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This paper considers boundary spanning in relation to the creation of an executive-in-residence position at a midwestern comprehensive university and the resulting impact on school–university partnerships.

This paper is a case study. The researchers chronicle several current and ongoing school–university partnerships.

The creation of an executive-in-residence position is a unique approach to creating and strengthening school–university partnerships. This paper provides information and creates awareness of the potential benefits of using this approach within the context of the reader.

With increasing expectations and decreasing resources, it is as important now as ever to encourage the development of school–university partnerships. This paper is focused on practitioners with enough detail for replication.

This chapter examines the efficiency of the Midcontinent Independent System Operator (MISO), Inc., electricity exchange following its major expansion in terms of market participants and geographic scope in 2014. Specifically, hourly day-ahead (forward) and real-time (spot) prices from 2014 to 2016 reveal that forward premiums are prevalent despite the increase in market size. Furthermore, these forward premiums do not adhere to Bessembinder and Lemmon’s (2002) commonly used general equilibrium model for electricity forward premia. A technical trading rule based on the relationship between day-ahead prices across hubs that was found to be profitable prior to MISO’s expansion still produces economically and statistically significant returns after the exchange’s growth.

Entrepreneurial ecosystems offer an approach to analyse the evolution and resilience of a region by placing the emphasis on the interactions that occur between entrepreneurs and the supporting regional resources. The purpose of this paper is to analyse the transformation of a region with high-growth firms to identify the coordinating structures that evolve in response to entrepreneurial recycling of resources.

This study uses network analysis to explore the scaling capability network of leaders in Dublin’s high-growth IT firms over a 15-year period.

After a gestation period of 10 years, leaders displayed prior experience from an initial entrant. Towards the end of the study period, numerous well-connected internet firms arose providing a structure resilient to exogenous and endogenous shocks.

The findings suggest that the region’s structure changed from a satellite platform to a “hub and spoke” type district, and is showing signs of becoming a Marshallian type district, although the analysis is limited to regional knowledge capital through leadership mobility and does not consider the financial, social or institutional capital described in the entrepreneurial ecosystems literature.

Policy that aims to create regional resilience but minimise the scope of intervention needed can encourage the introduction of an anchor firm to a region and can complement this initiative with regional capability accumulation through labour policies that encourage resource recycling and minimise human capital leakage.

This contributes to an understanding of how entrepreneurial ecosystems evolve and the structure of the supporting resources that lead to increased regional resilience.

Midwest Independent Transmission System Operator, Inc. (MISO) is a nonprofit regional transmission organization (RTO) that oversees electricity production and transmission across 13 states and 1 Canadian province. MISO also operates an electronic exchange for buying and selling electricity for each of its five regional hubs.

MISO oversees two types of markets. The forward market, which is referred to as the day-ahead (DA) market, allows market participants to place demand bids and supply offers on electricity to be delivered at a specified hour the following day. The equilibrium price, known as the locational marginal price (LMP), is determined by MISO after receiving sale offers and purchase bids from market participants. MISO also coordinates a spot market, which is known as the real-time (RT) market. Traders in the RT market must submit bids and offers by 30minutes prior to the hour for which the trade will be executed. After receiving purchase and sale offers for a given hour in the RT market, MISO then determines the LMP for that particular hour.

The existence of the DA and RT markets allows producers and retailers to hedge against the large fluctuations that are common in electricity prices. Hedge ratios on the MISO exchange are estimated using various techniques. No hedge ratio technique examined consistently outperforms the unhedged portfolio in terms of variance reduction. Consequently, none of the hedge ratio methods in this study meet the general interpretation of FASB guidelines for a highly effective hedge.

The recent development of higher education in Africa has been spurred, in part, through a variety of cross-border higher education (CBHE) initiatives. However, this is not a new trend and this chapter traces the development of CBHE activities in Africa from the early 1900s through the current era. While the earliest forms of CBHE were largely fostered through Western nations providing advice and validation to institutions in Africa, the types of CBHE engagements are much more varied, including collaborations among African nations. The chapter also explores the push by some African nations to become educational hubs, the variability of CBHE policies across nations, and the shift of collaboration from the global north to south.

