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As a fairy tale is adapted to fit with current cultural discourses, drastic changes occur. One of these changes is the erasure of the old man. The wise old man, the doddering old fool, and many more tropes that older men fill have been altered. The eccentric Merlin and the mad Hatter have been replaced with younger versions in Merlin (2008–2012) and the Syfy miniseries Alice (2009). While the grandfather is technically found in Disney's Once Upon a Time in the form of Rumpelstiltskin, it is rarely discussed. In the Beauty and the Beast (2017), Maurice is no longer the town oddity as he goes from tinkering with odd inventions, to being a music box maker. His creativity and quirky idiosyncrasies have been erased.

This chapter delves into this disappearance of the older man in modern fairy tale adaptations, and the repercussions this has in the representation for the older man. Furthermore, this chapter seeks to show how toxic ageist notions in Hollywood have impacted the role of the old man as he is replaced with the stereotypical younger man, due to the increased objectification of men in film and the subsequent conformity to the ‘ideal masculine form’. This objectification can be seen through the slow ‘reinvigoration’ of the Mad Hatter from Disney's Alice in Wonderland (1951) to the Hatter in Syfy's Alice (2009), Johnny Depp's Mad Hatter, Tarrant Hightopp, in Tim Burton's Alice in Wonderland (2010), and finally Sebastian Stan's Mad Hatter in Once Upon a Time (2011–2018).

This study investigates the role of athlete brands for the international marketing of professional sports leagues by examining how athlete brands contribute to initiatives of football leagues.

Through a single case study of the German Bundesliga underpinned by 17 semi-structured interviews with league, club and media executives, we identify specific brand co-creation opportunities of athlete brands and the sports league brand.

Our findings reveal that athlete brands play a significant role in enhancing league visibility, engaging global audiences and unlocking new markets. Moreover, we identify specific opportunities for co-creating league brand meaning through strategic partnerships and athlete endorsements.

This research contributes to the literature by highlighting the importance of athlete brands in sports league marketing and offering insights for practitioners on innovative marketing strategies. Using a multi-actor perspective, this study provides valuable insights by revealing how sports leagues can pursue innovative marketing strategies by considering the role of athlete brands, thereby offering new ways for fans and sponsors to engage with the sports league.

Following Howard Bowen's legacy for responsible business practices, together with the actual growing pressure of societal problems, such as climate change, social inequality, geopolitics instability, etc., business leaders all around the world are being asked, if not demanded, to show and act as action persons who effectively contribute to a better common value creation. This confluence of situations has led to many CEOs feeling pressured to take a stand in sociopolitical themes, many times outside their businesses' areas, which have become known as CEO activism.

This study aimed to explore if and how this international growing trend is manifesting in the Portuguese context, by exploring the perspective of Portuguese CEOs on the topic, the course of action that they are taking, and how they evaluate risks and opportunities.

For these purposes, we implemented a qualitative methodology based on interviews to 24 Portuguese CEOs and used thematic analysis to explore them. Our findings reveal that, although Portuguese CEOs are aware of this trend, they acknowledge both risks and opportunities, and their activism is still incipient. Plus, they strongly believe that CEO activism must be aligned with the values and mission of the organization they represent. Finally, Portuguese CEOs are convinced of activism being genuine, and therefore should be first implemented within the organization, which is where most of them focus their action. Our work provides an original mapping of the CEO activism landscape in Portugal and an insightful discussion of the CEO's perspective on this growing phenomenon.

This paper aims to derive a model that explores how the interplay between knowledge integration capability and innovation impacts strategic orientation, leading to the attainment of sustainable competitive advantage. The study considers the constituents of strategic orientation, namely, customer orientation, competitor orientation and technology orientation, as the basis for achieving sustainable competitive advantage. The study suggests that the firm’s capacity for integrating external and internal knowledge shapes how strategic orientation influences sustainable competitive advantage through service innovation.

