Search results
1 – 10 of over 72000Amer Jazairy, Timo Pohjosenperä, Jaakko Sassali, Jari Juga and Robin von Haartman
This research examines what motivates professional truck drivers to engage in eco-driving by linking their self-reports with objective driving scores.
Abstract
Purpose
This research examines what motivates professional truck drivers to engage in eco-driving by linking their self-reports with objective driving scores.
Design/methodology/approach
Theory of Planned Behavior (TPB) is illustrated in an embedded, single-case study of a Finnish carrier with 17 of its truck drivers. Data are obtained through in-depth interviews with drivers, their fuel-efficiency scores generated by fleet telematics and a focus group session with the management.
Findings
Discrepancies between drivers’ intentions and eco-driving behaviors are illustrated in a two-by-two matrix that classifies drivers into four categories: ideal eco-drivers, wildcards, wannabes and non-eco-drivers. Attitudes, subjective norms and perceived behavioral control are examined for drivers within each category, revealing that drivers’ perceptions did not always align with the reality of their driving.
Research limitations/implications
This study strengthens the utility of TPB through data triangulation while also revealing the theory’s inherent limitations in elucidating the underlying causes of its three antecedents and their impact on the variance in driving behaviors.
Practical implications
Managerial insights are offered to fleet managers and eco-driving solution providers to stipulate the right conditions for drivers to enhance fuel-efficiency outcomes of transport fleets.
Originality/value
This is one of the first studies to give a voice to professional truck drivers about their daily eco-driving practice.
Details
Keywords
Recognising the significance of international trade in economic growth, this research explores the drivers of exports in South Asian Association for Regional Cooperation countries…
Abstract
Recognising the significance of international trade in economic growth, this research explores the drivers of exports in South Asian Association for Regional Cooperation countries from 2008 to 2021. The study employs the export demand model and the augmented exports supply model and utilises pooled time-series data. This study questions whether export supply decisions are based on traditional trade model factors, emerging trading realities or macroeconomic variables. The model based on fixed effects evaluates the connection between exports and their possible drivers. Traditional export supply models suggest determinants like production capacity, variable cost and relative pricing influencing South Asian export supply performance substantially. Changes in trade, for example, have a substantial impact on export supply, demonstrating that the trade liberalisation procedure promotes growth in exports, compression in imports and technological advancement. The worsening state of the energy industry and growing levels of corruption have proved to be significant deterrents to export supply decisions. The results verify foreign direct investment's positive and medium influence on the expansion of exports. Other variables, however, such as GDP and its growth, Official Development Assistance (ODA), development expenditure, indirect taxation, labour supply and the exchange rate of currencies, have a positive impact on the flow of exports. Furthermore, the data corroborate the notion that increased savings have a significant beneficial influence on the flow of exports. The study proposes that concerned governments examine their export policies and adopt new policies adapted in accordance with changing circumstances with the goal of increasing and enhancing the performance of exports.
Details
Keywords
Cristiano Codagnone, Athina Karatzogianni and Jacob Matthews
Given that value exchange in virtually every sector of the economy is increasingly dominated by software, the goals of this chapter are to bring software to the attention of the…
Abstract
Given that value exchange in virtually every sector of the economy is increasingly dominated by software, the goals of this chapter are to bring software to the attention of the academic marketing community, to discuss the unusual product attributes of software, and to therefore suggest some research topics related to software as a product attribute. Software allows service to be physically stored and allows physical objects to perform services. Managing products that have evolved into software products creates difficult challenges for managers as software does not resemble either tangible goods or intangible services in terms of production, operations, cost structure, or prescribed strategy. Every time a business replaces an employee with an e-service interaction, and every time a business adds a line of code to a previously inert object, the nature of that business changes. And as software gets more capable, its nature as a product changes as well by adding unique product characteristics summarized as complexity, intelligence, autonomy, and agency.
Details
Keywords
This study has four objectives. First is to investigate and compare the immediate and carryover effects of four pharmaceutical marketing tools (prescriber detailing, medical…
Abstract
Purpose
This study has four objectives. First is to investigate and compare the immediate and carryover effects of four pharmaceutical marketing tools (prescriber detailing, medical events, journal ads and direct-to-consumer advertising [DTCA]) on sales. Based on the effect comparisons, the second objective is to determine whether advertising tools that are more compatible with prescriber’s behavior have superior impact on sales. Third is to examine empirical support for the argument that advertising directly to consumers, as a market follower versus leader, has a backfiring effect. Finally, this paper aims to assess the magnitude of variance in sales as a function of each advertising tool.
Design/methodology/approach
Data on unit sales and spending (on DTCA, journal ads, events and detailing) ranging 84 months are obtained for six prescription-only cholesterol-reducing brands. First, linearity is checked. Second, evolution versus stationarity is tested by applying the unit-root test. Third, potential endogeneity among variables is assessed with granger causality. Fourth, vector autoregressive model (VAR) that accounts for endogeneity and dynamic interactions is specified. Intercept, seasons and market share are added into the model specification as exogenous variables. Fifth, VAR with akaike selected lags and generalized impulse response are conducted. Finally, sales variance is decomposed with forecast error variance decomposition and Cholesky ordering.
Findings
A 10% increase on detailing or journal ads spending brought an immediate (one month) negative effect on sales in a market leader, whereas that same increase is insignificant in a market follower. A 10% increase on DTCA (vs detailing) spending led to a negative (vs positive) carryover effect for the market follower, giving empirical support to the backfiring effect of DTCA and partial evidentiary support suggested about prescriber friendly advertising. However, DTCA induces a larger short term and longer carryover effect in a market leader, with seven times more effect on sales than what detailing does. In addition, it explains 50% of the variation in sales.
