Search results

This study aims to assess the effect of entrepreneurial orientation on supply chain performance both directly and indirectly through entrepreneurial competence, as well as the moderating role of local community networking in these relationships, within the context of institutional voids in Ghana.

The study utilized a cross-sectional survey data from 225 small and medium sized enterprises (SMEs) in order to test the hypotheses. The data analysis was conducted using partial least squares structural equation modelling techniques.

The results revealed that entrepreneurial orientation is a significant positive predictor of both entrepreneurial competence and supply chain performance. Similarly, entrepreneurial competence was shown to positively predict supply chain performance, both directly and as a mediator between entrepreneurial orientation and supply chain performance. Local community networking, however, positively moderated the relationship between entrepreneurial orientation and entrepreneurial competence but not the relationship between entrepreneurial orientation and supply chain performance.

This study contributes to literature by looking at the relationship between entrepreneurial orientation, entrepreneurial competence, local community networking and supply chain performance within the context of an emerging economy with institutional voids. The study shows the importance of an entrepreneurial mindset in developing the necessary skills, competences and abilities needed to survive in the turbulent business environment.

The purpose of this study was to examine the relationship between environmental pressure, green logistics strategy (GLS) and sustainability performance as well as the moderating role of competitive intensity in the relationship between environmental pressure and GLS in the context of the Ghanaian Manufacturing firms.

The study included a thorough review of the literature and an empirical questionnaire-based data collection with responses from 220 participant manufacturing firms in Ghana. The data collected was statistically analysed using the PLS-SEM software.

The findings of the study indicated that environmental pressure positively influences the implementation of GLS. Again, it was revealed that there is a significant relationship between GLS and sustainability performance. Likewise, the study also found that environmental pressure significantly influences sustainability performance. Also, competitive intensity was found to moderate the relationship between environmental pressure and GLS.

This study gives insight into GLS and sustainability performance and also suggested that when managers in manufacturing industries adopt green practices as a result of environmental pressure, sustainability performance will be achieved. The geographic scope of the study area and time constraints were some of the research's limitations.

Although there have been studies carried out on the subject of green logistics, this study is the first of its kind to examine the relationship between environmental pressure, GLS and sustainability performance within the context of developing economies such as Ghana. Also, this study shows how intense competition in the market can moderate the adoption of GLS.

Family businesses are on the rise and facing severe sustainability challenges. The overall purpose of this thesis is to examine the moderating role of technological resources in the relationship between marketing innovation and family business sustainability.

From a post-positivist perspective, this study utilized a quantitative approach and causal research design. 204 family businesses within the Accra Metropolitan Assembly were sampled for this study. Structural Equation Modeling (SMART PLS 4) was utilized for data analysis after a closed-ended questionnaire was used to gather data.

It was evidenced that marketing innovation has a positive significant effect on family business sustainability. Technological resources have a negative significant moderating effect on the relationship between marketing innovation and family business sustainability.

The originality of this study lies in examining the moderating effect of technological resources on the relationship between marketing innovation and family business sustainability in Ghana, where this phenomenon is less explored.

Building on insights from the upper echelons theory and resource-based view (RBV), this study explains how directors’ exposure influences social enterprise performance through the mediating effect of entrepreneurial mindset, and the contingent role of financial resource availability.

The study follows a quantitative approach. Data were gathered from a survey of 168 social enterprises (i.e. Community Interest Companies (CICs)) in the United Kingdom (UK), and covariance-based structural equation modelling (CB-SEM) was used to test the hypotheses.

The results show that directors’ exposure positively relates to social enterprise performance, and that the relationship is mediated by entrepreneurial mindset. Additionally, the findings reveal that financial resource availability moderates the indirect path between directors’ exposure and social enterprise performance such that the effect is more pronounced at high levels of financial resource availability.

This study is a pioneering attempt to uncover the linkage between directors’ exposure and social enterprise performance. Unlike past research, the study integrates the upper echelons theory and RBV to extend social enterprise research within the social entrepreneurship domain and provide important practical value for social enterprise practitioners.

