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In today’s business landscape, drawing upon the critical role of environmental sustainability, this study investigates the intricate relationship between green human resource management practices (GHRMP), big data analytics capability (BDAC), green competitive advantage (GCA) and environmental performance (EP), further moderated by managerial environmental concern (MEC).

This study employs a quantitative approach using the latest version of SmartPLS 4 version 4.0.9.6 on a data sample of 467 participants representing a diverse range of manufacturing SMEs. Data were collected from managers and directors using a structured questionnaire and analyzed using structural equation modeling (SEM). This study contributes to the existing knowledge by integrating GHRMP and BDAC within the GCA framework, providing a comprehensive understanding of how these practices enhance SME`s sustainability.

The findings provide valuable insights into the manufacturing sector, aiming to enhance SMEs' green competitive advantage. Implementing GHRMP fosters environmental awareness within the workforce, and building BDAC allows for effectively translating that GHRMP into actionable insights, maximizing the potential for achieving GCA. Furthermore, recognizing MEC’s moderating role strengthens positive environmental outcomes associated with GCA. The findings confirm that GHRMP and BDAC are valuable resources and key drivers contributing to competitive advantage in sustainability of enterprises.

For SMEs, our findings suggest that strategically integrating GHRMP with BDAC not only boosts environmental stewardship but also improves operational efficiency and market positioning. This research outlines actionable steps for SMEs aiming to achieve sustainability targets while enhancing profitability. This research provides actionable insights for SMEs in strategic decision-making and policy formulation, aiding SMEs in navigating the complexities of sustainable development effectively.

This study contributes to the existing knowledge by integrating GHRMP and BDAC within the GCA framework, providing a robust theoretical explanation of how HRM practices and BDAC help SMEs gain green competitiveness. The implication of this study reveals that SMEs implementing and integrating green HRM practices with advanced data analytics are more likely to gain competitive advantage. This study draws theoretical support from the resource-based view (RBV) theory, positing that a firm’s sustainable competitive advantage stems from its unique and valuable resources and capabilities that are difficult for competitors to imitate or substitute.

The existing literature indicates that the ultimate purpose of green human resource management (GHRM) practices is to enhance sustainable corporate performance by shaping employees’ green behaviors. In this vein, we argue that green organizational culture and employee existing pro-environmental behaviors are the important factors or channels through which GHRM practices shape green employee behaviors for sustainable corporate performance. Consequently, we draw on the ability, motivation, and opportunity (AMO) framework to examine how firms’ GHRM practices indirectly shape employee green behavior for sustainable corporate performance by cultivating and reinforcing green organizational culture under the boundary condition of high employee pro-environmental behavior.

This study uses multi-source, dyadic, and time-lagged data collected from green HR managers and employees in 242 ISO-14001-certified green firms in the Kingdom of Saudi Arabia. The study applies structural equation modeling through LISREL 12 software for testing of hypotheses.

The findings support the postulation that GHRM practices, directly and indirectly, shape employee green behaviors for sustainable performance. GHRM practices indirectly enhance employee green behaviors for sustainable performance by cultivating and fostering the green organizational culture in the presence of high pro-environmental behavior.

This study outlines theoretical and practical implications on how HRM managers require an established green organizational culture and employee pro-environmental behaviors to effectively direct GHRM for enhanced sustainable corporate performance. HRM managers should make use of appropriate interventions, including but not limited to GHRM practices, to foster a green organizational culture and employee pro-environmental behaviors.

This is an original study that outlines the importance of alignment between Green HRM practices and employee pro-environmental behaviors towards shaping green organizational culture and employee behaviors for corporate sustainability. The study demonstrates how GHRM practices enhance sustainable corporate performance through sequential mediations of green organizational culture and employee green behaviors, and under the boundary condition of pro-environmental behavior.

The main objective of this study is to identify the variables influencing consumers' perceptions of sustainable purchasing intentions and the effects such perceptions have on actual sustainable purchasing behavior. This paper aims to develop an understanding of the postmillennial generation's consumption of sustainable products.

A structured questionnaire was used to collect data for quantitative analysis. It involved sampling a total of 251 respondents, which were postmillennials belonging to the twin cities of Pakistan. A series of tests were applied through Smart PLS4 for all the variables, including descriptive statistics and structural equation modeling.

The results revealed that there is a significant relationship of social value and electronic word of mouth with digital media usage (DMU). Whereas, link of functional and emotional value with DMU was insignificant. The results also portrayed that there exists a positive link between DMU and sustainable consumption behavior (SCB). Moreover, green purchase intention moderated the relationship between DMU and SCB.

