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This paper aims to uncover the insights derived from past experimental studies in promoting sustainable tourism. It also advocates for leveraging future experimental designs to position tourism as a catalyst for positive change toward sustainable development goals.

A review of previous literature examines the contributions of experimental design in both tourist studies and employee studies within the tourism fields.

Previous experimental studies have explored effective methods shaping tourists’ sustainable behaviors and management strategies contributing to employees’ decent work. The importance of integrating digital technology in these interventions is highlighted. A future research agenda encompassing three dimensions – technological progress, theory development and practical implications and research design – is proposed to leverage experimental studies for fostering sustainable development within the tourism industry.

This study, through a comprehensive review, highlights the significant impacts of previous experimental studies on encouraging responsible consumption among tourists and championing improved working conditions for employees. It underscores the necessity for enhanced experimental design, which should integrate theoretical frameworks and prioritize technological innovations to address real-world challenges. These improvements are crucial for advancing the tourism industry toward greater sustainability.

This study aims to explore the key attributes of robot chef restaurants and their influencing factors from the perspective of customers and analyzes how these key attributes affect customer perceived value.

A mixed-methods research design was used in this study. Using 473 online reviews and ratings (Study 1), the research summarized customers’ evaluations on three types of attributes (environment, service and food) and identified the key attributes along with their influencing factors. Subsequently, through field questionnaires (Study 2) involving 269 actual customers, structural equation modeling was used to analyze how the identified key attributes and their influencing factors impact customer perceived value.

This study reveals that customers in robot chef restaurants prioritize food attributes, particularly valuing food authenticity alongside food quality. In contrast to traditional restaurants, customers’ evaluations of food attributes in robot chef restaurants are significantly influenced by the competence of robot chefs. Notably, customers’ negative attitudes toward robots diminish the positive effects on both food quality and food authenticity.

To enhance customer perceived value, robot chef restaurants should concentrate on food attributes. They can achieve this by fostering a high-quality, authentic food experience through the elevation of robot chefs’ competence and by providing customer education.

This study expands research on the customer experience in robotic restaurants by proposing an integrated model determining factors that affect the perceived customer value.

This study is of great significance in revealing the interactive and coordinated relationship between tourism development and the ecological environment, improving the level of environmental governance in the process of tourism economic development and realising the dual-carbon goal and sustainable development of the tourism industry.

This paper performs slack-based measure (SBM)-data envelopment analysis (DEA) analysis, benchmark regression and threshold effect measurement on a sample of 277 cities in China from 2011 to 2019, to estimate the impact of the digital economy on tourism eco-efficiency and to identify the moderating role of environmental regulation.

China’s tourism eco-efficiency shows a spatio-temporal characteristic of steady growth amid fluctuations. The digital economy has a positive facilitating effect on tourism eco-efficiency, which is non-linear with a single threshold effect (0.631), and when the level of the digital economy exceeds the threshold value, its facilitating effect increases from 0.696 to 0.927. Environmental regulation does not play the role of “the icing on the cake” during the digital economy’s impact on tourism eco-efficiency.

This study for the first time includes the digital economy, eco-efficiency and environmental regulation in the research perspective, and analysed the mechanism of action between the three, expanding the depth of research on the digital economy and environmental regulation in the field of tourism. Meanwhile, based on the development needs of policy specialisation and industrial refinement, this study has strong practical significance when conducted at the city level.

This study aims to unravel the complex coopetitive interactions in supply chains. It delves into the paradoxical relationship between cooperative and competitive interactions among supply chain entities, offering a comprehensive exploration of coopetition’s manifestations and management across various supply chain types.

The study uses a three-phase methodology, beginning with a scoping review to establish a theoretical framework, followed by a systematic literature review yielding 130 papers and concluding with correspondence analysis using similarity indexes. This approach facilitates a deep dive into the diverse aspects of coopetition, including its drivers, practices, outcomes and associated risks.

The research identifies three distinct types of coopetition in supply chains: technology-based, socially based and channel-based. These models are underscored by specific drivers and outcomes, with technology-based coopetition focusing on market competitiveness and operational capacity, socially based on trust and power dynamics and channel based on product characteristics. The study introduces five propositions for further investigation and provides a comprehensive typology of coopetition within supply chains.

