Michael Roberto, Grace Chun Guo and Crystal X. Jiang
International business
Abstract
Subject area
International business
Study level/applicability
Undergraduate/graduate/executive education.
Case overview
China has become the world's largest producer of automobiles, surpassing the USA and Japan. The Chinese auto industry differs quite significantly from those countries though. While the industry exhibits a substantial degree of concentration in the USA and Japan in early 2011, it remained highly fragmented in China. The Chinese Central Government had announced a desire for consolidation, yet it remained unclear whether a significant shakeout would occur in the near term.
Like many Chinese automakers, Chang'an partnered with well-known global auto makers to develop, produce, and distribute its products. In the coming years, Chang'an hoped to develop more independence from its foreign partners, including the production and distribution of self-branded cars. However, the company grappled with how it could strive for independence while managing its existing joint ventures. Executives worried too about how to compete with foreign automakers who had achieved global economies of scale.
The case provides a rich description of the evolution of the Chinese auto industry, and it documents how the Chinese industry differs from other global markets. Readers can analyze the extent to which they believe scale economies provide foreign firms an advantage over smaller Chinese rivals, and they can evaluate the conventional wisdom regarding the industry's minimum efficient scale. The case also provides a detailed account of Chang'an's rise to prominence. The case concludes by offering an in-depth description of the firm's key rivals, and it presents the key questions being considered by Chang'an executives in 2011.
Expected learning outcomes
Enables students to examine how and why an industry's structure can differ substantially across geographic markets.
Enables students to examine whether the need to achieve economies of scale may cause substantial consolidation in the Chinese auto industry.
Provides an opportunity to evaluate the pros and cons of the joint venture strategies employed in China.
Provides an opportunity to examine how a relatively small firm can position itself against large multinationals in a high-growth emerging market.
Supplementary materials
Teaching notes.
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Yaw A. Debrah and Ian G. Smith
Presents over sixty abstracts summarising the 1999 Employment Research Unit annual conference held at the University of Cardiff. Explores the multiple impacts of globalization on…
Abstract
Presents over sixty abstracts summarising the 1999 Employment Research Unit annual conference held at the University of Cardiff. Explores the multiple impacts of globalization on work and employment in contemporary organizations. Covers the human resource management implications of organizational responses to globalization. Examines the theoretical, methodological, empirical and comparative issues pertaining to competitiveness and the management of human resources, the impact of organisational strategies and international production on the workplace, the organization of labour markets, human resource development, cultural change in organisations, trade union responses, and trans‐national corporations. Cites many case studies showing how globalization has brought a lot of opportunities together with much change both to the employee and the employer. Considers the threats to existing cultures, structures and systems.
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Norman Harry Rothschild, Ilan Alon and Marc Fetscherin
The purpose of this paper is to discuss the opportunity of utilizing Tang dynasty history, heritage, buildings and names in the effort to place brand the contemporary city Xi'an.
Abstract
Purpose
The purpose of this paper is to discuss the opportunity of utilizing Tang dynasty history, heritage, buildings and names in the effort to place brand the contemporary city Xi'an.
Design/methodology/approach
The paper presents a conceptual framework for place branding cities consisting of two main dimensions. The first describes the continuum of functional versus emotional values within a city; the second measures the degree to which the image of a place is historical or contemporary. The paper then employs historical analysis to examine the meaning and construction of a Tang dynasty brand for place branding twenty‐first century Xi'an.
Findings
While Xi'an may possess an illustrious historical identity, the contemporary city is still searching for an image. Xi'an's glorious heritage attracts considerable tourism, but has not yet drawn substantial business, foreign direct investment or talents to contribute to and support economic development of the metropolitan region.
Research limitations/implications
Historical analysis of a city can allow a reconstruction of identity in the modern context. Since this is a case study of one key Chinese city, additional cases are needed for other historically important cities to see their influence on business and marketing development.
Practical implications
Cities that are attempting to grow should consider their historical legacy. Building on images of the past, they can leapfrog development and establish a brand identity. Modernization was often thought of as a practical developmental tool. Building on the history of a region, modernization can take unique characteristics and differentiated developmental patterns.
Originality/value
Few, if any, studies examined the historical antecedents of a remaking and a re‐branding of a city. Destination marketing is an emerging area of research. Xi'an was a great, pivotal city in the past. This paper explores how one region built on the greatness of the past can re‐emerge in modern society.
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Beatriz Lopes Cancela, Arnaldo Coelho and Maria Elisabete Neves
This study aims to investigate the role of green strategic alliances (GSAs) in fostering a green shared vision (GSVis) and green shared value (GSV) and their impact on green…
Abstract
Purpose
This study aims to investigate the role of green strategic alliances (GSAs) in fostering a green shared vision (GSVis) and green shared value (GSV) and their impact on green organizational identity (GOI) and sustainability.