There exists a research gap on the role of postmillennial behavioral regulation and digital media use, as potential influences on their purchase behavior. Despite the fact that digital media has been shown to influence millennials' purchasing decisions in the past, there is still a reluctance among postmillennials to engage in environmentally friendly practices. Consequently, research is necessary to comprehend sustainable consumer behaviors; especially from an unaddressed Pakistani perspective.

Drawing upon the natural resource-based view (NRBV), organizational learning (OL) and contingency theories, this paper aims to develop and test a theoretical framework that examines the impact of green inclusive leadership on green innovation in business-to-business (B2B) context. This framework further examines the simple and serial mediation of green knowledge acquisition and sharing and the moderation of internal corporate social responsibility(CSR) communication.

Using survey questionnaires, authors collected multiwave data from 215 middle managers from different manufacturing and production organizations operating in Pakistan. The hypotheses were inspected using the PROCESS macro.

According to the findings, green inclusive leadership and green innovation are positively associated, and green knowledge acquisition and green knowledge sharing are efficient serial mediators of this relationship. Furthermore, the results suggest that internal CSR communication moderates the serial mediation such that the indirect relationship between green inclusive leadership and green innovation was stronger at high levels of internal CSR communication rather than at lower levels.

This research offers implications for manufacturing industry leaders and policymakers. Green inclusive leadership nurtures green knowledge dynamics, making it vital for achieving United Nations’ Sustainable Development Goals and promoting ecological stewardship. Investing in green knowledge processes and transparent internal CSR communication can enhance sustainable innovation and align with broader sustainability goals in organizations predominantly operating under the B2B model.

By merging NRBV, OL and contingency theories and drawing links across different genres of literature, this study provides unique insight into leadership, knowledge management, corporate communication, sustainability and CSR and innovation in the B2B sector.

This study aims to emphasize green energy-driven solutions to address environmental sustainability issues, particularly to promote the uptake of electric vehicles (EVs). This study intends to investigate user adoption of EVs as the existing predicament of converting car owners to EV buyers, demanding a push to create a facilitating environment for EV uptake.

A survey-based quantitative study involving 330 car owners and potential buyers was conducted involving four predictors, i.e. financial benefits, social influence, charging infrastructure and range consciousness. Environmental concerns and socio-demographic factors such as age, family income and gender were considered as moderators between these predictors and EV adoption intention. Partial least square structural equation modelling was used to analyse the proposed relationships.

The findings indicated that financial benefits (ß = 0.169, t = 3.930), social influence (ß = 0.099, t = 2.605), range consciousness (ß = 0.239, t = 3.983) and charging infrastructure (ß = 0.142, t = 4.8) significantly impact EV adoption. Family income was the most significant moderator with a large effect size (F square = 0.224), followed by environmental concern (F square = 0.182) and age (F square = 0.042) having a medium moderation effect and, subsequently, gender (F square = 0.010) as a mild moderator.

By analysing environmental concerns as a moderator, this study fosters a novel understanding of how environmental concerns impact EV adoption, which has not been explored. Additionally, the empirical assessment of the socio-economic and socio-demographic factors of EV adoption helps to offer a consumer perspective to the government and policymakers in undertaking initiatives to promote EV adoption.

This study aims to explore two main objectives. Firstly, it examines the mediating roles of green human resource management practices (GHRMPs) and green employee creativity (GEC) between green transformational leadership (GTL) and green employee behaviour. Secondly, it investigates the moderating effect of green individual values (GIVs) on the indirect relationship between GTL and green employee behaviour.

The study involved 326 employees from ECOTEL-certified hotels in India. Analysis was conducted using the Statistical Package for Social Sciences (SPSS) AMOS and MACRO.

The results indicate a direct relationship between GTL and green employee behaviour. Additionally, GHRMPs and GEC partially mediate this relationship. Furthermore, GIVs positively moderate the indirect relationship between GTL and green employee behaviour, specifically moderating the path between GHRMPs and GEC.

This study fills a significant gap in the literature by investigating the combined effects of GTL, GHRMPs, GEC and GIVs on employee pro-environmental behaviour. Understanding these relationships is crucial for organizations aiming to implement effective green initiatives and cultivate a culture of environmental responsibility among employees. This study is ground-breaking in its approach, delving into the complex network of interconnected variables through both mediation and moderation analyses. By doing so, it aims to uncover the intricate mechanisms influencing employees' inclination towards pro-environmental behaviour.