This empirical research relies on qualitative and quantitative data gathered from telecom professionals to assess how knowledge integration and service innovation influence sustained competitive advantage. Structured equation modeling is used to examine the model and its interrelationships.

The research establishes significant relationships between strategic orientations, knowledge integration capability, service innovation and sustainable competitive advantage. Knowledge integration capability and service innovation are found to mediate the relationship between strategic orientations and the achievement of sustainable competitive advantage.

The study highlights the significant contribution of a firm’s knowledge integration capability in driving service innovation, especially in technology-intensive service industries facing hypercompetition. It also advocates prioritizing technology orientation and integrating knowledge from internal and external sources for competitive advantage.

To the best of the authors’ knowledge, this study is the first to model the effect of knowledge integration capability and service innovation on strategic orientation-led sustainable competitive advantage.

This paper brings attention to the role of hybrid middle managers. In particular it explores the relationship of organisational purpose and role requirements.

The primary research question for the original research was: What does it mean to hybrid managers to lead and deal with imposed changes (restructuring) to services? A novel narrative approach based on a synthesis of Czarniawska, Gabriel and Boje was applied. Accounts from interviews were condensed into narratives by initially using the categories defined by Gabriel (2000) as epic, tragic, comic and romantic and then further categorised into stories, themes and a serial (Czarniawska, 1997). The final stage of the three-way synthesised narrative approach incorporated Boje’s (2001) notion of “antenarrative” to include pre-emplotment elements.

Four narratives are provided that give insight to the nature of the struggles the hybrid middle managers were in the midst of. A struggle to address incongruent demands being placed on them that cause tension with their sense of purpose, organisational goals and their hybrid clinical roles and management roles. In the midst of these struggles the narratives illustrate the dynamic of ethical resistance that seeks a way forward. However, this appears to come at a health and well-being cost to the middle managers.

The paper offers up the notion of an added third bind to the traditional double, that of “ethical resistance”, a struggle to align organisational purpose with clinical and management role requirements. Theorising this third bind provides a new insight into understanding the context and dynamics of the hybrid middle manager role and behaviour. Indeed, the idea of ethical resistance may cause a revision of how resistance is understood.

Research on the impact of the engagement of online medical teams (OMTs) on patient evaluation, for example, satisfaction, remains insufficient. This study attempts to recognize the underlying mechanism of how OMTs’ engagement influences patient satisfaction by adopting social support as the mediator. This study also scrutinizes the moderating effects of the transactive memory system (TMS) on the link between OMTs’ engagement and social support.

We utilized a linear model that had fixed effects controlled at the team level for analysis. A bootstrapping approach using 5,000 samples was employed to test the mediation effect.

Our results reveal that OMTs’ engagement improves informational and emotional support, thereby promoting patient satisfaction. Specialization and credibility strengthen the impact of OMTs’ engagement on informational and emotional support. Simultaneously, coordination has an insignificant influence on the link between OMTs’ engagement and social support.

This study contributes to the literature on OMTs, social support, and TMS, providing insights into patients’ perceptions of OMTs’ engagement during online team consultation. This study also generates several implications for the practice of online health communities and OMTs.

This chapter aims to trace how the theoretical frameworks of actuarialism and managerialism have been slowly introduced into the Latin–American scientific debate, focusing on the Argentinian and Chilean examples. With this objective in mind, we explore the journey of these theories in our region focusing on the work. Additionally, we address other academic contributions that highlight “actuarial techniques” of risk as central features to analyze contemporary penalty, policing tactics, or criminal court outcomes and practices (Hannah-Moffat, 2013a, 2013b; Harcourt, 2007; Marutto & Hannah-Moffat, 2006), even overlapping concepts like actuarialism and managerialism (Barker, 2009; Kohler-Hausmann, 2018). Subsequently, we describe the acclimation of these theories in Argentina and Chile, characterized for a limited impact on the scientific debate. We suggest that the main reason for this little impact is the different stages of the criminal justice system between Global North and Global South countries. While in the first one, actuarialism and managerialism were born to explain especially the field of risk analysis, and secondarily, the role of the new public management; in the case of Latin America, managerialism has been observed through the criminal justice system reform developed in the last three decades. This observation has focused especially on some organizational transformations and, for this reason, the analysis about actuarialism and risk assessment have been marginals. We concluded that although the influence of the literature about actuarialism and managerialism from the Global North in Latin–American is real, it is not possible to extrapolate all its elements to the penal systems in the region.

