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Discusses the management issues involved in library networking, using GILLDDNET, the DANIDA/IFLA sponsored Ghana Interlibrary Lending and Document Delivery Trial Project as a reference point in the discussion. There is an attempt to apply the management principles that Urwick outlined decades ago in the Elements of Management to this project. The challenges and the successes of the project are discussed.

This paper looks at the major goal and objectives set by Ghanaian academic libraries for the formation of a multipurpose consortium different from the Ghana Interlibrary Lending and Document Delivery Project (GILLDDNET). It also discusses the challenges that will be faced in achieving the stated goals and objectives and suggests what librarians can do to make a success out of the proposed consortium.

Reports a study of procedures employed in staff appraisal in a Ghanaian university library over a period of 16 years. A total of 650 appraisal forms filled by 25 assessors in the Balme Library, University of Ghana were examined. The conclusions drawn indicate that the performance procedures used did not provide the information required for management decision making. Recommendations are made as to how the procedure could be made effective and efficient.

The author proposes the broad use of a Librarianship Portfolio in performance evaluation of librarian work performance and promotion decisions, and a rubric is formulated to guide managers in its use.

The librarianship portfolio and rubric offer a flexible and significant alternative to many performance evaluation techniques. Tailored to a broader array of institutional types and employment situations these tools can provide both management and employees with collaborative and substantive information about professional performance and appraisal.

The librarianship portfolio itself and the proposed rubric offer the library world a structured, summative and collaborative process for performance evaluation of work performance. They offer employees a means of ‘looking their best’ to the management, and the management a calibrated and clear method of feedback.

The librarianship portfolio discussed as well as the rubric proposed are original formulations and tools, based on well-established and effective evaluative techniques.

Reviews the general literature of management relevant to the information and library professions, and that of the management of information, knowledge‐based and library services published in 2002. Themes emerging at major conferences are noted and issues of growing concern are identified.

Marketing supports the reaching of organizational goals by focusing on the identification and satisfaction of customer needs, thus it can also contribute considerably in achieving the objectives of non‐profit organizations such as libraries. The purpose of this paper is to provide an overview of the literature on the incorporation of marketing notions and the implementation of marketing techniques in library management. It reviews definitions, present different opposing views, marketing issues, social media and Web 2.0 and opinions on the adoption of marketing in a non‐profit organization environment, and examines different successful examples of marketing implementation, concentrating on the gains resulting from such a move.

A thorough literature search on various databases and on various aspects of this topic was reviewed. The literature review is organised on emerging themes directly drawn from the literature, thematically and chronologically within each section. It aims to identify the changing perspectives, the current challenges, and the benefits offered by examining information science specialists' views. The main marketing concepts are identified throughout a strategic planning approach, which has been recommended as the most successful by the majority of researchers.

This paper examines and clarifies the existing misunderstandings and difficulties in library and information services marketing, and stresses the importance of its adoption in this contemporary competitive environment. It examines library marketing in six sections: misconceptions regarding library marketing, main challenges and reasons as to why the adoption of marketing concepts is an integral part of the strategic planning, reports on the international library organizations, provides a description of the implementation of strategic marketing and planning processes, presents some library marketing approaches and examines the contemporary technological opportunities for library marketing in the digital era, such as the use of Web 2.0 tools.

The paper broadens the library marketing literature by gathering researchers' scientific views and advice and identifies the main implementation concerns derived from the earlier and more recent relevant literature. Moreover, for the first time, IT records issues concerning library marketing, social media and Web 2.0.

The purpose of this paper is to describe the marketing initiatives taken by academic libraries to promote collection and services to their clientele. It specifically aims to examine academic library web sites for marketing approach, promotional and public relations activities.

The study relies heavily on web site exploration and interviews with library managers. A total of 22 library web sites were examined based on pre‐determined criteria developed from the extant literature and initial web site investigation. The paper also draws upon the authors' personal experiences and observations. Interviews were used to investigate university library manager's level of awareness of the library web site as a marketing tool and how they perceived this to be used to the library's advantage.

It is found that academic libraries are lacking in their promotional activities. Library web sites are not fully utilized as a marketing tool and an enabler to reach out to the community for promotion of services and collections.

