Ana Gabriela Víquez-Paniagua, Juan Carlos Leiva and Ronald Mora-Esquivel
The aim of this study is to examine the influence of locus of control, the university environment and the social environment on the entrepreneurial attitude of female Latin…
Abstract
Purpose
The aim of this study is to examine the influence of locus of control, the university environment and the social environment on the entrepreneurial attitude of female Latin American university students.
Design/methodology/approach
The study applies a quan–qual design. The quan section analyzes the data of 10,781 female university students from 11 Latin American countries included in the Global University Entrepreneurial Spirit Students Survey 2018. A hierarchical multiple regression analysis was applied. The qual section applies in-depth interviews for sequential methodological triangulation analysis.
Findings
The evidence indicates that locus of control, the university environment and the social environment positively impact the entrepreneurial attitude of female Latin American university students. The most influential factor was locus of control.
Originality/value
This empirical study focuses on female university students and their propensity for business venturing and determines the main influences on their entrepreneurial attitudes.
Objetivo
Este estudio tiene como objetivo examinar la influencia del locus de control, el entorno universitario y el entorno social en la actitud emprendedora de las estudiantes universitarias latinoamericanas.
Diseño/metodología/enfoque
El estudio aplica un diseño quan–qual. La sección quan analiza los datos de 10.781 estudiantes universitarias latinoamericanas de once países, incluidas en la Encuesta Global University Entrepreneurial Spirit Students Survey 2018. Se aplicó un análisis de regresión jerárquica múltiple. La sección cualitativa aplica entrevistas en profundidad para un análisis de triangulación metodológica secuencial.
Resultados
La evidencia indica que el locus de control, el entorno universitario y el entorno social impactan positivamente en la actitud emprendedora de las estudiantes universitarias latinoamericanas. El factor más influyente fue el locus de control.
Originalidad/valor
Este estudio empírico se centra en las estudiantes universitarias y su propensión a emprender y determina las principales influencias de su actitud emprendedora.
Objetivo
Este estudo tem como objetivo examinar a influência do locus de controle, ambiente universitário e ambiente social na atitude empreendedora de estudantes universitárias latino-americanas.
Desenho/metodologia/abordagem
O estudo aplica um desenho Quan-qual. A seção Quan analisa os dados de 10.781 universitárias latino-americanas de onze países, incluídas na Pesquisa GUESSS, 2018. Foi aplicada uma análise de regressão múltipla hierárquica. A seção qual aplica entrevistas em profundidade para uma análise de triangulação metodológica sequencial.
Resultados
As evidências indicam que o locus de controle, o ambiente universitário e o ambiente social impactam positivamente a atitude empreendedora das universitárias latino-americanas. O fator mais influente foi um locus de controle.
Originalidade/valor
Este estudo empírico centra-se nas estudantes universitárias e na sua propensão para um empreendimento empresarial e determina as principais influências da sua atitude empreendedora.
Details
Keywords
- GUESSS
- Entrepreneurial attitude
- Locus of control
- Social environment
- University environment
- Female university students
- Actitud emprendedora
- Locus de control
- Entorno universitario
- Entorno social
- Universitarias
- GUESSS
- Atitude empreendedora
- Locus de controle
- Ambiente universitário
- Ambiente social
- Universitárias
- GUESSS
Mónica Blanco-Jiménez, Ana Gabriela Víquez-Paniagua, Diana Maricela Vásquez-Treviño and Priscila Elizabeth Muñoz-Castro
The purpose of this study is to analyze the strategies that allow sowing social entrepreneurship initiatives among young university students in Latin America. This study will also…
Abstract
Purpose
The purpose of this study is to analyze the strategies that allow sowing social entrepreneurship initiatives among young university students in Latin America. This study will also help to understand the different needs and expectations currently treated in higher education in developing its role as a promoter of entrepreneurship in students.
Design/methodology/approach
The study uses a multinomial logistic regression method analysis based on data collected through an online survey and applied to a sample of 599 advanced business administration students in five Latin American countries.
Findings
The results indicate that three of the independent variables under study are relevant as strategies to instill in university students the initiative for creating social entrepreneurship: establishing links with social communities, providing entrepreneurial education with a social orientation, and offering financial education.
Research limitations/implications
These research findings indicate the role universities should have in promoting social entrepreneurship in university students. Therefore, the proposed strategies are crucial to improving this type of entrepreneurship.
Originality/value
The main contribution of this study is to analyze issues as crucial as social entrepreneurship in Latin American university students and broaden knowledge of the main strategies universities in this region must adopt so that students launch into the social area.
Propósito
El propósito de este estudio es analizar las estrategias que permitan sembrar iniciativas de emprendimiento social entre jóvenes universitarios de América Latina. Esto permitirá conocer las diferentes necesidades y expectativas que se tienen actualmente en la educación superior en el desarrollo de su papel como promotor del emprendimiento en los estudiantes.
