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Owing to the toxicity, biodegradability, and cost of most corrosion inhibitors, research attention is now focused on the development of environmentally benign, biodegradable, cheap, and efficient options. In consideration of these facts, chrysin, a phytocompound of Populus tomentosa (Chinese white poplar) has been isolated and investigated for its anticorrosion abilities on carbon steel in a mixed acid and chloride system. This highlights the main purpose of the study.

Chrysin was isolated from Populus tomentosa using column chromatography and characterized using Fourier Transform Infrared Spectroscopy and Nuclear Magnetic Resonance Spectroscopy. The investigations are outlined based on theory (Fukui indices, condensed density functional theory and molecular dynamic simulation) and experiments (electrochemical, gravimetry and surface morphology examinations).

Theoretical evaluations permitted the description of the adsorption characteristics, and molecular interactions and orientations of chrysin on Fe substrate. The interaction energy for protonated and neutral chrysin on Fe (110) were −149.10 kcal/mol and −143.28 kcal/mol, respectively. Moreover, experimental investigations showed that chrysin is a potent mixed-type corrosion inhibitor for steel, whose effectiveness depends on its surrounding temperature and concentration. The optimum inhibition efficiency of 78.7% after 24 h for 1 g/L chrysin at 298 K indicates that the performance of chrysin, as a pure compound, compares favorably with other phytocompounds and plant extracts investigated under similar conditions. However, the inhibition efficiency decreased to 62.5% and 51.8% at 318 K after 48 h and 72 h, respectively.

The novelty of this study relies on the usage of a pure compound in corrosion suppression investigation, thus eliminating the unknown influences obtainable by the presence of multi-phytocompounds in plant extracts, thereby advancing the commercialization of bio-based corrosion inhibitors.

This study investigates the motivations and challenges of Nigerian women in leadership roles in male-dominated family firms. It addresses the literature gap in gender dynamics within these businesses, particularly in Nigeria, where such enterprises are economically significant yet often display gender biases due to cultural and societal norms. Using qualitative methods and a multiple case study approach, the research analyzes the experiences of eight women leading family firms. It identifies three key motivations for these women: acquiring necessary skills and capabilities, career development, and enhancing quality of life, influenced by personal growth, job satisfaction, and balancing work and family. The study also highlights three main challenges: the glass ceiling effect, traditional gender roles, and primogeniture, leading to stereotypes, societal pressures, and often relegating women to subordinate roles or presenting significant leadership hurdles.

The study aims to investigate the factors influencing the behavioural intention of bottom-of-the-pyramid (BOP) consumers in developing economies, such as India, to adopt mobile wallets, drawing upon the framework of the uses and gratification theory. Furthermore, the study also examines the moderating effect of gender.

To achieve the objective, primary data were collected from a sample of 220 respondents using the survey method. The reliability and validity of the survey instrument were demonstrated through confirmatory factor analysis. Subsequently, structural equation modelling (SEM) was used for hypotheses testing.

The study revealed that only convenience and social influence have a positive significant influence on the behavioural intention to adopt mobile wallets whereas, innovativeness, trust and compatibility have no significant relationship with behavioural intention to adopt mobile wallets among the BOP consumers. Further, gender moderates the relationship between compatibility and behavioural intention to adopt mobile wallets in India.

This study contributes to the underexplored area of research concerning the behavioural intention to adopt mobile wallets among BOP consumers in a developing economy. It introduces a novel approach by using the uses and gratifications theory to uncover the underlying motivations behind adoption behaviour.

In contemporary business and marketing literature luxury is mainly approached from the perspectives of production, communication and consumption. The author argues that to understand the phenomenon in the future, different, more contextualized and human-focused lenses and methodologies are needed. He ventures out into philosophy, sociology and anthropology to broaden the perspective on the matter and proposes resonance, the theory of successful world relations, as an alternative view on luxury and luxury consumption.

The paper is based on the authors' reflections and an extensive review of literature, including contributions from different academic disciplines.

With introduction of resonance the author provides an alternative theoretical and practical lens on a multifaceted and dynamic phenomenon that nurtures lucrative markets which must adapt and fundamentally redefine themselves in response to changing social, ecological, technological and economic circumstances and evolving customer needs pointing towards a new social paradigm.

The author presents a critical view on luxury and enriches the discussion in the marketing and business-related literature with the perspectives of philosophy, sociology and other disciplines, linking the phenomenon to resonance theory and the notions of rebellion and escape. The paper suggests new ways of intellectually, scientifically and commercially engaging with the notion luxury and aims at serving as a springboard for further research.