Design/methodology/approach
The authors employed structural equation modeling to analyze data collected through a 60-item questionnaire administered in Portugal and China, allowing the authors to test their theoretical model.
Findings
The findings of the authors' study indicate that green strategic alliances have a positive influence on the development of a GSVis and GSV in both countries. This, in turn, contributes to improved sustainability and the establishment of a GOI. Furthermore, the authors' results demonstrate that these alliances enhance GSV, resulting in enhanced sustainability performance and a stronger green identity, with a notable increase in awareness of environmental and social practices.
Originality/value
This article is innovative as it applies organizational learning and value creation theories to gain a deeper understanding of how alliances can shape the green identity of companies and contribute to their overall sustainability.
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Schubert Foo, Shaheen Majid and Yun Ke Chang
The purpose of this paper is to assess knowledge of Singapore Grade 5 (11 years old) students’ understanding and proficiency in basic information literacy (IL) skills of defining…
Abstract
Purpose
The purpose of this paper is to assess knowledge of Singapore Grade 5 (11 years old) students’ understanding and proficiency in basic information literacy (IL) skills of defining information tasks, selecting information sources, seeking information from sources and synthesising and using information.
Design/methodology/approach
A 38-item multiple-choice question assessment instrument was used to assess the students’ IL skills based on the i-Competent IL model. The instrument first developed in 2010 was refined and expanded to increase the robustness and accuracy of assessment for the study. It was administered to 17 primary schools in Singapore in November 2015. The maximum possible score of 54 was scaled up to 100 to report the overall mean score for ease of reference and comparison. A total of 2,399 returns were obtained and analysed using Statistical Package for the Social Sciences 22.0 to compute the mean scores, IL stage-level scores. The study also investigated for any significant differences in performance between male and female students, and students with or without access to the internet at home.
Findings
The students achieved an overall mean score of 53.39 which is below a recommended acceptable score of 60 or 70 advocated in a number of past studies. The two worst performing areas of IL skills were synthesising and using information and seeking information from sources with mean scores of 45.89 and 48.81, respectively. A review of the highest number of incorrect answers suggests that students had difficulty in identifying key information from an information task narrative, understanding the use of reference sources and role of librarians, distinguishing between a fact and opinion, and adopting the best strategy for searching. Girls outperformed boys with an overall mean score of 55.38 vs 51.50. Students with internet access at home fared better than those without access to it with a score of 53.67 vs 45.81. The overall poor results of the survey suggest an urgent need to review the IL education landscape in the Singapore school system, revisit polices, priorities and assess the relevance and effectiveness of the IL curriculum, practical hands-on classes, and interventions that are currently employed in schools.
Practical implications
The study helped identify areas of IL skills strengths and weakness among Grade 5 students in Singapore schools. It provides recommendations for follow up actions for education authority and schools to improve the situation.
Originality/value
This study was prompted to provide an assessment after a national IL initiative was launched in 2012 to inculcate IL skills among the school-going children as part of creating a value-driven education system. This is the first reported set of findings for a large-scale survey conducted to measure and ascertain the IL skills level among Grade 5 students.
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Man has been seeking an ideal existence for a very long time. In this existence, justice, love, and peace are no longer words, but actual experiences. How ever, with the American…
Abstract
Man has been seeking an ideal existence for a very long time. In this existence, justice, love, and peace are no longer words, but actual experiences. How ever, with the American preemptive invasion and occupation of Afghanistan and Iraq and the subsequent prisoner abuse, such an existence seems to be farther and farther away from reality. The purpose of this work is to stop this dangerous trend by promoting justice, love, and peace through a change of the paradigm that is inconsistent with justice, love, and peace. The strong paradigm that created the strong nation like the U.S. and the strong man like George W. Bush have been the culprit, rather than the contributor, of the above three universal ideals. Thus, rather than justice, love, and peace, the strong paradigm resulted in in justice, hatred, and violence. In order to remove these three and related evils, what the world needs in the beginning of the third millenium is the weak paradigm. Through the acceptance of the latter paradigm, the golden mean or middle paradigm can be formulated, which is a synergy of the weak and the strong paradigm. In order to understand properly the meaning of these paradigms, however, some digression appears necessary.
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Amrul Asraf Mohd-Any, Dilip S. Mutum, Ezlika M. Ghazali and Lokmanulhakim Mohamed-Zulkifli
The purpose of this paper is to investigate the importance of successful service recovery in the airline sector by examining the interrelationship between perceived justice…
Abstract
Purpose
The purpose of this paper is to investigate the importance of successful service recovery in the airline sector by examining the interrelationship between perceived justice, recovery satisfaction and overall satisfaction, customer trust and customer loyalty. Furthermore, the research assesses the mediating effect of overall satisfaction and customer trust on customer loyalty.
Design/methodology/approach
Data were collected via an airport intercept survey of Malaysia Airlines passengers who had experienced service failure. In total, 380 responses were used for the final analysis. The study uses partial least squares structural equation modelling technique with SmartPLS 3.0, in order to test and validate the research model and hypotheses posited.
