Antonio Lerro, Francesco Santarsiero, Giovanni Schiuma and Ilona Bartuseviciene
Crowdfunding models recently emerged as relevant enhancing systems aimed at fostering innovation and entrepreneurial dynamics. Accordingly, great attention has been paid to seeker…
Abstract
Purpose
Crowdfunding models recently emerged as relevant enhancing systems aimed at fostering innovation and entrepreneurial dynamics. Accordingly, great attention has been paid to seeker firms' characteristics and platforms. For this reason, adopting a holistic knowledge-based perspective on crowdfunding is essential. This paper first identifies and categorizes the potential knowledge-based dimensions grounding crowdfunding and technological scouting strategies to provide a theoretically-grounded framework potentially useful for driving decision-making processes. Then, it is applied to interpret a real crowdfunding strategy developed by an Italian platform in the field of the real estate sector.
Design/methodology/approach
The paper combines deductive and inductive approaches. After elaborating a conceptual framework identifying the potential knowledge-based dimensions for a crowdfunding strategy, it is tested and applied by re-interpreting a real crowdfunding strategy.
Findings
The study identifies the potential knowledge assets dimensions grounding a crowdfunding strategy through elaborating a dedicated conceptual framework. Then, the case study enriches the proposed conceptual arguments with a set of empirical evidence.
Research limitations/implications
The paper provides a conceptual framework capable of fostering a specific research stream and carrying out a first holistic and systematic knowledge-based perspective. The authors believe that their research may provide a relevant contribution to the existing literature, depicting a comprehensive picture of the intellectual capital components that seekers have to identify and manage in crowdfunding. While doing so, the study significantly addresses the challenge launched by Troise et al. (2021) in order to enrich prior but highly fragmented studies on the role of intellectual capital components in crowdfunding.
Practical implications
The analysis of the models and tools developed and discussed can be useful to support the elaboration and the application of practical knowledge-based approaches, protocols and routines for the value generation in the crowdfunding field and to drive the designer of crowdfunding platforms and strategies to develop more effective and impactful initiatives and campaigns. Accordingly, when elaborating a crowdfunding strategy, it should be effectively highlighted that seekers have and are capable of managing intellectual capital in different manners. This is particularly true for new ventures that are generally challenged to provide information about their quality, in particular about founders, their previous experiences, potential and real networks and partnerships, innovation capacity.
Originality/value
This paper contributes to the further development of the crowdfunding literature according to a knowledge-based perspective.
Details
Keywords
Giustina Secundo, Luca Simeone, Antonio Messeni Petruzzelli and Giovanni Schiuma
Roberto Linzalone, Giovanni Schiuma and Salvatore Ammirato
Studies on academic entrepreneurship (AE) agree on the significant impact that Universities can have on entrepreneurial development. AE deploys through fundamental activities…
Abstract
Purpose
Studies on academic entrepreneurship (AE) agree on the significant impact that Universities can have on entrepreneurial development. AE deploys through fundamental activities, like the start-up of new companies and the connection of the University with Enterprises. The purpose of this paper is to analyse the role of digital learning platforms (DLP) to connect Universities and Enterprises effectively. Although the literature has extensively investigated DLP, there is a lack of understanding of the role of DLP in supporting digital AE. This paper focuses, in particular, on the functional requirements that have to distinguish the development of DLPs supporting education-based activities of knowledge transfer between academia and enterprise.
Design/methodology/approach
The research is carried out, adopting a case study methodology. A single and holistic case regarding a DLP developed for the strategic and exclusive deployment of AE activities is proposed to describe and discuss the functional requirements of such Platform.
Findings
The DLP is a virtual learning space in which Enterprises and Universities can interact. The definition of design requirements is crucial for the efficacy of DLPs and needs to be carefully supported. Various criteria are proposed, respect to the various stakeholders engaged in DAE learning platform (Universities, Enterprises, students, employees), and according to the short- and long-term objectives of Universities and Entrepreneurship connection.
Originality/value
The paper explores an original case of DLP established in AE, to connect Universities and Enterprises. The research also sheds light on the under focussed typology of AE activities regarding education-based knowledge exchange. They are currently unaddressed by the literature on AE.