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Article
Publication date: 19 April 2024

Olivier Gergaud and Florine Livat

This paper aims to model the price of cellar tours using a hedonic pricing approach. The authors analyze the complex relationship between the price of an add-on (here, cellar…

Abstract

Purpose

This paper aims to model the price of cellar tours using a hedonic pricing approach. The authors analyze the complex relationship between the price of an add-on (here, cellar tours) and the price of the reference product (here, wine).

Design/methodology/approach

Thanks to a large database containing information on about 1,000 winery experiences, the authors regress the price of cellar tours on wine prices and on a broad set of objective characteristics that are (1) tour specific and (2) common to all tours offered by the winery. These exogenous controls include the type and style of experience offered, amenities and winemaking characteristics.

Findings

The authors show that the price of cellar tours follows the price of the most expensive wine sold by the winery, which is a proxy for reputation. The authors find that one of the main determinants of cellar tour prices is visit length: wineries charge more for longer experiences. The number of wines tasted during the visit also increases the price. Prices are higher in places where there is a high level of wine tourism activity, which might be a sign of authenticity.

Practical implications

Wine producers in different countries need to gain insights on how to price cellar tours, which are composite goods. The results can help practitioners price their winery experience according to common practices in different wine regions. The results may also be of interest to professionals in the tourism sector who are in charge of the pricing of by-products (e.g. tee-shirts, books, etc.), or for luxury fashion labels extending their brand in the catering industry with cafes and restaurants.

Originality/value

To the best of the authors’ knowledge, this paper is the first empirical analysis that examines the complex relationship between the price of an add-on and the price of the reference product in the context of wine tourism.

Details

International Journal of Contemporary Hospitality Management, vol. 36 no. 8
Type: Research Article
ISSN: 0959-6119

Keywords

Article
Publication date: 5 September 2024

Olivier Ewondo Mbebi, Fabrice Nzepang, Romeal Eboue and Carlos Rigobert Ewane Nkoumba

This paper examines the determinants of children’s schooling under imperfect credit market conditions in Cameroon, with a particular focus on the role of monetary and non-monetary…

Abstract

Purpose

This paper examines the determinants of children’s schooling under imperfect credit market conditions in Cameroon, with a particular focus on the role of monetary and non-monetary shocks.

Design/methodology/approach

The study uses microeconomic data from the fourth Cameroonian Household Survey (ECAM IV) conducted in 2014 by the National Institute of Statistics (INS) and an instrumental variable Probit model to demonstrate its point.

Findings

The results show that uncertainty about household income as measured by transitory income and declining household income decreases the probability of children attending school in Cameroon. The same is true for increasing household size. Nevertheless, access to the credit market is a factor in household resilience to shocks.

Originality/value

The purpose of this article is to contribute to the identification of the determinants of children’s schooling in Cameroon in a situation of credit market imperfection. The aim is to examine the influence of different household vulnerability factors and not only income shocks, which have long been considered the dominant factor.

Peer review

The peer review history for this article is available at: https://publons.com/publon/10.1108/IJSE-01-2024-0028

Details

International Journal of Social Economics, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0306-8293

Keywords

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