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Reshoring implies the reconfiguration of supply networks. Focusing on the specific case of a born-offshored firm that engaged in reshoring of outsourced activities, this study aims to analyse how initial key suppliers in the home country can help the reshoring firm to organize a new supply network.

The research is qualitative and based on a single exploratory case study. The data was collected from multiple primary and secondary sources, and using different techniques, such as in-depth interviews, direct observation and network pictures.

The study provides insights on how an initial key supplier can enable its customers’ reshoring in the home country. Specifically, the authors identify 10 roles played by a key supplier. The results also identify supply network formation as an essential component of the reshoring process.

This paper provides unique contributions. Firstly, it presents the specific and under-explored case of a born-offshored firm engaged in outsourced reshoring; secondly, it sheds light on the roles that key suppliers may play for the reshoring process; thirdly, it explores the formation of business relationships in the context of reshoring. In essence, the paper contributes to the reshoring literature, by stressing the importance of supply network formation in the reshoring process and by identifying the multiplicity of roles that key suppliers can play when implementing reshoring, and to the industrial marketing and purchasing (IMP) literature, by showing how relationships and networks develop during reshoring, a phenomenon so far understudied by IMP scholars.

This study aims to investigate the potential of wood as a water-lubricated bearing material, determine the factors influencing the water-lubricated properties of wood and identify suitable alternatives to Lignum vitae.

Three resource-abundant wood species, Platycladus orientalis, Cunninghamia lanceolata and Betula platyphylla, were selected, and their properties were compared with those of Lignum vitae. The influencing mechanism of the tribological properties of different woods under water lubrication was thoroughly analyzed, in conjunction with the characterization and testing of mechanical properties, micromorphology and chemical composition.

The findings reveal that the mechanical properties and inclusions of wood are the primary factors affecting its tribological properties, which are significantly influenced by the micromorphology and chemical composition. The friction experiment results demonstrate that Lignum vitae exhibits the best tribological properties among the four wood species. The tribological properties of Platycladus orientalis are comparable to those of Lignum vitae, being only 17.1% higher. However, it is noted that higher mechanical properties can exacerbate the wear of the grinding pair.

The originality of this study lies in the combination of friction experiments and wood performance tests to identify the factors contributing to the superior water lubrication performance of wood, thereby guiding the application and improvement of different wood types in water-lubricated bearings.

The peer review history for this article is available at: https://publons.com/publon/10.1108/ILT-07-2024-0284/

This study aims to explore the role of discretion anatomy and multiplicity to show how discretion components, range, levels and goals can direct corporate social responsibility (CSR) and prevent corporate social irresponsibility (CSiR). This paper shifts the discretion perspective towards composition to enable a full assessment of the impact of discretion on CSR and CSiR.

This study overlays discretion and CSR theory onto the South African engineering context using professional competency standards set by the national accrediting body to develop a set of principles.

A model with 16 principles is proposed to establish relationships between the decision dynamics of technical professionals, social principles, social responsiveness and social outcomes.

The principles can be used by professionals to determine how their technical decisions can drive socially responsible acts and prevent socially irresponsible acts.

This paper integrates Wood’s (1991) and Frederick’s (2018) CSR perspectives with recent discretion theory developments. This paper centres high-discretion managers who typically occupy key positions in organisational structures where daily technical decisions can have generational social impact.

With the global market for advanced technology-driven customer service set to soar, understanding the complicated relationship between advanced technology and customer purchase behaviour is paramount. While prior research has touched upon the impact of technology on purchase processes in some aspects, this study investigates the specific features of advanced technology that shape customer purchase intention in greater depth. By investigating when and under what conditions customers choose advanced technology-based purchases, this research sheds light on the evolving landscape of consumer decision-making and it seeks to quantify the transformative power of advanced technology in driving customer purchase intentions.

