Huaxiang Song, Hanjun Xia, Wenhui Wang, Yang Zhou, Wanbo Liu, Qun Liu and Jinling Liu
Vision transformers (ViT) detectors excel in processing natural images. However, when processing remote sensing images (RSIs), ViT methods generally exhibit inferior accuracy…
Abstract
Purpose
Vision transformers (ViT) detectors excel in processing natural images. However, when processing remote sensing images (RSIs), ViT methods generally exhibit inferior accuracy compared to approaches based on convolutional neural networks (CNNs). Recently, researchers have proposed various structural optimization strategies to enhance the performance of ViT detectors, but the progress has been insignificant. We contend that the frequent scarcity of RSI samples is the primary cause of this problem, and model modifications alone cannot solve it.
Design/methodology/approach
To address this, we introduce a faster RCNN-based approach, termed QAGA-Net, which significantly enhances the performance of ViT detectors in RSI recognition. Initially, we propose a novel quantitative augmentation learning (QAL) strategy to address the sparse data distribution in RSIs. This strategy is integrated as the QAL module, a plug-and-play component active exclusively during the model’s training phase. Subsequently, we enhanced the feature pyramid network (FPN) by introducing two efficient modules: a global attention (GA) module to model long-range feature dependencies and enhance multi-scale information fusion, and an efficient pooling (EP) module to optimize the model’s capability to understand both high and low frequency information. Importantly, QAGA-Net has a compact model size and achieves a balance between computational efficiency and accuracy.
Findings
We verified the performance of QAGA-Net by using two different efficient ViT models as the detector’s backbone. Extensive experiments on the NWPU-10 and DIOR20 datasets demonstrate that QAGA-Net achieves superior accuracy compared to 23 other ViT or CNN methods in the literature. Specifically, QAGA-Net shows an increase in mAP by 2.1% or 2.6% on the challenging DIOR20 dataset when compared to the top-ranked CNN or ViT detectors, respectively.
Originality/value
This paper highlights the impact of sparse data distribution on ViT detection performance. To address this, we introduce a fundamentally data-driven approach: the QAL module. Additionally, we introduced two efficient modules to enhance the performance of FPN. More importantly, our strategy has the potential to collaborate with other ViT detectors, as the proposed method does not require any structural modifications to the ViT backbone.
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Songshan (Sam) Huang, Xuequn Wang and Hua Qu
This study aims to examine the impact of peer-to-peer (P2P) accommodation platforms’ green marketing on consumers’ pro-environmental behavioural intention through the mediation of…
Abstract
Purpose
This study aims to examine the impact of peer-to-peer (P2P) accommodation platforms’ green marketing on consumers’ pro-environmental behavioural intention through the mediation of consumer trust and engagement, following the social influence theory and the stimulus–organism–response model.
Design/methodology/approach
A questionnaire survey was designed to collect data from American P2P accommodation consumers. Data collection was conducted through an outsourced survey company. Partial least squares structural equation modelling was used to analyse the data.
Findings
The study reveals that P2P accommodation platforms’ green marketing orientation was positively associated with consumer trust in the platform and consumer engagement with the platform. Both consumer trust and consumer engagement positively enhanced consumers’ pro-environmental behavioural intention in the P2P accommodation consumption, serving as effective mediators between consumers’ perceptions of green marketing orientation and pro-environmental behavioural intention.
Practical implications
The study offers practical insights for P2P accommodation platforms and operators in engaging in green marketing and fostering consumers’ pro-environmental consumption behaviours in P2P accommodations.
Originality/value
The study addresses the grand question of whether business operators’ responsible production behaviour can possibly lead to consumers’ responsible consumption behaviour in the P2P accommodation sector. It contributes to the literature on P2P accommodation by providing evidence to show green marketing practices of P2P accommodation platforms can lead to consumers’ pro-environmental behavioural intention. It provides both theoretical value for knowledge advancement and practical value to guide more sustainable industry practices.
