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1 – 10 of 156Xiaoguang Wang, Yijun Gao and Zhuoyao Lu
Microblogs are communication platforms for companies and consumers that challenge companies' brand marketing strategies. This paper provides a theoretical basis for expanding…
Abstract
Purpose
Microblogs are communication platforms for companies and consumers that challenge companies' brand marketing strategies. This paper provides a theoretical basis for expanding microblog applications and a practical basis for improving the effectiveness of brand marketing.
Design/methodology/approach
The authors use factor analysis to extract the factors of microblog user influence and construct a structural equation model to reveal the interaction mechanism of the influencing factors. Additionally, the authors clarify the promotion and enhancement effects of these factors.
Findings
Microblog user influence can be converted into richness, interaction and value factors. The richness factor significantly affects the latter two, whereas the interaction factor does not affect the value factor.
Research limitations/implications
First, the sample used is limited to media industry practitioners. To increase generalizability, diverse groups should be included in future studies. Second, this model's theoretical explanatory ability can be further developed by adding other meaningful factors beyond the existing ones.
Originality/value
This study analyzes the factors of microblog user influence in China and validates the relevant elements. As a result, it improves the influence research on social media users and benefits the practice of information recommendation and microblog marketing.
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Yunyun Yu, Jiaqi Chen, Fuad Mehraliyev, Sike Hu, Shengbin Wang and Jun Liu
Although the importance and variety of emotions have been emphasized in existing literature, studies on discrete emotions remain limited. This study aims to propose a method for…
Abstract
Purpose
Although the importance and variety of emotions have been emphasized in existing literature, studies on discrete emotions remain limited. This study aims to propose a method for more precise recognition and calculation of emotions in massive amounts of online data on attraction visitor experiences and behaviour, by using discrete emotion theory.
Design/methodology/approach
Using HowNet’s word similarity calculation technique, this study integrated multiple generic dictionaries, including the sentiment vocabulary ontology database of the Dalian University of Technology, the National Taiwan University Sentiment Dictionary and the Boson Dictionary. Word2vec algorithm filters emotion words unique to hospitality and tourism in 1,596,398 texts from Sogou News, Wikipedia and Ctrip reviews about attractions, and 1,765,691 reviews about attractions in China.
Findings
The discrete sentiment dictionary developed in this study outperformed the original dictionary in identifying and calculating emotions, with a total vocabulary extension of 12.07%, demonstrating its applicability to tourism.
Research limitations/implications
The developed new dictionary can be used by researchers and managers alike to quickly and accurately evaluate products and services based on online visitor reviews.
Originality/value
To the best of the authors’ knowledge, this study is the first to construct a sentiment dictionary based on discrete emotion theory applicable to hospitality and tourism in the Chinese context. This study extended the applicability of affective psychology to hospitality and tourism using discrete emotion theory. Moreover, the study offers a methodological framework for developing a domain-specific sentiment dictionary, potentially applicable to other domains in hospitality.
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This study investigates the dependencies between the Global Food Security Index (GFSI) and its affordability-related indicators using Bayesian belief network (BBN) models. The…
Abstract
Purpose
This study investigates the dependencies between the Global Food Security Index (GFSI) and its affordability-related indicators using Bayesian belief network (BBN) models. The research also aims to prioritise these indicators within a probabilistic network setting.
Design/methodology/approach
The research utilises BBN models to analyse data from 113 countries in 2022. Nine indicators related to food affordability, including income inequality, safety net programmes and trade freedom, are examined to understand their impact on food security. The methodology involves statistical modelling and analysis to identify critical factors influencing food security and to provide a comprehensive understanding of the global food affordability landscape.
Findings
The study reveals that income inequality, the presence and efficacy of safety net programmes and the degree of trade freedom are significant determinants of food affordability and overall food security outcomes. The analysis reveals marked disparities in performance across different countries, highlighting the need for context-specific interventions. The findings suggest that improving safety net programmes, implementing trade policy reforms and addressing income inequality are crucial for enhancing food affordability and security.
Originality/value
This research contributes to the literature by using BBN models to comprehensively analyse the relationship between the GFSI and affordability-related indicators. The study provides novel insights into how different socioeconomic factors influence food security across a diverse range of countries. The study offers actionable recommendations for policymakers to address food security challenges effectively, thereby supporting the development of more equitable and resilient food systems globally.