This study, drawing on the attribution, attachment, and regret theories, examined the predictors of brand love. It also aimed to assess the mediating role of brand authenticity dimensions, i.e. brand continuity, brand credibility and brand naturalness, on the relationship between customer perception of hotel corporate social responsibility (CSR) initiatives and brand love. The moderating role of alternative attractiveness was also evaluated in relation to customer perception of hotel CSR initiatives and brand authenticity dimensions.

The authors surveyed customers from hotels in different cities in Pakistan. To test the theoretical framework, partial least square-based structural equation modeling was used.

The results confirm customer perception of hotel CSR initiatives as a predictor of brand love. The partial mediating role of brand naturalness and brand credibility was found between customer perception of hotel CSR initiatives and brand love, and no mediation of brand continuity was found. Alternative attractiveness negatively moderated the link between customer perception of hotel CSR initiatives, brand credibility and brand naturalness. However, alternative attractiveness did not moderate the relationship between customer perception of hotel CSR initiatives and brand continuity.

Hospitality practitioners can enhance brand love by strategically communicating CSR initiatives to customers, prioritizing brand credibility and brand naturalness and considering the role of attractive alternatives. This knowledge empowers practitioners to make informed decisions that can significantly impact their brand’s success.

This is the first study to explore the moderating role of alternative attractiveness on the relationship between customer perception of hotel CSR initiatives and brand authenticity dimensions. Equally, it is the first to investigate the mediating role of brand authenticity dimensions on the relationship between customer perception of hotel CSR initiatives and brand love.

As innovations introduce novel benefits to customers, they would need to be positioned in a way that sets them apart in the market. The purpose of this paper is to propose a novel approach for the positioning of innovations with the use of the customer imagination and, specifically, mental movies.

Using the schema approach as this study’s theoretical framework, the author proposes that innovations could be positioned using moving pictures (i.e. mental movies) instead of mental pictures (the approach traditionally taken).

A new conceptual framework for the positioning of innovations using mental movies is presented. In the framework, this study outlines how innovations can be positioned with the use of mental movies, and why such an approach would be beneficial. The framework outlines mixed reality, i.e. augmented reality, augmented virtuality and virtuality, as well as the metaverse and gaming as avenues for positioning innovations using mental movies. On the benefit side, the framework identifies successful market introductions, engagement and stickiness, memorability and positive emotions, uniqueness and differentiation and market share as the concrete benefits that can be achieved with this type of positioning.

The framework provides a novel approach for the positioning of innovations. It departs from existing literature by proposing that innovations can be positioned using mental movies. The framework also identifies why this approach would be beneficial for marketers and managers and provides concrete guidelines for how such a positioning can be achieved in the market.

Entrepreneurial experimentation is often studied in the context of tech, retail and high-growth startups. Current interpretations lean on limited empirical data and suggest structured and deliberate approaches. Our empirical observations in the food and beverage industry expand these perspectives by revealing emergent and impulsive experimentation practices.

A qualitative multiple case study of 20 small food and beverage ventures examined experimentation within non-tech and “everyday” contexts. Applying an abductive research design, the authors investigate experimentation practices through the conceptual lenses of transformation, social learning model, play, improvisation and entrepreneurial hustle.

The study reveals three forms of experimentation in the food and beverage sector: informative decision-making, transformative learning and improvisational exploring. These forms vary in their deliberateness and differ from those seen in the context of tech, retail and high-growth start-ups. In the food and beverage sector, not all uncertainties and opportunities can be rationally validated, but they require transformational social interactions with stakeholders, and swiftly changing situations need to be addressed in ways other than rationally pre-planned experiments.

This study contributes to the entrepreneurship literature by extending the dominant rational view of experimentation. By refining deliberateness in entrepreneurial actions and synthesizing and categorizing experimentation in three forms, this study constructs a more nuanced picture of what entrepreneurial experimentation consists of in the work of “everyday” ventures.

The purpose of this study is to review the literature on the adoption determinants of mobile health (M-health) applications for health behavior change following a systematic methodology.

