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The purpose of this paper is to investigate how and why some service ecosystems are more resilient and, consequently, more sustainable than others during turbulent times, and how resilience can be cultivated to enable pathways to service ecosystem sustainability.

This work integrates disparate literature from multiple service and sustainability literature streams, iterating through constant comparison with findings from 44 semistructured interviews conducted in the context of primary health care clinic service ecosystems.

The authors offer a novel conceptual framework comprising pillars (shared worldview, individual actor well-being and multiactor interactions), changing practices to cultivate resilience through resilience levers (orchestrators, individual actor effort, actor inclusivity and digitaltech–humanness approach), and pathways to service ecosystem sustainability (volume vs value, volume to value, volume and value). The authors demonstrate that service ecosystems need to change practices, integrating resources differently in response to the turbulent environment, emphasizing the importance of a shared worldview across the ecosystem and assessing different pathways to sustainability.

This paper offers new insights into the important intersection of service marketing, sustainability and health care. The authors provide guidance to practitioners aiming to cultivate resilience in service ecosystems to achieve pathways to sustainability in primary health care clinics. Finally, implications for theory are discussed, and directions to guide future service research offered.

The paper aims to clarify threats facing heritage management in developing countries. It investigates the challenges facing the application of the historic urban landscape approach (HUL) in the city of Alexandria in Egypt, where heritage is trapped between unplanned developments from one side and deterioration from another side.

This paper uses SWOT analysis regarding the heritage management approach of the historic site. Site observation, documentary reviews, an online questionnaire (due to the COVID situation) and some interviews with park visitors and shopkeepers have been adopted to capture the changes in the site management, specifically capturing the current status of the site.

The paper presented an empirical study covering the evolution of heritage management practices. It suggests that building and maintaining the synergy between the government, the private sector and the public is essential for the sustainability of urban development in the city of Alexandria. It also asserts that heritage is a major catalyst of urban regeneration in the city.

This paper highlights major threats facing Alexandrian heritage. However, it lacks generalizability.

It suggests inclusive urban conservation strategies that are based on the HUL approach that would revitalize the historic core and assist in preserving both its tangible and intangible heritage. These strategies can help decision makers to develop more sustainable approaches in managing city heritage and achieving sustainable development of the city core.

The paper presents a social implication through involving stakeholders in the sustainable revitalization project of Al-Shalalat district located in the city center of Alexandria.

The paper presents an empirical study that fulfills an identified need for adopting more sustainable strategies in heritage management in Alexandria.

This study aims to compare the performance of two nature-inspired metaheuristics inside Grasshopper in optimizing daylighting and energy performance against brute force in terms of the resemblance to ideal solution and calculation time.

The simulation-based optimization process was controlled using two population-based metaheuristic algorithms, namely, the genetic algorithm (GA) and particle swarm optimization (PSO). The objectives of the optimization routine were optimizing daylighting and energy consumption of a standard reference office while varying the urban context configuration in Alexandria, Egypt.

The results from the GA and PSO were compared to those from brute force. The GA and PSO demonstrated much faster performance to converge to design solution after conducting only 25 and 43% of the required simulation runs, respectively. Also, the average proportion of the resulted weighted sum optimization (WSO) per case using the GA and PSO to that from brute force algorithm was 85 and 95%, respectively.

The work of this paper goes beyond the current practices for showing that the performance of the optimization algorithm can differ by changing the urban context configuration while solving the same problem under the same design variables and objectives.

The purpose of this paper is as follows: First, understanding the nature of the relationship between corporate adoption of the concept of societal responsibility [availability of environmental awareness, clear vision of the impact of societal responsibility on financial performance, managers informing employees of the latest developments in societal responsibility programs, managers' response to their corporate social responsibility (CSR) proposals] in the form of an annual report that supports the success of the company's objectives, the company's management encourages employees to participate collectively in societal responsibility programs and to protect the environment from pollution in the petrochemical industry. Second, understand the nature of the relationship between the dimensions of corporate social responsibility concept (cultural, social, economic, ethical and legal) and protect the environment from pollution in the petrochemical industry. Third, the research also seeks to show the role of societal responsibility and its application in the petrochemical companies to protect the environment from pollution in The Governorate of Alexandria – Egypt, and come out with results and recommendations that could help protect the environment from the forms of environmental pollution resulting from the production processes of this industry.

