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Available. Open Access. Open Access
Article
Publication date: 9 August 2022

Alessandro Carollo, Seraphina Fong, Giulio Gabrieli, Claudio Mulatti and Gianluca Esposito

Among the growing interest towards market segmentation and targeted marketing, the current study adopted a scientometric approach to examine the literature on wine selection and…

2395

Abstract

Purpose

Among the growing interest towards market segmentation and targeted marketing, the current study adopted a scientometric approach to examine the literature on wine selection and preferences. The current review specifically attempts to shed light on the research that explores the determinants of wine preferences at multiple levels of analysis.

Design/methodology/approach

CiteSpace was used to compute a Document Co-Citation Analysis (DCA) on a sample of 114,048 eligible references obtained from 2,846 publications downloaded from Scopus on 24 May 2021.

Findings

An optimized network of 1,505 nodes and 4,616 links was generated. Within the network, impactful publications on the topic and thematic domains of research were identified. Specifically, two thematic macro-areas were identified through a qualitative analysis of papers included in the 7 major clusters. The first one - “Methods of Wine Making” - included clusters #0, #3, #5, #6 and #18. The second one - “Consumers' Attitudes and Preferences Towards Wine” - included clusters #1 and #2. The first thematic macro-area included more technical aspects referring to the process of wine making, while the second thematic macro-area focused more on the factors influencing individuals' preferences and attitudes towards wine. To reflect the aims of the current paper, publications giving light to the “Consumers' Attitudes and Preferences Towards Wine” macro-area were analyzed in detail.

Originality/value

The resulting insights may help wine makers and wine sellers optimize their work in relation to market segments and to the factors influencing individuals' purchasing behaviors.

Details

British Food Journal, vol. 124 no. 13
Type: Research Article
ISSN: 0007-070X

Keywords

Available. Open Access. Open Access
Article
Publication date: 19 November 2021

Łukasz Knypiński

The purpose of this paper is to execute the efficiency analysis of the selected metaheuristic algorithms (MAs) based on the investigation of analytical functions and investigation…

1364

Abstract

Purpose

The purpose of this paper is to execute the efficiency analysis of the selected metaheuristic algorithms (MAs) based on the investigation of analytical functions and investigation optimization processes for permanent magnet motor.

Design/methodology/approach

A comparative performance analysis was conducted for selected MAs. Optimization calculations were performed for as follows: genetic algorithm (GA), particle swarm optimization algorithm (PSO), bat algorithm, cuckoo search algorithm (CS) and only best individual algorithm (OBI). All of the optimization algorithms were developed as computer scripts. Next, all optimization procedures were applied to search the optimal of the line-start permanent magnet synchronous by the use of the multi-objective objective function.

Findings

The research results show, that the best statistical efficiency (mean objective function and standard deviation [SD]) is obtained for PSO and CS algorithms. While the best results for several runs are obtained for PSO and GA. The type of the optimization algorithm should be selected taking into account the duration of the single optimization process. In the case of time-consuming processes, algorithms with low SD should be used.

Originality/value

The new proposed simple nondeterministic algorithm can be also applied for simple optimization calculations. On the basis of the presented simulation results, it is possible to determine the quality of the compared MAs.

Details

COMPEL - The international journal for computation and mathematics in electrical and electronic engineering , vol. 41 no. 5
Type: Research Article
ISSN: 0332-1649

Keywords

Available. Open Access. Open Access
Book part
Publication date: 8 February 2019

Alison Bowes and Alison Dawson

Abstract

Details

Designing Environments for People with Dementia
Type: Book
ISBN: 978-1-78769-974-8

Available. Open Access. Open Access
Article
Publication date: 14 February 2025

Chiara Bartoli, Angelo Baccelloni, Alessio Di Leo and Alberto Mattiacci

This study explores luxury wine hospitality by considering (1) physical activities and (2) activities created by integrating the physical domain with digital technology. In doing…

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Abstract

Purpose

This study explores luxury wine hospitality by considering (1) physical activities and (2) activities created by integrating the physical domain with digital technology. In doing so, it aims to identify the different types of wine tourism-related luxury experiences and build a framework for interpreting hybrid luxury experiences in wine hospitality in the digital era.

