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Article
Publication date: 11 June 2024

Atikah Shamsul Bahrin, Ahmad Rais Mohamad Mokhtar, Ariff Azly Muhamed and Veera Pandiyan Kaliani Sundram

This study aims to provide a novel approach to examining the connection between several aspects of low-carbon supply chain practices (LCSCPs), eco-innovation (EI) and the…

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Abstract

Purpose

This study aims to provide a novel approach to examining the connection between several aspects of low-carbon supply chain practices (LCSCPs), eco-innovation (EI) and the performance of manufacturing firms in Malaysia.

Design/methodology/approach

The current study employed a quantitative research strategy, utilizing survey data collected from a sample of 120 manufacturing firms located in Malaysia. The main aim of this study was to analyze the research framework and test the proposed hypotheses.

Findings

The results of the study indicate that EI has a mediating role in the link between LCSCP and manufacturing firm performance (MFP). EI serves as a mediating factor in the association between MFP and four components of LCSCPs, specifically low-carbon product design, low-carbon process improvement, low-carbon purchasing and low-carbon logistics.

Practical implications

The results of this study hold significant potential for supply chain professionals in their endeavors to decrease carbon emissions. Practitioners can help eliminate carbon footprints (CFs) by selecting the right LCSCP techniques that support EI and MFP. When creating low-carbon management methods in supply chain management (SCM), practitioners must take into account the potential mediating role of EI.

Originality/value

To date, this work is one of the first efforts to investigate the role of EI as a mediator between LCSCP and MFP. Moreover, this research adds to the existing knowledge and improves understanding of how low-carbon development is being implemented in Malaysia, with the ultimate objective of achieving carbon neutrality by 2050.

Details

Journal of International Logistics and Trade, vol. 22 no. 3
Type: Research Article
ISSN: 1738-2122

Keywords

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Article
Publication date: 3 February 2023

Abi Huraira Rifas, Asmak Ab Rahman, Ahmad Hidayat Buang and Muzalwana Abdul Talib

This study aims to investigate the factors affecting micro, small and medium entrepreneurs’ (MSMEs) behavioural intention to participate in takaful schemes in Sri Lanka.

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Abstract

Purpose

This study aims to investigate the factors affecting micro, small and medium entrepreneurs’ (MSMEs) behavioural intention to participate in takaful schemes in Sri Lanka.

Design/methodology/approach

This research adopted a quantitative approach using primary data from a questionnaire. Out of 470 questionnaires, 432 were collected (91.91%) from MSMEs in Kalmunai business region in Sri Lanka. The data obtained were analysed using partial least square-structural equation modelling.

Findings

This study revealed that the extension model of the theory of planned behaviour (TPB) can be effectively applied to behavioural intentions towards a takaful scheme by MSMEs. Out of eight hypotheses, seven were significant, including: attitude towards behavioural intention; subjective norm; perceived behavioural control; knowledge; religiosity; income; trust in takaful as a significant influence. However, awareness of intention was not found to be significant.

Practical implications

This study suggests advantages for takaful providers in Sri Lanka, especially marketing departments, for enhancing sale of products, refurbishing marketing strategies and understanding the purchasing motivation of business entrepreneurs. This study guides takaful companies as to where they should concentrate to enhance market penetration.

Originality/value

Previous studies have concentrated on only three factors which comprise TPB. This paper’s main contribution is on the uniqueness of the Muslim minority context in a pluralistic context, providing a marketing model for takaful operators based on the different relevant dimensions.

Details

Journal of Islamic Marketing, vol. 14 no. 11
Type: Research Article
ISSN: 1759-0833

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Article
Publication date: 18 February 2025

Divya Divya, Savita Savita and Sandeepa Kaur

This paper aims to provide a conceptual framework containing SERVQUAL original dimensions and add two additional dimensions: patient satisfaction and loyalty in the hospital SQ…

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Abstract

Purpose

This paper aims to provide a conceptual framework containing SERVQUAL original dimensions and add two additional dimensions: patient satisfaction and loyalty in the hospital SQ model that demonstrates the relationship between hospital service quality, patient satisfaction and loyalty from patients’ perspective.

Design/methodology/approach

This research conducted a thorough literature review using specific keywords and electronic databases, adhering to Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) guidelines. Through analysis, the key dimensions of service quality in Indian hospitals were identified, with the addition of patient satisfaction and loyalty as variables. Of 1,000 initially downloaded papers, 497 were included.

Findings

While many researchers rely on the SERVQUAL model, some introduce new or modified dimensions, often renaming existing ones. This study identifies the RATER factors as the main dimensions patients use to evaluate hospital services. This study finds a positive relationship between service quality, patient satisfaction and loyalty.

Practical implications

An understanding of how health-care service quality dimensions, directly and indirectly, affect patient satisfaction and loyalty is important for hospital marketing managers. This study helps them take action to improve patient satisfaction, which encourages patients to be loyal.

Originality/value

This research provides a comprehensive framework for measuring health-care service quality, combining SERVQUAL dimensions and new variables. This study offers useful insights for academics and health-care professionals, promoting more accurate measurement and enhancement of service quality. The use of PRISMA in this context is also innovative, as it is less common in administrative health-care research.

Details

International Journal of Pharmaceutical and Healthcare Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1750-6123

Keywords

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