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Cameron McCordic, Ines Raimundo, Matthew Judyn and Duncan Willis
Climate hazards in the form of cyclones are projected to become more intense under the pressures of future climate change. These changes represent a growing hazard to low lying…
Abstract
Purpose
Climate hazards in the form of cyclones are projected to become more intense under the pressures of future climate change. These changes represent a growing hazard to low lying coastal cities like Beira, Mozambique. In 2019, Beira experienced the devastating impact of Cyclone Idai. One of the many impacts resulting from this Cyclone was disrupted drinking water access. This investigation explores the distribution of Cyclone Idai’s impact on drinking water access via an environmental justice lens, exploring how preexisting water access characteristics may have predisposed households to the impacts of Cyclone Idai in Beria.
Design/methodology/approach
Relying on household survey data collected in Beira, the investigation applied a decision tree algorithm to investigate how drinking water disruption was distributed across the household survey sample using these preexisting vulnerabilities.
Findings
The investigation found that households that mainly relied upon piped water sources and experienced inconsistent access to water in the year prior to Cyclone Idai were more likely to experience disrupted drinking water access immediately after Cyclone Idai. The results indicate that residents in formal areas of Beira, largely reliant upon piped water supply, experienced higher rates of disrupted drinking water access following Cyclone Idai.
Originality/value
These findings question a commonly held assumption that informal areas are more vulnerable to climate hazards, like cyclones, than formal areas of a city. The findings support the inclusion of informal settlements in the design of climate change adaptation strategies.
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Muhammad Abid, Syed Muhammad Fazal e Hasan, Hormoz Ahmadi, Alireza Amrollahi and Gary Mortimer
This study employs a multi-method approach to investigate how perceived relationship marketing investment affects perceived relationship value and consumer gratitude, influencing…
Abstract
Purpose
This study employs a multi-method approach to investigate how perceived relationship marketing investment affects perceived relationship value and consumer gratitude, influencing consumer involvement, word-of-mouth intentions, and long-term relationships across three retail consumer types.
Design/methodology/approach
The study analyses a model involving 542 consumers, employing structural equation modeling and fuzzy-set qualitative comparative analysis to identify distinctive factor configurations across public, semi-public, and private retail organizations.
Findings
A retailer’s investment in relationship marketing significantly enhances relationship value and consumer gratitude, leading to increased engagement and word-of-mouth intentions. Perceived benevolence moderates the effect of relationship marketing on gratitude. However, gratitude alone does not ensure long-term relationships. Using fsQCA, we identify four distinct consumer configurations, providing nuanced insights.
Research limitations/implications
Retail organizations broaden relationship marketing strategies to boost perceived value and elicit consumer gratitude, influencing consumer performance outcomes.
Practical implications
Retail organizations should broaden relationship marketing strategies to boost perceived value and elicit consumer gratitude, influencing consumer performance outcomes.
Social implications
Managers should develop strategies that lead to consumer gratitude toward the firm, such as journey mapping can help visualize retail delivery. Grateful consumers may contribute to firms’ profitability by influencing current and potential consumers in their social networks and communicating their expertise through review/feedback for improvement. Therefore, various strategies are needed to stimulate positive comments from grateful consumers about the firm’s excellent performance.
Originality/value
This study builds on Lawler’s affect theory, highlighting how relationship value and consumer gratitude profoundly influence exchange process outcomes. It introduces new psychological mechanisms to explain the impact of perceived relationship marketing investment on performance outcomes. Integrating these elements provides a comprehensive understanding of retailer–consumer dynamics, revealing how emotional and psychological factors shape marketing strategies and business performance. This contribution enriches theoretical frameworks and offers practical insights for enhancing relationship marketing practices.
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Mahadi Hasan Miraz and Tiffany Sing Mei Soo
The objective of this study is to examine the various factors that exert an influence on the green economy. This study also investigates the impact of foreign direct investment…
Abstract
Purpose
The objective of this study is to examine the various factors that exert an influence on the green economy. This study also investigates the impact of foreign direct investment (FDI) on the Malaysian economy, specifically focusing on its position as a mediator. This research also examines the correlation between FDI and its influence on the contemporary green economy.