The researcher has relied on each of the following approaches: Case study methodology is a research strategy aimed at solving a problem or facing a particular situation. It is based on preliminary hypotheses through full analysis of all data collected and recorded. Which depends on the study of a limited number of cases or vocabulary in-depth comprehensive study through the study of all or a large number of variables overlapping and interrelated and influential on the problem under consideration. Thus, it provides a deep and rich understanding of what is going on around the research and the processes that are related to it, and not only the external or apparent description of the situation or phenomenon; it cares about the total description and looks at the particles, in relation to the whole. Quantitative approach: by giving a numerical description indicating the size or size of the phenomenon or the degree of association with the phenomenon. Other phenomena. Accordingly, the role of the petrochemical companies in Alexandria Governorate, and the social responsibility programs carried out within the governorate in terms of importance, growth and requirements, and the most important characteristics and constraints and components and methods of work and developments have been described. Thus, the researcher can analyze the relationship between CSR and environmental protection from pollution in Alexandria Governorate.

There is paucity in the studies that dealt with the relationship between CSR and environmental protection against pollution in public organizations. There is agreement among the sample on the importance and feasibility of adopting the concept of social responsibility and placing it at the top of the top management concerns, especially in the field of petrochemical companies. With the need to take concrete implementation measures to support social responsibility programs aimed at serving the community among all stakeholders. The effective implementation of the mechanisms for the implementation of meaningful social responsibility programs requires fundamental changes in management practices, existing organizational structures and the quality of personnel working in the relevant departments, in general, and the social responsibility group, in particular, which may be difficult for political and economic reasons.

Time: The study period was set from 2015 to 2017. Place: The study focuses on the petrochemical companies operating in Alexandria. Humanity: The study focuses on the employees of the petrochemical companies operating in Alexandria Governorate.

The adoption of social responsibility positively affects the protection of the environment from pollution, and this effect shows that the adoption of the concept of corporate social responsibility is influenced by the following factors: increasing the participation of workers with healthy environmental contributions to the productive process; increasing the companies' economic and social activities toward protecting the environment from pollution; increasing the capacity of companies to pay greater costs to preserve the environment; increasing the awareness of green consumers with the products it offers Companies; development of continuous internal work environment companies; and clearly defined strategy followed in social responsibility programs.

The social responsibility of the public organizations derives their strength through, first, the keenness of these organizations to analyze the variables of the ethical dimension of social responsibility and their availability, which will lead the organizations to provide their services with the highest quality and sincerity. That this analysis (ethics of individuals) as training members of the social responsibility team to solve problems using brainstorming and provide employees with official data related to improving work (ethics of leadership), such as the identification of business objectives through the participation of managers with subordinates, and the punishment of workers who exhibit immoral behaviors (ethics of productive processes) as a decision-making process to ethical standards regardless of the costs involved. When there is an immoral behavior and managers are responsible for implementing the changes needed to reach the targeted outcomes), second, promote partnerships with other relevant sectors for community service.

According to the results of the previous studies and the applied study results, the researcher would like to submit a mechanism to the directors and heads of the boards of directors of the Egyptian petrochemical companies under study.

The purpose of this paper is to check the feasibility of using biomaterial such as of Phragmites-Australis (PA) in cement paste to achieve sustainable building materials.

