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Dr Chan joined JPMorgan Fleming Asset Management (formerly known as Banc One Investment Advisors Corporation) in mid‐1994. His responsibilities include economic analysis and…
Abstract
Dr Chan joined JPMorgan Fleming Asset Management (formerly known as Banc One Investment Advisors Corporation) in mid‐1994. His responsibilities include economic analysis and research in support of the Columbus‐based fixed income team and investment management distribution businesses globally, as well as those of Private Client Services. Anthony also spent time at the Board of Governors of the Federal Reserve in Washington DC as a Doctoral fellow from 1985 to 1986. Upon graduating, he became an Economics Professor at the University of Dayton from 1986 to 1989. He has also worked at the Federal Reserve Bank of New York and Barclays de Zoete Wedd Securities. Dr Chan has frequently appeared on ABC's evening news with Peter Jennings and appears monthly on CNN and CNBC. Here he talks about the effect the recent Presidential Election result will have on the US economy.
Amanda J. Blair, Christina Atanasova, Leyland Pitt, Anthony Chan and Åsa Wallstrom
Calculating brand equity, the price differential that a branded product is able to charge compared to an unbranded equivalent, often suffers from a lack of a means to truly…
Abstract
Purpose
Calculating brand equity, the price differential that a branded product is able to charge compared to an unbranded equivalent, often suffers from a lack of a means to truly determine equivalence. Luxury wines have the benefit of an established measure of equivalency – the Parker score. Robert Parker’s influence as a tastemaker provides a point of comparison across brands. This study looks at brand equity of Bordeaux classified growth wines considering château brands, growths and vintages to illustrate the intangible value for the consumer.
Design/methodology/approach
Using price and wine-specific data from Wine-Searcher.com, an online database and search engine, an initial sample of 393 wines with Parker scores ranging from 72 to 100 is presented. A subset of perfect wines, with 100-point Parker scores, is also reviewed focusing on the great vintage of 2009.
Findings
The results indicate that brand equity in the luxury wine market exists. Not only is this true for the brand of a specific château, but there is also equity associated with the vintage and the growth.
Practical implications
This offers practical implications for brand managers in positioning their wines.
Originality/value
An analysis of luxury wines supports the financial perspective on brand equity, especially when there is a viable means of determining equivalence, such as the Parker score.
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Anthony Moung Yin CHAN, Fangus Wai Wa CHU and Chi Kwong YUEN
Total quality management (TQM) has been a popular managerial topic since the 1980s. However, not too many organizations have successfully implemented it. This paper studies a…
Abstract
Total quality management (TQM) has been a popular managerial topic since the 1980s. However, not too many organizations have successfully implemented it. This paper studies a successful TQM project implemented in a manufacturing company in the People's Republic of China. It reports the TQM implementation process, the benefits generated from the TQM project, the problems that arose from the adoption of TQM for the company, and the main factors for the eventual success of the project. This case study is a reference for managers and researchers who are interested in TQM or interested in the Chinese managerial environment in general.
Som Sekhar Bhattacharyya, Sumi Jha and Christo Fernandes
The purpose of this paper is to determine the antecedents of speed to market (SM). Further, a model was established on SM with the organizational variables of enacting…
Abstract
Purpose
The purpose of this paper is to determine the antecedents of speed to market (SM). Further, a model was established on SM with the organizational variables of enacting organizational environment (EOE), organizational infrastructure (OI), project complexity (PC) and creation of collective mind (CCM).
Design/methodology/approach
This research was based on structured survey questionnaire data of 415 managers from private and public sector firms in India. The data analysis was carried out with SPSS 20 and AMOS 18 for structural equation modeling.
Findings
Research results indicated that the exogenous factors were EOE and OI. PC and CCM were the intervening variables and SM was the endogenous variables. The result indicated that there was significant positive relationship between EOE and PC, EOE and CCM. There was also a significant positive relationship between the variables EOE with PC, OI with PC and CCM with PC. Finally there existed a significant positive relationship between PC and SM and CCM and SM.
Research limitations/implications
This research study was one of the first research studies developing a model on SM with the exogenous variables of EOE and OI and the intervening variables of PC and CCM.
Practical implications
The managers in both public and private sector organizations looking to create and sustain competitive advantage by providing a fast and apt response to market demand by product development can use the inputs from the study. Organizations should be developed in such a manner to enrich the EOE and have a agile and flexible OI. This would help organizations in having CCM and undertake PC. A well-coordinated effort encompassing all these would help the organization to have a fast and steady SM.
Originality/value
This research was one of the very first studies relating SM with EOE, OI, PC and CCM in an emerging market context.
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Leyland F. Pitt, Deon Nel, Gene van Heerden and Anthony Chan
The purpose of this paper is to introduce the global text project (GTP) case. The unique developments of the case provide insight of the many challenges and opportunities created…
Abstract
Purpose
The purpose of this paper is to introduce the global text project (GTP) case. The unique developments of the case provide insight of the many challenges and opportunities created within the open source movement.
Design/methodology/approach
A case study was used to illustrate some of the most pertinent and interesting developments in the field of marketing, alluding to the open source environment. A Wikibook was created in collaboration with all the participants of a graduate course and the development of this offering initiated a project called the GTP.
Findings
The open source movement has created new ways of thinking and acting. The contributions, modifications and improvements by all users to the original product provide a platform of continuous improvement and development.
Originality/value
The value of the paper lies in the lessons and challenges learnt from the case especially by those managing the GTP.