In Bangladesh, 30 percent of the population lives beyond the “last mile” of traditional distribution networks and serving this rural low‐income population with socially useful goods is a huge challenge. The purpose of this paper is to present one of the most innovative and successful cases of its kind in the world, a social enterprise rural distribution model originally developed by CARE Bangladesh and the Bata Shoe Company, to illustrate the possibility of combining market‐based solutions to poverty with socially responsible business growth.

This in‐depth case study was developed over the course of three field visits to Bangladesh between November 2009 and September 2010 based on 25 face‐to‐face interviews with rural sales women, Bata employees and CARE staff as well as participant observation and review of project documents and media reports.

The case provides insights into the origins, lessons learned and key success factors of viable rural sales agent distribution networks serving the poor. A key tension to be managed is keeping the costs of the network down while ensuring that every member is adequately incentivized.

The 3,000 women sales agents in rural Bangladesh engaged with the Rural Sales Program have benefited from earning viable incomes in contexts where opportunities for employment and empowerment of women are limited. Rural populations have gained affordable access to socially beneficial goods such as fortified foods, seeds, daily necessities and shoes. Companies have benefited from learning how to adapt their product offerings to meet the needs of low‐income customers.

Where rural sales initiatives elsewhere have faced challenges, this case is the first published account of the origins of how CARE, Bata, and other companies established a viable and scalable rural sales agent distribution network for the commercial benefit of companies and the economic and social benefit of poor women and their customers.

Following deregulation, the airline industry has dramatically changed. In addition to numerous mergers and bankruptcies, the industry has also seen an influx of small, “low-cost” carriers who offer differentiated competition to the traditional legacy carriers. These low-cost carriers traditionally avoided the hub-and-spoke networks of legacy carriers, offering point-to-point service often on adjacent routes. However, events of the past 10–15 years, including the terrorist attacks of 9/11, rising fuel prices, and economic recessions, have led to a shift in the operations of these airlines. The legacy carriers have unbundled many of their services, most notably through baggage fees, seeking to improve efficiency. Low-cost carriers have expanded services into major airports and have shifted to more direct route level competition with the legacy carriers as they use their cost efficiency advantages to their advantage. In this chapter, we examine airport and route choice decision to serve by legacy and low-cost carriers over time. Our descriptive and econometric models point to convergence of operations in terms of the airports and routes that low-cost and legacy carriers serve, with the implication that the current competitive atmosphere improves efficiency as the distinctions between legacy and low-cost carriers have become less obvious.

In this study, to investigate tourist mobility (i.e. hotel visits) during the COVID-19 pandemic, the authors developed three objectives with reference to protection motivation theory: (1) to examine changes in travel distances in the USA before and during the pandemic, (2) to identify distinct travel patterns across different regions during the pandemic; and (3) to explore threat- and coping-related factors influencing tourist mobility.

The authors used two primary sources of data. First, smartphone data from SafeGraph provided hotel-specific variables (e.g. location and visitor counts) and travel distances for 63,610 hotels in the USA. Second, state-level data representing various factors associated with travel distance were obtained from COVID-19 Data Hub and the US Census Bureau. The authors analyzed changes in travel distances over time at the state and regional levels and investigated clinical, policy and demographic factors associated with such changes.

The findings reveal actual travel movements and intraregional variances across different stages of the pandemic, as well as the roles of health-related policies and other externalities in shaping travel patterns amid public health risks.

To the best of the authors’ knowledge, this study is the first to empirically examine changes in travel distances to hotels as destinations using smartphone data along with state-level data on COVID-19 and demographics. The findings suggest that tourism enterprises and stakeholders can proactively adapt their strategies by considering threat appraisals and coping mechanisms, both of which are influenced by externalities such as health-related policies.

