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Available. Open Access. Open Access
Article
Publication date: 8 March 2022

Weihua Liu, Yanjie Liang, Xiaoran Shi, Peiyuan Gao and Li Zhou

The review aims to facilitate a broader understanding of platform opening and cooperation and points out potential research directions for scholars.

1941

Abstract

Purpose

The review aims to facilitate a broader understanding of platform opening and cooperation and points out potential research directions for scholars.

Design/methodology/approach

This study searches Web of Science (WOS) database for relevant literature published between 2010 and 2021 and selects 86 papers for this review. The selected literature is categorized according to three dimensions: the strategic choice of platform opening and cooperation (before opening), the construction of an open platform (during opening) and the impact of platform opening and cooperation (after opening). Through comparative analysis, the authors identify research gaps and propose four future research agendas.

Findings

The study finds that the current studies are fragmented, and a research system with a theoretical foundation has not yet formed. In addition, with the development of platform operations, new topics such as platform ecosystems and open platform governance have emerged. In short, there is an urgent need for scholars to conduct exploratory research. To this end, the study proposes four future research agendas: strengthen basic research on platform opening and cooperation, deeply explore the dynamic evolution and cutting-edge models of platform opening and cooperation, analyze potential crises and impacts of platform openness and strengthen research on open platform governance.

Originality/value

This is the first systematic review on platform opening and cooperation. Through categorizing literature into three dimensions, this article clearly shows the research status and provides future research avenues.

Details

Modern Supply Chain Research and Applications, vol. 4 no. 2
Type: Research Article
ISSN: 2631-3871

Keywords

Available. Open Access. Open Access
Article
Publication date: 6 April 2022

Huajing Ying, Huanhuan Ji, Xiaoran Shi and Xinyue Wang

In the presence of coronavirus disease 2019 (COVID-19), due to the social distance restriction, consumers' regular consumption behaviors and patterns have been changing…

2711

Abstract

Purpose

In the presence of coronavirus disease 2019 (COVID-19), due to the social distance restriction, consumers' regular consumption behaviors and patterns have been changing fundamentally. Thereafter, an innovative group buying model has emerged and developed explosively with a specific focus on consumer's location, known as community-based group buying (CGB). The purpose of this paper is to investigate the transfer mechanism of user's trust in dyadic contexts of social and commercial role-playing in the CGB program.

Design/methodology/approach

This study adopts an empirical research method, with an online and offline questionnaire survey, a total of 382 responses have been obtained. Then, both descriptive analysis and hierarchical regression analysis are conducted to explore the dual roles of group leader and its corresponding effects on consumers' trust (i.e. emotional trust and behavioral trust) and engagement actions (i.e. purchase and share) in the CGB program.

Findings

Results indicate that resident's trust and their perception of group leader's friend role can positively enhance their engagement actions in the CGB programs. Meanwhile, for the purpose of profit maximization, the group leader is more willing to play a friend role in transactions no matter whether the role conflict exists.

Originality/value

Research findings provide some managerial insights for CGB platform on the selection and training of group leaders and the incentive mechanism design.

Details

Modern Supply Chain Research and Applications, vol. 4 no. 2
Type: Research Article
ISSN: 2631-3871

Keywords

Available. Open Access. Open Access
Article
Publication date: 22 March 2022

Xiaoyu Yan, Weihua Liu, Victor Shi and Tingting Liu

The literature review aims to facilitate a broader understanding of on-demand service platform operations management and proposes potential research directions for scholars.

3899

Abstract

Purpose

The literature review aims to facilitate a broader understanding of on-demand service platform operations management and proposes potential research directions for scholars.

Design/methodology/approach

This study searches four databases for relevant literature on on-demand service platform operations management and selects 72 papers for this review. According to the research context, the literature can be divided into research on “a single platform” and research on “multiple platforms”. According to the research methods, the literature can be classified into “Mathematical Models”, “Empirical Studies”, “Multiple Methods” and “Literature Review”. Through comparative analysis, we identify research gaps and propose five future research agendas.

Findings

This paper proposes five research agendas for future research on on-demand service platform operations management. First, research can be done to combine classic research problems in the field of operations management with platform characteristics. Second, both the dynamic and steady-state issues of on-demand service platforms can be further explored. Third, research employing mathematical models and empirical analysis simultaneously can be more fruitful. Fourth, more research efforts on the various interactions among two or more platforms can be pursued. Last but not least, it is worthwhile to examine new models and paths that have emerged during the latest development of the platform economy.

Originality/value

Through categorizing the literature into two research contexts as well as classifying it according to four research methods, this article clearly shows the research progresses made so far in on-demand service platform operations management and provides future research directions.

Details

Modern Supply Chain Research and Applications, vol. 4 no. 2
Type: Research Article
ISSN: 2631-3871

Keywords

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