Considering mental health in organizations is crucial for several reasons, as it directly impacts the well-being and productivity of employees. This paper aims to delve into the role of the human resource (HR) department (HRD) in promoting mental health and mitigating associated organizational risks within emerging markets, with a specific focus on organizations in Jordan.

Using a qualitative research approach, 21 semistructured interviews were conducted with employees from diverse organizations and industries in Jordan.

The study’s findings illuminate a constrained role of HRD in supporting employees’ mental well-being, attributable to several factors: (i) a perceptual gap between the actual and desired roles of HRD in fostering mental health according to employees; (ii) institutional factors dictating initiatives for mental health support at work; and (iii) societal and cultural norms shaping attitudes toward mental health, both pre- and post-COVID-19.

This study contributes to the ongoing discourse on the intersection of HR practices and mental health support in the workplace in emerging markets, providing valuable insights for both academic and practical considerations. As organizations navigate the evolving landscape of employee well-being, this study’s findings offer a foundation for future research and the development of evidence-based strategies to enhance mental health support within organizational contexts and mitigate organizational risks.

This study illuminates the current landscape of human resources management development in fostering mental health at work in Jordan, serving as a foundation for future research agendas in the country and potentially the wider region.

Work-study programmes aim to support young adults transitioning from tertiary education to work and contribute to enhancing their employability. The purpose of this study is to provide a detailed analysis of the learning experiences of trainees in work-study programmes within the broad field of engineering.

The data gathering procedures used interviews with participants of a specific work-study programme and conducting thematic analyses to identify and understand the motivations of these adults for enrolling in work-study programmes and their associated workplace learning experiences. Fifty-two alumni of electrical and logistics engineering programmes completed 12 months of a separate work-study programme and consented to participate in an hour-long interview. They elaborated upon their work-learn experiences to explicate their work-learn needs and challenges in those interviews.

Findings include workplaces facilitated skills development through providing combinations of work tasks comprising both routine and novel work assignments; challenging circumstances at the workplace provided trainees with opportunities to develop adaptive capacities; and engaging in non-routine work processes fosters integration into the engineering workplace community.

The findings contribute to the existing literature by exemplifying how routine engineering activities are practical affordances through which engineering trainees construct knowledge and dispositions for engaging in challenging, non-routine engineering work. Such experiences are crucial in preparing trainees for advanced roles in logistics or electronic sectors.

The purpose of this study is twofold: (1) to diagnose and analyze the current state of child sexual violence in the Metaverse through thematic analysis, identifying patterns and empirically diagnosing issues and (2) to enhance cybercrime investigation capabilities and public safety training in Metaverse investigations in the future.

By using thematic analysis, the study examines online child sexual violence victimization cases in the Metaverse, collecting data through keyword searches in newspapers and court records.

This study provides detailed policy recommendations for building trust between the government and citizens involved in the digital age.

The research endeavors harbor a dual focus: first, to meticulously dissect and comprehend the prevalent landscape of child sexual violence within the intricate realms of the Metaverse. Through rigorous thematic analysis, the authors endeavor to unearth underlying patterns, diagnose empirical realities and illuminate the pressing issues at hand. Second, the authors aspire to fortify the arsenal of cybercrime investigation techniques, bolstering the capacity for future Metaverse inquiries. Using thematic analysis, the study meticulously scrutinizes a dozen cases of online child sexual violence, meticulously gathering data from diverse sources such as newspapers and court records. The implications of the research extend far beyond academia, offering concrete policy recommendations to safeguard vulnerable denizens of the Metaverse.