在我们的研究中, 为了调查COVID-19大流行期间的旅游出行（例如：酒店访问）, 我们根据保护动机理论制定了三个目标：（1）研究在COVID-19大流行前后美国的旅行距离的变化, （2）在大流行期间识别不同地区的不同旅行模式; 以及（3）探讨影响旅游出行的威胁和应对因素。

我们利用了两个主要数据源。首先, 来自SafeGraph的智能手机数据提供了63,610家美国酒店的酒店特定变量（例如位置和访客计数）以及旅行距离数据。其次, 代表与旅行距离相关的各种因素的州级数据来自COVID-19数据中心和美国人口普查局。我们分析了州级和地区级的旅行距离随时间的变化, 并调查了与这些变化相关的临床、政策和人口因素。

我们的研究结果揭示了不同阶段的实际旅行动态和地区内的差异, 以及在公共卫生风险中塑造旅行模式的健康相关政策和其他外部因素的作用。

我们的研究是第一个利用智能手机数据以及与COVID-19和人口统计数据相关的州级数据, 经验性地研究了旅行距离到酒店作为目的地的变化。我们的研究结果表明, 旅游企业和利益相关者可以通过考虑威胁评估和应对机制来主动调整他们的策略, 这两者都受到健康相关政策等外部因素的影响。

Hotels and travel agents struggle constantly to innovate and conceive new business strategies to meet the ever‐changing travel needs and diversity of demands from the increasingly discerning traveler. Hong Kong and Singapore, as the leading tourist destinations, compete fiercely to serve as the tourism hub of the region. The aim of this study is to investigate the competitive business strategies used by hotels and travel agents in Hong Kong and Singapore and examine similarities and differences in these strategies across the two city‐states. The findings indicate that cost competitiveness, mobilizing people and partners, and building a robust service delivery system are the top three competitive strategies which senior managers employ, while leveraging information technology and product differentiation are areas in which they showed the least confidence. The interrelatedness of competitive strategies is exemplified by the fact that a good service delivery system which can realize services consistently can only be achieved when service standards are clearly defined and measurable.

This paper aims to test whether passive Wi-Fi visitor analytics is a useful and effective method to measure consumer engagement towards food trucks located within an outdoor activation area at an Australian metropolitan university.

Using passive Wi-Fi visitor analytics to ping and track smart devices, data was collected over 90 weekdays capturing data from 522,548 unique smart devices.

The data collected in this feasibility study was able to identify the most and least popular food trucks by displaying the differences in both bounce and engagement rates, suggesting that passive Wi-Fi visitor analytics are feasible and useful in this context. Furthermore, the results also demonstrate that food truck vendors and marketers should not engage in random rotation, but instead remain static to try and increase familiarity.

Current visitor tracking technology (i.e. ticketed sales, sales data and survey) is limited as it may not provide an accurate measurement of foot traffic, identify engaged patrons who passed by but did not complete a purchase and be available due to commercial sensitivity and confidentiality. Thus, the current research is the first to examine customer engagement (i.e. unengaged walk-by vs engaged but bounced vs engaged sales) with food trucks within an activation area by using passive Wi-Fi visitor analytics.

当前的论文旨在研究被动 Wi-Fi 访客分析是否是衡量消费者对位于澳大利亚城市大学户外活动区域内的流动餐车的参与度的有用且有效的方法。

使用被动 Wi-Fi 访客分析来跟踪智能设备, 从 522,548 个独特的智能设备收集了超过 90 个工作日的数据。

该可行性研究中收集的数据能够通过显示跳出率和参与率的差异来识别最受欢迎和最不受欢迎的流动餐车, 这表明被动 Wi-Fi 访客分析在这种情况下是可行和有用的。 此外, 我们的结果还表明, 流动餐车供应商和营销人员不应随意轮换, 而应保持静止从而增加顾客熟悉度。

当前的访客跟踪技术（即售票销售、销售数据和调查）是有限的, 因为它可能无法：（1）提供客流量的准确测量; (2) 识别路过但未完成购买的参与顾客; (3) 由于商业敏感性和保密性而可用。 因此, 目前的研究是第一个通过使用被动 Wi-Fi 访客分析来检查激活区域内流动餐车的客户参与度（即, 未参与路过, 相比于参与但跳出, 相比于参与售出额）。

Discusses the change in business continuity planning when centralized mainframe computing environments are replaced by decentralized server/workstation/minicomputer environments. Telecommunications emerges as both the “soft spot” and the major challenge to strategy planners.