The study is limited to Malaysian university libraries, therefore generalization to others is to be cautioned but there are important lessons to be learnt.

This paper will be helpful to libraries planning to implement a marketing strategic plan to improve its outreach to users and enhance the users' image of the library.

A study such as this is new in Malaysia and reveals several marketing strategies that may be useful to other academic libraries.

This paper aims to investigate the adoption of marketing techniques in academic libraries in Ghana, and how they are applied in the promotion of their services to patrons.

Adopting the qualitative research approach, a total of 21 professional and para-professional library staff from three private universities participated in the study. The main data collection instrument was the use of semi-structured interviews. Data gathered was analysed, discussed and presented thematically.

The findings revealed that the study's participants are fully aware of the benefits of inculcating marketing activities into their daily routines and were making efforts at making their users aware of their products and services with the use of various strategies including the deployment of social media tools. Some of the challenges that were discovered to hinder the success of marketing in the libraries were lack of funds, lack of knowledge of marketing techniques by staff and a lack of marketing policy to guide marketing in the libraries.

The findings of this study imply that, even though carried on a few academic libraries, the same can apply to most academic libraries as the characteristics are generally the same.

To boost marketing initiatives in the selected university libraries, the following recommendations informed by the findings of the study are made: creation of marketing policies, increase use of social networking sites for marketing, organization of seminars and workshops on marketing, diversifying sources of funding for libraries and conducting user surveys.

The implementation of the recommendations has the potential to increase the level of interactions between academic libraries and their patrons as well as impact positively on the information-seeking behaviour of library patrons.

Apart from the application of works of other scholars, which have been duly cited and acknowledged, the entirety of this study or research output is the result of the handiworks of the researchers. Again, to the best of the authors’ knowledge, this work has not been a production of existing research nor is earlier published in any journal.

This paper aims to address the question whether or not quality‐driven organisations have, in practice, tended to adjust their performance appraisal systems to integrate total quality management (TQM) requirements.

To do so, the findings of an initial literature survey suggested the combined use of quantitative and qualitative methods for empirical research. The quantitative element consists of a postal questionnaire survey of 64 UK‐based, quality‐driven organisations on the topic of performance appraisal in the context of TQM. Key informants from ten of these organisations were subsequently interviewed in order to gather detailed information on the reasons behind their initial responses.

The results indicated that only a minority of the respondents were satisfied with their TQM programmes. But this comparative lack of success did not lead them to eliminate performance appraisal altogether, as advocated by Deming and others because of the role of systems‐level causes of performance variation.

One important question concerns the notion (expounded in much of the quality literature) that a vast proportion of the variance in individual performance is caused by systems‐level features. There is, however, little hard evidence for this view.

By acquiring the relevant knowledge and understanding of contextually‐appropriate performance appraisal and management, practitioners would be able to translate and mediate TQM requirements into performance appraisal criteria to maintain the integrity of organisational change initiatives aimed at long‐term business excellence.

The research provides a starting‐point for both TQM scholars and managers, and it can serve as a road‐map and a challenge to quality‐driven organisations.

The purpose of this paper is to suggest strategies for marketing academic library resources and information services to Asian international students. Compared with those from a Western culture, those students are not as knowledgeable about the library resources and information services in an academic setting.

The paper describes the strategies for marketing academic library resources and information services to Asian international students and the challenges faced by reference librarians dealing with Asian international students. It looks also at what information literacy programs and activities are suitable to accommodate the information needs of Asian international students and what teaching methodology should be used. The paper draws upon the author's personal experiences and observations as an International Students Information Librarian who works closely with international students. Surveys were used to find out whether Asian international students had experiences of using academic libraries; and whether they are aware of the services and resources available for their study in a Western academic setting.

Academic libraries need to market their services and resources proactively to Asian international students who are not familiar with the services and resources in a Western academic library. Reference librarians need to consider these learners' characteristics, language proficiency, learning styles and their subjects of interests so that the teaching methodology and examples used are effective with these students.

The paper adds value to the body of literature on information literacy programs and information services for international students, who are totally alien to the Western academic environment.