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1 – 2 of 2Jingjing Sun, Ziming Zeng, Tingting Li and Shouqiang Sun
The outbreak of COVID-19 has become a major public health emergency worldwide. How to effectively guide public opinion and implement precise prevention and control is a hot topic…
Abstract
Purpose
The outbreak of COVID-19 has become a major public health emergency worldwide. How to effectively guide public opinion and implement precise prevention and control is a hot topic in current research. Mining the spatiotemporal coupling between online public opinion and offline epidemics can provide decision support for the precise management and control of future emergencies.
Design/methodology/approach
This study focuses on analyzing the spatiotemporal coupling relationship between public opinion and the epidemic. First, based on Weibo information and confirmed case information, a field framework is constructed using field theory. Second, SnowNLP is used for sentiment mining and LDA is utilized for topic extraction to analyze the topic evolution and the sentiment evolution of public opinion in each coupling stage. Finally, the spatial model is used to explore the coupling relationship between public opinion and the epidemic in space.
Findings
The findings show that there is a certain coupling between online public opinion sentiment and offline epidemics, with a significant coupling relationship in the time dimension, while there is no remarkable coupling relationship in space. In addition, the core topics of public concern are different at different coupling stages.
Originality/value
This study deeply explores the spatiotemporal coupling relationship between online public opinion and offline epidemics, adding a new research perspective to related research. The result can help the government and relevant departments understand the dynamic development of epidemic events and achieve precise control while mastering the dynamics of online public opinion.
Details
Keywords
Qingqing Li, Ziming Zeng, Shouqiang Sun and Tingting Li
Aspect category-based sentiment analysis (ACSA) has been widely used in consumer preference mining and marketing strategy formulation. However, existing studies ignore the…
Abstract
Purpose
Aspect category-based sentiment analysis (ACSA) has been widely used in consumer preference mining and marketing strategy formulation. However, existing studies ignore the variability in features and the intrinsic correlation among diverse aspect categories in ACSA tasks. To address these problems, this paper aims to propose a novel integrated framework.
Design/methodology/approach
The integrated framework consists of three modules: text feature extraction and fusion, adaptive feature selection and category-aware decision fusion. First, text features from global and local views are extracted and fused to comprehensively capture the potential information in the different dimensions of the review text. Then, an adaptive feature selection strategy is devised for each aspect category to determine the optimal feature set. Finally, considering the intrinsic associations between aspect categories, a category-aware decision fusion strategy is constructed to enhance the performance of ACSA tasks.
Findings
Comparative experimental results demonstrate that the integrated framework can effectively detect aspect categories and their corresponding sentiment polarities from review texts, achieving a macroaveraged F1 score (Fmacro) of 72.38% and a weighted F1 score (F1) of 79.39%, with absolute gains of 2.93% to 27.36% and 4.35% to 20.36%, respectively, compared to the baselines.
Originality/value
This framework can simultaneously detect aspect categories and corresponding sentiment polarities from review texts, thereby assisting e-commerce enterprises in gaining insights into consumer preferences, prioritizing product improvements, and adjusting marketing strategies.
Details