This review systematically identified 134 peer-reviewed studies out of 10,687 from Scopus, Web of Science, PubMed and the Association for Computing Machinery (ACM) published between 2010 and 2021. This review used a thematic analysis to produce the main themes conceptualizing a holistic framework of the investigated M-health application adoption factors.

Despite the exploration of multifaceted adoption determinants and behaviors, the current publications exhibit limitations. The studies not only show a lack of representation of multiple health behaviors and medical conditions but also fail to involve data from low- and middle-developing countries, where M-health application utilization is crucial. Findings revealed that there is a considerable absence of a solid theoretical foundation that unveils a gap in interpreting the adoption factors effectively. Understanding cultural and demographic variances and exploring financial factors and healthcare provider involvement is essential for tailoring M-health application interventions. Continuous assessment of technological factors and evaluation of the actual impact of M-health application usage on behavioral changes and health outcomes will further enhance the effectiveness and adoption of these technologies.

This review is one of the first comprehensive reviews of determinants of M-health application adoption targeting health behavior change for the general public and patients.

Based on the theory of identity, this paper aims to examine the centrality role of entrepreneurs’ identity in the prevalence of the entrepreneurial process in online platforms. Identity is a kind of internal energy that stimulates the neurons of entrepreneurs. Thus, leveraging identity effectively in the digital business cycle is a global challenge of paramount importance.

This study uses a quantitative approach, specifically the covariance-based structural equation modeling method, to examine data collected from a sample of 153 entrepreneurs operating on social media platforms.

The findings highlight the positive impact of social media on entrepreneurs’ identities, revealing three distinct identity types: digital identity, social identity and entrepreneurial identity. However, only entrepreneurial and social identities emerge as significant factors in sustaining the entrepreneurial process. Entrepreneurs operating on online platforms strive for recognition as entrepreneurs while also cultivating trust-based relationships with social media users. This recognition and trust contribute to the overall success of their entrepreneurial endeavors.

Identity centrality in the entrepreneurial process presents itself as a highly sophisticated tool to help young entrepreneurs on social media platforms to identify, construct and even harmonize the different identities they may adopt to adapt to the challenges and opportunities of entrepreneurship. In fact, social media provide several opportunities that foster entrepreneurial aspirations and provide a fertile ground for shaping entrepreneurs’ identities, ensuring the success of their entrepreneurial ventures. The emerging generation of entrepreneurs should prioritize cultivating their entrepreneurial and social identities while maintaining an acute awareness of the importance of having a coherent and relevant online presence.

The results of this study significantly elucidate the mechanisms governing identity formation and its dynamics’ influence on the development of entrepreneurship on social media.

Resource orchestration theory proposes that firms need resources, capabilities, and horizontal and vertical alignment to achieve high performance. Thus, we investigate which combinations of horizontal fit of resources (commitment-based HR systems for managers and nonmanagers) and capabilities (HR flexibility) together with vertical fit with business strategy (innovation versus cost leadership strategies) relate to superior performance.

Our study is based on a sample of 113 Spanish firms from which we collected data on commitment-based HR systems for managers and nonmanagers, HR flexibility, business strategy and performance. We employ a fuzzy set qualitative comparative analysis (fsQCA) to analyze which configurations lead to firm performance.

The empirical analysis shows that both HR practices and policies (commitment-based HR systems) and HR capabilities (HR flexibility) need to be aligned for high performance. The path for performance is comprised of a combination of commitment-based HR systems for staff and HR flexibility and by the absence of an innovation strategy or commitment-based HR systems for managers, HR flexibility, and a cost leadership strategy. We also find four paths where performance relies on efficiently combining an innovation and cost leadership business strategy.

Our findings make three key contributions to the literature. First, we help elucidate multicausal relationships inside the black box of the “HR–performance” relationship for firm performance. Second, we study the vertical fit with business strategy by considering innovation and cost leadership strategies. Third, we analyze multicausal pathways, thus uncovering different combinations of resources and capabilities for performance.