The purpose of this paper is to explore the nature of psychological contracts of international business travellers (IBTs), a new form of expatriate that has arisen from the growing need for alternative forms of internationally mobile talent. The research is conducted in Belgium, a country recognised as a global hub in which international assignments are essential to economic success.

Research in respect of IBTs is limited and semi-structured interviews are used to explore Belgian employee perspectives.

The contract is more relational in nature than might be expected with an idiosyncratic mix of relational and transactional obligations.

The research is small-scale and qualitative and not widely generalisable. Further it presents only employee perspectives. Nevertheless it generates rich insights into a phenomena about which little is known.

The findings develop understanding of how to manage the valuable strategic resource that is the IBT.

First, the research is of value to the International Human Resource Management field in developing understanding of a newly emerging form of international employee, the IBT. Second, it contributes to psychological contract research in both developing understanding the transactional/relational balance and in generating much-needed rich and nuanced qualitative data.

This paper aims to showcase the trends in the research topics and their contributors over a time period of 30 years in the International Journal of Contemporary Hospitality Management (IJCHM). To be specific, this paper uncovers IJCHM’s latent topics and hidden patterns in published research and highlights the differences across three decades and before and after Social Sciences Citation indexing.

In total, 1,573 documents published over 199 issues of IJCHM were analyzed using two computational tools, i.e. metaknowledge and structural topic modeling (STM), as the basis of the mixed method. STM was used to discover the evolution of topics over time. Moreover, bibliometrics (and network analysis) were used to highlight IJCHM’s top researchers, top-cited references, the geographical networks of the researchers and differences in the collaborative networks.

The number of papers published continually increased over time with changes of key researchers publishing in IJCHM. The co-authorship networks have also changed and revealed an increasing diversity of authorship and collaborations among authors in different countries. Moreover, the variety of topics and the relative weight of each topic have also changed.

Based on the findings of this study, theoretical and practical implications for hospitality and tourism researchers are provided.

It is the first attempt to apply topic modeling to a leading academic journal in hospitality and tourism and explore the diversity in contemporary hospitality management research (topics and contributors) from 30 years of published research.

This paper aims to explore the emerging market of video game streaming and eSports to provide readers with an understanding of the nature and content of this quickly growing entertainment industry. eSports or eGaming is the playing of video games for competition and for spectators by professionals. Popular platforms, eGaming celebrities and revenue sources are introduced. Building upon this knowledge, the authors then show the opportunities marketers have to use this medium for branding, promotional and retailing purposes. Challenges to these aims are also discussed.

The eGaming and eSports industry is summarized by studying its evolution and current state. A thorough review of the players and their possible revenue sources is presented. Likewise, a survey of marketing-related tactics and challenges is discussed to help readers not only understand the field but also use the industry’s growth.

This paper provides valuable information to understand why this new market of video game streaming is rapidly increasing and what impact it will have on consumers, brands and marketing strategists.

This paper is unique in the sense that in one place it not only summarizes the advent and growth of an evolving field but also shows the opportunities that firms have to take advantage of this unique medium for connecting with customers. Firms are at the same time cautioned to consider increasing challenges with this new industry.

Purpose – This paper explores how the interactive dynamics of peer education models within independent youth media outlets facilitate and impede youth engagement in media activism and social change work, more broadly defined.Design/methodological approach – Ethnographic and participatory action research methods are used with the youth media hub, Youth Media Action (YMA), to examine the possibilities and challenges that peer media educators confront in cultivating a noncommercial space for the collective production of oppositional media. YMA specifically seeks to involve youth from marginalized communities.Findings – The results suggest that peer-to-peer education models do act as vehicles for political engagement as youth experience shared ownership, cultivate solidarity, and acquire community organizing skills through the collective production of oppositional media. At the same time, challenges can surface when peer educators juggle multiple roles and participating community youth groups espouse differing organizational values and pedagogical sensibilities.Research limitations/implications – This study offers a potential pathway for further research on how peer education and collective media making models influence youth citizenship and social change work.Originality/value – The focus on the organizational and social dynamics of peer education models is useful in understanding youth citizenship and digital access as a collective experience for youth living in disenfranchised communities that seek out these spaces for not only media making but also community building.