Diseño/metodología
El estudio utiliza un análisis método regresión logística multinomial basado en datos recopilados a través de una encuesta en línea, aplicada a una muestra de 599 estudiantes avanzados de administración de empresas en cinco países latinoamericanos.
Hallazgos
Los resultados evidencian que tres de las variables independientes en estudio son relevantes como estrategia para sembrar en los estudiantes universitarios la iniciativa de crear emprendimiento social: el tener vínculos con las comunidades sociales, otorgar educación emprendedora con orientación social y el brindar educación financiera.
Implicaciones
Los hallazgos de esta investigación señalan el rol que deben de tener las universidades para fomentar el emprendimiento social en los estudiantes universitarios. Por lo tanto, se proponen estrategias claves para mejorar este tipo de emprendimientos.
Originalidad
La principal contribución de este estudio es analizar temas tan importantes como el emprendimiento social en los estudiantes universitarios de América Latina y ampliar el conocimiento de las principales estrategias que deben adoptar las universidades de esta región para que los estudiantes se lancen en el área social.
Objetivo
O objetivo deste estudo é an analisar as estratégias que permitem semear iniciativas de empreendedorismo social entre jovens universitários da América Latina. Permitirá conhecer as diferentes necessidades e expectativas atualmente tratadas no ensino superior no desenvolvimento do seu papel de promotor do empreendedorismo nos alunos.
Desenho/metodología
O estudo utiliza um método de análise de regressão logística multinomial baseado em dados coletados por meio de uma pesquisa on-line, aplicada a uma amostra de 599 estudantes avançados de administração de empresas em cinco países latino-americanos.
Resultados
Os resultados mostram que três das variáveis independentes em estudo são relevantes como estratégia para incutir nos estudantes universitários a iniciativa de criar empreendedorismo social: ter ligações com comunidades sociais, proporcionar educação empreendedora com orientação social e fornecer educação financeira.
Implicações
Os resultados desta investigação indicam o papel que as universidades devem ter na promoção do empreendedorismo social nos estudantes universitários. Portanto, as estratégias propostas são fundamentais para melhorar esse tipo de empreendedorismo.
Originalidade
A principal contribuição deste estudo é analisar temas tão importantes quanto o empreendedorismo social nos universitários latino-americanos, e ampliar o conhecimento das principais estratégias que as universidades desta região devem adotar, para que os estudantes se lancem na área social.
Details
Keywords
Mauricio Carvache-Franco, Orly Carvache-Franco, Ana Gabriela Víquez-Paniagua, Wilmer Carvache-Franco and Allan Perez-Orozco
The objectives of this study were to (a) analyze the relationship between sociodemographic aspects and motivations in ecotourism and (b) identify the relationship between…
Abstract
Purpose
The objectives of this study were to (a) analyze the relationship between sociodemographic aspects and motivations in ecotourism and (b) identify the relationship between sociodemographic aspects and satisfaction and loyalty variables.
Design/methodology/approach
The research was carried out in the Arenal National Park and the Caño Negro National Wildlife Refuge in Costa Rica, an ecologically important ecotourism destination. The sample consisted of 310 surveys obtained in situ. For data analysis, factor analysis and the multiple regression method were used.
Findings
The results show that younger tourists tend to be more motivated by self-development, whereas older tourists and lower-income tourists are more motivated toward strengthening interpersonal relationships with family and friends. In contrast, tourists with lower education levels are highly motivated by novelty, feel more satisfied with the visit and are more willing to recommend and say positive things about the destination. Besides, repeat visitors are most likely to return.
Research limitations/implications
The present study was limited by the timing in which it was carried out. Among the future lines of research, studies that address the relationship between sociodemographic variables in the different ecotourism segments should be conducted.
Practical implications
Regarding the practical implications, this study helps companies related to tourism to pay attention to the sociodemographic characteristics of tourists to design activities and services according to their motivations, satisfaction and loyalty. For younger tourists who are motivated by self-development, activities and services related to learning about nature can be planned to encourage their personal growth, new abilities and individual skills. Regarding elderly and lower-income tourists, who are motivated to be with family and friends, recreational activities to improve family and friendship relationships can be promoted.
Social implications
These findings will serve to plan attractions and services in protected areas, benefiting the destinations and the communities sustainably.
Originality/value
One of the contributions of this study is to find a negative relationship between the level of education and other variables such as satisfaction, intentions to recommend and intentions to say positive things about the destination. This research also identified a negative relationship between age and the self-development motivational dimension, a positive relationship between age and being with family and friends dimension, a negative relationship between income and being with family and friends dimension and a negative relationship between the number of visits and the novelty dimension.