Search results

This study aims to explore the determinants of green electronics purchase intention in Malaysia by extending existing knowledge on green consumer behavior and contributing to the field of sustainable consumption.

A quantitative research approach was adopted, with data collected from 250 Malaysian consumers. The proposed model was tested using partial least squares structural equation modeling to assess the relationships between various determinants and green purchase intention.

The results demonstrate that perceived consumer effectiveness, green advertising and monetary cost positively affect environmental attitudes, which subsequently influence green purchase intention. The study also identifies that brand image and information quality significantly enhance green brand trust (GBT), leading to stronger intentions to engage in green purchasing. Additionally, it finds that environmental knowledge and environmental concern shape perceived behavioral control, which further impacts green purchasing intention.

The study focuses on Malaysian consumers, which may limit the generalizability of the findings to other cultural contexts. Future research could expand the scope to include cross-cultural comparisons to validate the model in different settings.

By providing insights into the key factors driving consumers’ intention to purchase green electronics, the study offers valuable guidance for marketers and manufacturers to develop targeted strategies that promote sustainable consumption and capitalize on the growing demand for green products in Malaysia.

This study is unique in measuring the influence of green attitude, GBT and perceived behavioral control on green purchase intention specifically within the electronics sector, offering a novel contribution to the literature on sustainable consumer behavior.

During the pandemic, restaurants closed due to restrictions and economic instabilities. This research paper aims to investigate the motivational effect of nostalgia induced by fear of missing out (FOMO) upon the e-WOM about the dining place. Did FOMO evoke nostalgic memories and emotional symptoms with the dining place? It further inspected if the diners trust the restaurant for these nostalgic memories and their emotional connect.

A survey-based questionnaire was applied to collect data. A two-step method for analyzing the measurement and structural model was applied by using the principles of SEM to analyze the associations among key constructs in the proposed model.

Psychological constructs like nostalgia and personality drove the diners’ behavior of trust and e-WOM. The findings also confirmed the mediation effect of brand nostalgia, brand personality and brand trust between FOMO and e-WOM. Further, the model has elucidated the elaboration likelihood model (ELM) and usage gratification theories.

This paper has contributed to the branding literature by examining how brand constructs have mediated the path between FOMO and e-WOM. Multiple serial mediation effect among the key variables has been a novel contribution of this study. The ELM and the usage gratification theory have been integrated to extend the theoretical underpinnings in the hospitality sector.

This study presents a systematic literature review (SLR) of the interdisciplinary literature on drones in last-mile delivery (LMD) to extrapolate pertinent insights from and into the logistics management field.

Rooting their analytical categories in the LMD literature, the authors performed a deductive, theory refinement SLR on 307 interdisciplinary journal articles published during 2015–2022 to integrate this emergent phenomenon into the field.

The authors derived the potentials, challenges and solutions of drone deliveries in relation to 12 LMD criteria dispersed across four stakeholder groups: senders, receivers, regulators and societies. Relationships between these criteria were also identified.

This review contributes to logistics management by offering a current, nuanced and multifaceted discussion of drones' potential to improve the LMD process together with the challenges and solutions involved.

The authors provide logistics managers with a holistic roadmap to help them make informed decisions about adopting drones in their delivery systems. Regulators and society members also gain insights into the prospects, requirements and repercussions of drone deliveries.

This is one of the first SLRs on drone applications in LMD from a logistics management perspective.