The study’s findings are limited by the scope of the existing literature and the chosen academic databases. Future research should empirically validate the proposed coopetition configurations and propositions, exploring their applicability in other, less studied supply chains.

The study offers practitioners a valuable typology and framework to understand and manage coopetition in their respective supply chains. This typology serves as a decision-making tool for identifying suitable coopetition strategies and maximizing their benefits while mitigating associated risks.

This study stands out for its unique approach to categorizing coopetition in supply chains, offering a novel typology that goes beyond the manufacturer’s perspective. It fills a significant gap in the literature by providing a broad view of coopetition, considering various supply chain types and their respective coopetitive dynamics.

Social media usage has been documented to affect the psychological well-being of its users. This study aims to examine how social media overload influences cognitive fatigue among individuals in Malaysia.

This study employed a comprehensive research framework based on the stressor-strain-outcome (SSO) model to examine how perceived overload affects social media cognitive fatigue through emotional exhaustion and anxiety. Survey data were gathered from 451 social media users in Malaysia, and data analysis was performed using PLS-SEM.

The findings revealed that information overload, communication overload and interruption overload are antecedents of emotional exhaustion. Communication overload, interruption overload and cognitive overload were identified as antecedents of anxiety, while emotional exhaustion and anxiety were confirmed as predictors of social media cognitive fatigue. However, pathway analysis indicated no relationship between emotional exhaustion and anxiety.

Our study contributes to the literature on media technology and media psychology by examining the psychological mechanisms (emotional exhaustion and anxiety). The findings offer implications for service providers, practitioners and social media users, as they facilitate measures and strategies to mitigate the adverse effects of social media while elevating psychological well-being.

Using employee voice to advocate for customers' requirements, improves hospitality service. Organizations must understand what motivates or deters employee customer-oriented voice behaviour (COVB) to achieve its goals and enhance performance. This research investigates the predictors and outcomes of COVB of front-line employees (FLEs) in the hotel industry.

The study used the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) guidelines to steer the article search, screening, and inclusion. The research identified the extant studies conducted in both, high/low power distance countries that met the search criteria using the databases of SCOPUS, Web of Science, EBSCOHost and through snowballing of references.

The content analysis of 55 selected studies identified four themes that explain FLEs’ COVB in the hospitality industry. These four themes include customer-related, employee-related, organizational and leadership factors. Moreover, it was found that theoretical frameworks of the most of published studies are dominated by social exchange and conservation resource theories.

This study suggests hospitality firms to develop management strategies to foster FLEs COVB especially long-term personality trainings for FLEs is suggested for innovative and novel ideas.

This is the first study, as per our knowledge, on the hospitality industry that has been conducted to analyse and synthesize the literature related to FLEs’ COVB.

Damage to the pipe structure and increased bolt stress in operating tunnels will significantly affect the long-term stability of shield tunnels. However, due to the large number of segments and complex bolt installation methods, it is difficult to directly obtain the conditions of segments and bolts. Convergence deformation, as an important indicator for the health assessment of operating tunnels, is easy to collect and can directly reflect the structural state of tunnel segments and bolts.

Taking the typical sections of Hangzhou Metro Line 1 and Line 3 as an example, the current structural damage is simulated by monitoring tunnel convergence deformation. First, based on the disease data, the relationship between convergence deformation and segment leakage, segment misalignment as well as the longitudinal joint opening between two segments is analyzed statistically. The stress of bolts, steel bars and segments under different convergence deformations is simulated by Midas. Then a reinforcement measure of circumferential internal tension steel rings is proposed.

It is found that when the segment convergence exceeds 85 mm, although the overall force on the segment has not reached the material limit, there are certain safety risks in the structure. After comparison, the reinforcement measure has a relatively significant effect on controlling the lateral deformation of segments.

The results have important guiding significance for the evaluation of structural diseases, early warning and control of structural diseases at different convergence deformations.

The purpose of our research is to explore the role of employee AI identity in influencing employee proactive behavior and its boundary conditions in AI workplace.