In this study, cement pastes were prepared by adding locally produced PA fibers in four different volumes: 0%, 0.5%, 1% and 2% for a duration of 180 days. Bottles and prisms were subjected to chemical shrinkage (CS), drying shrinkage (DS), autogenous shrinkage (AS) and expansion tests. Besides, prism specimens were tested for flexural strength and compressive strength. Furthermore, a mathematical model was proposed to determine the variation length change as function of time.

The experimental findings showed that the mechanical properties of cement paste were significantly improved by the addition of 1% PA fiber compared to other PA mixes. The effect of increasing the % of PA fibers reduces the CS, AS, DS and expansion of cement paste. For example, the addition of 2% PA fibers reduces the CS, expansion, AS and DS at 180 days by 36%, 20%, 13% and 10%, respectively compared to the control mix. The proposed nonlinear model fit to the experimental data is appropriate with R2 values above 0.92. There seems to be a strong positive linear correlation between CS and AS/DS with R2 above 0.95. However, there exists a negative linear correlation between CS and expansion.

The PA used in this study was obtained from one specific location. This can exhibit a limitation as soil type may affect PA properties. Also, one method was used to treat the PA fibers.

The utilization of PA fibers in paste may well reduce the formation of cracks and limit its propagation, thus using a biomaterial such as PA in cementitious systems can be an environmentally friendly option as it will make good use of the waste generated and enhance local employment, thereby contributing toward sustainable development.

To the authors best knowledge, there is hardly any research on the effect of PA on the volume stability of cement paste. Therefore, the research outputs are considered to be original.

Healthcare environments are highly complex and full of variation and inefficiency. However, variation and inefficiency can be measured and improved, providing better quality care at a lower cost. This study aims to report the application of Lean Six Sigma (LSS) in a haematology laboratory in a university hospital in Egypt.

The authors used case study research. Applying the define, measure, analyse, improve and control phases of the DMAIC methodology together with lean tools, the problem was identified, the process mapped, the causes analysed and improvements implemented.

Results show that LSS can be successfully implemented in challenging public sector healthcare settings. Management commitment, generating and implementing ideas from frontline staff, using a variety of quality tools and previous LSS training were all key to success. This is evidence that the LSS methodology is adaptable to any process, people or place.

There are no publications on LSS implementation in health care in Egypt. This study demonstrates the successful use of LSS in a university hospital (public sector) in a developing country, sharing insight into the facilitators and barriers in a real context with others in the healthcare field.

Heritage identification has been a challenging process in terms of capturing the holistic significance of a place, including its tangible, intangible and sociocultural dimensions. This problem is more evident in cities that face challenges of densification, housing demand and economically driven developments. The city of Alexandria in Egypt demonstrates an exemplary case in which societal and intangible values have not been adequately addressed as part of a broader marginalisation of heritage by societal, economic and political challenges. Acknowledging that participatory Cultural Mapping can inform heritage decision-making and encourage communities to create and re-create legacy through regenerative processes, this research investigates how to employ Cultural Mapping methodology in valuing local heritage in Alexandria.

Based on “Historic Urban Landscape” theorisation and a multi-method qualitative approach (i.e. desk review, literature analysis and semi-structured interviews), the article aims to build a tailored framework, utilising community-based mapping techniques for heritage identification in historic Alexandria. At later stages of this research, a framework is developed to inform the design of a localised toolkit for recognising social values.

This work is a beneficial starting point to inform and guide further mapping exercises that aim to elicit values from the local community and understand how residents value their heritage landscapes beyond the conventional approach. The study addresses critical challenges in the local context by utilising the Cultural Mapping methodology in conjunction with the Historic Urban Landscape lens. It frees heritage academic and public discourse from the prevalent perception concerned only with heritage's monumental dimensions.

The developed framework fills the gaps in the formal valuation process by (1) emphasising intangible values and the statement of significance as a critical step and negotiation milestone, (2) demonstrating inclusivity in terms of stakeholders’ perceptions and values and (3) providing a complementary valuation approach that addresses the multiplicity of values at different scales.

