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The purpose of this study is to assess the current level of knowledge on the application of text mining in tourism and hospitality (T&H) research and provide a novel comprehensive framework for the field. This study also identifies gaps and proposes future research directions.

This bibliometric study analyzes 814 journal articles, sourced from Scopus between 2004 and 2024, and uses performance analysis and science mapping using Biblioshiny and VOSviewer software.

Over 50% of the articles were published between 2022 and 2024, reflecting a surge in text-mining applications in T&H research. These studies primarily focus on topics such as customer satisfaction, sustainability, destination image and COVID-19 effects, with sentiment analysis and topic modeling being the predominant techniques. The primary data sources are online reviews and microblogs. The review also highlights recent research trends (e.g. long–short-term memory, support vector machines and crisis) and classifies them into four conceptual categories concerning the application of text mining in T&H research: How? Where? Why? When?

This study comprehensively explores the evolution of T&H, contributions from research constituents and the intellectual structure of the field, providing a novel comprehensive framework while also assessing the field and highlighting its challenges.

本研究评估了文本挖掘在旅游与酒店管理（T&H）研究中的应用现状, 并提供了该领域的全新综合框架。同时, 研究还识别了当前存在的研究空白并提出了未来的研究方向。

本研究通过文献计量分析方法, 对2004年至2024年间Scopus数据库中814篇期刊文章进行分析, 采用Biblioshiny和VOSviewer软件进行绩效分析和科学映射。

超过50%的文章发表在2022年至2024年间, 反映了文本挖掘在T&H研究中的应用激增。这些研究主要集中在顾客满意度、可持续性、目的地形象以及COVID-19影响等主题, 情感分析和主题建模是主要使用的技术。主要数据来源为在线评论和微博。该综述还揭示了近期的研究趋势（如长短期记忆LSTM、支持向量机SVM、危机管理）, 并将其归纳为四个文本挖掘在T&H研究中的概念类别：如何？在哪里？为什么？以及何时？

本研究全面探索了T&H领域的演变、研究贡献者的作用以及该领域的知识结构, 提供了一个新的综合框架, 评估了该领域的发展并突出了其挑战。

Waste in the marine environment has become a serious task to be managed. Uncontrolled dumping creates large amounts of methane gas contributing to greenhouse gas emissions. This conceptual paper focuses on the role of community in waste management activities to reduce carbon emissions in the marine environment. Hence, this paper aims to examine using literature, the various roles of community, types of marine waste and its impact on carbon emissions and climate change.

The paper is based on evaluation and criticism from previous studies and provides a hypothetical understanding of the human contribution to climate change, and its impacts which will increasingly affect climate change and sustainable tourism.

The results from this study can be used as a guide for policy makers to help improve community participation and public engagement in efforts to reduce the levels of waste in the marine environment. This is especially critical in rural tourism destinations where the impact of uncontrolled marine waste has serious consequences for the tourism industry.

The paper contributes to a better understanding of the role of community in mitigating waste to attain a higher quality of tourism experience and environmental benefits from emission level reductions.

This paper aims to provide insights into service innovation (SI) during the COVID-19 crisis and its potential impact on tourism development in the medium-to-long term. The pandemic had a devastating effect on the industry, requiring immediate mitigation. It is yet to fully establish the impact of SI in the face of the COVID-19 volatility, uncertainty, complexity and ambiguity (VUCA). This study discusses the potential link between SI and COVID-19 crisis mitigation and offers recommendations for tourism recovery.

This paper synthesizes empirical evidence on post-crisis tourism SI using a theory-based general literature review approach.

COVID-19 crisis spun various forms of SI, which emerged as a conventional solution to crisis prevention, encompassing the management of crisis-time competitiveness, revenue deficits and risk perception. However, resistance to innovative services is linked to situational conditions.

COVID-19 is an unprecedented crisis. Therefore, this study serves as a primer for further inquiry into SI. For instance, areas such as governance in tourism innovation and consumers' inclination toward innovation-driven services are underexplored.

SI acts as a situational facilitator, but its characteristics can impede or facilitate adoption. Moreover, the irrelevance of innovations in some environments is evidenced. Thus, practitioners must adopt a responsive learning approach in SI adoption. To mitigate the COVID-19 impacts, reconfiguration in SI, recovery marketing strategy, knowledge gap and governance will be critical interventions.

This paper is one of the first comprehensive discussions on the potential role of SI in mitigating the impact of COVID-19 on the THI.

The aim of this paper is to examine the various indicators of marine waste management and its adaptability to the tourism industry in Semporna District, Sabah. Marine waste management was identified as a serious concern in Semporna, specifically the increase in general and hazardous waste and the lack of waste reduction activities. Selected waste management indicators can help to support information‐based decision making in many levels of tourism planning and management.