Based on the IT identity theory and motivation theory, our research discusses the effects of employee AI identity on employee proactive behavior and regarded the proactive work intention as a mediating variable. Meanwhile, we considered organization inducement as a boundary condition and discussed the moderating effects of it and its two sub-dimensions (development rewards and material rewards). Data were collected from 326 employees and partial least squares structural equation modeling was used to analyzed and draw the conclusions.

Findings showed that employee AI identity significantly affects employee proactive behavior, in which the proactive work intention play a mediating role. Moreover, three subdimensions (relatedness, emotional energy, dependence) of employee AI identity have different effects on formation of employee AI identity. And organization inducement acts as a positive moderating role, development rewards and material rewards play different roles in the formation of organization inducements.

Our research explores the different paths that influence employee proactive behavior and their boundary moderation, while analyzing the results of these influences in different subdimensions, deepening the research on employee AI identity and organization inducement. Our research is conducive to the development of the identity theory and organizational behavior research and provide suggestions for managers to improve their organizational management level.

This study focuses on the context of interactions in online medical-consultation services. It integrates theories of value co-creation and social support, and it introduces customer-perceived doctor’s contribution behaviors (DCBs) as mediators to investigate the impact of customer value co-creation behavior (CVCB) on customer service well-being (CSW). This study also explores the moderating roles of communication and task characteristics of interactive medical interfaces.

A survey of 353 patients with online consultation experience were conducted. Structural equation modeling and PROCESS macro technology were used to test the hypotheses.

CVCB positively affects CSW through the mediating role of DCBs, including cure-based knowledge contribution behavior (KCB) and care-based emotional supportive behavior (ESB). The difference in task-oriented communication styles between customers and doctors weakens the positive effect of CVCB on perceived doctor’s cure-based KCB and care-based ESB. However, task complexity diminishes the positive effect of CVCB on perceived doctor’s cure-based KCB.

Managers of online medical-consultation platforms can optimize service design and enhance positive doctor–patient interactions to improve CSW and promote sustainable platform growth. This can effectively address social equity issues associated with the uneven distribution of medical resources and enhance societal well-being.

There is insufficient attention to the perceived well-being caused by the service context and customer–employee interactions, especially in online environments. This study contributes to value co-creation theory and customer well-being research by exploring factors influencing CSW in online medical care.

This study aims to explore blockchain potential for digital marketing (BlkChn-Mk-KAP) by developing and validating a measurement model for assessing the constructs of knowledge, attitude and practice (KAP) related to blockchain technology in digital marketing.

A four-study process was used. The first study reviewed the literature to develop a pool of possible measurement items. Using exploratory factor analysis and reliability assessments, Study 2 (n = 162) investigated the dimensionality of the items developed in Study 1. The factorial structure from Study 2 was validated in Study 3 (n = 204), and the measurement model invariance was assessed using covariance-based structural equation modelling (CB-SEM). Finally, in Study 4 (n = 203), the predictive validity of the BlkChn-Mk-KAP was tested using a CB-SEM approach, testing its constructs correlations with the perceived usefulness of blockchain for digital marketing.

The findings indicate that the BlkChn-Mk-KAP measurement model comprises three-dimensional multi-item scales: knowledge, attitude and practice.

This study introduces a promising BlkChn-Mk-KAP model to examine blockchain’s role in digital marketing. The authors acknowledge the sampling limitation in this research. To enhance the generalisability of the findings, future research should expand to different groups, including generation, gender and age. In addition, further exploration of the explicit links between blockchain knowledge, attitudes and subsequent digital marketing performance is warranted.

Educating employees about blockchain technology’s unique features can shape favourable attitudes and stimulate the utilisation of blockchain-enabled technologies in digital marketing practice. BlkChn-Mk-KAP can offer a reliable and valid instrument to benchmark marketers’ KAP of blockchain-powered digital marketing as they implement blockchain technology to gain a competitive advantage.

This study helps to adopt sustainable practices ensuring the wellbeing of the key stakeholders.

This research introduces the first validated conceptualisation and measurement model, BlkChn-Mk-KAP, to evaluate blockchain KAPs among digital marketing professionals.