In 2017, 50 percent of Syrian refugee applications in Egypt were submitted by females. However, a suitable integration strategy for this target group remains obscure since the available approaches focus mainly on male integration. That is due to the assumption that women refugees are mere followers to men who socially and economically dominate the families in the Middle East. Accordingly, the integration of the Syrian women refugees in society, as well as in the market, proceeds spontaneously without clear visions and therefore with delays. The paper aims to discuss this issue.

To methodologically understand the circumstances of the aforementioned group expert, focused and narrative “episode interviews” have been conducted. Alexandria, Egypt’s second capital, is the research case study as well as the researchers’ hometown. Thus, it allows following a “descriptive comparative analysis” process between the three Alexandrian districts, with different urban fabric: “Al-Nkhil Agamy” gated community, “El-Asafra/Sidi Becher” informal settlement and “New Borg El-Arab” new city.

Yet, it is unknown what criteria the Syrian women refugees set for choosing their accommodation. Similarly, the obstacles they encounter, especially the ones preventing their integration, are ambiguous. Even their daily life, which might give insights into the barriers they face, due to their status, is unclear. These are the gaps this paper tackles, in addition to the refugees’ immaterial cultural impact in the host society.

Finally, but also importantly, the topic has been seldom researched in Alexandria, in comparison with Cairo. Therefore, this paper aims at qualitatively hearing of the Syrian refugees’ voices in order to enhance their societal interaction and coexistence in Alexandria.

Given the increased importance of food in tourists’ travel experience, the purpose of this paper is to explore the current and future potential of local food and foodways in marketing Egyptian destinations online.

The content of 20 Egyptian destination marketing organization (DMO) websites was subject to a content analysis. A checklist was developed based on literature analysis. The frequencies of information related to food culture and cuisine marketing were tallied, followed by a qualitative assessment of contents from the various websites. The results were further discussed with DMO representatives to provide contextualized insights as to the future potential of utilizing local food and food tourism initiatives as a component of DMOs website marketing in Egypt.

The study noted some initial efforts for Egyptian DMO websites to market food culture and gastronomic practices; however, the results suggest that the usage of food culture on Egyptian DMOs websites is still in its infancy. The study also highlights the challenges that need to be tackled as well as the resources required for food tourism development.

This study illustrates the need and potential capacity of Egyptian DMO websites to market food culture and local cuisines (including traditional foods and table manners). These results are expected to help Egyptian DMOs to strategically embrace local cuisine and food culture as a vehicle for destination marketing.

This case study provides insights for African and other developing economies in their destination marketing. The proposed framework and guidelines are intended to potentially serve as a framework for destination marketers and entrepreneurs to optimize the tourism potential of food culture.

This study aims to investigate the impact of destination accessibility on pro-tourism behaviour directly and indirectly through environmental impacts and/or affective destination image from residents’ point of view. It also investigates the moderated mediation effect of residency length in the indirect relationships between destination accessibility and pro-tourism behaviour through the negative environmental impacts or affective destination image.

A quantitative method was applied. More specifically, the survey approach was found to be the most effective method of data collection for this research. In total, 351 questionnaires were collected through an online survey from people who currently live in Alexandria. The questionnaire was translated into Arabic while adhering to back-translation guidelines. SPSS and AMOS software were used to analyse the collected data.

The results showed that residents’ destination accessibility affects both destination image and destination environment but does not affect the pro-tourism behaviour. It indirectly affects the pro-tourism behaviour through only affective destination image. Residency length plays a moderation role in this indirect relationship.

The current study can help policymakers, governments and tourism institutions to make decisions. Policymakers can use these results to adopt a comprehensive policy that encompasses different interested parties in tourism, in order to ensure that tourism development efforts will succeed. The government can also join hands with tourism institutions to mitigate the negative impacts of tourism in order to balance the negative and positive impacts of tourism.

The study contributes to the existing literature by highlighting the importance of destination accessibility to support tourism behaviours in domestic tourism.