Search results
1 – 10 of 22Abdelsalam Busalim, Linda D. Hollebeek and Theo Lynn
Social commerce (s-commerce) offers community-based platforms that facilitate customer-to-customer interactions and the development of customers' social shopping-based experience…
Abstract
Purpose
Social commerce (s-commerce) offers community-based platforms that facilitate customer-to-customer interactions and the development of customers' social shopping-based experience. While prior research has addressed the role of customer engagement (CE) in boosting s-commerce-based sales and performance, insight into the effect of s-commerce attributes on CE remains tenuous. Addressing this gap, this study examines the role of specific s-commerce attributes (i.e. community, collaboration, interactivity and social dynamics) on CE, which is, in turn, proposed to impact customers' repurchase- and electronic word of mouth (eWOM) intention.
Design/methodology/approach
A web-based survey was deployed to target users of a popular s-commerce platform, Etsy.com. Partial least squares structural equation modeling (PLS-SEM) was, then, used to analyze the survey data collected from 390 users.
Findings
The results reveal that the four examined attributes positively affect CE. The findings also demonstrate CE's positive effect on customers' repurchase- and eWOM intention.
Originality/value
Though CE has been identified as a key s-commerce performance indicator, little remains known about the role of specific s-commerce attributes in driving CE, as, therefore, explored in this research. Specifically, the authors examine the role of s-commerce-based community, collaboration, interactivity and social dynamics on CE. Their analyses also corroborate that CE, in turn, drives customers' post-purchase (i.e. repurchase/eWOM) intention. Managerially, our findings can be used to develop more engaging s-commerce platforms.
Details
Keywords
Nadia Abdelhamid Abdelmegeed Abdelwahed and Safia Bano
Digital technology (DT) is a massive and robust tool for organizational success. This paper aims to examine the roles of digitalization and digital innovation (DI) in developing…
Abstract
Purpose
Digital technology (DT) is a massive and robust tool for organizational success. This paper aims to examine the roles of digitalization and digital innovation (DI) in developing the capability of a digital economy.
Design/methodology/approach
The authors used a cross-sectional study to collect the data from the managers of Egyptian SME manufacturing firms. This study utilized 322 samples.
Findings
From applying the structural equation model (SEM), this study’s findings show that digital capability (DC) and digital orientation (DO) exert a positive effect on the firm’s digital economy capability (DEC). In addition, DC has a positive impact on DI. In contrast, digital technology self-efficacy (DTSE) negatively predicts DEC. This study’s results also confirm DO’s negative effect on DI. The DTSE is a positive enabler of DI that has also positively affected the DEC. The mediating results demonstrate that DI reinforces the positive connection between DO and DEC. On the other hand, DI does not mediate the connection between DO and DEC and between DTSE and DEC.
Practical implications
This study’s outcomes support policymakers and manufacturing organizations in employing DT to improve DEC and, thereby, develop firm performance and success. The study’s findings also encourage organizations to invest in bringing about a digital culture within them. Finally, by developing DT and DI, firms can nurture a conducive culture of creativity and forward-thinking.
Originality/value
This study directly overcomes the need for an integrated framework of all DI, DTSE, DO, DC and DEC. Furthermore, DI’s mediating contribution between DC and DEC, between DO and DEC and between DTSE and DEC adds fresh insights to the existing literature.
Details
Keywords
Jack Shih-Chieh Hsu, Chao-Min Chiu, Yu-Ting Chang-Chien and Kingzoo Tang
Social media fatigue (SMF) has been widely recognized; however, previous studies have included various concepts into a single fatigue construct. Fatigue has typically been…
Abstract
Purpose
Social media fatigue (SMF) has been widely recognized; however, previous studies have included various concepts into a single fatigue construct. Fatigue has typically been explored from the stressor-strain-outcome (SSO) or stimulus-organism-response (SOR) perspectives. To further investigate SMF, the authors split it into the two constructs of exhaustion and disinterest. Furthermore, the authors introduced the concept of emotional labor and identified rules that may affect surface and deep acting strategies.
Design/methodology/approach
The authors designed and conducted a survey to collect data from social networking platform users.
Findings
Results from 364 users of social networking platforms supported most of the authors' hypotheses. First, most of the display rules affect the choice of deep or surface acting. Second, both types of acting lead to exhaustion, but only surface acting leads to disinterest. Third, discontinuance intention is affected by both types of fatigue.
Originality/value
This study contributes to SMF research by adding more antecedents (deep and surface acting) based on the emotional labor perspective and showing the impacts of communication rules on emotional labor. In addition, this study also distinguishes disinterest-style fatigue from exhaustion.