Research analyzing competition and individual carriers' financial condition's influence on pricing behavior in the airline industry are presented in the first part of the book. The initial chapter by Manuel Hernandez, Anirban Sengupta, and Steven Wiggins directly tests whether competition creates a challenge for legacy carriers practicing nonlinear pricing such that passengers are charged different prices for the same flight without cost justification. The authors use transactions level data, which has the advantage of allowing an empirical examination of the effect of Southwest and other LCCs on both the level and structure of fares of legacy carriers. The analysis is performed by defining a menu of airline fare types according to restrictive ticket characteristics to then evaluate the competitive effects of both Southwest and other LCCs, including adjacent and potential competition from Southwest, on the relative pricing behavior of major carriers. Findings suggest that competition from Southwest has an important effect on both the level and fare structure of legacy carriers. In particular, direct and potential competition from Southwest both lower the fare per mile and compress the fare structure by decreasing the premia of the highest fares, including first-class tickets, over the lowest fares. Adjacent competition from Southwest and direct competition from other LCCs only seem to significantly affect the fare level.

This chapter focuses on the common occurrence of wholesale electricity prices that fall below the cost of production. This “negative pricing” in effect represents payment to high-volume consumers for taking excess power off the grid, thus relieving overload. Occurrences of negative pricing have been observed since the wholesale electricity markets have been operating, and occur during periods of low demand, while generators are being kept in reserve for rapid engagement when demand increases (it is expensive and time-consuming to shut down generators and then restart them, so they are often kept in “spooling mode”). In such situations power production may temporarily exceed demand, potentially overloading the system. When the federal government began subsidizing the construction of wind generation projects, with regulations in place requiring transmission grids to accept all of the electricity produced by the wind generators, negative pricing became more frequent.

This research aims to develop a supplier risk assessment methodology for measuring, tracking, and analyzing supplier and part specific risk over time for an automotive manufacturer.

Supply chain risk literature is analyzed and used in conjunction with interviews from the automotive manufacturer to identify risks in the supply base. These risks are incorporated into the development of a temporal risk assessment and monitoring system.

A framework of risk factors important to the auto manufacturer is presented. A multi‐criteria scoring procedure is developed to calculate part and supplier risk indices. These indices are used in the development of a risk assessment and monitoring system that allows the indices to be tracked over time to identify trends towards higher risk levels.

There are a number of operational issues identified in the paper that could be investigated in future research. One such issue is the development of alternative risk assessment methods that would increase the sensitivity of the risk analysis.

The framework is implementable in firms interested in understanding and controlling risk in their supply base. The research stems from an industry project with an automotive manufacturer. The method is designed to be practical and easy to implement and maintain. The system also has a visual reporting mechanism designed to provide early warning signals for potential problems in the supply base and to show temporal changes in risk.

This paper presents a dynamic risk analysis methodology that analyzes and monitors supplier risk levels over time.

The purpose of this paper is to present a knowledge management (KM) tool which has been designed to support the creation of virtual knowledge sharing networks (KSNs). It is a software‐based application that enables the sharing of knowledge related to the implementation of manufacturing excellence (ME) best practices and improvement tools.

A survey of SMEs was carried out to investigate the implementation of ME best practices. The results indicated that that the main barrier to the implementation of best practices, quality models and improvement tools is a lack of knowledge about these initiatives due to the resource constraints experienced by SMEs. This led to the development of a KM tool to support the creation of virtual networks to enable SMEs to manage improvement projects and share effectively the generated knowledge. The KM tool is currently at the stage of validation and its future implementation is also under consideration.

The KM tool supports the creation of KSNs through an explicit KM approach to share ideas, experiences and knowledge about implementation of best practices and improvement tools; helping SMEs to become more competitive.

This research has demonstrated that is possible to provide a KM tool that is suitable for use by a KSN of SMEs. This approach allows transferring some of the tacit and explicit knowledge generated during the implementation of improvement initiatives into electronic documents for future consultation by KSN members.

The KM tool works not only as an electronic repository for knowledge, but it also drives users to apply and share knowledge through its capability to help managing improvement projects.