Search results

31 – 40 of over 23000
Per page
102050
Citations:
Loading...
Access Restricted. View access options
Article
Publication date: 1 April 2004

Eusebio Scornavacca, Joao Luiz Becker and Stuart J. Barnes

The application of the Internet to traditional business and administrative activities has introduced considerable digitisation and process automation. One key area of development…

3896

Abstract

The application of the Internet to traditional business and administrative activities has introduced considerable digitisation and process automation. One key area of development from a research perspective is the use of electronic (e‐)surveys, based on Internet technology. E‐surveys can bring many benefits from a research perspective, including extremely low marginal costs, automation of processes, and the ability to collect and manage very large samples. However, experience in the use of e‐surveys has found considerable challenges in achieving a quality sample frame and response rates. This paper explores the development of an e‐survey tool for assessing information needs of growth enterprises in Brazil. A key learning from the use of the survey is the use of control methods for both improving the response rate, and, as a consequence, the sample frame.

Details

Industrial Management & Data Systems, vol. 104 no. 3
Type: Research Article
ISSN: 0263-5577

Keywords

Access Restricted. View access options
Article
Publication date: 16 November 2018

Louisa S. Ha and Chenjie Zhang

The purpose of this paper is to examine the effect of smartphones and computers as web survey entry response devices on the quality of responses in different question formats and…

724

Abstract

Purpose

The purpose of this paper is to examine the effect of smartphones and computers as web survey entry response devices on the quality of responses in different question formats and across different survey invitations delivery modes. The respondents’ preference of device and the response immediacy were also compared.

Design/methodology/approach

Two field experiments were conducted with a cluster sampling and a census of all students in a public university in the USA.

Findings

Device effect on response quality was only found when using computer-aided self-interviews, but not in e-mail delivered web surveys. Even though the computer was the preferred device, but the smartphone’s immediate response was significantly higher than the computer.

Research limitations/implications

The sample was restricted to college students who are more proficient users of smartphones and have high access to computers. But the direct comparison in the two studies using the same population increases the internal validity of the study comparing different web survey delivery modes.

Practical implications

Because of the minor differences in device on response quality, researchers can consider using more smartphones for field work such as computer-aided self-interviews to complement e-mail delivered surveys.

Originality/value

This is the first study that compares the response device effects of computer-aided self-interviews and e-mailed delivered web surveys. Because web surveys are increasingly used and various devices are being used to collect data, how respondents behave in different devices and the strengths and weaknesses of different methods of delivery survey help researchers to improve data quality and develop effective web survey delivery and participant recruitment.

Details

Online Information Review, vol. 43 no. 3
Type: Research Article
ISSN: 1468-4527

Keywords

Access Restricted. View access options
Article
Publication date: 14 July 2020

Louisa Ha, Chenjie Zhang and Weiwei Jiang

Low response rates in web surveys and the use of different devices in entering web survey responses are the two main challenges to response quality of web surveys. The purpose of…

556

Abstract

Purpose

Low response rates in web surveys and the use of different devices in entering web survey responses are the two main challenges to response quality of web surveys. The purpose of this study is to compare the effects of using interviewers to recruit participants in computer-assisted self-administered interviews (CASI) vs computer-assisted personal interviews (CAPI) and smartphones vs computers on participation rate and web survey response quality.

Design/methodology/approach

Two field experiments using two similar media use studies on US college students were conducted to compare response quality in different survey modes and response devices.

Findings

Response quality of computer entry was better than smartphone entry in both studies for open-ended and closed-ended question formats. Device effect was only significant on overall completion rate when interviewers were present.

Practical implications

Survey researchers are given guidance how to conduct online surveys using different devices and choice of question format to maximize survey response quality. The benefits and limitations of using an interviewer to recruit participants and smartphones as web survey response devices are discussed.

Social implications

It shows how computer-assisted self-interviews and smartphones can improve response quality and participation for underprivileged groups.

Originality/value

This is the first study to compare response quality in different question formats between CASI, e-mailed delivered online surveys and CAPI. It demonstrates the importance of human factor in creating sense of obligation to improve response quality.

