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Article
Publication date: 29 October 2024

Nivin Vinoi and Pankaj Vishwakarma

Researchers have devoted considerable attention to ecolabel products and their purchase intention. However, empirical research often presents relatively unpredictable and uneven…

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Abstract

Purpose

Researchers have devoted considerable attention to ecolabel products and their purchase intention. However, empirical research often presents relatively unpredictable and uneven results. Thus, the relationship between the antecedents and outcome variables among ecolabelling studies, such as purchase intention, remains ambiguous. To address this gap in the literature, this study combines the Theory of Planned Behaviour (TPB) and Stimulus, Organism, Response (SOR) theory within a meta-analytic framework, consolidating existing literature on the purchase intention of eco-labelled products to analyse concrete relationships between antecedents and purchase intention.

Design/methodology/approach

We conducted a comprehensive analysis of 37 studies and a total sample size of 16,672 participants. The analysis employed a MASEM technique, and the findings of the analysis offer empirical support for the significance of all the proposed relationships within the provided conceptual framework.

Findings

The results revealed that environmental advertising significantly impacts green attitude and later substantially influences consumers' intention to make environmentally conscious purchases. The present study also has examined the potential inclusion of different recommended moderators, such as time period and sample size.

Research limitations/implications

The current study focuses on core variables consistently utilized in previous research. Apart from these, additional variables have also been considered in the ecolabelling literature but have not been included in the scope of this study. Future research endeavours may incorporate additional moderators, such as cultural differences and gender dominance, to further enhance the understanding of the subject matter.

Originality/value

Notably, it stands out as one of the initial meta-analyses on ecolabelling, which also incorporated the examination of several moderators.

Details

Marketing Intelligence & Planning, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0263-4503

Keywords

Article
Publication date: 6 August 2024

Aneeqa Zreen, Abu Bakar Bin Abdul Hamid, Mohsin Raza, Nagina Kanwal and Rimsha Khalid

This study aims to examine the influence of performance appraisal on Innovative work behavior of employees in public sector universities of Pakistan, by using the Ability…

Abstract

Purpose

This study aims to examine the influence of performance appraisal on Innovative work behavior of employees in public sector universities of Pakistan, by using the Ability, Motivation, and Opportunity framework.

Design/methodology/approach

A newly developed framework has been created to explore how performance appraisal, self-efficacy, and organizational climate influence employees' innovative work behavior. The study collected data using a self-administered questionnaire from employees who work in public universities in Pakistan.

Findings

The findings of this study revealed a positive correlation between performance appraisal and innovative work behavior. It is observed that self-efficacy mediates the relationship between performance appraisal and innovative work behavior and organizational climate moderates the relationship between self-efficacy and innovative work behavior.

Originality/value

The current study is novel and unique for several reasons. But the main contribution of this study is the validation of self-efficacy's mediating impact on innovative work behavior as well as the validity of the organizational climate as moderating effect in Pakistan’s public sector universities, where a large number of students have been enrolled and they can get advantage from their teacher's improved innovative behavior.

Details

Journal of Applied Research in Higher Education, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2050-7003

Keywords

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