This study aimed to investigate the relationship between exploitative leadership (EL) and employee green innovative behavior (GIB) in the hospitality sector organizations of Pakistan. The relationship between EL and GIB is mediated by emotional exhaustion (EE). Perceived organizational support (POS) is used as a moderator between EL and EE.

The study used convenience and purposive sampling techniques from the population, and the data collected on the structured questionnaire were analyzed through structural equation modeling (SEM) using SmartPLS. The data analysis involved the assessment of the measurement model and structural model.

The results of the data analysis show that EL has a significant and negative influence on employee GIB, and EE mediates the relationship, meaning EE caused by EL lowers GIB. The moderating effect of perceived organization support between EL and EE also lowers the effects of EL and diminishes EE leading to increased GIB.

The findings of the study suggest that organizations in the hospitality sector like hotels and resorts need to focus on the POS to curb EE in employees due to EL to accelerate positive attitudes at work. Investments of resources in this avenue can enhance employee engagement and improve organizational performance while contributing to environmentally sustainable goals.

The originality of the study lies in the findings that in the presence of higher perceived organization support, the negative effects of EL are mitigated, and this leads to the replenishment of the emotional resources of employees, which allows them to engage in GIBs. GIB is a term that is being researched by the scholars in the hospitality industry of Pakistan. Conservation of natural resources is only possible through individual efforts, especially the efforts of individuals whose livelihoods depend on environmentally related industries, such as hospitality.

Green finance aims to promote sustainable financial activities, environmental conservation and ecological balance. This study examines how renewable energy consumption (REN), technological innovation (TEC) and green finance (GRF) influence CO2 emissions in Vietnam from 2000 to 2022.

We utilize a novel three-stage methodology including quantile-on-quantile regression, wavelet coherence and wavelet-quantile regression to explore the relationship in the structure of intercorrelation in terms of quantile, time and frequency.

The findings show that Vietnam will increase environmental quality for higher green development. Specifically, there is a negative influence of TEC, REN and GRF on CO2 emissions across different quantiles and timescales.

The study recommends policies that support green development and reduce carbon emissions, such as increasing the use of renewable energy and conducting well-planned research to achieve a carbon-free, sustainable environment.

This article looks into the effects of GRF, TEC and REN on CO2 emissions in Vietnam. Some studies argue that green development in underdeveloped nations is insufficient to reduce CO2 emissions, thereby limiting the sample to a few advanced economies. Adopting diverse methodologies demonstrates the varied and intricate nature of understanding CO2 drivers. Additionally, our work makes detailed policy implications for Vietnam to meet its net-zero emission target and achieve sustainable development by 2050.

Despite the growing interest in closed-loop manufacturing, there is a lack of comprehensive frameworks that integrate product development, production processes, people and policies (4Ps) to optimize sustainable manufacturing performance. This study investigates the influence of the four Ps of closed-loop manufacturing systems (product development, production processes, people and policies) on sustainable manufacturing performance (SMP).

To investigate the influence of the four Ps on SMP, a hybrid analytical model was employed, combining structural equation modeling (SEM) with artificial neural networks (ANN). Data were collected through a structured survey administered to 353 manufacturing firms in Malaysia. SEM was used to assess the relationships between the variables, while ANN was employed to capture nonlinear relationships and improve prediction accuracy.

The research findings demonstrate that product development practices, including eco-design, life cycle assessment and resource planning, exert the most significant influence on SMP. Furthermore, implementing green and lean manufacturing techniques, energy modeling and material utilization/toxicity planning significantly enhances sustainability outcomes. While the social setting (employee motivation, turnover and work–life quality) does not directly impact SMP, it plays a pivotal role in facilitating the implementation of internal environmental policies. Moreover, environmental management practices, both mandatory and voluntary, serve as intermediaries between the four Ps and SMP within closed-loop manufacturing systems.

The findings offer valuable insights for policymakers, industry leaders and manufacturing organizations. By prioritizing product development, implementing green and lean manufacturing practices and fostering a positive social setting, organizations can significantly enhance their sustainable performance. Additionally, the study highlights the importance of effective environmental management practices in mediating the relationship between other factors and SMP.

This study contributes to the literature by providing a comprehensive framework for understanding the factors that drive sustainable manufacturing performance. The hybrid SEM-ANN model offers a robust and innovative approach to analyzing the complex relationships between the four Ps and SMP.