Access Restricted. View access options
Article
Publication date: 1 June 2004

Bruce Stoffel and Toni Tucker

In fall 2002, Illinois State University librarians surveyed their e‐mail and chat reference patrons to determine how they feel about the services and how the services might be…

2752

Abstract

In fall 2002, Illinois State University librarians surveyed their e‐mail and chat reference patrons to determine how they feel about the services and how the services might be improved. The survey also attempted to identify the extent to which the services are used in conjunction with more traditional reference venues. While most electronic reference services utilize brief “pop‐up” forms to survey patrons, Illinois State patrons were invited via e‐mail to complete a more extensive online survey form. Approximately 400 patrons were surveyed, and a response rate of 17 percent was achieved. Results indicate a high level of satisfaction with electronic reference, the desirability of retaining both services despite the more immediate need of chat, and the need to cross‐market reference services. Survey participation suggests that use of e‐mail and online forms to survey electronic reference patrons may be effective in the case of e‐mail reference, but not chat.

Details

Reference Services Review, vol. 32 no. 2
Type: Research Article
ISSN: 0090-7324

Keywords

Access Restricted. View access options
Article
Publication date: 1 April 2003

Alan Wilson and Nial Laskey

This paper examines how online market research is utilised within UK market research agencies and what opportunities or problems this new research tool is giving the market…

13996

Abstract

This paper examines how online market research is utilised within UK market research agencies and what opportunities or problems this new research tool is giving the market research industry. The research involved sending 120 postal questionnaires to UK based market research agencies that claimed to do Internet based research. The main findings from the study show that the dramatic growth predicted by industry commentators is not evident among practising market researchers. Internet research is tending to be used for specialist types of research study such as Web site evaluation, business to business and employee research, where the audience is more likely to be online, or are part of an easily accessible database list supplied by clients. The research also found continuing concern about sample frames, attrition of panel members and response rates. Many in the industry are still undecided on the likely problems and opportunities associated with Internet research. There needs to be far more research and development if Internet based research is to become a serious alternative to traditional research methods.

Details

Marketing Intelligence & Planning, vol. 21 no. 2
Type: Research Article
ISSN: 0263-4503

Keywords

Access Restricted. View access options
Article
Publication date: 6 June 2016

Essam Mansour

The purpose of this study is to investigate the use patterns and ownership of smartphone apps among students at the Department of Library and Information Science (DLIS) at the…

3160

Abstract

Purpose

The purpose of this study is to investigate the use patterns and ownership of smartphone apps among students at the Department of Library and Information Science (DLIS) at the South Valley University (SVU), Egypt. This study may help faculty members and students, as well as DLISs in general and SVU’s DLIS, in particular, to understand the nature and purpose of such use.

Design/methodology/approach

This study used quantitative research methodology in the form of a survey, which was undertaken from February to March 2015. The survey instrument was a self-administrated questionnaire, with a response rate 82.7 per cent (441/533).

Findings

The findings of this study showed that smartphone users (82.7 per cent) at SVU’s DLIS tended to be junior females. Smartphone non-users (17.3 per cent) tended to be also young females but primarily sophomores. The highest percentage of smartphone users had been using smartphones for four to five years, and the largest number of students was described to be advanced users who heard first about these mobile devices through friends and the Web. Most users had 21 to 25 apps. Social apps were the most popular and included Facebook, e-mail and Twitter. For professional purposes, students used smartphones more for communication purposes than learning purposes. Apps related to educational purposes included Google Mobile, Facebook, e-mail, Twitter, YouTube and Wikipedia Mobile. Students perceived most apps to be easy to use and useful to them. There were a number of uses for socializing including messaging, following the news and playing games. Students had mainly positive attitudes towards apps with a few negative concerns. Almost all students confirmed that they trust most apps. Barriers related to the use of apps included training and lack of awareness. Further research may be needed to specify the relationship between the students’ use of these apps and their academic performance. The main tasks done on smartphone devices were mainly for socializing. Students indicated that popular tasks and activities, such as sending and receiving messages, following the news, making communications, making chat, making friends, finding specific information, finding general information, making discussion groups, playing games, completing class assignments, checking materials related to courses, doing business, seeking jobs, watching movies, listening to music and accessing library services are important tasks accomplished by them through the use of these devices. The current study indicated very positive attitudes towards the use of these apps. Student at least agree with the statement that smartphone apps allow for easy dissemination of information, provide too much information, increase the speed of finding information, help communication, convenient, secure, build confident and reduce paper use. However, a large number of students also at least agree with the statement that these apps are time consuming, intimidating, addictive, violate privacy, require high language and technical skills, harmful and frustrating. Almost all students confirmed that they are at least trustful in some apps, such as WhatsApp, e-mail, YouTube, Facebook, Flickr, Twitter and Viber. A large number of smartphone users surveyed in this study have been described to make excessive usage of social apps, such as communication apps, messaging/texting apps and social networking sites, which were at the forefront of use. Additionally, a large number of them adopted these devices, especially for communication purposes. The most used apps were Facebook, e-mail, Twitter, WhatsApp, YouTube and Viber. For professional purposes, students used smartphones more for communication purposes than learning purposes. However, some of the students were using some of apps related to educational purposes, such as Google mobile, Facebook, e-mail, Twitter, YouTube and Wikipedia mobile but not on a regular basis. Students perceived the use of e-mail app, Google mobile, Facebook app WhatsApp, Kik, Twitter, YouTube, Google maps, Viber, Line, Skype, Tango, Instagram, Flickr and Wikipedia mobile as at least fairly easy to them. Additionally, they perceived the use of e-mail app Google mobile, WhatsApp, Facebook, YouTube, Twitter, Viber, Instagram, Wikipedia mobile, Google maps, Kik, Skype, Line, Tango and Flickr as at least fairly useful to them, especially for the purpose socialization more than learning.

