, vol. 13 no. 5
Type: Research Article
ISSN: 1759-0833

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