Chao Zhang, Shuang Ma, Songming Li and Arjun Singh
This paper aims to investigate multidimensional customer engagement behaviors (CEBs) as antecedents of action loyalty in hospitality contexts and examine service conditions that…
Abstract
Purpose
This paper aims to investigate multidimensional customer engagement behaviors (CEBs) as antecedents of action loyalty in hospitality contexts and examine service conditions that inhibit and facilitate the former relationship.
Design/methodology/approach
This paper tests a holistic framework based on transaction data from 5,855 active members of a hotel firm. The hypotheses are examined using ordinary least squares regression.
Findings
By integrating transaction-related CEBs with non-transaction-related CEBs, this paper found that three CEB constructs (i.e. feedback, mobilizing and cross-buying) contribute significantly to action loyalty in hospitality contexts. These effects vary depending on the inhibitor (service failure) and the facilitator (service customization).
Practical implications
Hotel managers should value customer engagement as a marketing tool to retain customers. When engaged customers encounter service failure and customization, managers can react differently to facilitate consumers’ action loyalty.
Originality/value
Contrary to prior studies focusing on the effects of general CEBs on attitudinal loyalty, this study examines the diverse impacts of multidimensional CEBs on customers’ action loyalty and confirms boundary conditions to coordinate the effects between CEBs from a hotel firm’s perspective.
Details
Keywords
Subbarama Kousik Suraparaju, Arjun Singh K., Vijesh Jayan and Sendhil Kumar Natarajan
The utilisation of renewable energy sources for generating electricity and potable water is one of the most sustainable approaches in the current scenario. Therefore, the current…
Abstract
Purpose
The utilisation of renewable energy sources for generating electricity and potable water is one of the most sustainable approaches in the current scenario. Therefore, the current research aims to design and develop a novel co-generation system to address the electricity and potable water needs of rural areas.
Design/methodology/approach
The cogeneration system mainly consists of a solar parabolic dish concentrator (SPDC) system with a concentrated photo-voltaic module at the receiver for electricity generation. It is further integrated with a low-temperature thermal desalination (LTTD) system for generating potable water. Also, a novel corn cob filtration system is introduced for the pre-treatment to reduce the salt content in seawater before circulating it into the receiver of the SPDC system. The designed novel co-generation system has been numerically and experimentally tested to analyse the performance at Karaikal, U.T. of Puducherry, India.
Findings
Because of the pre-treatment with a corn cob, the scale formation in the pipes of the SPDC system is significantly reduced, which enhances the efficiency of the system. It is observed that the conductivity, pH and TDS of seawater are reduced significantly after the pre-treatment by the corncob filtration system. Also, the integrated system is capable of generating 6–8 litres of potable water per day.
Originality/value
The integration of the corncob filtration system reduced the scaling formation compared to the general circulation of water in the hoses. Also, the integrated SPDC and LTTD systems are comparatively economical to generate higher yields of clean water than solar stills.
Details
Keywords
Hashwini Lalchand Thadani, Fadia Dyni Zaaba, Muhammad Raimi Mohammad Shahrizal, Arjun Singh Jaj A. Jaspal Singh Jaj and Yun Ii Go
This paper aims to design an optimum vertical axis wind turbine (VAWT) and assess its techno-economic performance for wind energy harvesting at high-speed railway in Malaysia.
Abstract
Purpose
This paper aims to design an optimum vertical axis wind turbine (VAWT) and assess its techno-economic performance for wind energy harvesting at high-speed railway in Malaysia.
Design/methodology/approach
This project adopted AutoCAD and ANSYS modeling tools to design and optimize the blade of the turbine. The site selected has a railway of 30 km with six stops. The vertical turbines are placed 1 m apart from each other considering the optimum tip speed ratio. The power produced and net present value had been analyzed to evaluate its techno-economic viability.
Findings
Computational fluid dynamics (CFD) analysis of National Advisory Committee for Aeronautics (NACA) 0020 blade has been carried out. For a turbine with wind speed of 50 m/s and swept area of 8 m2, the power generated is 245 kW. For eight trains that operate for 19 h/day with an interval of 30 min in nonpeak hours and 15 min in peak hours, total energy generated is 66 MWh/day. The average cost saved by the train stations is RM 16.7 mil/year with battery charging capacity of 12 h/day.
Originality/value
Wind energy harvesting is not commonly used in Malaysia due to its low wind speed ranging from 1.5 to 4.5 m/s. Conventional wind turbine requires a minimum cut-in wind speed of 11 m/s to overcome the inertia and starts generating power. Hence, this paper proposes an optimum design of VAWT to harvest an unconventional untapped wind sources from railway. The research finding complements the alternate energy harvesting technologies which can serve as reference for countries which experienced similar geographic constraints.
