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Article
Publication date: 1 September 2004

Amany I. Shahin and Peter L. Wright

Most leadership theories are North American in origin. These theories may not be appropriate to be applied on a worldwide basis, especially in cultures, which differ in…

11621

Abstract

Most leadership theories are North American in origin. These theories may not be appropriate to be applied on a worldwide basis, especially in cultures, which differ in significant respects from the American culture. This study investigates the suitability of applying Bass and Avolio's transformational/transactional leadership model in a Middle Eastern country such as Egypt. A questionnaire based on Bass and Avolio's multifactor leadership questionnaire, with additional questions which were believed to reflect Egyptian culture, was administered to managers and subordinates in ten Egyptian investment banks. Usable responses were obtained from 70 managers and 173 subordinates. Factor analysis of the data revealed a factor structure, which differed in significant respects from that found on the basis of research in the USA, providing strong support for the argument that adjustment and modification of Bass and Avolio's model of leadership are required in different cultures.

Details

Leadership & Organization Development Journal, vol. 25 no. 6
Type: Research Article
ISSN: 0143-7739

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Article
Publication date: 20 November 2017

Reza Salehzadeh, Javad Khazaei Pool, Reihaneh Alsadat Tabaeeian, Mojtaba Amani and Marjan Mortazavi

The purpose of this paper is to investigate the effects of internal marketing and market orientation on organizational performance based on the balanced scorecard (BSC).

2048

Abstract

Purpose

The purpose of this paper is to investigate the effects of internal marketing and market orientation on organizational performance based on the balanced scorecard (BSC).

Design/methodology/approach

A cross-sectional research design, drawing upon a questionnaire survey, was used to collect data from a sample of restaurants. Structural equation modeling was performed to test the relationship among the research variables using findings from the 164 participants.

Findings

The results revealed that internal marketing positively influenced market orientation and performance. In addition, market orientation was a direct antecedent of performance.

Originality/value

The findings provide important academic, practical and political implications for restaurant industry.

Details

Measuring Business Excellence, vol. 21 no. 4
Type: Research Article
ISSN: 1368-3047

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Article
Publication date: 8 March 2013

Arash Shahin, Masoud Pourhamidi, Jiju Antony and Sung Hyun Park

The purpose of this paper is to develop and suggest a reference Kano model.

4494

Abstract

Purpose

The purpose of this paper is to develop and suggest a reference Kano model.

Design/methodology/approach

Existing Kano models have been classified into three types and, for each type, the curves, together with their corresponding evaluation tables, have been studied and a new type of the Kano model developed.

Findings

Findings imply that the existing types of the Kano model have weaknesses: starting points of the curves are not located in correct position; the sequence and slopes of the curves are not carefully illustrated; and the cells of Kano evaluation table are not coded correctly. Such problems have been resolved in the proposed Kano model.

Research limitations/implications

Empirical research is needed to examine the proposed type of Kano model, and to investigate the differences between the results of the application of the new and other types of Kano model.

Originality/value

This study provides a valuable reference model for researchers and practitioners, to be utilized in future investigations.

Details

International Journal of Quality & Reliability Management, vol. 30 no. 3
Type: Research Article
ISSN: 0265-671X

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Article
Publication date: 18 June 2024

Adrian A. Mabalay

This study investigates how consumers perceive the packaging of Philippine coffee social enterprise products and how this impression affects their willingness to purchase based on…

248

Abstract

Purpose

This study investigates how consumers perceive the packaging of Philippine coffee social enterprise products and how this impression affects their willingness to purchase based on sensory expectations, brand attitude, product quality perception, and price perception.

Design/methodology/approach

Following a positivist research philosophy, this study used empirical methods, surveying 263 coffee consumers. The coffee packaging prototypes varied across material and graphic designs. The data was analyzed statistically using the Friedman test and Spearman correlation.

Findings

It was found that packaging elements elicit an equal share of emotional responses. Graphics have a greater impact than materials. Females are more affected by visuals, while materials influence males more. Further, packaging design correlates positively and significantly with consumer impressions and willingness to buy.

Research limitations/implications

The sampling methodology limits generalizability. Future studies can use integrated models to analyze the effects of additional packaging variables like color and shape.

Practical implications

Coffee enterprises should focus on graphic rather than material elements. Paper packs with patterned graphics are most attractive to consumers. Targeted gender-sensitive packaging designs are needed. Standardized packaging can help build the Philippine coffee social enterprise industry and support small-scale farmer livelihoods. Environmentally sustainable materials should be prioritized.

Social implications

The findings contribute to the success and growth of small-scale farmers and social enterprises in the Philippines. These businesses can attract more consumers, increase their market share, and ultimately generate more significant social impact by implementing packaging design strategies that effectively communicate product quality, sustainability, and social value.

