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The purpose of this article is to elicit understanding of how forgiveness, religion and spirituality, and relationships can better our lives. It draws from the life of Everett L. Worthington, Jr, a positive psychologist and Commonwealth Professor Emeritus at Virginia Commonwealth University. He has published almost 50 books and over 500 scholarly articles or chapters.

This is a case study, followed by a ten-question interview. The core methodology is positive autoethnography which is embraced by Worthington to reveal life lessons from things he has done.

Worthington reveals a life honoring the interwoven lives of people. He has studied forgiveness intensively and finds it to be an essential way of making our way in the world and in a world community that all too often hosts hurt.

An extensive literature has developed to understand what forgiveness is, how it comes about naturally and how the REACH Forgiveness method can help people who struggle to forgive themselves or others, and do it more quickly, thoroughly and frequently. Forgiving has psychological, social, spiritual and physical benefits to the forgiver.

This article is filled with practical information on how to forgive and how to pursue eudaemonia, which Worthington defines as virtue for oneself.

Forgiveness has widespread social implications. Good relationships are those that can help form, maintain, grow and repair when damaged close emotional bonds. Forgiveness helps repair, maintain and grow those bonds.

Worthington has been instrumental in the establishment and growth of the subfield of forgiveness studies and in the study of humility.

In writing this case, the authors collected both primary and secondary data. Primary data were collected through personal observation and semi-structured interviews with Konstantinos Papageorgiou Jr, Papageorgiou Transports & Logistics’s (PTL) CEO. In 2014, Konstantinos Jr participated in an entrepreneurship course for executives instructed by the first author at the National and Kapodistrian University of Athens. Since then, the first author has served as an advisor to PTL’s CEO. Furthermore, Konstantinos Papageorgiou Jr presented his case during an undergraduate management course at the Department of Business Administration at the National and Kapodistrian University of Athens in November 2020. Finally, three semi-structured interviews with the CEO were conducted from December 2020 until March 2021. Secondary data were collected from the company’s website and social media, as well as databases and annual reports. Since the academic year 2021/2022, the authors have each independently taught the case study in various courses, including strategic management (undergraduate and postgraduate), entrepreneurship (undergraduate) and innovation management (undergraduate and postgraduate). Testing the case in class has shaped the instructor’s manual.

The case study of PTL highlights a remarkable transformation in response to a critical business challenge. Facing the abrupt loss of their main client in 2010, PTL, led by Konstantinos Papageorgiou Jr, swiftly recovered and sought to proactively mitigate future shocks. Operating amid the Greek economic crisis, Konstantinos Jr recognized an opportunity in the niche market of juvenile Mediterranean fish (fry) transport. Despite lacking prior expertise in this field, PTL engaged in open innovation, collaborating with a variety of partners to acquire the necessary knowledge and capabilities. By 2013, PTL had successfully entered the niche market of fry transportation. Over the subsequent years, this venture grew, and by the end of 2022, PTL operated four trucks dedicated to this niche market. The company’s remarkable transformation exemplifies how a small and medium-sized enterprise (SME) can adapt, innovate, and diversify its offerings beyond its comfort zone, ultimately achieving a tenfold increase in turnover. PTL’s journey showcases the strategic value of partnerships and the potential for SMEs to evolve into “innovation producers” in the face of adversity.

The PTL case is suitable for management, strategic management, innovation management and entrepreneurship courses. The case is recommended for use at both undergraduate and postgraduate levels (a different teaching plan is proposed for each level). It provides both undergraduate and master’s students studying business administration the opportunity to explore issues associated with the management of SMEs, the formulation and implementation of a business strategy and the management of innovation in SMEs.