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The purpose of this study is to explore which insights the hero’s journey framework provides to the micro-level perspective of the process a project manager goes through in a project.

The study design involves a longitudinal qualitative case study in which we follow a project manager over the course of two projects. In Canada, the project manager undertook the world’s first hotel rooftop honeybee garden project. Later, he implemented a rooftop honeybee garden at the Waldorf Astoria New York. The stages and archetypes within the hero’s journey framework are used as an analytical grid for analysis.

Our research reveals how the hero’s journey framework can be utilized as a lens to understand the process of a project from the viewpoint of the project manager. The research shows that projects can have comprehensive stages and transform the project managers themselves.

The research investigates small-scale projects that are peripheral to the core business of the case organizations. A limitation is that the findings may not be applicable for bigger, more complex and core business projects. Another limitation is that the research relies on secondary data only. Two managerial implications: For a project manager to start out on a hero’s journey, triggers that make the project manager respond to “a calling” need to be present. The project manager must be able to deal with different archetypes, whether helpful or harmful, along the process.

The research extends existing knowledge on a project manager’s decisions, obstacles, opportunities, thoughts, emotions and actions through the project process by showing how the hero’s journey framework can be used as a supplement to the well-known metaphor of a project as a temporary organization. Further on, the research demonstrates how an analytical framework can enhance the understanding of the process of a project manager from a micro-level perspective. In addition, the research deals with corporate social responsibility (CSR) related projects that are of high relevance in the contemporary society.

Play and exercise at the workplace have been promoted as ways to counter the development of lacking physical activity and improve workplace health. Through a reappraisal of the critical literature on workplace exercise, the analysis seeks to answer two questions: How do managers perceive employee health in the intersection between individual responsibility and collective community? How can the performative potentials of workplace exercise be critically understood?

We use an institutional approach along with critical theories on management in which we argue that specific logics guide certain practices, values and beliefs within organizations. This qualitative study relies on insights from three diverse Danish workplaces that have implemented exercise during workhours.

Adopting exercise and play as elements inspired by community sports becomes a powerful managerial technique. Managers combine practices such as play and voluntarism with the logics of profession and corporation. This gives rise to practices known from community sport that can lead to micro-emancipations during work as well as to subtle forms of managerial power by hiding explicit references to employee health.

By combining an institutional logics perspective with critical views, the study contributes to the growing body of research on workplace exercise by pointing to the potentials and constraints of adopting a community logic into practices. The study adds nuances to the view on workplace exercise in the critical management literature as well as illustrating the conditions necessary to make exercise and health promotion reconcilable with existing managerial practices.