Search results

President Bill Clinton has had many opponents and enemies, most of whom come from the political right wing. Clinton supporters contend that these opponents, throughout the Clinton presidency, systematically have sought to undermine this president with the goal of bringing down his presidency and running him out of office; and that they have sought non‐electoral means to remove him from office, including Travelgate, the death of Deputy White House Counsel Vincent Foster, the Filegate controversy, and the Monica Lewinsky matter. This bibliography identifies these and other means by presenting citations about these individuals and organizations that have opposed Clinton. The bibliography is divided into five sections: General; “The conspiracy stream of conspiracy commerce”, a White House‐produced “report” presenting its view of a right‐wing conspiracy against the Clinton presidency; Funding; Conservative organizations; and Publishing/media. Many of the annotations note the links among these key players.

Introduces the idea of nation equity via a world‐wide quality poll carried out by Bozell‐Gallup; assesses its international implications for the study of manufacturing quality. Outlines implications of the study for the United Kingdom. Highlights the importance of emerging East European markets for all exporters. States that nation equity is likely to play an increasingly pivotal role in product quality perception.

Celebrity endorsement advertising is a prevailing advertising technique. Some marketers choose to utilize multiple celebrities to promote their products or brands. Nevertheless, it is surprising that so little research has focused on this phenomenon. This research discussed advantages and potential concerns of multi‐celebrity endorsement advertising and documented the actual use of multiple celebrity endorsers in the milk mustache campaign in the USA. We analyzed the content of the 50 milk mustache ads appearing on the http://www.whymilk.com Web site on a list of celebrity‐ or product‐related dimensions. Overall, we found that these milk mustache ads have matched their celebrities’ gender, age and type of milk attributes in appealing to their female/male, teen/adult consumers. The results support that fit between the endorsed product and various celebrities is a key factor for using multiple celebrity endorsers in advertising.

Like many organisations, the Army is preparing itself for significant population changes in the 1990s. The demographic trough means that there will be something like 25% fewer 16–19 year olds in 1995 than there were in 1985. These statistics have a significant bearing on the recruiting environment for the Army, because it will continue to need large numbers of young men and women to consider the armed forces as a career choice throughout this period.

The aim of this paper is to review the policy literature on green jobs and green jobs training in the USA and to present findings of a qualitative study on the start-up of two Energy Training Partnerships (ETP) funded by the US Department of Labour to train workers for green jobs.

The paper includes a review of the policy literature, document reviews, and interviews with administrators, employers, educators, workforce officials. The literature presumes green jobs training will help create jobs and that these jobs will provide opportunities for the poor. This study examined these propositions within the context of the ETPs.

Stakeholders faced challenges related to a misaligned infrastructure, lack of synchronization in the labour market, and workforce gaps. They responded by coordinating available resources in innovative ways. Though many policy propositions were confirmed, the premise that green jobs are a pathway of poverty was not. Entry requirements were high and programmes lacked funds for long-term education.

Because the sample was small and little was known about the nature of emerging jobs, more research is needed on green jobs and their skill requirements.

The study found that coordination on the policy and programme levels helped stakeholders respond to challenges. Also, new opportunities for the poor may be realized by embedding short-term training in a broad continuum of education and strategically linking both to economic development activities.

Little is known about how training aligns with emerging industries. This study helped fill this gap by examining how stakeholders responded to the demands of the green sector.

Building on technology acceptance and learning transfer theories, this study aims to evaluate the integration of mobile augmented reality (MAR) in omnichannel retailing touchpoints for Generation Z (or Gen Z)'s apparel shopping, assessing how habitual augmented reality (AR) use in nonretailing contexts impacts Gen Z's motivations, acceptance and use of MAR shopping apps.

A total of 562 participants downloaded a footwear MAR app and completed a survey. Data were analyzed using confirmatory factor analysis and multivariate regression to explore moderated mediation effects.

