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Article
Publication date: 1 August 2001

P.G. Babayevsky, N.A. Kozlov, A.N. Shubin, I.V. Tchurilo and T.N. Smirnova

More than 20 years’ experience in development and application of techniques and instrumentation for evaluation of space environment effect on polymer materials and adhesively…

641

Abstract

More than 20 years’ experience in development and application of techniques and instrumentation for evaluation of space environment effect on polymer materials and adhesively bonded joints in active experiments on‐ and overboard low Earth orbit space stations Salyute, Mir and the international space station (ISS) is reviewed. Six techniques and instrumentation sets were developed and tested for remote control of polymer materials and adhesive joints structure/properties changes during long‐term exposure in space environment. This made it possible to evaluate visco‐elastic and dielectric properties, surface defectiveness and crack resistance as material parameters, which are sensitive to structure changes of polymer materials and adhesive joints and are their important service characteristics. Some experimental results of the techniques and instrumentation, ground and space tests are presented.

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Aircraft Engineering and Aerospace Technology, vol. 73 no. 4
Type: Research Article
ISSN: 0002-2667

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Article
Publication date: 1 November 2022

Shuang Han, Jing Zhang, Quanyue Yang, Zijian Yuan, Shubin Li, Fengying Cui, Chuntang Zhang and Tao Wang

The performance of the classical car-following system is easily affected by external disturbances. To enhance the performance of the classical car-following model under sudden…

280

Abstract

Purpose

The performance of the classical car-following system is easily affected by external disturbances. To enhance the performance of the classical car-following model under sudden external disturbances, a novel car-following model is established to smooth traffic flow.

Design/methodology/approach

This paper proposed a Proportion Integration Differentiation (PID) control strategy based on classical control theory and developed a novel car-following model. The linear system theory and Laplace transform are used to derive a closed-loop transfer function. Then, the stability condition is obtained by using the Routh stability criterion and the small gain theorem. Finally, the validity and feasibility of the PID control strategy is proved by numerical simulations.

Findings

The analytic results and the numerical simulation results show that both the integration part and the differential part have the positive effect to suppress traffic oscillation efficiently; the collaboration of these two parts has more power to improve the stability of traffic flow. It means that the proposed model integrated with the PID control strategy has the ability of anti-interference and smooth traffic compared with the classical car-following model.

Originality/value

This paper introduces the PID control strategy into the classical car-following system, which enhances the stability of the system and also provides an efficient method for optimizing the traffic flow system.

Details

Engineering Computations, vol. 39 no. 10
Type: Research Article
ISSN: 0264-4401

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Article
Publication date: 8 May 2017

Shubin Yu, Liselot Hudders and Verolien Cauberghe

Behavioral targeting has become a popular marketing strategy among brands as it enables advertisers to display ads to consumers based on their previous surfing behaviors. The…

5175

Abstract

Purpose

Behavioral targeting has become a popular marketing strategy among brands as it enables advertisers to display ads to consumers based on their previous surfing behaviors. The purpose of this paper is to investigate the effectiveness of behaviorally targeted ads for luxury brands and to explore how and when behavioral targeting works.

Design/methodology/approach

A 2 (targeted vs non-targeted ads) ×2 (culture: China vs the Netherlands) between-subjects factorial design is conducted to test the hypothesis.

Findings

The result reveals that as for luxury brands, behavioral targeting can shorten the psychological distance and in turn lead to a more positive attitude toward the ad. However, the effect of behavioral targeting depends on the culture. In the Netherlands, behavioral targeting can enhance the attitude toward the ad by lowering the psychological distance. However, in China, these effects are mitigated.

Practical implications

This study contributes to the research of online luxury marketing. First, luxury brands should adapt their marketing strategy to different regional markets. In addition, luxury marketers should not worry about a shorter distance with consumers caused by the use of internet. A shorter distance does not mean to reduce an aura of mystery, but to build up a closer relationship with consumers. Luxury brands are not necessary to be aloof and supercilious like an indifferent robot. A closer relationship with consumers brings more positive effects.

Originality/value

The current research makes important contributions both to the scientific literature and to the luxury industry. First, this research reveals the effectiveness and underlying mechanisms of behavioral targeting for luxury brands and also compares the effectiveness of behavioral targeting in two cultures, which contributes to the current cross-cultural studies and international marketing research. Second, this study also helps luxury marketers to realize the importance of behavioral targeting and to know how and when they can use this new marketing strategy in a global environment.

Details

Journal of Fashion Marketing and Management, vol. 21 no. 2
Type: Research Article
ISSN: 1361-2026

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Article
Publication date: 10 December 2021

Shubin Yu and Liselot Hudders

Many instruments have been developed to measure the perceived luxuriousness of brands, but one of the most frequently used scales is the “brand luxury index” (BLI) from Vigneron…

622

Abstract

Purpose

Many instruments have been developed to measure the perceived luxuriousness of brands, but one of the most frequently used scales is the “brand luxury index” (BLI) from Vigneron and Johnson (2004) that distinguishes between high- and low-luxury brands. Despite its popularity and widespread use in academic research, the scale's psychometric properties and equivalence across cultures have been questioned. Recently, modified versions of the scale have been developed to strengthen the quality of the measurement. However, the performance and the measurement invariance of the modified version have not yet been investigated. The current paper aims to test the model fit of the modified BLI scale and the measurement invariance across gender, age and country groups using nine datasets from a total of three different countries.