Design/methodology/approach

An explorative mixed-methods approach was adopted to investigate types of luxury wine hospitality using cluster analysis and in-depth interviews with producers of wines with controlled and guaranteed designation of origin in Italy’s Sangiovese area.

Findings

This study presents a framework for understanding hybrid digital and physical experiences in wine hospitality by examining the core components of luxury experiences. We identify six types of luxury experiences in wine hospitality that combine a physical experiential component with varying degrees of integration with digital technologies.

Practical implications

Our findings (1) provide wine businesses operating in hospitality within the luxury segment with a useful tool for optimising the integration of digital technology into physical experiences to add value to visitors’ activities and (2) highlight the importance of digital skills for wineries that organise luxury experiences.

Originality/value

This study systematises the integration of digital technologies into physical activities related to wine hospitality. It presents a hybrid physical–digital analytical framework that adopts an experiential outline of the strategic design of wine hospitality businesses.

Details

British Food Journal, vol. 127 no. 13
Type: Research Article
ISSN: 0007-070X

Keywords

Available. Content available
Book part
Publication date: 24 July 2020

Abstract

Details

University–Community Partnerships for Promoting Social Responsibility in Higher Education
Type: Book
ISBN: 978-1-83909-439-2

Available. Open Access. Open Access
Book part
Publication date: 21 February 2025

Mila Bujić

Our interactions with multiple selves are becoming increasingly complex through immersive technologies. We are not merely controlling our virtual representations through on-screen…

Abstract

Our interactions with multiple selves are becoming increasingly complex through immersive technologies. We are not merely controlling our virtual representations through on-screen avatars but can now look through their eyes and walk in their shoes due to the embodiment illusion in virtual reality. This chapter examines who is looking back when we look into virtual mirrors and the consequent implications of such experiences. Current research in this domain lacks coherence and frameworks, often relying on reductionist grounds, focussing on personality traits, user types or demographic characteristics like age or gender. These approaches become insufficient given the significant impact of interacting with virtual avatars on shaping cognition and behaviour. The chapter argues for examining embodying avatars as a highly interactive and dynamic social dyad rather than a sum of the user and the avatar. This approach will involve rearticulating game studies' player–avatar relationship (PAR) and social psychology expansion theory, particularly the inclusion of others in the self. Parallel exploratory studies of rich VR communities' experiences and discussions would open new perspectives and phenomena, expanding our horizons and future research. Ultimately, the chapter aims to enable the development of meaningful and grounded literature on VR avatars, addressing the complexity of the phenomenon and the lack of interdisciplinary conversations, thereby providing a more comprehensive understanding of our interactions with embodied virtual representations.

Available. Open Access. Open Access
Article
Publication date: 18 October 2018

Junaid ul Haq and Mark A. Bonn

The purpose of this paper is to obtain perceptions from three distinct millennial segments about human and nonhuman brands related to travel. Specifically, inter and intra…

6005

Abstract

Purpose

The purpose of this paper is to obtain perceptions from three distinct millennial segments about human and nonhuman brands related to travel. Specifically, inter and intra relationships between human and nonhuman brand credibility and equity constructs were investigated.

Design/methodology/approach

Three millennial generational segments representing 571 respondents familiar with human and nonhuman brands, were investigated to explore their human and nonhuman brand credibility and equity perceptual issues. Structural equation modeling was employed to test the study hypotheses. Multi-group analysis was used to observe group differences.

Findings

Selected millennial segments were found to have differences in their behavior pertaining to human and nonhuman brand constructs. All hypotheses of the overall model were accepted. For group differences, a significant difference was observed. Gen Z was found to be different in emulating humans and their linked nonhuman brands when compared to both younger and older Gen Y segments.