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Mana Farshid, Anthony Chan and Deon Nel
The rise of social media and its resultant impact on brand management has become a critical factor in guarding the reputation of the firm. Consumer‐generated content has the…
Abstract
Purpose
The rise of social media and its resultant impact on brand management has become a critical factor in guarding the reputation of the firm. Consumer‐generated content has the potential to spread rapidly over social networks and the implications are that advertising as traditionally used by brand managers, now offers little control over the communication message. Brand managers need a better tool to gauge the changing mood in social media conversations. The purpose of this paper is to suggest a powerful method, Chernoff Faces, to compare six Sauternes wine brands based on social conversation measurement.
Design/methodology/approach
This study describes a source of data relating to wine brand visibility in social media, and then presents a simple yet powerful graphical tool for portraying this information. This tool facilitates the communication, understanding, and assimilation of the relevant information.
Findings
The findings of this paper are presented in six social media wine faces. Facial features are allocated to eyes, facial line, hair density and others to reflect “Social Mention” data measuring brand strength, positive and negative sentiment and related elements such passion for the brand. A brief subjective interpretation of the differences between the wine brands offers a match between Chernoff faces representation and historical data on the brands being compared.
Research limitations/implications
The paper has some limitations related to the dynamic nature of social media. This study provides more of a snapshot in time rather than an ultimate set of results. Future research could be done by closely monitoring the results for a set of brands over a period. A new option to overcome this by using longitudinal data is offered as a option in future research.
Originality/value
Since social media are multi‐dimensional and attempts to understand conversations it requires tracking different measures simultaneously. It is important to find the best way to portray and communicate this data so that wine marketing decision makers can quickly and easily compare changes in brand images. Using faces to accomplish this is an easy and novel way compared to more demanding multidimensional scaling techniques.
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Stefanie Beninger, Michael Parent, Leyland Pitt and Anthony Chan
– The purpose of this exploratory study was to analyze the content of influential wine blogs.
Abstract
Purpose
The purpose of this exploratory study was to analyze the content of influential wine blogs.
Design/methodology/approach
The study used content analysis software, Leximancer, to analyze the entire contents of five influential amateur wine blogs.
Findings
A key finding is that these blogs all balance self-promotion with the content of their blogs, namely, wine and wine-related topics. The wine blogs, though evaluating wines in different ways, review not only the product attributes but also the experience surrounding wine.
Research limitations/implications
Limitations of this study include that the analysis only included five wine blogs and the content analysis was conducted by a sole researcher using a computerized approach.
Practical implications
Wine blogs have increasing influence in the wine industry, especially those written by amateur wine bloggers. As such, understanding the tactics used by wine bloggers is of interest to practitioners who aim to market their wines using such channels as well as providing insight into this contemporary platform for current and aspiring wine critics.
Originality/value
This is the first content analysis study that analyzes the content of wine blogs as the readers themselves see it. It provides insights of value not only to those involved in marketing in the wine industry but also to those interested in the developments of amateur blogs in marketing.
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Deon Nel, Gené van Heerden, Anthony Chan, Mehdi Ghazisaeedi, Wade Halvorson and Peter Steyn
The publication of papers in scholarly journals is an important channel for the dissemination of academic knowledge. Analyzing academic content provides useful insights into how…
Abstract
Purpose
The publication of papers in scholarly journals is an important channel for the dissemination of academic knowledge. Analyzing academic content provides useful insights into how services marketing evolves over a selected time frame. The purpose of this paper is to determine key trends published in the Journal of Services Marketing during the recent 11‐year period from 1998 to 2008.
Design/methodology/approach
This paper presents a content analysis of the papers published in the Journal of Services Marketing during the period 1998‐2008. A total of 417 papers, excluding book reviews, were analyzed. Descriptive statistics provide an overview of the research contributions.
Findings
The main finding is that most of the papers published in the Journal of Services Marketing during the recent 11‐year period are research‐based papers. Other findings include a trend towards co‐authorship, the use of surveys and empirical data, adults as research subjects, factor analysis, structural equation modeling, and analysis of variance as the most popular statistical techniques. Based on a keyword analysis most papers are related to service quality and customer service.
Practical implications
Researchers who wish to publish in this journal can use the findings as a guideline in preparing for their submission. The study gives an overview of the types of papers published in this journal. The analysis also shows that there is no preference for a particular topic for publication which stimulates new and varied contribution from researchers.
Originality/value
This is the first content analysis conducted of the scholarly contribution to this journal that shows the trends in services research topics.
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November 2004 saw the annual gathering of over 200 Chief Financial Officers as Marcus Evans held its 9th CFO summit in Scottsdale, Arizona.
With the aim of shedding light on issues surrounding the development and evaluation of report, this paper offers a theory for facilitating and legitimizing an accountability‐based…
Abstract
With the aim of shedding light on issues surrounding the development and evaluation of report, this paper offers a theory for facilitating and legitimizing an accountability‐based discourse and disclosure in the public health sector. The project adopts Laughlin’s (1995) vision of middle range theory and an accountability perspective to justify the form and normative perspective which shapes the skeletal model to follow. Formulated in part from an analysis of the health management and public sector accounting literatures, the model is now empirically supported from the preferences of health sector accountees in New Zealand. The result is a conceptual construct which is both considerate of and challenging to the standard financial accounting model. The skeletal model consists of five conceptual categories, their interrelationships and properties. The theoretical model considers and mandates illumination of political incentives, incorporates the assumption that accounting can be constitutive as well as reflective and is sympathetic to a wide range of interests and contextual distinctions.
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