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Thi Hong Thu Nguyen and San Nguyen-Ngoc
Using energy economically and efficiently is essential to ensure national energy security, reduce greenhouse gas emissions, and preventing climate change. Household appliances…
Abstract
Using energy economically and efficiently is essential to ensure national energy security, reduce greenhouse gas emissions, and preventing climate change. Household appliances consume considerable energy, so choosing energy-efficient is to consuming energy economically and efficiently. The research applies the extended theory of planned behavior (TPB) to empirically investigate factors affecting consumers’ purchase intention toward energy-efficient household appliances (EEHA) in Ho Chi Minh City (HCM). The chapter develops both qualitative and quantitative methods. The qualitative method is conducted with five in-depth interviews to get more consumer insight, verify the research model, and elaborate the questionnaire. The quantitative method with 300 consumers living in HCM is used to address the research question. The primary data are collected via a web-based questionnaire and analyzed by IBM SPSS Statistics 20 and Amos 20. The research indicates that attitude, subjective norm (SN), perceived behavioral control (PBC), past purchase experience (PPE), and economic benefit (EB) have significant positive impacts on consumers’ purchase intention. EB has the most significant impact. Nonetheless, consumers’ purchase intention is not significantly impacted by their level of environmental knowledge (EK). Besides, PPE and EBs positively impact attitude and indirectly affect purchase intention, while EK does not. Based on the empirical results, some recommendations are drawn for policymakers to promote energy-efficient household appliance consumption by citizens, thereby ensuring national energy security and promoting environmental protection. Implications to help manufacturers improve products in the right direction and make wise investment decisions and distributors/retailers to understand consumers in HCM are also suggested.
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Yuhong Shao and Songshan (Sam) Huang
This study aims to provide a timely review of hospitality and tourism live streaming (HTLS) research, aiming to understand the intellectual foundation in the past and identify…
Abstract
Purpose
This study aims to provide a timely review of hospitality and tourism live streaming (HTLS) research, aiming to understand the intellectual foundation in the past and identify opportunities for future research.
Design/methodology/approach
This study collected 56 papers from journals in the Social Science Citation Index database or the Australian Business Deans Council journal quality list and adopted a hybrid systematic literature review combining bibliometric analysis and the theory-context-characteristics-method framework-based approach. Additionally, a cross-tabulation analysis was conducted to compare the research on two specific forms of HTLS – tourism e-commerce live streaming (TEcLS) and travel live streaming.
Findings
The study found that the current research lacks in-depth theoretical insights, focuses on China as the national context and viewers as the research subject, mainly uses online surveys and lacks first-order knowledge. Moreover, it identified five research themes, including the impact of HTLS on viewer behavior, purchase behavior in HTLS and introduction of HTLS, within which eight categories of research constructs, such as viewer-related, streamer-related and relationship-related, are applied.
Research limitations/implications
In terms of research, the study reveals various gaps in the existing literature and provides potential research directions to advance the field. As for practice, it offers valuable strategies for practitioners to optimize their marketing efforts using HTLS.
Originality/value
This study provides an up-to-date review of the HTLS field through a systematic and reproducible method. It offers critical discussions and suggestions for academic research and industry practices.
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Bahati Sanga and Meshach Aziakpono
Lack of access to finance is a major constraint to the growth of small and medium-sized enterprises (SMEs) and entrepreneurship in developing countries. The recent proliferation…
Abstract
Purpose
Lack of access to finance is a major constraint to the growth of small and medium-sized enterprises (SMEs) and entrepreneurship in developing countries. The recent proliferation of mobile phone services, access to the internet and emerging technologies has led to a surge in the use of FinTech in Africa and is transforming the financial sector. This paper aims to examine whether FinTech developments heterogeneously contribute to the growth of digital finance for SMEs and entrepreneurship in 47 African countries from 2013 to 2020.
Design/methodology/approach
The paper uses a novel method of moments quantile regression, which deals with heterogeneity and endogeneity in diverse conditions for asymmetric and nonlinear models.
