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Article
Publication date: 18 February 2025

Shashi, Myriam Ertz, Roberto Cerchione and Vikas Kumar

Despite the numerous benefits of digitalization, many business-to-business (B2B) firms have yet to rely on data-driven decision-making, wavering the decision to adopt digital…

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Abstract

Purpose

Despite the numerous benefits of digitalization, many business-to-business (B2B) firms have yet to rely on data-driven decision-making, wavering the decision to adopt digital marketing practices. Topical scholarship is scattered across disciplines, schools of thought and methodological approaches, leading to an inability to suggest better management practices. This study aims to review the extant B2B marketing digitalization literature and addresses these concerns.

Design/methodology/approach

This paper conducted a systematic literature review of 96 high-quality articles extracted from the Web of Science database. Thereafter, this paper carried out descriptive statistical and content analyses of these articles.

Findings

Six primary research streams have been identified, and 16 research propositions have been formulated to comprehensively overview the B2B marketing digitalization landscape. The study delves into the factors and barriers influencing the pace of B2B marketing digitalization, sales lead generation and sales performance. Additionally, it introduces B2B digital value creation frameworks, emphasizing the crucial role of marketing analytics and decision tools in effective B2B marketing. The research also underscores various digitalization strategies aimed at bridging the digitalization gap in B2B companies at both strategic and tactical levels. Finally, the study presents an agenda to stimulate future research on theoretical and managerial topics critical to enriching the field.

Originality/value

This research outlines 16 research propositions that could be further tested to get more detailed insights into the digitalization of B2B marketing. Additionally, practitioners, authorities and researchers in the field may find this review valuable as it provides a comprehensive overview of current research in the domain.

Details

Journal of Business & Industrial Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0885-8624

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Article
Publication date: 10 January 2025

Rubee Singh, Amit Joshi, Katragadda Raghuveer and Vikas Kumar

Human Resources Management (HRM) plays a crucial role in fostering sustainability and operational efficiency in Indian manufacturing firms. This study examines the impact of…

62

Abstract

Purpose

Human Resources Management (HRM) plays a crucial role in fostering sustainability and operational efficiency in Indian manufacturing firms. This study examines the impact of recruitment, training, and performance appraisal on the adoption of digital circular economy models, identifying gaps in current HRM practices and their impact on firm performance.

Design/methodology/approach

HRM practices significantly impact the adoption of a digital circular economy in Indian manufacturing firms, according to a study involving 256 employees across 17 firms, using structural equation modeling to test hypotheses and provide insights.

Findings

HRM practices in Indian manufacturing firms significantly contribute to the adoption of the digital circular economy, but the influence of compensation, rewards, and employee engagement on circular economy adoption needs to be better aligned with sustainability goals.

Research limitations/implications

The research has limitations in terms of limited sample size and focus on specific HRM practices, which may not fully represent the diverse landscape of Indian manufacturing firms and omit factors such as organizational culture and external environment.

Originality/value

HRM practices are significantly impacting the Indian economy, with a focus on enhancing sustainability and operational efficiency in manufacturing firms.

Details

Strategy & Leadership, vol. 53 no. 1
Type: Research Article
ISSN: 1087-8572

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Article
Publication date: 5 April 2024

Priyanka Vern, Anupama Panghal, Rahul S. Mor, Vikas Kumar and Dilshad Sarwar

Blockchain technology (BCT) has emerged as a powerful tool for enhancing transparency and trust. However, the relationship between the benefits of BCT and agri-food supply chain…

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Abstract

Purpose

Blockchain technology (BCT) has emerged as a powerful tool for enhancing transparency and trust. However, the relationship between the benefits of BCT and agri-food supply chain performance (AFSCperf) remains underexplored. Therefore, the current study investigates the influence of BCT on AFSCperf and sustainability issues.

Design/methodology/approach

Through a comprehensive literature review, various benefits of BCT are identified. Subsequently, a research framework is proposed based on data collected from questionnaire surveys and personal visits to professionals in the agri-food industry. The proposed framework is validated using partial least square structural equation modelling (PLS-SEM).

Findings

The findings reveal that BCT positively impacts AFSCperf by improving traceability, transparency, food safety and quality, immutability and trust. Additionally, BCT adoption enhances stakeholder collaboration, provides a decentralised network, improves data accessibility and yields a better return on investment, resulting in the overall improvement in AFSCperf and socio-economic sustainability.

Practical implications

This study offers valuable practical insights for practitioners and academicians, establishing empirical links between the benefits of BCT and AFSCperf and providing a deeper understanding of BCT adoption.

Originality/value

Stakeholders, managers, policymakers and technology providers can leverage these findings to optimise the benefits of BCT in enhancing AFSCperf. Moreover, it utilises rigorous theoretical and empirical approaches, drawing on a multidisciplinary perspective encompassing food operations and supply chain literature, public policy, information technology, strategy, organisational theory and sustainability.