Research limitations/implications

Study findings contribute to the marketing and tourism branding literature, as do findings related to generational differences.

Practical implications

The authors suggested implications for hospitality and tourism marketing professionals under the headings of emotional attachment, entertaining content, use of social media and exploring brands online. Implications including multicultural, brands with strong values and engaging with brands can be helpful for hospitality managers in attracting millennials.

Social implications

Social implications suggest behavioral differences related to three sub-groups of generational cohorts involving millennials.

Originality/value

This is the first study dedicated to observing millennial perceptions for human and nonhuman brands.

Details

International Hospitality Review, vol. 32 no. 1
Type: Research Article
ISSN: 2516-8142

Keywords

Available. Open Access. Open Access
Article
Publication date: 10 May 2023

Terry Lease, Marni Goldenberg, Matt Haberland and Sam Wallan

The paper has a twofold purpose: (1) to test the application of means-end theory to providers of hospitality goods and services, and (2) to explore this question in the context of…

674

Abstract

Purpose

The paper has a twofold purpose: (1) to test the application of means-end theory to providers of hospitality goods and services, and (2) to explore this question in the context of winery tasting rooms when they had a unique opportunity to restructure their hospitality experience due to government restrictions in response to COVID.

Design/methodology/approach

A qualitative approach was adopted, and a convenience sample was used to conduct semi-structured laddering interviews. Forty interview transcripts were coded as means-end ladders, which were analyzed using a custom computer program to develop the implication matrix and the hierarchical value map.

Findings

This paper demonstrates that means-end is a useful approach to investigate the values and behaviors of the producer, specifically hospitality hosts. It finds that the principal goal of tasting rooms is to generate sales, and offering a compelling guest experience is the characteristic that contributes the most to achieving that goal. The staff and the atmosphere created for the guests are the two factors with the greatest influence on the guest experience.

Originality/value

This is the first paper to use means-end theory to study the hospitality host, or the producer of goods and services in general, and the first to study winery hospitality primarily through the lens of means-end theory. The study also helps fill a gap in research on tasting room sales focused on the winery’s goals.

Details

International Hospitality Review, vol. 38 no. 2
Type: Research Article
ISSN: 2516-8142

Keywords

Available. Content available

Abstract

Details

International Journal of Numerical Methods for Heat & Fluid Flow, vol. 24 no. 4
Type: Research Article
ISSN: 0961-5539

Available. Open Access. Open Access
Article
Publication date: 10 July 2023

Kristen Rinck

Wine consumer behavior has long been a topic of discussion among scholars and industry professionals aiming to understand the underlying predictors of key behavioral outcomes. To…

2845

Abstract

Purpose

Wine consumer behavior has long been a topic of discussion among scholars and industry professionals aiming to understand the underlying predictors of key behavioral outcomes. To help explain wine consumer behavior, concepts such as involvement, expertise, loyalty, satisfaction and perceived risk are often examined. The overarching objective of this study is to determine the relationship between these predictors and their impact on wine purchase intention utilizing a meta-analytical structural equation modeling (MASEM) technique.

Design/methodology/approach

As MASEM provides substantive evidence regarding the relationships between theoretical constructs through the combination of multiple studies, the researchers’ aim is to make definitive statements about the predictors of purchase intention.

Findings

Findings revealed several relationships that support previous research but also identified relationships that contradict previous literature. This study contributes valuable insights into consumer behavior that wine brands can utilize to improve their marketing efforts.

Practical implications

Wine marketers with a greater understanding of the stronger predictors of purchase intention should be able to create marketing plans that drive wine sales.

Originality/value

Despite the abundance of research that has utilized these theoretical constructs to demonstrate their propensity for determining behavioral outcomes such as purchase intention, no previous attempts have synthesized this body of literature through the use of meta-analysis.

Details

International Hospitality Review, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2516-8142

Keywords

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