Design/methodology/approach

This paper conducts a multi-group CFA to examine the measurement invariance of the BLI scale. Nine datasets were used in this study. The data were collected across three countries, the United States (5 datasets), China (2 datasets) and India (2 datasets) from 2016 to 2018.

Findings

The results of this analysis suggest that the modified BLI scale has an acceptable model fit and can be interpreted equivalently across gender and age groups. Metric invariance was found among the US, China and India. However, scalar measurement invariance was established only across two countries: the US and India. A follow-up analysis shows that partial scalar invariance can be established across the US, China and India when removing constraints on the parameters of three items: exclusive, precious and sophisticated.

Originality/value

This study is the first study to test the model fit of the modified BLI scale. The findings of this paper contribute to both the academia and industry. The authors recommend scholars and marketers to use a modified 19-item BLI scale to measure the perceived luxuriousness of brands in future research. First, the modified BLI scale tested in the current study offers very good performance with model fit values of a quality that has rarely been seen in prior research. The original scale of Vigneron and Johnson (2004) has been criticized for its poor model fit (Christodoulides et al., 2009). The modified scale of Doss and Robinson (2013) also has problems with the fit value. Second, the modified 19-item scale also shows adequate measurement invariance across different gender, age and countries. For scholars and marketers, the establishment of the metric invariance of the modified 19-item BLI scale implies that the scale can be used across gender, age and countries (the US, China and India) if the purpose of the study is to understand the relationship between some variables and perceived luxuriousness of a brand.

Details

Journal of Fashion Marketing and Management: An International Journal, vol. 26 no. 5
Type: Research Article
ISSN: 1361-2026

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Article
Publication date: 17 February 2020

Nabanita Talukdar and Shubin Yu

The purpose of this study is to investigate the underlying psychological mechanism and boundary conditions which drive materialists' purchase intention (PI) of sustainable over…

1972

Abstract

Purpose

The purpose of this study is to investigate the underlying psychological mechanism and boundary conditions which drive materialists' purchase intention (PI) of sustainable over generic luxury products.

Design/methodology/approach

Four empirical studies (one survey and three experiments) were conducted to test the hypotheses.

Findings

Materialism has a positive effect on consumers' purchase intention of sustainable over generic luxury products because materialists tend to have higher perceived functional value of sustainable (i.e., green) luxury products. Product conspicuousness (i.e., publicly consumed versus privately consumed luxury) moderates the effect of materialism on PI of sustainable over generic luxury products. Materialism increases the perceived functional value and thus enhances the PI of sustainable luxury products over generic luxury products only when the product is privately consumed (as opposed to publicly consumed).

Originality/value

This article contributes to the literature that explores how materialism affects environmentalism. This study is among the first empirical works in the context of luxury that studies the relationship between materialism and purchase intention of green products over generic products. This study is also among the first in the context of materialists to empirically establish the importance of perceived functional value associated with sustainable over generic products in affecting PI. Moreover, this article investigates the moderating role of product conspicuousness, which enhances the generalizability of the findings.

Details

Marketing Intelligence & Planning, vol. 38 no. 4
Type: Research Article
ISSN: 0263-4503

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Article
Publication date: 1 June 2006

M. Vázquez, A. Dervieux and B. Koobus

To propose an integrated algorithm for aerodynamic shape optimization of aircraft wings under the effect of aeroelastic deformations at supersonic regime.

643

Abstract

Purpose

To propose an integrated algorithm for aerodynamic shape optimization of aircraft wings under the effect of aeroelastic deformations at supersonic regime.

Design/methodology/approach

A methodology is proposed in which a high‐fidelity aeroelastic analyser and an aerodynamic optimizer are loosely coupled. The shape optimizer is based on a “CAD‐free” approach and an exact gradient method with a single adjoint state. The global iterative process yields optimal shapes in the at‐rest condition (i.e. with the aeroelastic deformations substracted).

Findings

The methodology was tested under different conditions, taking into account a combined optimization goal: to reduce the sonic boom production, while preserving the aerodynamic performances of flexible wings. The objective function model contains both aerodynamic parameters and an acoustic term based on the sonic boom downwards emission.

Practical implications

This paper proposes a shape optimization methodology developed by researchers but aiming at the final strategic goal of creating tools that can be really integrated in design processes.

Originality/value

The paper presents an original loosely coupled method for the shape optimization of flexible wings in which recent and modern techniques are used at different levels of the global algorithm: the aerodynamic optimizer, the aeroelastic analyser, the shape parametrization and the objective function model.