Findings
The empirical results reveal that the rise of FinTech companies offering services in Africa heterogeneously increases digital finance for SMEs and entrepreneurship in their different stages of growth. FinTech developments have a strong and positive impact in countries with higher levels of digital finance than those with lower levels. FinTech developments and digital finance positively and significantly influence entrepreneurship in Africa, particularly in the nascent and transitional development stages of entrepreneurship. Institutional quality has a considerable positive moderating effect when used as a control rather than an interaction variable.
Practical implications
The results suggest the need to promote FinTech developments in Africa: to provide a wide range of alternative digital finance schemes to SMEs and to promote entrepreneurship, especially in countries where entrepreneurship is in the nascent and transitional development stages. The results also underscore the need to promote FinTech development through supportive regulations and institutional quality to reduce risks related to FinTech and digital financing schemes.
Originality/value
To the best of the authors’ knowledge, this paper is one of the first attempts to account for the often overlooked heterogeneity effects and show that the influence of FinTech developments is not homogenous across the varying development stages of digital finance and entrepreneurship.
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Yicun Li, Yuanyang Teng, Dong Wu and Xiaobo Wu
To answer the questions: what roles windows of opportunity act in the catchup process of latecomers, what strategies latecomer enterprises should adopt to size windows of…
Abstract
Purpose
To answer the questions: what roles windows of opportunity act in the catchup process of latecomers, what strategies latecomer enterprises should adopt to size windows of opportunity to catch-up with incumbents even going beyond?
Design/methodology/approach
This paper studies the catch-up history of the Chinese mobile phone industry and proposes a sectoral innovation system under scenario of technology paradigm shifts. Then a history-friendly simulation model and counterfactual analysis are conducted to learn how different windows of opportunity and catch-up strategies influence the catch-up performance of latecomers.
Findings
Results show latecomers can catch up with technology ability by utilizing technology window and path-creating strategy. However, catching up with the market is not guaranteed. Demand window can help latecomers to catch up with market as it increases their survival rates, different sized windows benefit different strategies. However, it also enlarges incumbents' scale effect. Without technology window technology catch up is not guaranteed. Two windows have combination effects. Demand window affects the “degree” of change in survival rates, while the technology window affects the “speed” of change. Demand window provides security; technology window provides the possibility of a breakthrough for technology ability.
Practical implications
The findings of this paper provide theoretical guidance for latecomer enterprises to choose appropriate catch-up strategies to seize different opportunity windows.
Originality/value
This paper emphasizes the abrupt change of industrial innovation system caused by technology paradigm shifts, which makes up for the shortcomings of previous researches on industrial innovation system which either studied the influence of static factors or based on the influence of continuous changes.
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Zhong Du, Xiang Li and Zhi-Ping Fan
In the practice of live streaming e-commerce, the consumer demand is usually uncertain, and the inventory and prices can be decided by brand owners or streamers. To this end, this…
Abstract
Purpose
In the practice of live streaming e-commerce, the consumer demand is usually uncertain, and the inventory and prices can be decided by brand owners or streamers. To this end, this study examines the inventory and pricing decisions of the brand owner and streamer in a live streaming e-commerce supply chain under demand uncertainty.
Design/methodology/approach
In this study, four scenarios are considered, i.e. the brand owner determines the inventory and price (Scenario BB), the brand owner determines the inventory and the streamer determines the price (Scenario BS), the streamer determines the inventory and the brand owner determines the price (Scenario SB), and the streamer determines the inventory and price (Scenario SS).
Findings
The results show that the inventory and prices, as well as the profits of the brand owner and streamer increase with the consumer sensitivity to streamer’s sales effort level under the four scenarios. The inventory (price) is the highest under Scenario SS (SB), while that is the lowest under Scenario BB (BS). In addition, when the sensitivity is low, the brand owner’s profit is the highest under Scenario BB, otherwise, the profit is the highest under Scenario SS. Regardless of the sensitivity, the streamer’s profit is always the highest under Scenario SS.