Research limitations/implications

This study focuses only on undergraduate library and information science students belonging to SVU’s DLIS, Egypt. Any findings and conclusions resulting from this study are limited in scope to only SVU’s DLIS’s undergraduate students. The study does not contain a significantly large sample of a population from across Egypt to draw meaningful widespread conclusions indicative of such a larger population.

Practical implications

This study provides valuable insight into the use pattern of smartphones among a very important client group. It may serve as useful input to researchers who are interested in the study of mobile internet technologies (MITs), particularly in the education society.

Originality/value

Being the first study of its kind about university students in Egypt, it is considered a pioneering and a unique study among studies conducted in the field of ICTs and MITs, especially with this category of information users.

Access Restricted. View access options
Article
Publication date: 1 September 2002

Paul K. McDevitt and Michael H. Small

This study assesses the efficacy of using an online panel to represent the views of participants in an annual proprietary multi‐sports event. A mixed mode (online and mail survey

1625

Abstract

This study assesses the efficacy of using an online panel to represent the views of participants in an annual proprietary multi‐sports event. A mixed mode (online and mail survey) research design was used in an attempt to collect data from the entire client‐base. While there were some demographic similarities between the online and mail respondent groups, there were also some significant demographic and behavioral differences and important product preference differences. Our survey findings are presented and discussed. In addition, we discuss the implications of our findings for panel selection in proprietary marketing research settings.

Details

Marketing Intelligence & Planning, vol. 20 no. 5
Type: Research Article
ISSN: 0263-4503

Keywords

Access Restricted. View access options
Article
Publication date: 17 August 2010

Elaine M. Lasda Bergman and Irina I. Holden

The paper aims to systematically review research that analyzes satisfaction with electronic reference services, paying particular attention to how user satisfaction is measured…

3014

Abstract

Purpose

The paper aims to systematically review research that analyzes satisfaction with electronic reference services, paying particular attention to how user satisfaction is measured. The application and value of evidence‐based methodologies for library and information science (LIS) research are explored.

Design/methodology/approach

Database searches identified research concerned with electronic reference. Articles with a variable of user satisfaction were extracted and subjected to a critical appraisal. The remaining research was analyzed for similarities, differences, and consistency.

Findings

A wide variety of methods are used to measure user satisfaction. There was almost no overlap in specific questions considered although there were some similarities in methodologies used. The results of this analysis show a lack of standardization in LIS research on this topic.

Research limitations/implications

There may be some bias in the selection of research in that the reviewers were only able to obtain published findings. The lack of consistency in reporting results further limited the articles eligible for review and precluded a meta‐analysis.

Practical implications

By synthesizing the research conducted on this topic, practicing librarians should be able to see patterns in user satisfaction with electronic reference, and become aware of common pitfalls in undertaking user satisfaction assessment. Those conducting or planning LIS research will be able to identify the characteristics of sound research and thorough reporting of results.

Originality/value

Systematic review is an underutilized methodology in LIS research. As evidence‐based librarianship gains traction, it will become a more important tool for LIS researchers. The synthesis and analysis of previous research bring together disparate findings and show patterns and/or differences in providing these services, and brings into focus the lack of consistency in LIS research on this topic.