In the past few years, researchers across the world have been attracted to corporate governance (CG) and sustainability studies in the banking space. However, inconsistencies remain, which have created a lack of alignment in existing research. To address this problem, this paper aims to re-examines the CG–bank sustainability relationship using a qualitative design, which has been underused in the field, to generate in-depth, useful and novel analysis and insights that may hide behind the numbers.

A qualitative inquiry was conducted using key informants in Ghana’s banking industry. This study made use of purposive and snowball sampling techniques, an interview guide and the thematic approach to qualitative data analysis.

Firstly, this research finds that while larger boards do not promote bank sustainability, those who are independent and have diversified expertise and experiences do. Secondly, CEO duality can boost bank sustainability only if the CEO is actively engaged and performing. Thirdly, this study finds that foreign-owned and managed banks make more profits only if they have good knowledge of the local market.

This research makes the call that upcoming researchers should replicate this research in other banking settings worldwide to validate the results.

Practical lessons for local and foreign-owned banks and their shareholders are discussed to advance the United Nations’ Sustainable Development Goal 8.

This research shares novel insights that offer clarity to the literature and move the CG and sustainability fields forward.

This paper has a dual purpose. The first is to provide a thorough analysis of developments in international marketing in relation to the coronavirus disease 2019 (COVID-19) pandemic; the second is to capitalize on these developments to set an agenda for future research in the field of international marketing.

This paper zooms in on and reviews the 18 papers published in International Marketing Review’s (IMR) Special Issue on “Covid 19: advancing international marketing theory and guiding practice” (2023, volume 40, issue 5). It also integrates recent research at the intersection of international marketing and the COVID-19 pandemic.

The paper highlights five areas that embody significant contemporaneous changes brought about by the COVID-19 pandemic and affect international marketing practice. These include (1) shifts in consumer behavior, (2) digitalization and artificial intelligence, (3) disruptions in supply chains, (4) communication and corporate social responsibility (CSR), and (5) international dynamic marketing capabilities. In order to advance international marketing theory in relation to pandemics and other external crises, the paper establishes research directions for each of these areas.

The paper provides a novel and comprehensive categorization of fundamental shifts caused by the COVID-19 pandemic and lays out a research roadmap to advance research in the field of International Marketing (IM). Important implications for practice are also discussed.

This paper investigates how stockist brand equity is created in the unorganized pharma retail sector in emerging markets despite the absence of any proactive brand-building efforts by distribution firms (stockists). In addition, this study also aims to unravel the sources of stockist brand equity.

Drawing from grounded theory, a qualitative research design using semi-structured interviews was conducted, and a theoretical saturation approach was used for this purpose. The retailer–stockist (business-to-business [B2B]) relationship in the Indian pharmaceutical market context was used as the study context.

The findings show that in the absence of any brand-building activities, stockists’ sales representatives play an important role in creating stockist brand awareness. In addition, word of mouth from other retailers also plays a minor role. Rational and emotional brand associations which are strong, favorable and unique are created 1) directly by the services provided by stockists, which includes product availability, deliverability, accuracy in billing and batch numbers, credit facilities and discounts, handling issues such as product expiry, and 2) indirectly by the services provided by stockists’ sales representatives which includes their frequency of visits, proactive customer orientation rather than sales orientation, fulfilling commitments and relationship with retailers. The strength of the retailer–stockist (B2B) relationship also depends on retailer-driven factors and other external factors discussed in this study.

Strong stockist brand equity helps build trust and loyalty with pharmacies, ensuring a consistent and timely supply of medicinal products, which will benefit their end consumers or society.

This study identifies the antecedents determining the strength of the retailer–stockist (B2B) relationship, a precursor for establishing retailer-based stockist brand equity in the unorganized sector. This study also highlights the consequences of establishing strong retailer-based stockist brand equity.