Details
Keywords
Nadjim Mkedder, Mahmut Bakır, Yaser Aldhabyani and Fatma Zeynep Ozata
Virtual goods consumption has risen dramatically in recent years. Recognizing the benefits of virtual goods in generating revenue for online game companies, marketers strive to…
Abstract
Purpose
Virtual goods consumption has risen dramatically in recent years. Recognizing the benefits of virtual goods in generating revenue for online game companies, marketers strive to understand the motives behind virtual goods purchases. We investigated the direct and indirect effects of functional, emotional, and social values through player satisfaction on purchase intention toward virtual goods among online players.
Design/methodology/approach
In total, we surveyed 332 online game players utilizing a structured questionnaire. We employed a multi-analytic approach combining partial least squares structural equation modeling (PLS-SEM) and necessary condition analysis (NCA) to examine the proposed relationships.
Findings
The findings show that all dimensions of value and player satisfaction significantly affect the intention to acquire virtual goods. However, social value does not exert a significant effect on player satisfaction. Moreover, we confirmed that player satisfaction mediates the relationships between functional value, emotional value, and purchase intention. Furthermore, NCA results indicated that all predictors in the model are necessary conditions of purchase intention for virtual goods.
Originality/value
These findings contribute to an enhanced understanding of purchase intentions among online game players from a symmetric (PLS-SEM) and asymmetric (NCA) perspective by proposing a multi-analytic approach.
Details
Keywords
MohammedShakil S. Malek and Viral Bhatt
Managing mega infrastructure projects (MIPs) is more complex because of time, size, social, environmental and financial implications. This study aims to address the management…
Abstract
Purpose
Managing mega infrastructure projects (MIPs) is more complex because of time, size, social, environmental and financial implications. This study aims to address the management approaches, complexity and risk factors involved in MIPs. The study focuses on project success criteria and their individual effects on the success of MIPs.
Design/methodology/approach
To address the challenges and identify the most influencing factor for the success of MIPs, the study deployed a cross-sectional survey approach. Six hundred eighty-two usable samples were collected from the respondents to understand the impact of predetermined factors on the success of MIPs. The structural equation model and artificial neural network approach were used to derive the importance of factors affecting the success of MIPs.
Findings
The study's outcome confirms that all three influencing factors: feasibility studies, community engagements and contract selection, have a significant positive impact on the success of MIPs. Community engagement amongst all three has the most influential predictor for the success of MIPs.
Originality/value
The developed model will enable practitioners and policymakers from Indian construction companies and other emerging nations to concentrate on recognized risk reduction variables to enhance project success criteria and project management success, especially for MIPs.
Details
Keywords
Chen Yang, Lu Zhang, Xuehang Ling, Xin Qin and Mingyue Li
Digital product and service innovations (DPSI) has attracted widespread attention from both management scholars and practitioners. Previous studies have documented that…
Abstract
Purpose
Digital product and service innovations (DPSI) has attracted widespread attention from both management scholars and practitioners. Previous studies have documented that information technology (IT) capability and digital orientation positively influence DPSI performance. However, the question of whether and how digitalization capability can facilitate DPSI performance remains unresolved. This paper fills these gaps by investigating the mediating role of improvisation capability and the moderating role of technological turbulence.
Design/methodology/approach
This study used two-wave data from 240 matched digital transformation department leaders and senior managers from Chinese firms and examined the hypotheses deploying hierarchical regression and bootstrapping.
Findings
Our analyses reveal positive, significant links between digitalization capability and improvisation capability and between improvisation capability and DPSI performance. The findings further show that the effect of digitalization capability on DPSI performance is partially mediated by improvisation capability and that technological turbulence strengthens the indirect relationship between digitalization capability and DPSI performance through improvisation capability.
Originality/value
Integrating resource-based view, this research provides evidence that the extent to which improvisation capability mediates the relationship between digitalization capability and DPSI performance depends on technological turbulence. It provides a new direction for digitalization capability and DPSI performance.
Details
Keywords
Mustafa Çevrimkaya, Şenol Çavus and Ümit Şengel
This study aims to test the complaints of tourists who visit five-star hotels in Antalya, Turkey, on those same hotels’ websites.
Abstract
Purpose
This study aims to test the complaints of tourists who visit five-star hotels in Antalya, Turkey, on those same hotels’ websites.
Design/methodology/approach
In the study, the data were collected with qualitative methods but analyzed with the mixed analysis method. In this context, the authors collected 1,012 comments on the website between 2016 and 2019.
Findings
According to the results of the study, the most intense complaints were found to be concentrated in categories such as ambience, food and staff.
Originality/value
First of all, it is thought that it will make an important contribution to the literature, since different methodologies are adopted in the study. In addition, online shares, evaluations and comments produce positive or negative results for the destination or business in question. It is necessary to closely monitor such activities in electronic environments, as they may have negative consequences, thus revealing the need to take corrective or preventive measures. For this reason, the research is important in terms of not having such a large-scale study in the literature and contributing to the hospitality industry.