Details

Reference Services Review, vol. 38 no. 3
Type: Research Article
ISSN: 0090-7324

Keywords

Access Restricted. View access options
Book part
Publication date: 10 December 2015

Dekar Urumsah

The concept and practice of e-services has become essential in business transactions. Yet there are still many organizations that have not developed e-services optimally. This is…

Abstract

The concept and practice of e-services has become essential in business transactions. Yet there are still many organizations that have not developed e-services optimally. This is especially relevant in the context of Indonesian Airline companies. Therefore, many airline customers in Indonesia are still in doubt about it, or even do not use it. To fill this gap, this study attempts to develop a model for e-services adoption and empirically examines the factors influencing the airlines customers in Indonesia in using e-services offered by the Indonesian airline companies. Taking six Indonesian airline companies as a case example, the study investigated the antecedents of e-services usage of Indonesian airlines. This study further examined the impacts of motivation on customers in using e-services in the Indonesian context. Another important aim of this study was to investigate how ages, experiences and geographical areas moderate effects of e-services usage.

The study adopts a positivist research paradigm with a two-phase sequential mixed method design involving qualitative and quantitative approaches. An initial research model was first developed based on an extensive literature review, by combining acceptance and use of information technology theories, expectancy theory and the inter-organizational system motivation models. A qualitative field study via semi-structured interviews was then conducted to explore the present state among 15 respondents. The results of the interviews were analysed using content analysis yielding the final model of e-services usage. Eighteen antecedent factors hypotheses and three moderating factors hypotheses and 52-item questionnaire were developed. A focus group discussion of five respondents and a pilot study of 59 respondents resulted in final version of the questionnaire.

In the second phase, the main survey was conducted nationally to collect the research data among Indonesian airline customers who had already used Indonesian airline e-services. A total of 819 valid questionnaires were obtained. The data was then analysed using a partial least square (PLS) based structural equation modelling (SEM) technique to produce the contributions of links in the e-services model (22% of all the variances in e-services usage, 37.8% in intention to use, 46.6% in motivation, 39.2% in outcome expectancy, and 37.7% in effort expectancy). Meanwhile, path coefficients and t-values demonstrated various different influences of antecedent factors towards e-services usage. Additionally, a multi-group analysis based on PLS is employed with mixed results. In the final findings, 14 hypotheses were supported and 7 hypotheses were not supported.

The major findings of this study have confirmed that motivation has the strongest contribution in e-services usage. In addition, motivation affects e-services usage both directly and indirectly through intention-to-use. This study provides contributions to the existing knowledge of e-services models, and practical applications of IT usage. Most importantly, an understanding of antecedents of e-services adoption will provide guidelines for stakeholders in developing better e-services and strategies in order to promote and encourage more customers to use e-services. Finally, the accomplishment of this study can be expanded through possible adaptations in other industries and other geographical contexts.

Details

E-services Adoption: Processes by Firms in Developing Nations
Type: Book
ISBN: 978-1-78560-709-7

Keywords

Access Restricted. View access options
Article
Publication date: 16 March 2012

Malcolm Pattinson, Cate Jerram, Kathryn Parsons, Agata McCormac and Marcus Butavicius

The purpose of this paper is to investigate the behaviour response of computer users when either phishing e‐mails or genuine e‐mails arrive in their inbox. The paper describes how…

3810

Abstract

Purpose

The purpose of this paper is to investigate the behaviour response of computer users when either phishing e‐mails or genuine e‐mails arrive in their inbox. The paper describes how this research was conducted and presents and discusses the findings.

Design/methodology/approach

This study was a scenario‐based role‐play experiment that involved the development of a web‐based questionnaire that was only accessible by invited participants when they attended a one‐hour, facilitated session in a computer laboratory.

Findings

The findings indicate that overall, genuine e‐mails were managed better than phishing e‐mails. However, informed participants managed phishing e‐mails better than not‐informed participants. Other findings show how familiarity with computers, cognitive impulsivity and personality traits affect behavioural responses to both types of e‐mail.

Research limitations/implications

This study does not claim to evaluate actual susceptibility to phishing emails. The subjects were University students and therefore the conclusions are not necessarily representative of the general population of e‐mail users.

Practical implications

The outcomes of this research would assist management in their endeavours to improve computer user behaviour and, as a result, help to mitigate risks to their organisational information systems.

Originality/value

The literature review indicates that this paper addresses a genuine gap in the research.

31 – 40 of over 23000
Per page
102050