Originality/value
Few studies focused on the inventory and pricing decisions of brand owners and streamers in live streaming e-commerce supply chains under demand uncertainty, while this work bridges the research gap. This study can provide theoretical basis and decision support for brand owners and streamers.
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Ning Yuan and Meijuan Li
This study identifies a methodology to explore the issues of enterprise innovation ecosystem health (EIEH).
Abstract
Purpose
This study identifies a methodology to explore the issues of enterprise innovation ecosystem health (EIEH).
Design/methodology/approach
First, this study constructs the indicator system of EIEH based on the research objective; second, the dynamic vertical projection method (DVPM) and entropy weight method are proposed to analyze the status and influencing factors of EIEH; finally, the future development of EIEH is analyzed using GM (1,1).
Findings
In terms of methodology, the DVPM can effectively analyze EIEH, which can not only analyze the development status and potential of EIEH every year but also analyze the comprehensive state of EIEH for many years. In terms of practice, the value and grade of EIEH in China have been gradually increasing from 2016 to 2020, but the overall development is unbalanced, and five key factors affecting EIEH have been identified. The EIEH in China is predicted to steadily grow from 2021 to 2025.
Originality/value
The analytical method employed in this study can effectively analyze EIEH, which provides a new analytical perspective for the evaluation of EIEH and enriches the research content of the enterprise innovation ecosystem (EIE). By analyzing the results, we can gain a comprehensive understanding of the state of different EIEs, enabling each EIE to design tailored remedial measures to enhance EIEH and achieve sustainable development.
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Yaming Wang, Jie Han, Junhai Li and Chunlan Mou
This research is aimed to examine how environmental pollution affects consumers' preference for self-improvement products.
Abstract
Purpose
This research is aimed to examine how environmental pollution affects consumers' preference for self-improvement products.
Design/methodology/approach
Through a series of three experimental studies, this research substantiates our hypotheses by employing various manipulations of environmental pollution and examining different types of self-improvement products.
Findings
The research demonstrates that environmental pollution enhances consumers' preference for self-improvement products via the mediation of perceived environmental responsibility. And the effect is negatively moderated by social equity sensitivity.
Originality/value
The recurrent incidence of environmental pollution has elicited significant concern among the general public and academic scholars. An overwhelming majority of research examining the impact of pollution on consumer behavior has concentrated on its influence on environmentally friendly and healthy consumption patterns. Nevertheless, the current research proposes that pollution fosters a preference for products associated with self-improvement, mediated by perceived environmental responsibility, with the effects being moderated by social equity sensitivity.
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Yin Zhou, Wei Fang, Yan Xu, Huaixiang Wang and Lu Liu
As an important part of the management of railway passenger transport, the rationality and effectiveness of the clearing method of railway passenger transport are directly related…
Abstract
Purpose
As an important part of the management of railway passenger transport, the rationality and effectiveness of the clearing method of railway passenger transport are directly related to the operating efficiency and service quality of railway passenger transport enterprises. This paper aims to comprehensively and deeply discuss the evolution and development process of China’s railway passenger transport clearing method, analyze its characteristics and influences in each stage, identify the main factors affecting its evolution and development and then put forward thoughts on improving the future development of the clearing method.
Design/methodology/approach
Through a detailed review of the railway passenger transport clearing methods from the planned economy period to the reform and opening up period and into the new century, the basis, mode, subject and object of clearing in different development stages are systematically compared.
Findings
It comprehensively reveals the evolution of the clearing method, sorted out the characteristics and changes of the clearing method at each stage and the adaptability to the development of railway passenger transport at that time. The characteristics of the development of clearing measures for railway passenger transport in different stages and their far-reaching influence on railway passenger transport business are deeply analyzed.
Originality/value
This paper summarized the factors influencing the development of China’s railway passenger transportation clearing approach evolution, including the simplified rules of clearing, enhanced the market adaptability, establishing and perfecting the incentive mechanism, strengthening the construction of informatization, etc. This paper puts forward the ways to improve the railway passenger transportation clearing future development thinking.