Details
Keywords
Qingyu Shi, Jingyu Yu, Lifei Zhang, Jingfeng Wang and Guowei Cheng
The construction industry has experienced an irreversible digital transformation to smart construction. Many countries have published supporting policies to encourage the…
Abstract
Purpose
The construction industry has experienced an irreversible digital transformation to smart construction. Many countries have published supporting policies to encourage the development of smart construction. However, there is no universally valid approach. This paper thus aims to evaluate smart construction policies issued by 24 pilot cities in China and identify applicable policy tools and their impact.
Design/methodology/approach
This paper collected 33 governmental documents on smart construction through the official websites in China. Different policy tools were classified into supply-side, demand-side and environment-side categories. The supporting policies of smart construction development in pilot cities were quantitatively evaluated by using a policy modeling consistency index (PMC-index) model.
Findings
Supply-type and environment-type policy instruments were used more frequently than demand-type policies in 24 pilot cities. Most of the 24 pilot cities had an evaluation of PMC-index over 8, realizing the consistency of smart construction policies. Eight pilot cities had an evaluation of PMC-index of 6–7.99, realizing acceptable consistency. Only Foshan City has an evaluation of PMC-index below 4, which may reflect a poor consistency of policy implementation. The paper proposes consistencies of smart construction policies of 24 pilot cities and valid policy instruments, including the presale of commercial residential buildings, additional bonus points in the tendering process and cooperating with multiple departments when promoting smart construction.
Originality/value
This paper contributes to expanding policy evaluation studies in the smart construction field and provides concrete suggestions for policymakers to formulate more effective and specific policies and strategies for the development of smart construction.
Details
Keywords
Shalini Srivastava, Ramzan Sama, Bikramjit Rishi and Niranjan Rajpurohit
Vegan cosmetics are becoming popular among consumers as they are made without animal ingredients. This study aims to analyse the impact of religious beliefs and environmental…
Abstract
Purpose
Vegan cosmetics are becoming popular among consumers as they are made without animal ingredients. This study aims to analyse the impact of religious beliefs and environmental concerns on consumer–brand relationships using the stimulus-organism-response theory in the vegan cosmetics category.
Design/methodology/approach
The primary data has been collected from 281 millennial respondents. The authors used Smart PLS (v.4.0.9.5) to analyse the data and test the proposed hypotheses.
Findings
The study findings suggest that Environmental concerns significantly impact attitudes compared to religious beliefs. The mediating role of attitude towards vegan cosmetics between religious beliefs, brand sacredness and mindful consumption was established. It may be because of the inter-variable relationship of religious beliefs-attitude-brand sacredness on the premise of S-O-R.
Originality/value
This revelation contributes significantly to the academic discourse on mindful consumption and holds pragmatic implications for businesses and policymakers aiming to effectively promote environmentally responsible choices among consumers. The findings enrich the past literature on vegan cosmetics, demonstrating that trusting religious belief is a salient determinant of consumers’ attitudes towards vegan cosmetics and mindful consumption. The findings also supported the applicability of stimulus-organism-response (SOR) in the domain of mindful consumption and consumer–brand relationships in the context of emerging markets.
Details
Keywords
Alvin Han Ming Ling, Joseph Kee-Ming Sia and Jie Min Ho
The drone food delivery service (DFDS) is a revolutionary technology owing to its ability to reduce delivery costs, alleviate traffic congestion, and offer a more environmentally…
Abstract
Purpose
The drone food delivery service (DFDS) is a revolutionary technology owing to its ability to reduce delivery costs, alleviate traffic congestion, and offer a more environmentally friendly alternative compared to traditional delivery methods. While studies have been conducted to understand consumers’ intentions towards DFDS, very few of them considered internal factors such as personality traits. Considering the aforementioned factors, this research employs the belief-desire-intention (BDI) model and the big five personalities (BFP) traits to explore how personality traits (neuroticism, extraversion, agreeableness, conscientiousness, and openness) moderate the associations between the desire for DFDS and consumers’ intention to use DFDS (ITU).
Design/methodology/approach
Survey questionnaires were distributed online via Facebook and WhatsApp. A total of 359 responses were considered valid, and the study employed the partial least squares structural equation modelling approach to test the hypotheses.
Findings
The study revealed a positive impact of the desire for DFDS on ITU. Additionally, extraversion and agreeableness were found to moderate the effect of the desire for DFDS on ITU.
Originality/value
This study is the first in DFDS literature to employ the BDI model, showcasing its effective application in understanding the desire-to-intention relationship. Also, this is the first study that explores the moderating role of the BFP traits in the context of DFDS usage intention. The results provide insights for developing marketing strategies to encourage DFDS usage intention based on consumers' personality traits.
Details