The study reveals a paradigm shift: Gen Z's habitual use of AR in social media (e.g. Snapchat and TikTok face filters) significantly influences their intent to use MAR in shopping, overshadowing hedonic motivations. This marks a transition from AR as a gimmick to a practical utility in omnichannel touchpoints, with performance expectancy emerging as a critical mediator in adopting MAR for utilitarian purposes.

This study highlights how Gen Z consumers’ tech habits influence their pragmatic view of MAR, urging re-exploration of the main constructs of the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) model.

Findings suggest Gen Z values practicality over fun in MAR shopping apps, guiding marketers to emphasize tangible benefits for this demographic.

This research underscores the evolving perception of AR in retail among mobile natives, highlighting the shift from novelty to habitual utility. It offers strategic insights for integrating AR into omnichannel strategies, catering to the utilitarian expectations of Gen Z in the digital retail landscape.

The purpose of this study is to examine what the most significant aspects of environmental sustainability in the forest biorefinery sector are and what kind of criteria should be applied to an evaluation of environmental sustainability in the forest biorefinery context.

The topic is approached by themed interviews in Scandinavia and North America with 23 representatives from the forest and bioproducts sectors. The interviews were examined using the thematic analysis method.

The study indicates that environmental sustainability may be an important driver for the forest biorefinery business. From the perspective of environmental sustainability, harvesting feedstock will be the most challenging part of the value chain to manage. Raw material availability and its sustainability, life‐cycle perspective and beneficial products were the most important criteria in the environmental sustainability assessment of forest biorefinery value chain companies.

A sector‐specific guideline was formulated for the most important criteria to be included in an environmental sustainability assessment of forest biorefinery value chain companies. The criteria comprise the first step of a more elaborate evaluation framework, which can provide more accurate information about the sustainability performance of biorefinery value chain companies. The criteria can encourage companies to analyze environmental sustainability challenges holistically, increase a company's transparency for its stakeholders and offer information to investors about the environmental status of the company.

The novelty of the study lies in the sector‐specific, holistic environmental sustainability evaluation in the emerging forest biorefineries.

You may not believe the customer is always be right, as James Cash Penney insisted, but you can't deny that he or she pays your salary, no matter what business you're in. But what is a customer? Is a customer a consumer? A king? A headache? All of the above? None of the above? We decided to find out what people thought a customer actually was. Here's what they told us.

WHEN in 1925 the Airship Guarantee Company entered into possession of the remains of the old R.N.A.S. Airship Station of Howden, this once spacious and well‐equipped aerodrome was reduced, as a result of its post‐war vicissitudes, to a single airship shed standing in a sadly reduced area of marsh land, strewn with an infinite variety of debris, which the vendor's once enthusiastic clients had abandoned under the depressing influence of falling prices.

The purpose of this paper is to explore the effect of the image of country of origin (COO) and word of mouth (WOM) toward brand equity (BE).

Questionnaire was deployed to collect data. Prior to data collection, validity, and reliability tests were performed. Valid and reliable questionnaire was distributed to car customer in Jabodetabek region. It was succeeded to distribute 389 questionnaires and completely filled up by respondents. Structural equation modeling further was deployed to analyze the data.

COO and WOM significantly influence BE indirectly thorough BE dimensions. WOM exhibited stronger influence toward BE. The influence of COO and WOM toward BE dimension was also investigated. WOM showed stronger influence toward BE dimension, in descending order are brand loyalty (BL), brand association (BAS), perceived quality (PQ), and brand awareness (BA). COO showed weaker influence and different order, in descending order are BA, PQ, BL, and BAS.

Role of WOM in marketing has been extensively discussed by researchers. It is generally acknowledged playing a considerable role in influencing and forming consumer attitudes and behavioral intentions. However, up to this date role of WOM on BE has not been explicitly studied by researchers. COO in another hand has been related to BE although in a limited references. Those studies were performed outside of Indonesian consumer. Up to this date study of COO of Indonesian consumer behavior remains unaccounted.