Design/methodology/approach
The authors employed quantitative methodologies and a self-administered survey to evaluate data and derive a definitive conclusion. The result was constructed using SPSS and SEM-PLS as the analytical software.
Findings
The study reveals that technological advancement, investment country and government policy significantly and positively affect the green economy, catalyse SDG goals and restructure the economy in better shape.
Originality/value
The current empirical research bridges the research gap in the context of technology advancement in government policy from emerging economies by exploring important factors, proposing their impact on the performance of the green economy, and empirically testing those hypothesized relationships. This study deciphers that FDI influences the green economy, where the investment country plays a significant role. Also, for a graphical presentation of this abstract, see the online appendix.
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Abstract
Purpose
Amid the increasing water risks faced by firms, external investors are becoming more interested in corporate water disclosure and research on its drivers has become prominent. This paper aims to investigate the impact of water resource tax (WRT) on water disclosure and other related drivers.
Design/methodology/approach
This study uses the WRT policy as a quasi-natural experiment and applies the difference-in-differences method.
Findings
The results indicate that WRT policy significantly stimulates water disclosure. Improving green innovation and strengthening internal control are potential channels through which WRT works. Moreover, WRT’s effect is more pronounced in firms that face high institutional pressures and have better internal resource support.
Practical implications
The findings suggest that water-sensitive firms should disclose water information to acquire resources from external stakeholders to support their green transition. It also provides implications for governments to incorporate other external forces in shaping the direction and intensity of WRT and consider the resource constraints of small and private firms in green transformation.
Social implications
This study is of assistance in promoting water environmental protection in areas experiencing water stress and provides an opportunity for external stakeholders (external investors, nongovernmental organizations, governments, consumers, suppliers, communities and media) to advocate the water disclosure of firms with high water risks.
Originality/value
The attempt is novel in the context of considering the water regulation risks and the demands of external stakeholders. It provides new insights into the factors influencing water disclosure from the perspective of political stakeholders.
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Anabela Costa Silva, José Machado and Paulo Sampaio
In the context of the journey toward digital transformation and the realization of a fully connected factory, concepts such as data science, artificial intelligence (AI), machine…
Abstract
Purpose
In the context of the journey toward digital transformation and the realization of a fully connected factory, concepts such as data science, artificial intelligence (AI), machine learning (ML) and even predictive models emerge as indispensable pillars. Given the relevance of these topics, the present study focused on the analysis of customer complaint data, employing ML techniques to anticipate complaint accountability. The primary objective was to enhance data accessibility, harnessing the potential of ML models to optimize the complaint handling process and thereby positively contribute to data-driven decision-making. This approach aimed not only to reduce the number of units to be analyzed and customer response time but also to underscore the pressing need for a paradigm shift in quality management. The application of AI techniques sought to enhance not only the efficiency of the complaint handling process and data accessibility but also to demonstrate how the integration of these innovative approaches could profoundly transform the way quality is conceived and managed within organizations.
Design/methodology/approach
To conduct this study, real customer complaint data from an automotive company was utilized. Our main objective was to highlight the importance of artificial intelligence (AI) techniques in the context of quality. To achieve this, we adopted a methodology consisting of 10 distinct phases: business analysis and understanding; project plan definition; sample definition; data exploration; data processing and pre-processing; feature selection; acquisition of predictive models; evaluation of the models; presentation of the results; and implementation. This methodology was adapted from data mining methodologies referenced in the literature, taking into account the specific reality of the company under study. This ensured that the obtained results were applicable and replicable across different fields, thereby strengthening the relevance and generalizability of our research findings.
Findings
The achieved results not only demonstrated the ability of ML models to predict complaint accountability with an accuracy of 64%, but also underscored the significance of the adopted approach within the context of Quality 4.0 (Q4.0). This study served as a proof of concept in complaint analysis, enabling process automation and the development of a guide applicable across various areas of the company. The successful integration of AI techniques and Q4.0 principles highlighted the pressing need to apply concepts of digitization and artificial intelligence in quality management. Furthermore, it emphasized the critical importance of data, its organization, analysis and availability in driving digital transformation and enhancing operational efficiency across all company domains. In summary, this work not only showcased the advancements achieved through ML application but also emphasized the pivotal role of data and digitization in the ongoing evolution of Quality 4.0.