Originality/value

The study uniquely integrates diverse methods to provide holistic insights into jointly analyzing the effects of packaging materials and graphics. It proposes an expanded conceptual role of packaging in shaping product perceptions using the affective response framework and Kansei approach.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 36 no. 11
Type: Research Article
ISSN: 1355-5855

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Article
Publication date: 9 July 2018

Sayyed Mohsen Allameh

The purpose of this paper is to propose and test an integrated model focusing on the drivers and consequences of intellectual capital in the context of the hotel industry.

3663

Abstract

Purpose

The purpose of this paper is to propose and test an integrated model focusing on the drivers and consequences of intellectual capital in the context of the hotel industry.

Design/methodology/approach

A quantitative study was conducted, including 156 hotels located in Iran. Structural equation modeling examines the validity of constructs and path relationships.

Findings

The results of the PLS-SEM analysis provided three findings as follows: the three dimensions of social capital, namely the structural, relational, and cognitive social capital, had positive effects on knowledge sharing; knowledge sharing had positive effects on three components of intellectual capital (human capital, structural capital and relational capital); and intellectual capital dimensions, which in turn, lead to innovation.

Originality/value

The combination of a developing country context and the significance of social capital, knowledge sharing, intellectual capital and innovation in hotel industry enhance the contextual contribution of the paper.

Details

Journal of Intellectual Capital, vol. 19 no. 5
Type: Research Article
ISSN: 1469-1930

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Article
Publication date: 14 November 2023

Hajar Pouran Manjily, Mahmood Alborzi, Turaj Behrouz and Seyed Mohammad Seyed- Hosseini

This study aims to focused on conducting a comprehensive assessment of the technology readiness level (TRL) of Iran’s oil field intelligence compared to other countries with…

121

Abstract

Purpose

This study aims to focused on conducting a comprehensive assessment of the technology readiness level (TRL) of Iran’s oil field intelligence compared to other countries with similar oil reservoirs. The ultimate objective is to optimize oil extraction from this field by leveraging intelligent technology. Incorporating intelligent technology in oil fields can significantly simplify operations, especially in challenging-to-access areas and increase oil production, thereby generating higher income and profits for the field owner.

Design/methodology/approach

This study evaluates the level of maturity of present oil field technologies from the perspective of an intelligent oil field by using criteria for measuring the readiness of technologies. A questionnaire was designed and distributed to 18 competent oil industry professionals. Using weighted criteria, a mean estimate of oil field technical maturity was derived from the responses of respondents. Researchers evaluated the level of technological readiness for Brunei, Kuwait and Saudi Arabia’s oil fields using scientific studies.

Findings

None of the respondents believe that the intelligent oil field in Iran is highly developed and has a TRL 9 readiness level. The bulk of experts believed that intelligent technologies in the Iran oil industry have only reached TRL 2 and 1, or are merely in the transfer phase of fundamental and applied research. Clearly, Brunei, Kuwait and Saudi Arabia have the most developed oil fields in the world. In Iran, academics and executive and contracting firms in the field of intelligent oil fields are working to intelligently develop young oil fields.

Originality/value

This study explores the level of maturity of intelligent technology in one of Iran’s oil fields. It compares it to the level of maturity of intelligent technology in several other intelligent oil fields throughout the globe. Increasing intelligent oil fields TRL enables better reservoir management and causes more profit and oil recovery.

Details

Journal of Science and Technology Policy Management, vol. 15 no. 6
Type: Research Article
ISSN: 2053-4620

Keywords

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Article
Publication date: 7 August 2017

Javad Khazaei Pool, Masood Khodadadi and Ezat Amirbakzadeh Kalati

The purpose of this paper is to examine how internal marketing orientation affects balanced scorecard outcomes (financial performance, customer, internal process, learning and…

1005

Abstract

Purpose

The purpose of this paper is to examine how internal marketing orientation affects balanced scorecard outcomes (financial performance, customer, internal process, learning and growth) in a small service businesses context.

Design/methodology/approach

Drawing from the small businesses, the relationship between internal marketing orientation and performance is hypothesized and tested. A structural equation modeling (SEM) test with maximum likelihood estimation was performed to test the relationship between the research variables.

Findings

The results obtained from the SEM analyzes revealed that internal marketing orientation positively impacts the levels of financial and non-financial performance. The results also indicate that non-financial performance measures (that is, customer, internal process, learning and growth) directly affect financial performance.

Originality/value

This study unpacks the mechanism between internal marketing orientation and balanced scorecard outcomes and contributes to the academic research of internal marketing orientation in the context of small businesses.

Details

International Journal of Culture, Tourism and Hospitality Research, vol. 11 no. 3
Type: Research Article
ISSN: 1750-6182

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