Details

The International Journal of Logistics Management, vol. 36 no. 2
Type: Research Article
ISSN: 0957-4093

Keywords

Available. Content available
Book part
Publication date: 18 March 2025

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Abstract

Details

Climate Change and Social Responsibility
Type: Book
ISBN: 978-1-83662-472-1

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Book part
Publication date: 18 March 2025

Daravath Vikas Nayak, A. Arun Kumar, Rakesh Suryadevara and Lalit Mohan Tewari

This chapter explores various innovative financing instruments, including green bonds, climate funds, blended finance, impact investing, public-private partnerships, carbon…

Abstract

Purpose

This chapter explores various innovative financing instruments, including green bonds, climate funds, blended finance, impact investing, public-private partnerships, carbon pricing and results-based financing. Each mechanism offers unique benefits and is vital for mobilising the necessary resources for climate and sustainability projects.

Design/Methodology/Approach

The authors employ a comprehensive review to examine the effectiveness of these innovative financing mechanisms. The study provides insights into aligning organisational strategies with climate and sustainable development goals (SDGs) by evaluating the strategic and operational implications for policymakers and practitioners.

Findings

Effective alignment of organisational strategies with climate and SDG goals is essential for accessing these financing mechanisms. Building specialised knowledge and skills within teams, developing robust risk management frameworks and fostering strong stakeholder engagement are crucial for successful project implementation. Establishing rigorous monitoring and evaluation systems ensures accountability and transparency, enhancing project performance and credibility.

Research Limitations/Implications

The result is strategic prescriptions and a broad agenda to guide future research and practice integrating climate action and SDGs through innovative financing in India. The chapter's final section provides additional avenues for future research, focusing on technological innovation, policy advocacy and the development of sustainable business models.

Originality/Value

This chapter highlights the importance of strategic management in leveraging innovative financing for climate action and sustainable development in India. It highlights pathways and solutions to overcome challenges, maximise impact and ensure long-term success. It provides a rigorous review of innovative financing mechanisms for sustainable development.

Details

Climate Change and Social Responsibility
Type: Book
ISBN: 978-1-83662-472-1

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Book part
Publication date: 18 March 2025

Kishore Kumar, Rubee Singh, Mrinalini Choudhary and Ankita Sharma

The impact of climate change (CC) has become the most defining issue of the present times. From an increase in temperature to food and water scarcity, the adverse effect of CC is…

Abstract

Purpose

The impact of climate change (CC) has become the most defining issue of the present times. From an increase in temperature to food and water scarcity, the adverse effect of CC is faced globally by all countries on an unprecedented level. Environmentally polluting industries are considered one of the primary contributors to the problem of CC. This chapter aims to provide an understanding of the emerging global threat of CC and various strategies that environmentally polluting firms could undertake to tackle the climate change crisis.

Methodology

Based on the review of the literature, this chapter presents deliberation on the climate change crisis and various strategies for environmentally polluting industries to tackle CC issues.

Findings

This chapter presents a bird's eye view of the CC issue and various strategies that could be undertaken by environmentally polluting industries to address the CC crisis.

Implications

This chapter should be very useful for policymakers, practitioners and corporations to understand the issue of climate change and global warming and its implications. Further, it will also help polluting companies to reduce greenhouse gas (GHG) emissions and address the adverse impact of their business activities.

Originality

Considering the dearth of sector-specific studies based on climate change, this chapter is one of the few studies that explore CC strategies in the context of polluting industries.

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Book part
Publication date: 18 March 2025

Rubee Singh, Seema Rani, Amit Joshi and Vikas Kumar

Economists and governments worldwide are largely concerned about sustainability, CO2 footprint and climate change, which are mostly caused by fossil fuel emissions. This study…

Abstract

Purpose

Economists and governments worldwide are largely concerned about sustainability, CO2 footprint and climate change, which are mostly caused by fossil fuel emissions. This study aims to provide an in-depth analysis of the significant role played by renewable energy (RE) sources in generating clean energy for achieving sustainable net-zero standards and mitigating climate change.

Methodology

A thorough review of literature was conducted on the topic to provide insights into the existing state about the adoption of RE sources to achieve the net-zero goals.

Findings

As a result of the extensive review, it is found that all forms of RE, such as hydropower, solar energy, wind energy, bioenergy and geothermal power, are currently being used in many countries. Also, application of these sources across various sectors and their environmental consequences also vary for each RE source.

Implications

This chapter emphasises that adoption of RE sources is crucial to reduce the usage of limited fossil-based natural resources, which have significant negative effects on the environment. The adoption of RE at large scale requires the implementation of new regulations and policies along with technological progress for enhancing the affordability and effectiveness of these sources.