Findings
The results reveal that: recovery satisfaction is significantly affected by procedural and interactional justice; distributive and procedural justice, as well as recovery satisfaction influenced overall satisfaction; customer trust is most influenced by interactional justice, distributive justice and recovery satisfaction; customer loyalty is positively affected by customer trust, overall satisfaction and recovery satisfaction; and the influence amongst recovery satisfaction and customer loyalty is partially mediated by customer trust and overall satisfaction.
Originality/value
The study contributes to a whole conceptual comprehension of the essential determinants of customer loyalty from the combined perspectives of three theories, namely, justice theory, expectancy disconfirmation theory and commitment-trust theory. This study successfully differentiates the three dimensions of perceived justice and assesses them individually to discern and compare their influence on overall satisfaction, recovery satisfaction and trust. In addition, the study finds that the influence of recovery satisfaction on loyalty is partially and sequentially mediated by trust and overall satisfaction.
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Norella M. Putney and Vern L. Bengtson
A major aim of contemporary research on multigenerational families is to investigate changes in intergenerational dynamics within the context of changing historical times. We…
Abstract
A major aim of contemporary research on multigenerational families is to investigate changes in intergenerational dynamics within the context of changing historical times. We highlight ways in which recent historical trends such as population aging, changing patterns of family formation and dissolution, changing life cycle boundaries and women’s increased laborforce participation have altered family structures, functions, and role expectations, especially those of women. Illustrating the usefulness of the life course perspective in family research, results from a longitudinal study of five cohorts of women are presented. Findings show that in midlife Baby Boom women are significantly more depressed and have lower self‐esteem than older cohorts of women, despite their earlier advantages. Work/family stress contributed to higher depression. Baby Boom women dissatisfied with their marriages were significantly more depressed in midlife than Silent Generation women, at comparable levels of dissatisfaction, suggesting the meaning of marriage may have shifted. Biographical and historical timing appeared to matter for the psychological functioning of Baby Boom women in midlife. Silent Generation women did not have to juggle work and family in the same way as Baby Boom women. Having started their child bearing at a later age, Baby Boomers were then confronted by a changing economy, the intensified demands of work and family and the growing contingency of marriage and employment.
Chein‐I Chang and Mingkai Hsueh
The paper aims to characterize anomaly detection in hyperspectral imagery.
Abstract
Purpose
The paper aims to characterize anomaly detection in hyperspectral imagery.
Design/methodology/approach
This paper develops an adaptive causal anomaly detector (ACAD) to investigate several issues encountered in hyperspectral image analysis which have not been addressed in the past. It also designs extensive synthetic image‐based computer simulations and real image experiments to substantiate the work proposed in this paper.
Findings
This paper developed an ACAD and custom‐designed computer simulations and real image experiments to successfully address several issues in characterizing anomalies for detection, which are – first, how large size for a target to be considered as an anomaly? Second, how an anomaly responds to its proximity? Third, how sensitive for an anomaly to noise? Finally, how different anomalies to be detected? Additionally, it also demonstrated that the proposed ACAD can be implemented in real time processing and implementation.
Originality/value
This paper is the first work on investigation of several issues related to anomaly detection in hyperspectral imagery via extensive synthetic image‐based computer simulations and real image experiments. In addition, it also develops a new developed an ACAD to address these issues and substantiate its performance.
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The study aims to assess and prioritise the enablers of manufacturing flexibility by evaluating the degree of environmental uncertainty and manufacturing flexibility in an…
Abstract
Purpose
The study aims to assess and prioritise the enablers of manufacturing flexibility by evaluating the degree of environmental uncertainty and manufacturing flexibility in an uncertain environment.
Design/methodology/approach
The study proposes a methodological approach based on fuzzy quality function deployment (FQFD), fuzzy analytical hierarchical process (FAHP) and fuzzy technique for order of preference by similarity to ideal solution (FTOPSIS) to assess and prioritise enablers of manufacturing flexibility in an uncertain environment.
Findings
The study proposes a methodological approach that can facilitate firms to concentrate on preferred enablers and assist them in formulating a strategy to develop manufacturing flexibility. The empirical case study analysis of an Indian auto-air conditioning manufacturing firm was done to illustrate the effectiveness, flexibility and feasibility of the proposed approach.
Research limitations/implications
The proposed approach is limited to manufacturing flexibility. This study does not consider inter-dependencies among environmental uncertainties.
Practical implications
The proposed methodological approach can assist practitioners in the identification and development of the preferred enablers to improve manufacturing flexibility. Thus, practitioners can invest strategically in the right resources to improve manufacturing flexibility.
Originality/value
The study proposes and validates a methodological approach that simultaneously addresses drivers and enablers of manufacturing flexibility; therefore, it aims to fill the gaps of earlier studies that have majorly studied flexibility concept in an isolated way.