Search results

The purpose of this paper is to unravel the specific service quality dimensions that significantly influence startup survival, providing actionable insights for service managers and entrepreneurs.

Empirical data were collected from 372 service startups over a period of seven years. The Cox proportional hazard model was used to analyze the data.

The results indicate that the tangible dimension of service quality emerges as the most critical determinant of startup survival. Additionally, the reliability and responsiveness of the service also significantly affect startup survival. Furthermore, the assurance and empathy dimensions have a positive, albeit modest, influence on the survival prospects of service startups.

This study contributes to the service literature by investigating the relative importance of each dimension of service quality in relation to the survival of service startups.

The empirical findings empower service startups to make informed decisions, allocate resources judiciously and prioritize aspects of service quality that have a significant impact on their survival and success.

The social implications indicate the significance of service quality dimensions not only for the success of service startups but also for the overall well-being of customers, local economies and the competitive landscape of the service sector.

This study contributes to service science by uniquely highlighting the critical role of tangibles in startup survival, challenging conventional beliefs about the primacy of service reliability.

Using resource-based theory and social cognitive theory, this study aimed to investigate crucial resources that new US fashion ventures need to survive the initial stage of business development. It also intended to discover the role and characteristics of founders that contribute to the success of a fashion business, as well as challenges and struggles that fashion entrepreneurs face.

For the study, a qualitative research method with in-depth personal interviews was conducted. Participants were recruited through purposeful sampling methods. Using a grounded theory approach, we analyzed the approximately 308 pages of primary source data, transcribed from the records of the interviews.

Findings were categorized into three major themes. First, financial resources and literacy, marketing, merchandising, as well as legal resources were identified as critical resources at the firm level. Second, at the individual level, four important human agency factors, including intentionality, forethought, reactiveness and reflectiveness were revealed as essential for the success of fashion entrepreneurs. Lastly, relationships and networks were highlighted at both firm and individual levels.

This study contributes to the understanding of fashion entrepreneurship, an understudied area. The study identified critical resources for the success of fashion startups, especially during the initial business development process. The findings also emphasized the importance of human agency factors and networks at both firm and individual levels.

We introduce the notion of dilemmatic commitments to psychological contract theory and research – where breach lowers affective commitment while raising continuance commitment – and present its contrasting implications for explaining outcomes.

We draw on longitudinal survey data, along with objective data on actual employee turnover from organizational records.

We find opposing mediating pathways between psychological contract breach and employee turnover, via dilemmatic commitments where the effect of breach on employee turnover is positive via affective commitment and negative via continuance commitment.

The dual opposing commitment pathways following breach may explain why previous research finds small associations between breach and employee turnover. While dilemmatic commitment suggests that continuance commitment can offset the affective commitment pathway in limiting actual employee turnover, it represents a “mixed blessing” as both pathways reduced employee engagement in organizational citizenship behaviours.

Malaysian rice wines (tapai) manufactured in small-scale industries are usually formulated based on personal experiences under minimally controlled conditions for generations, especially in Sabah, one of the East Malaysian states. However, the quality and safety of rice wines were receiving increased attention to ensure better quality control, particularly those produced on an industrial scale. Therefore, this research aims to determine the fermentation dynamics and consumers’ acceptance of Malaysian rice wines produced using different sasad (a local term for starter culture from Sabah).

The physicochemical [total soluble solids (TSS), alcohol content, total titratable acidity (TTA) and pH] and microbiological [total yeast and mould count (TYMC) and total lactic acid bacteria (LAB) count] changes in Malaysian rice wines were determined to better understand the fermentation process for future process optimisation. Additionally, sensory evaluations were conducted to determine the consumers’ preferences for the rice wines.

The overall fermentation dynamics of rice wines exhibited similar trends with slight variations between the samples, demonstrating the effect of microbial compositions of sasad on the quality of final rice wines. Additionally, consumer acceptance tests showed that rice wines with darker shades of yellow and a stronger alcoholic aroma were preferable.

This is the first research that provides important insights into both the fermentation dynamics and consumers’ acceptance of Malaysian traditional rice wines, enriching the rice wine literature from the academic perspective and contributing to the production of safe and high-quality rice wines.

Creating green design capability readiness has become an emerging necessity toward increasing sustainable performance. However, the understanding of the green design readiness markers for housing delivery is lacking. The purpose of this study is to highlight a green design capability readiness model for affordable housing delivery.

Through the use of the self-determination theory and the Technology–Organization–Environment framework, a comprehensive review of related literature revealed 23 indicators on motivational, technological, organizational and environmental markers for green design practices capability readiness for affordable housing delivery. Adopting a deductive design, a questionnaire was developed from these markers for a survey on practitioners with knowledge and experience in green design, sustainability and housing supply chain through purposive and snowballing sampling. Mean score analysis and fuzzy synthetic evaluation were subsequently used to develop the capability readiness model.