Originality/value
This study presents a significant contribution by exploring complaint data within the organization, an area lacking investigation in real-world contexts, particularly focusing on practical applications. The development of standardized processes for data handling and the application of predictions for classification models not only demonstrated the viability of this approach but also provided a valuable proof of concept for the company. Most importantly, this work was designed to be replicable in other areas of the factory, serving as a fundamental basis for the company’s data scientists. Until then, limited data access and lack of automation in its treatment and analysis represented significant challenges. In the context of Quality 4.0, this study highlights not only the immediate advantages for decision-making and predicting complaint outcomes but also the long-term benefits, including clearer and standardized processes, data-driven decision-making and improved analysis time. Thus, this study not only underscores the importance of data and the application of AI techniques in the era of quality but also fills a knowledge gap by providing an innovative and replicable approach to complaint analysis within the organization. In terms of originality, this article stands out for addressing an underexplored area and providing a tangible and applicable solution for the company, highlighting the intrinsic value of aligning quality with AI and digitization.
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Sophie Giordano-Spring, Carlos Larrinaga and Géraldine Rivière-Giordano
Since the withdrawal of IFRIC 3 in 2005, there has been a regulatory freeze in accounting for emission rights that contrasts with the international momentum of climate-related…
Abstract
Purpose
Since the withdrawal of IFRIC 3 in 2005, there has been a regulatory freeze in accounting for emission rights that contrasts with the international momentum of climate-related financial disclosures. This paper explores how different narratives and institutional dynamics explain the failure to produce guidance on accounting for emission rights.
Design/methodology/approach
This paper mobilises the notion of field-configuring events to examine a sequence of six events between 2003 and 2016, including four public consultations and two dialogues between standard setters. The paper presents a qualitative analysis of documents produced in this space that investigates how different practices and narratives configured the field's positions, agenda, and meaning systems.
Findings
Accounting for emission rights was gradually decoupled from climate change and carbon markets, relegated to the research pipeline, and forgotten. The obstacles that the IASB and EFRAG found in presenting themselves as central in the recurring events, the excess of representations, and the increasingly technical and abstract debates eroded the 2003 momentum for regulation, making the different initiatives to revitalise the project vulnerable and open to scrutiny. Lukes (2021) refers to nondecision-making to express that some issues are suffocated before they are expressed.
Originality/value
The regulation of accounting for emission rights, an area that has received scant attention in the literature, provides some insights into the different narrative mechanisms that, materialising in specific times and spaces, draw regulatory attention to particular accounting issues, which are problematised and, eventually, forgotten. This study also illustrates that identifying interests is problematic as actors shift from alternative positions over a long period. The case examined also raises some doubts about the previous effectiveness of international standard setters in dealing with matters of connectivity between the environment and finance, as is the case for accounting for emissions rights.
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Junping Qiu, Zhongyang Xu, Haibei Luo, Jianing Zhou and Yu Zhang
Establishing and developing digital science and education evaluation platforms (DSEEPs) have several practical implications for the development of China's science, technology and…
Abstract
Purpose
Establishing and developing digital science and education evaluation platforms (DSEEPs) have several practical implications for the development of China's science, technology and education. Identifying and analyzing the key factors influencing DSEEP user experience (UX) can improve the users' willingness to use the platform and effectively promote its sustainable development.
Design/methodology/approach
First, a literature survey, a five-element model of UX and semi-structured interviews were used in this study to develop a DSEEP UX-influencing factor model, which included five dimensions and 22 influencing factors. Second, the model validity was verified using questionnaire data. Finally, the key influencing factors were identified and analyzed using a fuzzy decision-making trial and evaluation laboratory (fuzzy-DEMATEL) method.
Findings
Fourteen influencing factors, including diverse information forms and comprehensive information content, are crucial for the DSEEP UX. Its optimization path is “‘Function Services’ → ‘Information Resources’ → ‘Interaction Design’ → ‘Interface Design’ and ‘Visual Design’.” In this regard, platform managers can take the following measures to optimize UX: strengthening functional services, improving information resources, enhancing the interactive experience and considering interface effects.
Originality/value
This study uses a combination of qualitative and quantitative research methods to determine the key influencing factors and optimization path of DSEEP UX. Optimization suggestions for UX are proposed from the perspective of platform managers, who provide an effective theoretical reference for innovating and developing a DSEEP.
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