The paper is a critical review of previous studies. It provides a theoretical understanding for readers to recognize the indicators used in marine waste management in the context of managing the environment in tourism destinations.

This paper provides an overview of the environmental indicators widely used in waste management of marine and island destinations and identifies indicators with potential for application in Semporna and islands off the coast of Semporna.

The paper provides vital information to assist the local government select suitable indicators to alleviate marine waste management in Semporna, Sabah.

The paper contributes to a better understanding of marine waste available management indicators in the tourism environment. The use of these dependable measurements should serve as a “report card” for each marine tourism site in the country.

This article aims to provide a case study of rural tourism in the island of Labuan, Malaysia from the broadcasting and business perspectives. It explores the collective social responsibilities of the local stakeholders and the related local authorities.

The study uses a mixed mode of quantitative and qualitative methodologies, and a framework of the five dimensions of sustainable rural tourism and corporate social responsibility to explain how radio broadcasting and the business communities' initiatives are socially responsible towards tourism.

The research reveals that locals and stakeholders receive sufficient information from the media, especially Labuanfm, but stakeholders could be more responsible and efficient in channeling the required information for the continued sustenance of rural homestay tourism as a viable economic activity.

The study recommends that stakeholders offer additional commitment as formal assistance for homestay entrepreneurs is not a healthy option in the face of competitive development of modern hotel accommodation.

For the first time, an evaluation of stakeholders' CSR has been undertaken. This study should raise government awareness of Labuan's rural livelihood and the need for a communication strategy that disseminates an actionable communication plan.

This study aims to assess the possibility of adapting evidence-based policies in the daily operations of tour operators in Semporna, Sabah, Malaysia. This intervention is important, as on-site investigations reveal that operators are operating their businesses with little reference to the ecotourism policy guidelines.

This study adopted a full qualitative approach. In-depth interviews were conducted on tour operators in Semporna, while text mining was used to elicit data from the Malaysian National Ecotourism Plan. Thematic analysis was used to analyse the data from the primary sources.

Gaps were evident between best practices guidelines from the National Ecotourism Plan and the day-to-day practices of tour operators in Semporna, Sabah. This was due to the limitations of the National Ecotourism Plan and the limitations of the operators in identifying and adhering to best practices; the impracticality of best practices in site-specific scenarios; and the benefit of adapting evidence-based practices (ECP) in Semporna, Sabah.

The implications of this study include a plan to bring forth a non-parochial and innovative approach in rural tourism policymaking process and to advocate evidence-based intervention through the inclusion and participation of stakeholders.

This study contributes towards the requisite of evidence-based intervention for rural tourism policies to meet site-specific needs.

The main aim of this paper is to critically review the contribution made by this theme issue to the literature by examining contemporary innovations that are emerging and enhancing responsible rural tourism practices in Malaysia.

Based on the theme issue, a critical content analysis of the papers selected for the issue was undertaken.

The summary paper generally highlights all emerging and innovative approaches from various case studies in rural tourism destinations in Malaysia.

The complex and dynamic realities of rural tourism are both a challenge and an opportunity for responsible governance of rural tourism destinations.

The current theme issue explores emerging models from stakeholders' perspectives to enhance the concept of rural tourism sustainability in the context of the economy, social and environment.

The study aims to conduct a critical analysis of available economic tools to value non‐market rural tourism products and services, and assess the strengths and weaknesses of these tools.

The paper reviews existing valuation methods to better understand how estimates of rural tourism products and services are conducted. The paper also critically evaluates the applicability of these methods.

The study concludes that the selection of a method is mainly based on applicability of the approach. In assessing the non‐market value of rural tourism products and services, a method is selected by identifying its strengths and weaknesses. A review of previous studies suggests the evaluation of the practicality of each method according to the topic studied.

The paper contributes to a better understanding of available valuation approaches that give reliable estimates on non‐market rural tourism products and services.

The aim of this article is to explore wildlife value orientation (WVO) beliefs of community members involved in the Miso Walai Homestay program in Lower Kinabatangan, Sabah.

The researcher utilized the qualitative method of thematic analysis and the sampling technique of purposive/judgemental method which reached saturation point at 16 respondents, who were all local community employees of the Miso Walai Homestay program. A total of 13 semi‐structured questions were posed to all interviewees in their native Bahasa Melayu language or English.

Interviewees expressed preference for viewing wild species not in enclosed structures but in their natural habitat. This was also the view of tourists in the homestay program. This community recognizes that community‐based ecotourism can be a means of habitat protection and income for both wildlife protection and the local community.

This case study may not only contribute to an increased satisfaction level of tourists with the overall experience, but also to the attraction of new tourists, searching for a participatory role by simply choosing a homestay accommodation or physically contributing to conservation activities.