Originality

This chapter provides compelling evidence to support the acceleration of the transition from a vulnerable fossil fuel–dependent economy to a sustainable low-carbon one, with RE sources playing a central role.

Details

Climate Change and Social Responsibility
Type: Book
ISBN: 978-1-83662-472-1

Keywords

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Book part
Publication date: 18 March 2025

Ernesto D. R. S. Gonzalez, Rajeev Sijariya, Amit Kumar Singh and Vikas Garg

This study explores the intersection of climate change social responsibility and electronic financial inclusion (EFI) as critical components of sustainable development. The…

Abstract

Purpose

This study explores the intersection of climate change social responsibility and electronic financial inclusion (EFI) as critical components of sustainable development. The research aims to identify the synergies between these domains and their potential to drive inclusive growth and resilience.

Design/Methodology/Approach

The study integrates literature review and case studies to analyse the role of EFI in enhancing access to financial services, particularly for marginalised communities. It also examines corporate social responsibility (CSR) initiatives aimed at mitigating climate change and promoting environmental sustainability. The research study highlights successful integration models and best practices that demonstrate the impact of multi-stakeholder collaboration.

Findings

The findings reveal that EFI significantly contributes to poverty reduction and economic empowerment by expanding financial access in underserved regions. Moreover, corporate initiatives in climate change mitigation, when aligned with social responsibility, enhance business resilience and foster sustainable practices. The study emphasises the importance of supportive policy frameworks and technological innovations in scaling these efforts.

Research Limitations/Implications

The study's focus on case studies may limit the generalisability of the findings. Future research could explore broader geographic regions and diverse economic contexts.

Originality/Value

This paper contributes to the understanding of how integrating climate action, social responsibility and EFI can create resilient, equitable and sustainable systems. It offers valuable insights for policymakers, businesses and practitioners aiming to advance sustainable development through innovative and inclusive strategies.

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Book part
Publication date: 18 March 2025

Narayanage Jayantha Dewasiri

This chapter examines the Asia-Pacific region's circular economy (CE) actions concerning climate change policies.

Abstract

Purpose

This chapter examines the Asia-Pacific region's circular economy (CE) actions concerning climate change policies.

Methodology

A systematic narrative synthesis of subsequent systematic literature review (SLR) using the Preferred Reporting Items for Systematic Review and Meta-Analysis (PRISMA) guidelines is adopted, and this study reviews 38 sample studies on CE practices and climate change policies in conducting the survey.

Findings

The findings suggest a policy convergence in the CE and climate change. This study identified several gaps in current policies regarding CE integration, such as a lack of comprehensive CE legislation, insufficient incentives for circular practices, limited focus on waste reduction and resource efficiency, need for enhanced public awareness and education, inadequate infrastructure for recycling and waste management and weak coordination among stakeholders. Challenges and barriers were identified regarding economic, social, political and technological aspects.

Implications

This chapter provided policy recommendations on integrative approaches, regional cooperation and partnerships and implementing financial and regulatory incentive practices. New technologies and methods open the door to expanding the goal of the CE.

Originality

This study presents the findings of the current status of CE actions regarding climate change policies for the Asia-Pacific countries, provides proactive management recommendations and implications for future practices and identifies the need to collaborate for the region's sustainable development.

Details

Climate Change and Social Responsibility
Type: Book
ISBN: 978-1-83662-472-1

Keywords

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Book part
Publication date: 18 March 2025

Mananage Shanika Hansini Rathnasiri and Dewanarayana Hiththaragedara Prasad Manuranga Gunathilaka

This study seeks to review the existing literature on the challenges and issues of climate change and sustainability in the South Asian region.

Abstract

Purpose

This study seeks to review the existing literature on the challenges and issues of climate change and sustainability in the South Asian region.

Methodology

The study adopts the systematic literature review using the guidelines of Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA). The sample consists of 39 studies highly relevant to the topic.

Findings

Population, urbanisation, poverty, inequality and health impacts were identified as socio-economic challenges. In contrast, deforestation and land degradation, water scarcity and quality, and biodiversity loss were identified as environmental challenges in mitigating climate change while achieving sustainability. Nonetheless, national, regional and international sustainability endeavours are still limited in their functionality and applications due to socio-economic inequalities, political problems and weak cohesiveness in the region.

Implications

The conclusions call for immediate concern to effective and concerted strategies and policies to address climate vulnerability and improve climate brilliant resilience in South Asia. Policymakers, practitioners and all those concerned with these phenomena are encouraged to utilise integrated strategies that focus on preventing and managing change, using technological innovations and promoting regional and international cooperation.

Originality

To the authors' knowledge, the current study differs from prior works because it employs a comprehensive systematic review to capture diverse literature on climate change issues and sustainable development endeavours within South Asia.

Details

Climate Change and Social Responsibility
Type: Book
ISBN: 978-1-83662-472-1

Keywords

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