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Publication date: 9 September 2024

Ya-Fei Liu, Yu-Bo Zhu, Hou-Han Wu and Fangxuan (Sam) Li

This study aims to explore the differences in the tourists’ perceived destination image on travel e-commerce platforms (e.g. Ctrip and Fliggy) and social media platforms (e.g…

Abstract

Purpose

This study aims to explore the differences in the tourists’ perceived destination image on travel e-commerce platforms (e.g. Ctrip and Fliggy) and social media platforms (e.g. Xiaohongshu and Weibo).

Details

Tourism Critiques: Practice and Theory, vol. 5 no. 2
Type: Research Article
ISSN: 2633-1225

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