Details

Engineering Computations, vol. 23 no. 4
Type: Research Article
ISSN: 0264-4401

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Book part
Publication date: 9 August 2016

Ginka Toegel and Karsten Jonsen

This chapter is about how leaders attempt to move from traditional to shared leadership and why they often cannot. We develop a new theoretical framework to examine whether…

Abstract

This chapter is about how leaders attempt to move from traditional to shared leadership and why they often cannot. We develop a new theoretical framework to examine whether leaders are willing to shift control from themselves to their followers and thus promote shared leadership in their teams. We argue that control shifts, while necessary for shared leadership, are particularly difficult for leaders to enact. This is because leadership is often closely bound with power and status in the organization, a reality of organizational life that is often overlooked in the quest for new forms of leadership, such as shared leadership. Our contribution lies in examining leaders’ ability to enact shared leadership through the lenses of primary and secondary control, and situating control shift in the context of global leadership including selected cultural dimensions, complexity, and paradoxes.

Details

Advances in Global Leadership
Type: Book
ISBN: 978-1-78635-138-8

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Article
Publication date: 5 January 2021

Wenliang Zhu, Wenjian Zhu, Shubin Zheng and Na Wu

The purpose of this paper is to develop an improved adhesion model to better reproduce the low adhesion condition of the anti-skid control for rail vehicles under braking…

212

Abstract

Purpose

The purpose of this paper is to develop an improved adhesion model to better reproduce the low adhesion condition of the anti-skid control for rail vehicles under braking condition.

Design/methodology/approach

In view of the low adhesion characteristics for rail vehicles under braking conditions, the Polach adhesion model was improved based on the sliding power and sliding energy. The wheel–rail low adhesion model suitable for braking condition was given. The analysis of braking anti-skid control under emergency braking condition was carried out through the co-simulation, and compared with the test data; the effectiveness and practicability of the improved low adhesion model were verified.

Findings

The results showed that the improved adhesion model is simple and efficient and the parameters involved are less, and it can be directly applied to the real-time simulation of anti-skid control in the process of train braking.

Originality/value

This paper can provide a theoretical reference for the reasons of change and improvement of adhesion between wheel and rail caused by the adjustment of braking force under anti-skid control, which can fulfill a need to the study of sliding energy on the contact surface, the removal effect of pollutants on the wheel–rail surface and the improvement and recovery of adhesion caused.

Peer review

The peer review history for this article is available at: https://publons.com/publon/10.1108/ILT-07-2020-0244/

Details

Industrial Lubrication and Tribology, vol. 73 no. 3
Type: Research Article
ISSN: 0036-8792

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Article
Publication date: 20 May 2020

Ming-Lang Tseng, Chih-Cheng Chen, Kuo-Jui Wu and Raymond Tan

This study integrates economic/ecology (eco)-attributes and performance to build a sustainable service supply chain management (SSCM) model.

612

Abstract

Purpose

This study integrates economic/ecology (eco)-attributes and performance to build a sustainable service supply chain management (SSCM) model.

Design/methodology/approach

This study proposes the use of the fuzzy Delphi method to screen for the less important attributes and applies a network data envelopment analysis to explore the hierarchical and eco-efficient network interrelationships. The causality and hierarchal eco-efficient model is acquired using a fuzzy decision-making trial and evaluation laboratory analysis

Findings

The findings are as follows: (1) the information and technology management process is derived by enhancing sustainable customer and supplier relationship management, and (2) the eco-efficient model is improved based on long-term relationships with suppliers – that is, synergistic suppliers improve the service chain quality and provide services in an appropriate and timely manner – and research and development coordination. The theoretical and managerial implications are discussed.

Research limitations/implications

The eco-efficient model reveals that the sustainable customer relationship management process, sustainable supplier relationship management process and information and technology management process are the major causal attributes in the model.

Practical implications

The eco-efficient model must be based on (1) long-term relationships with suppliers, (2) synergistic suppliers to improve service chain quality, (3) the provision of services in a timely manner and (4) research and development coordination.

Originality/value

Prior studies neglect to build an ecological economy model using the efficiency causality model of hierarchical interrelationships. Traditional SSCM fails to involve the triple bottom line performance toward sustainability.

Details

Management of Environmental Quality: An International Journal, vol. 31 no. 4
Type: Research Article
ISSN: 1477-7835

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Article
Publication date: 1 October 2004

Helen Edwards and Helen Chapman

This paper contends that dysfunctional patterns of communication can develop in family aged care dyads in response to stereotypical role expectations in the…

140

Abstract

This paper contends that dysfunctional patterns of communication can develop in family aged care dyads in response to stereotypical role expectations in the caregiving‐carereceiving relationship, thus giving rise to a role predicament of caring. If this argument holds it follows that more productive and effective forms of communication and relationship are dependent upon both members of the aged care dyad understanding the expectations of their role and if necessary reconstructing them. Part 1 of this two part conceptual paper develops the Communication Predicament of Ageing Model to include role expectations. The conceptions are grounded in important conclusions drawn from data contained in a large comprehensive study of older people and their family caregivers. Part 2 of the paper (to be published in the next issue of Quality in Ageing) introduces the health promoting communication model which was developed as a framework for guiding both prevention and intervention strategies to prevent or transform a role predicament of caring.

Details

Quality in Ageing and Older Adults, vol. 5 no. 2
Type: Research Article
ISSN: 1471-7794

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