Originality/value
The model applied captures extensive dynamics; hence, findings are robust. The analysis considered comparison in terms of prescriber friendly (vs not) advertising tools and brand market status and thus can make managers rethink strategy of advertising budget allocations. This study also introduced a new look onto DTCA and hence challenges the traditional thought held on consumer advertising response.
Details
Keywords
Zhanna V. Gornostaeva, Ekaterina S. Alekhina, Inna V. Kushnareva, Olga Y. Malinina and Sergey L. Vasenev
The purpose of this work is to determine the key barriers on the path of information economy’s formation in modern Russia and to determine the possibilities and perspectives of…
Abstract
Purpose
The purpose of this work is to determine the key barriers on the path of information economy’s formation in modern Russia and to determine the possibilities and perspectives of overcoming them.
Methodology
In order to determine weak spots in the Russian practice of information economy’s formation, the values of the indicators that reflect the corresponding progress in technosphere, sociosphere, economic sphere, and target result in Russia are compared to average values for the leading countries of the world that achieved the largest success in the formation of information economy. For that, the method of comparative and problem analysis is used.
Results
In the course of the research, the institutional barrier, which is related to the limitation of acceptance of priorities of information economy in the national strategy; structural barrier, which is based on insufficient development of the ICT spheres; and investment barrier, caused by deficit of investments in the ICT spheres, were found.
Recommendations
The determined barriers do not correlate with the national peculiarities of the socio-economic system of modern Russia. In particular, despite the incompleteness of market reformation, the level of informatization of the Russian economic system is very high. Despite the traditional public mode, sociosphere is the sector of the largest success in Russia in information economy’s formation, and the directive character of modernization of the socio-economic system stimulates quick formation of information economy due to timely establishment of the corresponding strategic course and implementation of state initiatives in the direction of its practical implementation.
Details
Keywords
Yanuar Nugroho, Dimas Wisnu Adrianto, Joko Susilo, Claudia Rosari Dewi, Mona Luthfina Usmani, Klara Esti, Mirta Amalia, Yosef Bambang Cahyowidiarso and Ani Nur Mujahidah Rasunnah
This study aims to explore some significance, gaps and prospects of foresight both for and as policy in planning and decision-making, as well as an instrument for enhancing the…
Abstract
Purpose
This study aims to explore some significance, gaps and prospects of foresight both for and as policy in planning and decision-making, as well as an instrument for enhancing the capacity of planners and decision makers in Indonesia.
Design/methodology/approach
This study deploys a case study method deriving from the authors’ experience in conducting a series of foresight workshops and trainings in Indonesia. The workshops, which involved government officials from the Ministry of National Development Planning (Bappenas) and the Coordinating Ministry of Investment and Maritime Affairs (KemenkoMarves), were designed with two agendas. First, to apply foresight in the actual process of policy cascading for the formulation of the national long and mid-term development plan (Rencana Pembangunan Jangka Panjang Nasional (RPJPN) and Rencana Pembangunan Jangka Menengah Nasional (RPJMN)). Second, from the process itself, to improve the capacity of government officials in decision-making by using a more explorative method of planning.
Findings
The result shows that foresight proves to be a useful method that enables a more systematic exploration of events, trends and eventually drivers with which plausible future scenarios could be explored, thus leading to more adaptive policies. With regard to the prospect, foresight is seen as a more inclusive and participatory-based approach, which embraces a robust democratised process of policy construction. However, the practice is also challenging in its nature. Government officials have been prolongedly familiar with positivistic methods, hence considering the application of foresight as an endeavour of a new academic culture of planning, which requires them more time, resources and pondering.
Research limitations/implications
Considering the methodological prospect and the intrinsic uncertainty of the future, this paper argues the need to nurture planners and decision makers to have the capacity to design more adaptive policies as offered by explorative methods like foresight. Consequently, this is also a call for the Indonesian Government to recognise the significance of the method and to provide relevant institutional support for wider practice, or exploration at the least. However, as a note of limitation, the workshops were conducted only with government officials, thus the result should only represent the point of view of the public sector.
Originality/value
This paper contributes to the progress of foresight studies by presenting an original case study of the practice in Indonesia. The foresight workshops were facilitated by the authors, thus the insights brought in this paper derive from the first-hand experience of the authors. Moreover, as foresight is considered as a new endeavour in Indonesia, this paper helps provide a key novelty unfolding the reliability and prospect of foresight as an instrument for planning and decision-making.
Details
Keywords
The decade of the 1980s was the decade of analysis, portfolio management, and process development. The emphasis was on strategic planning and not on strategic leadership. Little…
Abstract
The decade of the 1980s was the decade of analysis, portfolio management, and process development. The emphasis was on strategic planning and not on strategic leadership. Little attention appears to have been given to ensuring that the right leaders and the right teams were in place to implement the strategies.
THROUGHOUT history certain decades emerge which are of cardinal import to mankind, like the one beginning in 1781, when the inventions of fifty years reached their apogee and…
Abstract
THROUGHOUT history certain decades emerge which are of cardinal import to mankind, like the one beginning in 1781, when the inventions of fifty years reached their apogee and through general application transformed the prevailing cottage industry into what we now call the factory system. That vast accretion of resources changed the human environment.
In our March issue we published an account of an interview between Sir Denis Barnes, chairman of the Manpower Services Commission, and John Wellens. Now we follow with a…
Abstract
In our March issue we published an account of an interview between Sir Denis Barnes, chairman of the Manpower Services Commission, and John Wellens. Now we follow with a companion‐piece based on an interview between John Cassels, chief executive of the Training Services Agency, and John Wellens.