This study affirmed the markers and revealed the top indicators in each of the markers. The markers subsequently accounted for 28%, 29%, 17.7% and 25.3% of green design capability readiness for affordable housing delivery. Accordingly, technological and motivational markers had the greatest contributions to green design readiness for affordable housing followed by environmental marker and organizational being the least.

The findings of this study will contribute to developing the right motivations, technological capability and regulatory factors for green design practices to optimize the capability readiness for affordable housing delivery in Ghana.

The model serves as a valuable resource that could be used to objectively align actions and gauge readiness for green design practices toward sustainability performance improvement in affordable housing delivery. It could also aid in benchmarking the readiness potential of future regulations, policies and motivations for green design practices, concepts and technologies for housing delivery.

The purpose of this study is to investigate the factors that influence customers’ green consumption intention by integrating social cognitive theory (SCT) and the cognitive affective conative (CAC) framework.

Survey questionnaire was employed to collect data. Then, this study adopts artificial neural network (ANN) to check the robustness of partial least squares-structural equation modelling (PLS-SEM) empirical results.

The findings confirm that social media marketing and collectivism are potent external stimuli to promote green consumption intention. Significant variables identified in the PLS-SEM analysis were used for ANN models, demonstrating the robustness of the PLS-SEM findings.

The primary theoretical contribution lies in the application of SCT theory and the CAC framework in the context of green consumption, an area that has been relatively underexplored in previous studies. Additionally, the study provides managerial implications for marketers by emphasising the significance of social media marketing and collectivism in influencing consumers’ cognition and affect.

The purpose of this paper is to provide a critical historical analysis of the business (mis)behaviors and influencing factors that discourage enduring cooperation between principals and agents, to introduce strategies that embrace the social values, economic motivation and institutional designs historically adopted to curtail dishonest acts in international business and to inform an improved principal–agent theory that reflects principal–agent reciprocity as shaped by social, political, cultural, economic, strategic and ideological forces

The critical historical research method is used to analyze Chinese compradors and the foreign companies they served in pre-1949 China.

Business practitioners can extend orthodox principal–agent theory by scrutinizing the complex interactions between local agents and foreign companies. Instead of agents pursuing their economic interests exclusively, as posited by principal–agent theory, they also may pursue principal-shared interests (as suggested by stewardship theory) because of social norms and cultural values that can affect business-related choices and the social bonds built between principals and agents.

The behaviors of compradors and foreign companies in pre-1949 China suggest international business practices for shaping social bonds between principals and agents and foreign principals’ creative efforts to enhance shared interests with local agents.

Understanding principal–agent theory’s limitations can help international management scholars and practitioners mitigate transaction partners’ dishonest acts.

A critical historical analysis of intermediary businesspeople’s (mis)behavior in pre-1949 (1840–1949) China can inform the generalizability of principal–agent theory and contemporary business strategies for minimizing agents’ dishonest acts.

The present study aims to investigate factors influencing Gen-Z consumers' “green food purchase intention” and “healthy lifestyle”. Guided by the attribution theory, “perceived usefulness of green food”, “food safety concerns” (internal attributes), “perceived threat of environmental problems” and “green peer influence” (external attributes) are considered the predictors of “attitude towards green food”, which eventually lead to a healthy lifestyle and green food purchase intention. Besides, “fear of pandemic recurrence” and “greenwash” are tested as moderators.

The Structural Equation Modelling-Partial Least Squares (PLS-SEM) technique was employed for the model testing. An online questionnaire survey was conducted among Gen-Z Chinese adults, which yielded 556 complete, valid responses.

The findings indicate that “consumers' attitudes towards green food” are positively influenced by “perceived threat of environmental problems”, “perceived usefulness of green food”, “concerns about food safety”, and the influence of “green peers”. In addition, results revealed that “attitude toward green food” exerts a positive effect on “healthy lifestyle” and “green food purchase intention”. The study supports the moderating role of “perceived greenwash” in the relationship between “attitude” and “intention to purchase green food”. However, there was no evidence to support the moderating effect of “fear of pandemic recurrence” in relation to a “healthy lifestyle”.

This study is a pioneer in utilizing the attribution theory to predict the drivers of a “healthy lifestyle” and the “intention to purchase green foods”. Furthermore, this study predicted the moderating influence of “fear of pandemic recurrence” on the relationship between attitude and “healthy lifestyle”, a link that has not been tested in previous research. Furthermore, it introduces a novel examination of the moderating effect of “perceived greenwash” on the relationship between “attitudes” and “purchase intentions”.