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Following industrial network theory, this paper aims to address network behavior from a focal company’s perspective. Special attention is paid to examining the effect of perceptions of the economic crisis on network behavior.

The study is built on a quantitative analysis of an empirical database of 300 companies based on a survey completed in 2013 in Hungary. A focal company network behavior model was developed and applied to investigate the link between variables (valuable customer relationships, valuable supplier relationships, relationship strategy and relational outcomes) and the effect of managers’ perceptions about the intensity of the crisis. To obtain a deeper understanding of the effect of the crisis, structural modeling methodology was applied during data analysis.

How crises are perceived has a moderating influence on companies’ network behavior. In a context in which a crisis is strongly perceived, valuable customer relationships are considered more important than valuable supplier relationships; relationship strategy becomes more intensive; and performance is increasingly focused on operations and less on innovation. The main difference in network behavior is found with the management of the supply side. A different level of attention is paid to supplier relationships in a high crisis-perception context than when a crisis is perceived as being less critical.

Results emphasize the importance of perceptions as a key factor in managerial attitudes, behavior and, ultimately, decision-making. This finding merits more attention from both researchers of business relationships and networks.

From a managerial point of view, the results emphasize the existence of potentially new opportunities in network management. The reinforcement of attention to the customer during a period of crisis implies the importance of the customer orientation, but also suggests that firms may have unexploited opportunities and more potential resources on the supplier side.

The paper combines an analysis of network behavior and perceptions of crisis, helping to explain managerial decisions and attitudes. Analysis was undertaken from a focal firms’ perspective and differences were investigated in attitudes concerning both supplier- and customer-side relations. How crises are perceived is a moderating variable of network behavior.

The purpose of this paper is to explore three key aspects of managerial decision making, namely managerial skills and attitudes, information and performance measurement supporting decision making, and companies' approaches to the management of relationship with their stakeholders.

After giving a broad view of the management practice of the sample, the paper analyzes the differences (by company size, dominant ownership, and performance) of companies according to the routines and attitudes of decision making.

The findings of the research paper suggest that managerial capabilities and skills, and attitudes toward decision making, the information and performance measurement supporting decision making, and companies' approaches to the management of relationship with their stakeholders have a significant impact on the effectiveness of managerial decision making. All these factors play an important role in the competitiveness of the Hungarian companies.

This research was based on a questionnaire. Further investigations would be necessary to check the results by interviews and case studies.

Beyond summarizing the main experiences, the paper draws up some recommendations for the business community reflecting on the successful companies' practice.

The three factors presented by the paper can constitute a possible framework of managerial decision making in further researches.

Online CSR communication of top Hungarian companies has been analysed, aiming at the exploration of the internal and external consistency of corporate communication practices.

Critical discourse analysis was implemented in the research of selected corporate web pages and social media presence of the companies in the sample. Then a comparison of online disclosure and the unethical/illegal activities of selected industries – telecommunication, construction and retail – was made.

No positive correlation between the culpability and the intensity of online CSR communication was detected. Therefore, it is not confirmed that disclosure of socially responsible activities and principles on the web is a mere corporate lip service. However, in certain highly controversial industries companies intensively communicate about their CSR actions on the one hand, and commit different forms of misconduct on the other.

Our methodology certainly has limitations since we registered only a few forms of unethical behaviour. Additionally, our focus was on large Hungarian companies, therefore the opportunity for generalization is limited.

Our findings show remarkable dissonances in CSR communication and point to a rhetoric-reality gap that needs more attention from practitioners as well.

Applications of critical discourse analysis of online CSR communication is relatively rare, only few studies have been conducted so far to explore potential dissonances and contradictions within online communication and between communication and real activities.

The purpose of this study is to investigate the extent to which collaborative consumption (CC) enthusiasts are significantly more likely to engage into specific forms of socially responsible consumption (SRC), in contrast to regular consumers.

The authors administered an online questionnaire survey to a panel of 1,006 consumers. A cluster analysis combined with analyses of variance then determined the extent to which CC enthusiasts were more likely to engage in the focal SRC behaviors as opposed to others.

CC enthusiasts differ positively from other consumers concerning sustainable transportation, citizen consumption and composting but negatively from other consumers concerning recycling; they do not differ significantly with regard to environmental, animal protection and local consumption.

Conflating CC and SRC remains debatable. This study provides some preliminary evidence about the complex associations that exists between the two constructs.