Details
Keywords
Pawan Jain, Spenser J. Robinson, Arjun J. Singh and Mark Sunderman
The purpose of this paper is to examine market microstructure differences in stock market quality for hospitality real estate investment trusts (REITs) during the pre- and…
Abstract
Purpose
The purpose of this paper is to examine market microstructure differences in stock market quality for hospitality real estate investment trusts (REITs) during the pre- and post-financial crisis eras. It provides insight on different trading strategies based on the underlying liquidity and volatility of hospitality REITs as compared traditional REITs and the broader market.
Design/methodology/approach
The paper uses established microstructure measures for liquidity, trading volumes and risk assessment and compares daily and intraday trading patterns of REITs, hospitality REITs and the broad market.
Findings
The results suggest a quicker recovery of performance for hospitality REITs and some fundamental increases in liquidity measures post-crisis. The results of the study highlight the differences in trading volumes, liquidity and risk profile of hospitality REITs compared to traditional REITs both in the pre- and post-financial crisis periods.
Practical implications
The quicker recovery of hospitality REITs in key trading measures may suggest flight to quality during periods of high volatility.
Originality/value
This study fills the gap in the literature relative to microstructure studies and provides information to help hotel firms and portfolio managers choose an appropriate organizational structure and investment vehicle, respectively.
Details
Keywords
Charles Collins, Mayeh Omar, Damodar Adhikari, Ramji Dhakal, Nick Emmel, Megha Raj Dhakal, Padam Chand, Druba Thapa and Arjun B. Singh
The purpose of this paper is to describe and discuss policy analysis in Nepal and review the wide range of choices feasible in decentralisation decision making.
Abstract
Purpose
The purpose of this paper is to describe and discuss policy analysis in Nepal and review the wide range of choices feasible in decentralisation decision making.
Design/methodology/approach
In this paper an iterative qualitative method was developed and used in the research, which consisted of focus group interviews, key informant interviews, document analysis, including descriptive statistics, and analysis of the policy context. Participants in the research reflected the urban/rural mix of districts and the geography of Nepal. Analysis combined transcribed interviews with findings from document searches and analysis of the policy context. Coding was pre‐determined during the training workshop and further codes were generated during and after the fieldwork.
Findings
The paper finds that Nepal is in the process of decentralising public services from the central level to the local level, particularly to local bodies: District Development Committees (DDCs), Village Development Committees (VDCs) and Municipalities. Key contextual factors referred to are the overall structure of decentralisation, the social context of poverty and the political instability leading to a fluid political situation characterised by political tension, armed conflict, controversies and agreements while carrying out the research. The key issues identified and discussed in the paper are the policy process leading to decentralisation, the organisational structure and tension in the proposed system, the systems of resource generation, allocation, planning and management and lastly the forms of accountability, participation, public‐private relations and collaborative strategies.
Originality/value
The paper discusses the challenges faced in conducting such a policy analysis, the broad ranging and unremitting nature of the decentralisation process, and the contextual setting of the process of change.
Details
Keywords
Bonnie J. Knutson, Jeffrey A. Beck, Arjun J. Singh, Michael L. Kasavana and Ronald F. Cichy
This article presents findings of a Delphi study that predicts events most likely to impact marketing to consumers in lodging, food service and clubs segments for year 2007. Two…
Abstract
This article presents findings of a Delphi study that predicts events most likely to impact marketing to consumers in lodging, food service and clubs segments for year 2007. Two rounds of questionnaires were mailed to panels of industry experts within each sector, with an overall response rate of 42%. Findings suggest that the two overarching marketing trends will be convenience as a driver of consumer choice and marketing to an aging population.
Deepa Kumari and Ritu Srivastava
The learning outcomes are as follows:1. enable students to appreciate how a platform company can navigate through diminishing network effects;2. enable students to foresee the…
Abstract
Learning outcomes
The learning outcomes are as follows:
1. enable students to appreciate how a platform company can navigate through diminishing network effects;
2. enable students to foresee the downside of scaling up a platform business;
3. enable students to appreciate the trade-off between an efficiency-centric and a novelty-centric business model for platform businesses; and
4. enable students to create a platform business model canvas for a company.
Case overview/synopsis
The teaching case discusses the dilemma of Akshay Chaturvedi, the founder of Leverage Edu, an artificial intelligence-enabled platform for students seeking admission to foreign universities. It had received nearly US$9.6m in funding until December 2021.
Chaturvedi wanted to make the best use of his funds, but was torn between turning Leverage Edu into an “efficient platform” and transforming it into a “novelty-centric platform”. The teaching note attempts to resolve Chaturvedi’s dilemma by analyzing competitors using the platform canvas model and determining how Chaturvedi could create and use network effects to Leverage Edu’s advantage. The case is based on secondary data that is freely available in the public domain.
Complexity academic level
This case is intended for MBA Entrepreneurship students taking a platform business elective. It can also be used in faculty and management development programs under the banner “Technology and Platform Businesses”.
Supplementary materials
Teaching notes are available for educators only.
Subject code
CSS 3: Entrepreneurship.